Overview of the Keyword Check
Meta attributes
100% 
HTML optimization
65% 
Other
100% 
Keyword Score

Task list of SEO Improvements

Meta information

Title
(Critically important)
University of Essex
In the title: essex
Meta description
(Critically important)
At Essex we're a bunch of risk-takers and opinion-makers, stereotype-breakers and world-shakers. Study at our Colchester Campus, Southend Campus, Loughton Campus today.
Exists in the meta description: essex

HTML content

Image SEO
(Somewhat important)
Not found in an image title: essex
Found in an alt attribute of an image: essex
Found in the image URLs: essex
Content
(Critically important)
The term is used 22 times in 781 words.
Well positioned in the text: essex (43 position in text)
The term appears sufficiently often in the text.
Bold and strong tags
(Somewhat important)
No strong tag contains the following keyword: essex
Headings
(Important)
Occurs only once within the headings: essex
H1 heading
(Critically important)
Missing keywords in the first H1 heading: essex

Heading structure

Heading levelContent
H2 Welcome to Essex
H2 Study
H2 Research
H2 Celebrating 60 years Where Change Happens 1964 - 2024
H2 Open Days
H3 Our competitive edge

Others

Domain
(Somewhat important)
Occurs in the domain: essex
Stop words
(Nice to have)
None of the keywords is a known stop word.

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