Overview of the Keyword Check
Meta attributes
66% 
HTML optimization
36% 
Other
32% 
Keyword Score

Task list of SEO Improvements

Meta information

Title
(Critically important)
Das Siegel für fairen Handel: Fairtrade Deutschland
Missing in the title: Willkommen, bei
In the title: fair
Meta description
(Critically important)
Herzlich Willkommen bei Fairtrade! Erfahren Sie wie der faire Handel funktioniert, wer davon profitiert, wo Sie Produkte erhalten und wie selbst mitmachen können.
Exists in the meta description: Willkommen, bei, Fair

HTML content

Image SEO
(Somewhat important)
Not found in any alt attribute of an image: willkommen
Not found in any image URL: Willkommen, bei
Not found in an image title: willkommen
Found in an alt attribute of an image: bei, Fair
Found in the image URLs: fair
Found in an imagetitle: bei, Fair
Content
(Critically important)
Not in the page's text content: willkommen
Too late in the text: bei (640 word position in the text)
Well positioned in the text: fair (319 position in text)
Bold and strong tags
(Somewhat important)
No strong tag contains the following keyword: Willkommen, bei
The following keyword is used in strong tags: fair
Headings
(Important)
Not used within the headings: Willkommen, bei, Fair
H1 heading
(Critically important)
Missing keywords in the first H1 heading: Willkommen, bei, Fair

Heading structure

No headings were found.

Others

Domain
(Somewhat important)
Missing in the domain: Willkommen, bei
Occurs in the domain: fair
Stop words
(Nice to have)
May cause problems, because it is a common stop word: bei

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