Kingsheathpetcentre.co.uk - SEO Checker

Overview of the SEO Check
Meta information
78% 
Page quality
58% 
Page structure
45% 
Link structure
25% 
Server
0% 
External factors
100% 
SEO Score
Response time
0.57 s
File size
58.70 kB
Words
553
Media files
8
Number of links
215 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Kings Heath Pet Store
The length of the page title is perfect. (202 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Default Description
The meta description is too short. (119 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
HandheldFriendlyTrue
MobileOptimized320
viewportwidth=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1
apple-mobile-web-app-status-bar-styleblack-translucent
apple-mobile-web-app-capableyes
descriptionDefault Description
keywordsMagento, Varien, E-commerce
robotsINDEX,FOLLOW
langen
Content-Typetext/html; charset=utf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
These Typos were found:
  • accesories => accessories
This page contains 553 words. That's ok.
18.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 24 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 90 characters this one is longer than 70 characters:
"if you are visiting us by car please use lidl car park accessible from high st / silver st"
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/skin/frontend/base/default/images/logo.pngKings Heat Pet Store
...s/MGrowcoot_Kings_Heath_Pet_Centre05.JPGNo alt attribute provided
...s/MGrowcoot_Kings_Heath_Pet_Centre07.JPGNo alt attribute provided
...Growcoot_Kings_Heath_Pet_Centre06_1_.JPGNo alt attribute provided
...525d08d6e5fb8d27136e95/i/m/image_32.jpegCrofters Superfood 65 Salmon 2kg
...5fb8d27136e95/l/o/loyalty_image.png2.pngLoyalty Card Scheme
...5d08d6e5fb8d27136e95/i/m/image_32_1.jpegCrofters Superfood 65 Salmon 12kg
...d08d6e5fb8d27136e95/i/m/image_31_1_.jpegCrofters Superfood 65 Duck 2kg

Page structure

H1 heading
(Critically important)
Kings Heat Pet Store Kings Heat Pet Store
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Kings Heat Pet Store Kings Heat Pet Store
H1 Welcome to Kings Heath Pet Store
H2 Empty heading
H2 section
H2 Latest Products
H2 Featured Products
H2 Crofters Superfood 65 Salmon 2kg
H2 Loyalty Card Scheme
H2 Crofters Superfood 65 Salmon 12kg
H2 Crofters Superfood 65 Duck 2kg
H6 Follow Me
H6 Information
H6 Customer Service
H6 My Account
H6 Contact Us
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
/checkout/cart/My Cart
A-TITLE My Cart
/IMG-ALT Kings Heat Pet Store
A-TITLE Kings Heat Pet Store
/featured-products.htmlFeatured Products
/catalog/category/view/s/loyal...Loyalty Card Scheme
/-.htmlNo Text
/bird.htmlBird
/bird/seeds.htmlSeeds
/bird/treats.htmlTreats
/bird/cage-accessories.htmlCage Accessories
/bird/cages-and-stands.htmlCages and Stands
/bird/medicines.htmlMedicines
/bird/parrot-cages.htmlParrot Cages
/dog.htmlDog
/dog/julius-k9-harness.htmlJulius K9 Harness
/dog/flea-and-worm-treatment.htmlFlea Treatments
/dog/wormers.htmlWormers
/dog/transport.htmlTransport
/dog/feeders.htmlFeeders
/dog/treats.htmlText duplicate Treats
/dog/treats/https-www-kingshea...Natural
/dog/treats/rawhide-chews.htmlRawhide Chews
/dog/collars-and-leads.htmlCollars and Leads
/dog/grooming-and-shampoos.htmlGrooming and Shampoos
/dog/training.htmlTraining
/dog/toys.htmlToys
/dog/toys/kong.htmlKONG
/dog/food-range.htmlFood Range
/dog/food-range/frozen-raw-foo...Frozen Raw Food
/dog/food-range/naturediet.htmlNaturediet
/dog/food-range/canagan.htmlCanagan Grain Free
/dog/food-range/symply.htmlSymply
/dog/food-range/james-wellbelo...James Wellbeloved
/dog/food-range/crofters-supre...Crofters Supreme Nutrition
/dog/food-range/burns.htmlBurns
/dog/food-range/orijen.htmlOrijen & Acana
/dog/food-range/beta.htmlBeta
/dog/food-range/pro-plan.htmlPro Plan
/dog/food-range/bakers.htmlBakers
/dog/food-range/https-youtu-be...Forthglade
/dog/health-hygiene.htmlHealth & Hygiene
/dog/beds.htmlBeds
/cat.htmlCat
/cat/food.htmlFood
/cat/food/canagan-grain-free.htmlText duplicate Canagan Grain Free
/cat/food/james-wellbeloved.htmlText duplicate James Wellbeloved
/cat/food/pro-plan.htmlText duplicate Pro Plan
/cat/food/hills.htmlHills
/cat/food/orijen.htmlOrijen
/cat/food/burns.htmlText duplicate Burns
/cat/food/iams.htmlIams
/cat/treats.htmlText duplicate Treats
/cat/flea-and-worm-treatment.htmlFlea and Worm Treatment
/cat/health-and-hygiene.htmlHealth and Hygiene
/cat/beds.htmlText duplicate Beds
/cat/collars.htmlCollars
/cat/feed-and-drink-bowls.htmlFeed and Drink Bowls
/cat/grooming.htmlGrooming
/cat/toys.htmlText duplicate Toys
/cat/litter-accessories.htmlLitter & Accessories
/cat/carriers.htmlCarriers
/cat/cat-flaps.htmlCat Flaps
/cat/activity.htmlActivity
/small-animal.htmlSmall Animal
/small-animal/food.htmlText duplicate Food
/small-animal/treats.htmlText duplicate Treats
/small-animal/bedding.htmlBedding
/small-animal/toys.htmlText duplicate Toys
/small-animal/health-and-hygie...Text duplicate Health and Hygiene
/small-animal/cages.htmlCages/Hutches
/small-animal/grooming.htmlText duplicate Grooming
/small-animal/accesories.htmlAccesories
/reptile.htmlReptile
/reptile/vivarium-decoration.htmlVivarium Decoration
/reptile/substrates.htmlSubstrates
/reptile/health-and-hygiene.htmlText duplicate Health and Hygiene
/reptile/supplements.htmlSupplements
/reptile/food.htmlText duplicate Food
/reptile/livefood.htmllivefood
/fish.htmlFish
/fish/food.htmlText duplicate Food
/fish/tanks-and-stands.htmlTanks and Stands
/fish/filters-and-spares.htmlFilters and Spares
/fish/accessories.htmlAccessories
/wild-bird.htmlWild Bird
/wild-bird/wild-bird-seeds.htmlWild Bird Seeds
/wild-bird/treats.htmlText duplicate Treats
/wild-bird/feeders.htmlText duplicate Feeders
/pond.htmlPond
/pond/pond-food.htmlPond food
/pond/filters-and-pumps.htmlFilters and Pumps
/pond/features.htmlFeatures
/chicken.htmlPoultry
/chicken/feed.htmlFeed
/chicken/treats.htmlText duplicate Treats
/chicken/health-and-hygiene.htmlText duplicate Health and Hygiene
/Home
/about-magento-demo-storeAbout Us
/privacy-policy-cookie-restric...Privacy Policy
/reward-pointsLoyalty Card
/featured-products.htmlText duplicate Featured Products
/catalog/category/view/s/loyal...Text duplicate Loyalty Card Scheme
/-.htmlNo Text
/bird.htmlText duplicate Bird
/bird/seeds.htmlText duplicate Seeds
/bird/treats.htmlText duplicate Treats
/bird/cage-accessories.htmlText duplicate Cage Accessories
/bird/cages-and-stands.htmlText duplicate Cages and Stands
/bird/medicines.htmlText duplicate Medicines
/bird/parrot-cages.htmlText duplicate Parrot Cages
/dog.htmlText duplicate Dog
/dog/julius-k9-harness.htmlText duplicate Julius K9 Harness
/dog/flea-and-worm-treatment.htmlText duplicate Flea Treatments
/dog/wormers.htmlText duplicate Wormers
/dog/transport.htmlText duplicate Transport
/dog/feeders.htmlText duplicate Feeders
/dog/treats.htmlText duplicate Treats
/dog/treats/https-www-kingshea...Text duplicate Natural
/dog/treats/rawhide-chews.htmlText duplicate Rawhide Chews
/dog/collars-and-leads.htmlText duplicate Collars and Leads
/dog/grooming-and-shampoos.htmlText duplicate Grooming and Shampoos
/dog/training.htmlText duplicate Training
/dog/toys.htmlText duplicate Toys
/dog/toys/kong.htmlText duplicate KONG
/dog/food-range.htmlText duplicate Food Range
/dog/food-range/frozen-raw-foo...Text duplicate Frozen Raw Food
/dog/food-range/naturediet.htmlText duplicate Naturediet
/dog/food-range/canagan.htmlText duplicate Canagan Grain Free
/dog/food-range/symply.htmlText duplicate Symply
/dog/food-range/symply/symply-...Symply Wet
/dog/food-range/james-wellbelo...Text duplicate James Wellbeloved
/dog/food-range/crofters-supre...Text duplicate Crofters Supreme Nutrition
/dog/food-range/crofters-supre...Crofters Grain Free Dog Food
/catalog/category/view/s/croft...Crofters Superfood 65
/dog/food-range/burns.htmlText duplicate Burns
/dog/food-range/orijen.htmlText duplicate Orijen & Acana
/dog/food-range/beta.htmlText duplicate Beta
/dog/food-range/pro-plan.htmlText duplicate Pro Plan
/dog/food-range/bakers.htmlText duplicate Bakers
/dog/food-range/https-youtu-be...Text duplicate Forthglade
/dog/health-hygiene.htmlText duplicate Health & Hygiene
/dog/beds.htmlText duplicate Beds
/cat.htmlText duplicate Cat
/cat/food.htmlText duplicate Food
/cat/food/canagan-grain-free.htmlText duplicate Canagan Grain Free
/cat/food/james-wellbeloved.htmlText duplicate James Wellbeloved
/cat/food/pro-plan.htmlText duplicate Pro Plan
/cat/food/hills.htmlText duplicate Hills
/cat/food/orijen.htmlText duplicate Orijen
/cat/food/burns.htmlText duplicate Burns
/cat/food/iams.htmlText duplicate Iams
/cat/treats.htmlText duplicate Treats
/cat/flea-and-worm-treatment.htmlText duplicate Flea and Worm Treatment
/cat/health-and-hygiene.htmlText duplicate Health and Hygiene
/cat/beds.htmlText duplicate Beds
/cat/collars.htmlText duplicate Collars
/cat/feed-and-drink-bowls.htmlText duplicate Feed and Drink Bowls
/cat/grooming.htmlText duplicate Grooming
/cat/toys.htmlText duplicate Toys
/cat/litter-accessories.htmlText duplicate Litter & Accessories
/cat/carriers.htmlText duplicate Carriers
/cat/cat-flaps.htmlText duplicate Cat Flaps
/cat/activity.htmlText duplicate Activity
/small-animal.htmlText duplicate Small Animal
/small-animal/food.htmlText duplicate Food
/small-animal/treats.htmlText duplicate Treats
/small-animal/bedding.htmlText duplicate Bedding
/small-animal/toys.htmlText duplicate Toys
/small-animal/health-and-hygie...Text duplicate Health and Hygiene
/small-animal/cages.htmlText duplicate Cages/Hutches
/small-animal/grooming.htmlText duplicate Grooming
/small-animal/accesories.htmlText duplicate Accesories
/reptile.htmlText duplicate Reptile
/reptile/vivarium-decoration.htmlText duplicate Vivarium Decoration
/reptile/substrates.htmlText duplicate Substrates
/reptile/health-and-hygiene.htmlText duplicate Health and Hygiene
/reptile/supplements.htmlText duplicate Supplements
/reptile/food.htmlText duplicate Food
/reptile/livefood.htmlText duplicate livefood
/fish.htmlText duplicate Fish
/fish/food.htmlText duplicate Food
/fish/tanks-and-stands.htmlText duplicate Tanks and Stands
/fish/filters-and-spares.htmlText duplicate Filters and Spares
/fish/accessories.htmlText duplicate Accessories
/wild-bird.htmlText duplicate Wild Bird
/wild-bird/wild-bird-seeds.htmlText duplicate Wild Bird Seeds
/wild-bird/treats.htmlText duplicate Treats
/wild-bird/feeders.htmlText duplicate Feeders
/pond.htmlText duplicate Pond
/pond/pond-food.htmlText duplicate Pond food
/pond/filters-and-pumps.htmlText duplicate Filters and Pumps
/pond/features.htmlText duplicate Features
/chicken.htmlText duplicate Poultry
/chicken/feed.htmlText duplicate Feed
/chicken/treats.htmlText duplicate Treats
/chicken/health-and-hygiene.htmlText duplicate Health and Hygiene
/newproductsLatest Products
/featured-productsText duplicate Featured Products
/crofters-superfood-65-duck-2k...IMG-ALT Crofters Superfood 65 Salmon 2kg
A-TITLE Crofters Superfood 65 Salmon 2kg
/crofters-superfood-65-duck-2k...Text duplicate Crofters Superfood 65 Salmon 2kg
A-TITLE Crofters Superfood 65 Salmon 2kg)
/catalog/product_compare/add/p...Add to Compare
/loyalty-card-scheme.htmlText duplicate IMG-ALT Loyalty Card Scheme
A-TITLE Loyalty Card Scheme
/loyalty-card-scheme.htmlText duplicate Loyalty Card Scheme
A-TITLE Loyalty Card Scheme)
/catalog/product_compare/add/p...Text duplicate Add to Compare
/crofters-superfood-65-duck-2k...IMG-ALT Crofters Superfood 65 Salmon 12kg
A-TITLE Crofters Superfood 65 Salmon 12kg
/crofters-superfood-65-duck-2k...Text duplicate Crofters Superfood 65 Salmon 12kg
A-TITLE Crofters Superfood 65 Salmon 12kg)
/catalog/product_compare/add/p...Text duplicate Add to Compare
/crofters-superfood-65-duck-2k...IMG-ALT Crofters Superfood 65 Duck 2kg
A-TITLE Crofters Superfood 65 Duck 2kg
/crofters-superfood-65-duck-2k...Text duplicate Crofters Superfood 65 Duck 2kg
A-TITLE Crofters Superfood 65 Duck 2kg)
/catalog/product_compare/add/p...Text duplicate Add to Compare
http://www.facebook.com/External No Text
http://www.twiiter.com/External No Text
http://www.rss.com/External No Text
/catalog/seo_sitemap/category/Site Map
A-TITLE Site Map
/catalogsearch/term/popular/Search Terms
A-TITLE Search Terms
/catalogsearch/advanced/Advanced Search
A-TITLE Advanced Search
/sales/guest/form/Orders and Returns
A-TITLE Orders and Returns
/contacts/Contact Us
A-TITLE Contact Us
/rss/RSS
A-TITLE RSS

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kingsheathpetcentre.co.uk/"
HTTP header
(Important)
The used PHP version is outdated and may be a security risk.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.57 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 10 CSS files. This may affect the page load time negatively.
This page loads 24 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libaries can save bandwith for the Prototype files.
The file size of the HTML document is fine (59 kB).

HTTP Response Header

NameValue
dateThu, 21 Oct 2021 15:14:08 GMT
serverApache/2
x-powered-byPHP/5.6.40
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate, post-check=0, pre-check=0
pragmano-cache
x-frame-optionsSAMEORIGIN
set-cookie144 Characters
set-cookie146 Characters
upgradeh2,h2c
connectionUpgrade
varyAccept-Encoding,User-Agent
content-encodinggzip
content-length8815
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has excellent links from other websites.
This page has backlinks from 38 referring domains.
This page has 72 backlinks.
This page has backlinks from 35 different ip addresses.
Facebook popularity
(Somewhat important)
This page is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# # Robots.txt for Magento Community and Enterprise
## GENERAL SETTINGS

# Enables robots.txt rules for all crawlers

User-agent: *
Disallow:/enable-cookies/


# # Crawl-delay parameter: the number of seconds you want to wait between successful requests to the same server.
# # Set a crawl rate, if your server's traffic problems. Please note that Google ignore crawl-delay setting in Robots.txt. You can set up this in Google Webmaster tool
# Crawl-delay: 30

# # Magento sitemap: URL to your sitemap file in Magento
# Sitemap: http://www.mystore.com/sitemap/sitemap.xml

# # Settings that relate to the UNDER CONSTRUCTION

# # Do not allow indexing files and folders that are required during development: CVS, SVN directory and dump files
Disallow:/CVS
Disallow:/*.Svn $
Disallow:/*.Idea $
Disallow:/*.Sql $
Disallow:/*.Tgz $

# # GENERAL SETTINGS For MAGENTO

# # Do not index the page Magento admin
Disallow:/admin/

# # Do not index the general technical Magento directory
Disallow:/app/
Disallow:/downloader/
Disallow:/errors/
Disallow:/includes/
Disallow:/lib/
Disallow:/pkginfo/
Disallow:/shell/
Disallow:/var/

# # Do not index the shared files Magento
Disallow:/api.php
Disallow:/cron.php
Disallow:/cron.sh
Disallow:/error_log
Disallow:/get.php
Disallow:/install.php
Disallow:/LICENSE.html
Disallow:/LICENSE.txt
Disallow:/LICENSE_AFL.txt
Disallow:/README.txt
Disallow:/RELEASE_NOTES.txt

# # MAGENTO SEA IMPROVEMENT

# # Do not index the page subcategories that are sorted or filtered.
Disallow:/*?Dir *
Disallow:/*?Dir=desc
Disallow:/*?Dir=asc
Disallow:/*?Limit=all
Disallow:/*?Mode *

# # Do not index the second copy of the home page (example.com/index.php/). Un-comment only if you have activated Magento SEO URLs.
# # Disallow:/index.php/

# # Do not index the link from the session ID
Disallow:/*?SID=

# # Do not index the page checkout and user account
Disallow:/checkout/
Disallow:/onestepcheckout/
Disallow:/customer/
Disallow:/customer/account/
Disallow:/customer/account/login/

# # Do not index the search page and CEO, non-optimized link categories
Disallow:/catalogsearch/
Disallow:/catalog/product_compare/
Disallow:/catalog/category/view/
Disallow:/catalog/product/view/

# # Server Settings

# # Do not index the general technical directories and files on a server
Disallow:/cgi-bin/
Disallow:/cleanup.php
Disallow:/apc.php
Disallow:/memcache.php
Disallow:/phpinfo.php

# # SETTINGS Image indexing

# # Optional: If you do not want to Google and Bing to index your images
# User-agent: Googlebot-Image
# Disallow:/
# User-agent: msnbot-media
# Disallow:/

User-agent: AhrefsBot
Disallow:/

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.kingsheathpetcentre.co.uk
Kings Heath Pet Store
Default Description

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kings86%Check
Pet86%Check
Kings Heath Pet81%Check
Kings Heath Pet Store79%Check
Pet Store79%Check
Kings Heath78%Check
Store72%Check
Heath68%Check
Pet Care62%Check
Pet Supplies58%Check

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