Propublica.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
77% 
Page structure
58% 
Link structure
32% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.38 s
File size
156.50 kB
Words
1380
Media files
26
Number of links
158 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ProPublica — Investigative Journalism and News in the Public Interest
The page title should be shorter than 580 pixels. It is 630 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
ProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
The length of the meta description is perfect. (683 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.propublica.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
referrerno-referrer-when-downgrade
robotsall
langen
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twitter:site@propublica
twitter:creator@propublica
twitter:titleInvestigative Journalism and News in the Public Interest
twitter:descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
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fb:app_id229862657130557
og:localeen_US
og:site_nameProPublica
og:typewebsite
og:urlhttps://www.propublica.org/
og:titleInvestigative Journalism and News in the Public Interest
og:descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
og:imagehttps://assets.propublica.org/2017-pp-open-graph-1200x630.jpg
og:see_alsohttps://twitter.com/propublica
Content-Typetext/html; charset=utf-8

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Page quality

Content
(Critically important)
This page contains 1380 words. That's ok.
28.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.84 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: investigative journalism in the public interest
Image SEO
(Somewhat important)
25 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...0w/20220210-colorado-hoa-callout-1x1.jpgRoofs of houses in the foreground, Rocky Mountains in the background
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Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 57 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 COVID-19
H2 Follow ProPublica
H2 Stay Informed
H2 It’s not too late to Vote ProPublica
H2 Awards
H2 Complaints & Corrections
H2 ProPublica Events
H2 ProPublica Data Store
H2 Get Involved
H2 Most Popular Stories
H3 Biden Promised to Prioritize People Over Polluters. This Official Is Struggling to Deliver.
H3 FTC Sues to Stop “Deceptive” TurboTax “Free” Ad Campaign
H3 Inside the Tax Records of the .001%
H3 Featured Reporting
H3 In San Francisco, Hundreds of Homes for the Homeless Sit Vacant
H3 She Said Her Husband Was Abusive. A Judge Took Away Her Kids and Ordered Her Arrest.
H3 How Bots and Fake Accounts Push China’s Vision of Winter Olympic Wonderland
H3 He Donated His Kidney and Received a $13,064 Bill in Return
H3 Featured Reporting on the Crisis
H3 Resources
H3 “Black Snow” Series Wins McElheny Award for Local Science Reporting
H3 Taking Aim at Billionaire Tax Avoiders, Biden Proposes Minimum Tax for Ultrarich
H3 Congressional Chair Asks Google and Apple to Help Stop Fraud on Telegram
H3 Ziva Branstetter to Join ProPublica as Senior Editor
H3 Cuomo Set Out to “Transform” Mental Health Care for Kids. Now They Can’t Get Treatment.
H3 ProPublica and Partners Win Three AHCJ Awards for Excellence in Health Care Journalism
H3 State Launches Cancer Study After ProPublica Identifies Toxic Air Pollution Hot Spot
H3 The Compounding Trauma of Afghan Children in U.S. Shelters
H3 Official Orders Books Removed From Schools, Targeting Titles About Transgender People.
H3 Congress Opens Investigation Into FDA’s Handling of a Problematic Heart Device
H3 Tracy Weber Named ProPublica Managing Editor
H3 Help Us Investigate Texas Border Security Initiatives
H3 Texas’ Governor Brags About His Border Initiative. The Data Doesn’t Back Him Up.
H3 St. Jude Fights Donors’ Families in Court for Share of Estates
H3 ProPublica and WPLN News Win Al Nakkula Award for Police Reporting
H3 Help Us Investigate Texas Border Security Initiatives Duplicate text
H3 Colorado Homeowners: Do You Have Experience Dealing With an HOA? Help Us Investigate.
H3 Flood Insurance Premiums in Louisiana Are Rising. Help Us Investigate.
H3 Most Read
H3 She’s Supposed to Protect Americans From Toxic Chemicals. First, She Just Has to Fix Trump’s Mess and Decades of Neglect.
H3 New Documentary by Frontline and ProPublica Reveals Origins of the Stolen Election Myth
H3 Filing Taxes Could Be Free and Simple. But H&R Block and Intuit Are Still Lobbying Against It.
H3 Inside TurboTax’s 20-Year Fight to Stop Americans From Filing Their Taxes for Free
H3 The Secret IRS Files: Trove of Never-Before-Seen Records Reveal How the Wealthiest Avoid Income Tax
H3 Most Emailed
H3 New Documentary by Frontline and ProPublica Reveals Origins of the Stolen Election Myth Duplicate text
H3 She’s Supposed to Protect Americans From Toxic Chemicals. First, She Just Has to Fix Trump’s Mess and Decades of Neglect. Duplicate text
H3 How Your Shadow Credit Score Could Decide Whether You Get an Apartment
H3 FTC Sues to Stop “Deceptive” TurboTax “Free” Ad Campaign Duplicate text
H3 How the Red Cross Raised Half a Billion Dollars for Haiti and Built Six Homes
H4 Unpacking Shadow Credit Scores
H4 New Documentary by Frontline and ProPublica Reveals Origins of the Stolen Election Myth Duplicate text
H4 What’s Holding Up the COVID Vaccines for Children Under 5?
H4 Whatever Happened to Biden’s Pandemic Testing Board?
H4 Coronavirus Contracts: Tracking Federal Purchases to Fight the Pandemic
H4 Tracking PPP Loans: Search Every Company Approved for Federal Loans
H4 What Coronavirus Job Losses Reveal About Racism in America
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
20 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 23 external links on this page.
LinkAttributesAnchor text
https://give.propublica.org/gi...External Subdomain Spring Member Drive: Nonprofit, independent journalism needs your support. Donate
https://www.propublica.org/Anchor Skip to content
https://www.propublica.org/ProPublica
https://give.propublica.org/gi...External Subdomain Donate
https://www.propublica.org/Anchor Close Menu
/search/Search
https://projects.propublica.or...External Subdomain Chicken Checker
/local-initiatives/Local Initiatives
/newsletters/Newsletters
https://www.propublica.org/about/About Us
https://www.propublica.org/Text duplicate ProPublica
https://give.propublica.org/gi...External Subdomain Text duplicate Donate
/topics/racial-justiceRacial Justice
/topics/health-careHealth Care
/topics/politicsPolitics
/topics/criminal-justiceCriminal Justice
/topics/more...
/midwest/Midwest
/southwest/Southwest
https://www.propublica.org/south/South
https://www.propublica.org/texas/Texas
/newsapps/Graphics & Data
/newsletters/Text duplicate Newsletters
/series/Series
https://www.propublica.org/video/Videos
/local-reporting-network/Local Reporting Network
/electionland/Electionland
/datastore/Data Store
https://www.propublica.org/about/Text duplicate About Us
/impact/Impact
https://www.propublica.org/jobs/Jobs & Fellowships
/contact/Contact Us
https://www.facebook.com/propu...External Facebook
https://twitter.com/propublicaExternal Twitter
https://www.instagram.com/prop...External Instagram
/article/shes-supposed-to-prot...No Text
/article/shes-supposed-to-prot...Biden Promised to Prioritize People Over Polluters. This Official Is Struggling to Deliver.
/people/lydia-depillisLydia DePillis
/article/ftc-sues-to-stop-dece...No Text
/series/the-turbotax-trapThe TurboTax Trap
/article/ftc-sues-to-stop-dece...FTC Sues to Stop “Deceptive” TurboTax “Free” Ad Campaign
/people/justin-elliottJustin Elliott
/article/how-your-shadow-credi...No Text
/article/how-your-shadow-credi...Unpacking Shadow Credit Scores
/people/heather-vogellHeather Vogell
/article/new-documentary-by-fr...No Text
/series/the-insurrectionThe Insurrection
/article/new-documentary-by-fr...New Documentary by Frontline and ProPublica Reveals Origins of the Stolen Election Myth
/people/propublicaText duplicate ProPublica
/series/the-secret-irs-filesNo Text
/article/in-san-francisco-hund...No Text
/article/in-san-francisco-hund...In San Francisco, Hundreds of Homes for the Homeless Sit Vacant
/article/she-said-her-husband-...No Text
/article/she-said-her-husband-...She Said Her Husband Was Abusive. A Judge Took Away Her Kids and Ordered Her Arrest.
/article/how-bots-and-fake-acc...No Text
/article/how-bots-and-fake-acc...How Bots and Fake Accounts Push China’s Vision of Winter Olympic Wonderland
/article/he-was-charged-13-064...No Text
/article/he-was-charged-13-064...He Donated His Kidney and Received a $13,064 Bill in Return
/series/coronavirusCOVID-19
/article/whats-holding-up-the-...No Text
/article/whats-holding-up-the-...What’s Holding Up the COVID Vaccines for Children Under 5?
/people/caroline-chenCaroline Chen
/article/whatever-happened-to-...No Text
/article/whatever-happened-to-...Whatever Happened to Biden’s Pandemic Testing Board?
/people/bianca-fortisBianca Fortis
https://projects.propublica.or...External Subdomain Coronavirus Contracts: Tracking Federal Purchases to Fight the Pandemic
https://projects.propublica.or...External Subdomain Tracking PPP Loans: Search Every Company Approved for Federal Loans
https://projects.propublica.or...External Subdomain What Coronavirus Job Losses Reveal About Racism in America
/atpropublica/black-snow-serie...“Black Snow” Series Wins McElheny Award for Local Science Reporting
/people/propublicaText duplicate ProPublica
/article/taking-aim-at-billion...No Text
/article/taking-aim-at-billion...Taking Aim at Billionaire Tax Avoiders, Biden Proposes Minimum Tax for Ultrarich
/people/paul-kielPaul Kiel
/people/jesse-eisingerJesse Eisinger
/people/jeff-ernsthausenJeff Ernsthausen
/article/congressional-chair-a...No Text
/article/congressional-chair-a...Congressional Chair Asks Google and Apple to Help Stop Fraud on Telegram
/people/cezary-podkulCezary Podkul
/atpropublica/ziva-branstetter...Ziva Branstetter to Join ProPublica as Senior Editor
/people/propublicaText duplicate ProPublica
/article/cuomo-set-out-to-tran...No Text
/article/cuomo-set-out-to-tran...Cuomo Set Out to “Transform” Mental Health Care for Kids. Now They Can’t Get Treatment.
https://www.propublica.org/Text duplicate ProPublica
/atpropublica/propublica-and-p...ProPublica and Partners Win Three AHCJ Awards for Excellence in Health Care Journalism
/people/propublicaText duplicate ProPublica
/article/state-launches-cancer...No Text
/article/state-launches-cancer...State Launches Cancer Study After ProPublica Identifies Toxic Air Pollution Hot Spot
/people/lisa-songLisa Song
/article/these-children-fled-a...No Text
/article/these-children-fled-a...The Compounding Trauma of Afghan Children in U.S. Shelters
/people/melissa-sanchezMelissa Sanchez
/people/anna-clarkAnna Clark
/article/were-going-to-be-cons...No Text
/article/were-going-to-be-cons...Official Orders Books Removed From Schools, Targeting Titles About Transgender People.
/people/jeremy-schwartzJeremy Schwartz
https://www.propublica.org/texasProPublica and The Texas Tribune
https://www.nbcnews.com/External NBC News
/article/congress-opens-invest...No Text
/article/congress-opens-invest...Congress Opens Investigation Into FDA’s Handling of a Problematic Heart Device
/people/neil-bediNeil Bedi
/atpropublica/tracy-weber-name...Tracy Weber Named ProPublica Managing Editor
/people/propublicaText duplicate ProPublica
/getinvolved/help-us-investiga...Help Us Investigate Texas Border Security Initiatives
/people/jessica-priestJessica Priest
/people/lomi-krielLomi Kriel
/people/perla-trevizoPerla Trevizo
/article/texas-governor-brags-...No Text
/article/texas-governor-brags-...Texas’ Governor Brags About His Border Initiative. The Data Doesn’t Back Him Up.
/people/lomi-krielText duplicate Lomi Kriel
/people/perla-trevizoText duplicate Perla Trevizo
https://www.propublica.org/texasText duplicate ProPublica and The Texas Tribune
https://www.themarshallproject...External The Marshall Project
/article/st.-jude-fights-donor...No Text
/article/st.-jude-fights-donor...St. Jude Fights Donors’ Families in Court for Share of Estates
/people/david-armstrongDavid Armstrong
/people/ryan-gabrielsonRyan Gabrielson
/atpropublica/propublica-and-w...ProPublica and WPLN News Win Al Nakkula Award for Police Reporting
/people/propublicaText duplicate ProPublica
https://twitter.com/propublicaExternal Text duplicate Twitter
https://www.facebook.com/propu...External Text duplicate Facebook
https://www.youtube.com/user/p...External YouTube
http://feeds.propublica.org/pr...External Subdomain RSS
https://policies.google.com/pr...External Subdomain Privacy Policy
https://policies.google.com/termsExternal Subdomain Terms of Service
https://donate.propublica.org/External Subdomain It’s not too late to Vote ProPublica Donate
https://www.propublica.org/awardsSee the full list of our awards
/cdn-cgi/l/email-protectionemail us
/correctionsRead our corrections
https://www.propublica.org/eventsProPublica Events We bring our journalism to life through events that inform, inspire and spark ideas for change
/datastoreProPublica Data Store Download or purchase the data behind our journalism
/getinvolved/help-us-investiga...Text duplicate Help Us Investigate Texas Border Security Initiatives
/getinvolved/colorado-homeowne...Colorado Homeowners: Do You Have Experience Dealing With an HOA? Help Us Investigate.
IMG-ALT Roofs of houses in the foreground, Rocky Mountains in the background
/getinvolved/floodinsuranceFlood Insurance Premiums in Louisiana Are Rising. Help Us Investigate.
/article/shes-supposed-to-prot...She’s Supposed to Protect Americans From Toxic Chemicals. First, She Just Has to Fix Trump’s Mess and Decades of Neglect.
A-TITLE View this
/article/new-documentary-by-fr...Text duplicate New Documentary by Frontline and ProPublica Reveals Origins of the Stolen Election Myth
A-TITLE View this
/article/filing-taxes-could-be...Filing Taxes Could Be Free and Simple. But H&R Block and Intuit Are Still Lobbying Against It.
A-TITLE View this
/article/inside-turbotax-20-ye...Inside TurboTax’s 20-Year Fight to Stop Americans From Filing Their Taxes for Free
A-TITLE View this
/article/the-secret-irs-files-...The Secret IRS Files: Trove of Never-Before-Seen Records Reveal How the Wealthiest Avoid Income Tax
A-TITLE View this
/article/new-documentary-by-fr...Text duplicate New Documentary by Frontline and ProPublica Reveals Origins of the Stolen Election Myth
A-TITLE View this
/article/shes-supposed-to-prot...Text duplicate She’s Supposed to Protect Americans From Toxic Chemicals. First, She Just Has to Fix Trump’s Mess and Decades of Neglect.
A-TITLE View this
/article/how-your-shadow-credi...How Your Shadow Credit Score Could Decide Whether You Get an Apartment
A-TITLE View this
/article/ftc-sues-to-stop-dece...Text duplicate FTC Sues to Stop “Deceptive” TurboTax “Free” Ad Campaign
A-TITLE View this
/article/how-the-red-cross-rai...How the Red Cross Raised Half a Billion Dollars for Haiti and Built Six Homes
A-TITLE View this
https://www.propublica.org/Text duplicate ProPublica
https://www.propublica.org/Text duplicate ProPublica
/local-reporting-network/Text duplicate Local Reporting Network
https://www.propublica.org/texas/Texas Tribune Partnership
/datastore/The Data Store
/electionland/Text duplicate Electionland
/topics/Topics
/series/Text duplicate Series
https://www.propublica.org/video/Text duplicate Videos
/newsapps/News Apps
/getinvolved/Get Involved
https://www.propublica.org/nerds/The Nerd Blog
/atpropublica/@ProPublica
/events/Events
https://www.propublica.org/about/About
/leadership/Board and Advisors
https://www.propublica.org/staff/Officers and Staff
/diversity/Diversity
https://www.propublica.org/jobs/Jobs
/fellowships/Fellowships
/media-center/Media Center
/reports/Reports
/impact/Text duplicate Impact
/awards/Awards
/corrections/Corrections
/code-of-ethics/Code of Ethics
/advertising/Advertising Policy
https://www.propublica.org/legal/Text duplicate Privacy Policy
/newsletters/Text duplicate Newsletters
https://itunes.apple.com/us/ap...External Subdomain iOS
https://play.google.com/store/...External Subdomain Android
http://feeds.propublica.org/pr...External Subdomain RSS Feed
https://www.propublica.org/tips/Send Us Tips
/steal-our-stories/Steal Our Stories
http://p53lf57qovyuvwsc6xnrppy...External Subdomain Browse via Tor
/contact/Text duplicate Contact Us
/donate/Text duplicate Donate
/support/other-ways-to-give/More Ways to Give

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.propublica.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.38 seconds.
This page only loads 1 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (157 kB).

HTTP Response Header

NameValue
dateWed, 30 Mar 2022 20:28:57 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
access-control-allow-originhttps://projects.propublica.org
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pragmacache
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x-originv3-www.propublica.org
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
varyAccept-Encoding
servercloudflare
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content-encodinggzip
alt-svch3=":443"; ma=86400, h3-29=":443"; ma=86400
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 59,639 referring domains.
This page has 5,209,961 backlinks.
This page has backlinks from 38,290 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 16437 shares, comments and likes on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

# robots.txt for https://www.propublica.org/

Sitemap: https://www.propublica.org/sitemap.xml

# live - don't allow web crawlers to index cpresources/ or vendor/

User-agent: *
Disallow: /cpresources/
Disallow: /vendor/
Disallow: /.env
Disallow: /cache/

Search preview

www.propublica.org
ProPublica — Investigative Journalism and News in the Public Interest
ProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ProPublica84%Check
Public Interest75%Check
ProPublica Investigative Journalism72%Check
journalism66%Check
New65%Check
Investigative Journalism64%Check
News61%Check
Public Service61%Check
Investigative Reporting54%Check
independent46%Check

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