Xystostrade.co.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
38% 
Page structure
100% 
Link structure
67% 
Server
46% 
External factors
82% 
SEO Score
Response time
1.19 s
File size
47.50 kB
Words
160
Media files
18
Number of links
35 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Xystos Flame and Fragrance Ltd
The length of the page title is perfect. (295 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Collectables - the home of scented candles, home fragrances and gifts.
The length of the meta description is perfect. (440 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Strict is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1
descriptionCollectables - the home of scented candles, home fragrances and gifts.
keywordsCandles, Woodwick Candles, Yankee Candles, Gifts
robotsINDEX,FOLLOW
google-site-verificationl5K3CxQOyeyueT4U3N7JlUqmp0V9z8rdvpqGdgwbuX0
langen
Content-Typetext/html; charset=utf-8

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Page quality

Content
(Critically important)
There are only 160 words on this page. Use at least 250 words to provide useful information.
Only 1 paragraph/s was/were found on this page.
23.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 28 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Xystos Flame & Fragrance Ltd Xystos Flame & Fragrance Ltd
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Xystos Flame & Fragrance Ltd Xystos Flame & Fragrance Ltd
H2 Xystos
H3 Flame & Fragrance
H3 Our Brands
H4 Established in 2005, Xystos are a premier supplier to the home and gift trade. Flame & Fragrance Ltd are the UK's largest independent supplier of fragranced candle products and decorative home acce...
H4 Based in Blaydon, Tyne and Wear, we operate from a purpose-built warehouse and distribution centre, with sales support and marketing staff at head office and a full coverage of area sales staff acr...
H5 About Xystos
H6 About Us
H6 Terms & Conditions
H6 Company Details
Some anchor texts are used more than once.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are no external links on this page.
LinkAttributesAnchor text
https://www.xystostrade.co.uk/IMG-ALT Xystos Flame & Fragrance Ltd
A-TITLE Xystos Flame & Fragrance Ltd
https://www.xystostrade.co.uk/Anchor Menu
https://www.xystostrade.co.uk/Anchor Search
https://www.xystostrade.co.uk/Anchor My Account
https://www.xystostrade.co.uk/Text duplicate IMG-ALT Xystos Flame & Fragrance Ltd
A-TITLE Xystos Flame & Fragrance Ltd
https://www.xystostrade.co.uk/Anchor Basket
/customer/account/Text duplicate My Account
A-TITLE My Account
/customer/account/login/refere...Log In
A-TITLE Log In
https://www.xystostrade.co.uk/Home
/brandsOur Brands
https://www.xystostrade.co.uk/asmArea Sales Managers
/about-xystosAbout Us
/trade-enquiriesTrade Enquiries
/brands/cello/IMG-ALT Cello
/brands/splosh/IMG-ALT Splosh
/brands/di-palomo/IMG-ALT Di Palomo
/brands/himalayan-glow/IMG-ALT Himalayan Glow
/brands/shearer-candles/IMG-ALT Shearer Candles
/brands/brands/brands/IMG-ALT Grace Cole
/brsnds/faith-in-natureIMG-ALT Faith in Nature
/brands/naked-bee/IMG-ALT Naked Bee
/brands/celloText duplicate IMG-ALT Cello
A-TITLE Click to see more products from Cello
/brands/di-palomoText duplicate IMG-ALT Di Palomo
A-TITLE Click to see more products from Di Palomo
/brands/faith-in-natureText duplicate IMG-ALT Faith in Nature
A-TITLE Click to see more products from Faith in Nature
/brands/grace-coleText duplicate IMG-ALT Grace Cole
A-TITLE Click to see more products from Grace Cole
/brands/himalayan-glowText duplicate Himalayan Glow
A-TITLE Click to see more products from Himalayan Glow
/brands/shearer-candlesText duplicate IMG-ALT Shearer Candles
A-TITLE Click to see more products from Shearer Candles
/brands/sploshText duplicate IMG-ALT Splosh
A-TITLE Click to see more products from Splosh
/brands/the-naked-beeIMG-ALT The Naked Bee
A-TITLE Click to see more products from The Naked Bee
/about-xystos/About Xystos
/terms-and-conditions/Terms & Conditions
/cookies/Cookies
/privacy-policy/Privacy Policy
/cdn-cgi/l/email-protection[email protected]
https://www.xystostrade.co.uk/Anchor No Text

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.xystostrade.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.19 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This website loads 39 CSS files. This may affect the page load time negatively.
This website loads 28 javascript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libaries can save bandwith for the Prototype files.
The file size of the HTML document is fine (48 kB).

HTTP Response Header

NameValue
dateMon, 03 Aug 2020 15:23:46 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
x-powered-byPHP/7.0.33
x-powered-byPleskLin
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
x-frame-optionsSAMEORIGIN
x-frame-optionsSAMEORIGIN
set-cookie137 Characters
set-cookie139 Characters
varyAccept-Encoding
x-xss-protection1; mode=block
x-content-type-optionsnosniff
cf-cache-statusDYNAMIC
cf-request-id045684fe6a00000614ca11b200000001
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
servercloudflare
cf-ray5bd10aaa4f650614-FRA
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has only a few links from other websites.
This website only has backlinks from 25 referring domains.
This website only has 150,530 backlinks.
This website only has few backlinks from 15 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# $Id: robots.txt,v magento-specific 2010/28/01 18:24:19 goba Exp $
# Edited: 2014/11/11 by eCIT
#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these “robots” where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used: http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/wc/robots.html
#
# For syntax checking, see:
# http://www.sxw.org.uk/computing/robots/check.html


User-agent: Baiduspider
User-agent: Baiduspider-video
User-agent: Baiduspider-image
Disallow: /

User-agent: NaverBot
User-agent: Yeti
Disallow: /

User-agent: moget
User-agent: ichiro
Disallow: /

User-agent: sogou spider
Disallow: /

User-agent: YoudaoBot
Disallow: /



# Allowable Index
# Mind that Allow is not an official standard
Allow: /*?p=
Allow: /index.php/blog/
Allow: /catalog/seo_sitemap/category/
# Allow: /catalogsearch/result/
Allow: /media/catalog/

# Directories
Disallow: /404/
Disallow: /app/
Disallow: /cgi-bin/
Disallow: /downloader/
Disallow: /errors/
Disallow: /includes/
#Disallow: /js/ So that Google Webmaster Tools can render page effectively 28052014
Disallow: /lib/
Disallow: /magento/

# Disallow: /media/
Disallow: /media/captcha/
# Disallow: /media/catalog/
#Disallow: /media/css/ So that Google Webmaster Tools can render page effectively 28052014
Disallow: /media/css_secure/
Disallow: /media/customer/
Disallow: /media/dhl/
Disallow: /media/downloadable/
Disallow: /media/import/
Disallow: /media/js/
Disallow: /media/pdf/
Disallow: /media/sales/
Disallow: /media/tmp/
Disallow: /media/wysiwyg/
Disallow: /media/xmlconnect/
Disallow: /pkginfo/
Disallow: /report/
Disallow: /scripts/
Disallow: /shell/
# Disallow: /skin/ So that Google Webmaster Tools can render page effectively 28052014
Disallow: /stats/
Disallow: /var/

# Paths (clean URLs)
Disallow: /index.php/
Disallow: /catalog/product_compare/
Disallow: /catalog/category/view/
Disallow: /catalog/product/view/
Disallow: /catalog/product/gallery/
Disallow: /catalogsearch/
Disallow: /checkout/
Disallow: /control/
Disallow: /contacts/
Disallow: /customer/
Disallow: /customize/
Disallow: /newsletter/
Disallow: /poll/
Disallow: /review/
Disallow: /sendfriend/
Disallow: /tag/
Disallow: /wishlist/

# Files
Disallow: /cron.php
Disallow: /cron.sh
Disallow: /error_log
Disallow: /install.php
Disallow: /LICENSE.html
Disallow: /LICENSE.txt
Disallow: /LICENSE_AFL.txt
Disallow: /STATUS.txt
Disallow: /get.php # Magento 1.5+

# Paths (no clean URLs)
Disallow: /*?c2c_colour=*
Disallow: /*?p=*
Disallow: /*&p=*
Disallow: /*?price=*
Disallow: /*&price=*
Disallow: /*?color=*
Disallow: /*?fragrance=*
Disallow: /*&color=*
Disallow: /*?limit=*
Disallow: /*&limit=*
Disallow: /*?mode=*
Disallow: /*&mode=*
Disallow: /*?order=*
Disallow: /*&order=*
Disallow: /*?dir=*
Disallow: /*&dir=*
Disallow: /*.js$
Disallow: /*.css$
Disallow: /*.php$
Disallow: /*?SID=
Disallow: /?___from_store=
Disallow: /*___from_store=
Disallow: /rss*
Disallow: /*PHPSESSID

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.xystostrade.co.uk
Xystos Flame and Fragrance Ltd
Collectables - the home of scented candles, home fragrances and gifts.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fragrance83%Check
Xystos80%Check
Xystos Flame Fragrance77%Check
Flame Fragrance75%Check
Xystos Flame Fragrance Ltd74%Check
Flame Fragrance Ltd72%Check
Flame66%Check
Ltd66%Check
candle44%Check
Trade42%Check

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