Web.mit.edu - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
79% 
Page structure
79% 
Link structure
85% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
46.00 kB
Words
367
Media files
7
Number of links
29 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MIT - Massachusetts Institute of Technology
The length of the page title is perfect. (394 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#ffffff
msapplication-TileImage/themes/mit/assets/favicon/ms-icon-144x144.png
theme-color#ffffff
descriptionThe mission of MIT is to advance knowledge and educate students in science, technology and other areas of scholarship that will best serve the nation and the world in the 21st century.
langen
twitter:site:id15460048
twitter:cardsummary
twitter:site@mit
twitter:titleThe Massachusetts Institute of Technology (MIT)
fb:page_id126533127390327
og:site_nameMassachusetts Institute of Technology
og:sitehttp://web.mit.edu
og:typewebsite
og:titleThe Massachusetts Institute of Technology (MIT)
og:urlhttp://web.mit.edu
og:descriptionThe mission of MIT is to advance knowledge and educate students in science, technology and other areas of scholarship that will best serve the nation and the world in the 21st century.
Pragmano-cache
Expires-1
cache-controlno-store
charsetutf-8

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Page quality

Content
(Critically important)
There are only 367 words on this page. Good pages should have about 1,000 words of useful content.
25.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: featured video
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../images/202106/MIT-Manuel_Morales-SL.jpgManuel Morales outside on campus
...ges/202106/MIT-Reif-Testimony-01_0_0.jpgthe U.S. capitol building
/files/images/202106/sea_0.jpga turquoise watered coastal seascape
/files/images/202106/video-language_0.jpganimation of person standing in front of a castle with Kreyol writing on it
...s/images/202106/MIT-Chime-01-press_0.jpgCHIME array at night
/files/images/202106/Natasha-Joglekar.jpgNatasha Joglekar with cute dog
/files/images/202106/video-music.jpgStudents playing violin in orchestra

Page structure

H1 heading
(Critically important)
Massachusetts Institute of Technology
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Massachusetts Institute of Technology
H2 Spotlight: Jun 12, 2021
H4 Jun 12, 2021
H4 Share:
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (29) on this page.
LinkAttributesAnchor text
https://web.mit.edu/Anchor Skip to content ↓
https://web.mit.edu/Massachusetts Institute of Technology
https://web.mit.edu/educationEducation
https://web.mit.edu/researchResearch
https://web.mit.edu/innovationInnovation
/admissions-aidAdmissions + Aid
https://web.mit.edu/campus-lifeCampus Life
http://news.mit.edu/New window External News
https://web.mit.edu/alumniAlumni
https://web.mit.edu/aboutAbout MIT
/admissions-aidText duplicate Admissions + Aid
https://web.mit.edu/campus-lifeText duplicate Campus Life
http://news.mit.edu/New window External Text duplicate News
https://web.mit.edu/alumniText duplicate Alumni
https://web.mit.edu/aboutText duplicate About MIT
https://web.mit.edu/searchSearch
https://web.mit.edu/feedbackSuggestions or feedback?
http://news.mit.edu/2021/manue...New window External IMG-ALT Manuel Morales outside on campus
https://hst.mit.edu/New window External HST
http://news.mit.edu/2021/manue...New window External Full story
https://twitter.com/share?url=...New window External Twitter
https://www.facebook.com/share...New window External Facebook
http://news.mit.edu/news-clip/...New window External IMG-ALT the U.S. capitol building
http://news.mit.edu/news-clip/...New window External “We are in a science and technology race for the future,” President L. Rafael Reif told Marketplace, regarding a bill to boost R&D spending. “It is with scie...
http://spectrum.mit.edu/spring...New window External IMG-ALT a turquoise watered coastal seascape
http://spectrum.mit.edu/spring...New window External PhD student Mallory Ringham uses an optical sensor to assess oceans’ chemical changes — focusing on how a changing climate is impacting ocean chemistry. “I d...
https://www.facebook.com/MITne...New window External IMG-ALT animation of person standing in front of a castle with Kreyol writing on it
https://www.facebook.com/MITne...New window External MIT-Ayiti.net, a digital platform of MIT-Haiti developed by professors Michel DeGraff and Haynes Miller, is introduced in a new music video developed with Ha...
http://news.mit.edu/2021/chime...New window External IMG-ALT CHIME array at night
http://news.mit.edu/2021/chime...New window External In its first year of operation, the CHIME telescope detected more than 500 mysterious flashes called fast radio bursts — quadrupling the number of known even...
http://news.mit.edu/2021/stem-...New window External IMG-ALT Natasha Joglekar with cute dog
http://news.mit.edu/2021/stem-...New window External STEM + humanities = a framework for understanding the world: Natasha Joglekar ’21 is eager to apply her MIT education, with a major in computer science and b...
https://www.youtube.com/watch?...New window External IMG-ALT Students playing violin in orchestra
https://www.youtube.com/watch?...New window External MIT’s Commencement saw the premiere of “Diary Of A Pandemic Year,” composed by Jamshied Sharifi ’83, conducted by Director of Wind Ensembles Frederick Harris...
https://web.mit.edu/Text duplicate Massachusetts Institute of Technology
https://web.mit.edu/educationText duplicate Education
https://web.mit.edu/researchText duplicate Research
https://web.mit.edu/innovationText duplicate Innovation
/admissions-aidText duplicate Admissions + Aid
https://web.mit.edu/campus-lifeText duplicate Campus Life
http://news.mit.edu/New window External Newsnews.mit.edu
https://web.mit.edu/aboutText duplicate About MIT
https://web.mit.edu/alumniText duplicate Alumni
/building-a-better-worldJoin us in building a better world.
https://www.google.com/maps/pl...New window External 77 Massachusetts Avenue, Cambridge, MA, USA
https://web.mit.edu/visitmitVisit
http://whereis.mit.edu/New window External Map
http://calendar.mit.edu/New window External Events
http://web.mit.edu/people.htmlNew window People
http://careers.mit.edu/New window External Careers
https://web.mit.edu/contactContact
https://web.mit.edu/privacyPrivacy
https://web.mit.edu/accessibilityAccessibility
http://socialmediahub.mit.edu/New window External Social Media Hub
https://twitter.com/mitNew window External No Text
https://www.facebook.com/MITnewsNew window External No Text
https://www.youtube.com/mitNew window External No Text
https://www.instagram.com/mitp...New window External No Text

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.31 seconds.
This page only loads 1 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (46 kB).

HTTP Response Header

NameValue
serverApache
last-modifiedSat, 12 Jun 2021 04:00:33 GMT
etag"10e8a8e0-b7d9-60c43161"
accept-rangesbytes
x-cnectionclose
content-typetext/html
varyAccept-Encoding
content-encodinggzip
dateSun, 13 Jun 2021 03:28:36 GMT
content-length11364
connectionkeep-alive
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 82,295 referring domains.
This page has 9,241,741 backlinks.
This page has backlinks from 58,253 different ip addresses.
Facebook popularity
(Somewhat important)
This page has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /afs/
Disallow: /cgi-bin/
Disallow: /user/
Disallow: /org/
Disallow: /activity/
Disallow: /contrib/
Disallow: /dept/
Disallow: /software/
Disallow: /bin/

Facebook popularity

Shares / Likes / Comments
46,561

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Massachusetts Institute62%Check
Massachusetts62%Check
Institute62%Check
Technology61%Check
science technology47%Check
edu46%Check
Spotlight43%Check
Science and Technology43%Check
VIDEO41%Check
CLIMATE39%Check

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