Wildfish.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
76% 
Page structure
45% 
Link structure
43% 
Server
46% 
External factors
92% 
SEO Score
Response time
1.83 s
File size
100.90 kB
Words
912
Media files
28
Number of links
126 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
WildFish | Working To Protect Wild Fish & Their Waters
The length of the page title is perfect. (492 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
WildFish is the only independent charity in the UK campaigning for wild fish and their environment. We rely on the donations of our supporters.
The length of the meta description is perfect. (876 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://wildfish.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, minimum-scale=1, maximum-scale=1, user-scalable=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWildFish is the only independent charity in the UK campaigning for wild fish and their environment. We rely on the donations of our supporters.
msapplication-TileImagehttps://wildfish.org/wp-content/uploads/2022/06/cropped-wildfish-fav-270x270.png
article:publisherhttps://www.facebook.com/WildFishConservation
article:modified_time2023-09-25T08:38:32+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@WildFishCons
og:localeen_US
og:typewebsite
og:titleWildFish | Working To Protect Wild Fish & Their Waters
og:descriptionWildFish is the only independent charity in the UK campaigning for wild fish and their environment. We rely on the donations of our supporters.
og:urlhttps://wildfish.org/
og:site_nameWildfish
og:imagehttps://wildfish.org/wp-content/uploads/2022/06/our-team-image-slider-fish-1600x955-1.jpg
og:image:width1600
og:image:height955
og:image:typeimage/jpeg
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: By ticking this box I agree to the Wild Fish Privacy Policy, and would...
This page contains 912 words. That's ok.
32.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 17.1 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 39 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, minimum-scale=1, maximum-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...emes/wildfish/assets/img/search-icon.pngSearch Icon - Wildfish
...wildfish/assets/img/my-account-icon.webpMember Login
...dfish/assets/img/wildfish-logo-green.pngLogo - Wildfish
...dfish/assets/img/wildfish-logo-green.pngLogo - Wildfish
...mes/wildfish/assets/img/pop-up-close.pngNo alt attribute provided
...ish/assets/img/instagram-icon-yellow.pngInstagram - Wildfish
...dfish/assets/img/twitter-icon-yellow.pngTwitter - Wildfish
...fish/assets/img/facebook-icon-yellow.pngFacebook - Wildfish
...dfish/assets/img/wildfish-logo-white.pngLogo - Wildfish

Page structure

H1 heading
(Critically important)
Working to protect wild fish and their waters
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 35 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Working to protect wild fish and their waters
H1 Working to protect wild fish and their waters Duplicate text
H2 News & Insights
H2 Working to protect wild fish
H2 Support Us
H2 Projects
H2 The Crisis
H2 Our Mission
H2 The Team
H3 Reversing the decline of wild fish populations
H3 2022 SmartRivers data highlights excess sediment and chemical pollution as key stressors for over 50 rivers
H3 Lessons from Iceland
H3 Winter storms and wildlife – what’s going on beneath the surface?
H3 Smart Science
H3 Sea Trout: what we know and the challenges to conservation
H3 WildFish and community groups raise alarm on ‘sustainable’ greenwashing claims made by Scottish salmon farming industry
H3 WildFish puts OFWAT and the Environment Agency on notice
H3 Donate Now
H3 Join WildFish
H3 Subscribe to WildFish
H3 Environment Agency Report
H3 Open-Net Salmon Farming
H3 Riverfly Census
H3 SmartRivers
H3 Water Supply
H3 Agricultural Pollution
H3 Sewage Pollution
H3 Chemical Pollution
H3 The Bakkavör story
H3 Chalk Streams
H3 It’s time to take salmon off the menu.
H3 Testimonial
H3 Subscribe & Get Updates
H4 Find out more
H5 Charity information
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://wildfish.org/donate/Donate
/join-wildfish/Join
https://wildfish.org/Anchor Subscribe
https://wildfish.org/member-loginIMG-ALT Member Login
https://wildfish.org/IMG-ALT Logo - Wildfish
https://wildfish.org/about/About
/about/what-we-do/What We Do
/about/our-successes/Our Successes
/about/the-team/The Team
/testimonials/Testimonials
/about/our-mission/Our Mission
/about/the-crisis/The Crisis
https://wildfish.org/projects/Projects
/project/salmon-farming/Salmon Farming
/project/riverfly-census/Riverfly Census
/project/smart-rivers/SmartRivers
/project/water-supply/Water Supply
/project/agricultural-pollution/Agricultural Pollution
/project/sewage-pollution/Sewage Pollution
/project/chemical-pollution/Chemical Pollution
/project/the-bakkavor-story/The Bakkavör story
/project/chalk-streams/Chalk Streams
/project/doing-its-job-a-revie...Environment Agency Report
https://wildfish.org/news/News
https://wildfish.org/news/Anchor News & Insights
/news/document-library/Document Library
https://wildfish.org/support/Support
https://wildfish.org/donate/Text duplicate Donate
/join-wildfish/Join WildFish
/support/partner-with-us/Partner with us
/support/campaign-with-wildfish/Campaign with WildFish
/support/leave-a-legacy/Leave a legacy
/support/fundraise-for-wildfish/Fundraise for WildFish
https://wildfish.org/fish-lens/Fish Lens
https://wildfish.org/shop/Shop
https://wildfish.org/contact/Contact
https://wildfish.org/Text duplicate IMG-ALT Logo - Wildfish
https://wildfish.org/about/Text duplicate About
/about/what-we-do/Text duplicate What We Do
/about/our-successes/Text duplicate Our Successes
/about/the-team/Text duplicate The Team
/testimonials/Text duplicate Testimonials
/about/our-mission/Text duplicate Our Mission
/about/the-crisis/Text duplicate The Crisis
https://wildfish.org/projects/Text duplicate Projects
/project/salmon-farming/Text duplicate Salmon Farming
/project/riverfly-census/Text duplicate Riverfly Census
/project/smart-rivers/Text duplicate SmartRivers
/project/water-supply/Text duplicate Water Supply
/project/agricultural-pollution/Text duplicate Agricultural Pollution
/project/sewage-pollution/Text duplicate Sewage Pollution
/project/chemical-pollution/Text duplicate Chemical Pollution
/project/the-bakkavor-story/Text duplicate The Bakkavör story
/project/chalk-streams/Text duplicate Chalk Streams
/project/doing-its-job-a-revie...Text duplicate Environment Agency Report
https://wildfish.org/news/Text duplicate News
https://wildfish.org/news/Anchor Text duplicate News & Insights
/news/document-library/Text duplicate Document Library
https://wildfish.org/support/Text duplicate Support
https://wildfish.org/donate/Text duplicate Donate
/join-wildfish/Text duplicate Join WildFish
/support/partner-with-us/Text duplicate Partner with us
/support/campaign-with-wildfish/Text duplicate Campaign with WildFish
/support/leave-a-legacy/Text duplicate Leave a legacy
/support/fundraise-for-wildfish/Text duplicate Fundraise for WildFish
https://wildfish.org/fish-lens/Text duplicate Fish Lens
https://wildfish.org/shop/Text duplicate Shop
https://wildfish.org/contact/Text duplicate Contact
/member-login/Login
https://wildfish.org/donate/Text duplicate Donate
/join-wildfish/Text duplicate Join
https://wildfish.org/projects/Find out more
https://wildfish.org/projects/Text duplicate Find out more
https://wildfish.org/about/Text duplicate Find out more
https://wildfish.org/news/View all articles
/latest-news/2022-smartrivers-...27.11.23 2022 SmartRivers data highlights excess sediment and chemical pollution as key stressors for over 50 rivers Today, WildFish has published the key fi...
/latest-news/lessons-from-icel...21.11.23 Lessons from Iceland We've been watching recent events unfolding in Iceland with a mixture of hope, optimism – and despair at our own situation sout...
/latest-news/winter-storms-and...20.11.23 Winter storms and wildlife – what’s going on beneath the surface? Winter has well and truly arrived, bringing with it shorter, colder and wetter day...
/latest-news/smart-science/16.11.23 Smart Science Species identification of invertebrates, to a near professional standard, taught to volunteers in just one day. It can't be... Read More
/latest-news/sea-trout-what-we...13.11.23 Sea Trout: what we know and the challenges to conservation In early September, the Institute of Fisheries Management (IFM) working in partnership wi...
/latest-news/conservation-char...26.10.23 WildFish and community groups raise alarm on ‘sustainable’ greenwashing claims made by Scottish salmon farming industry WildFish Scotland and Coasta...
/latest-news/wildfish-puts-ofw...24.10.23 WildFish puts OFWAT and the Environment Agency on notice Formal letters set down what the law requires regulators to do to end unlawful sewage disch...
https://wildfish.org/donate/Donate Now Make a donation
/join-wildfish/Join WildFish Join Us
https://wildfish.org/Anchor Subscribe to WildFish Subscribe Now
https://wildfish.org/support/Discover More
https://wildfish.org/projects/View all projects
/project/doing-its-job-a-revie...Case Study Environment Agency Report
/project/salmon-farming/Issue Open-Net Salmon Farming
/project/riverfly-census/Science Riverfly Census
/project/smart-rivers/Science SmartRivers
/project/water-supply/Issue Water Supply
/project/agricultural-pollution/Issue Agricultural Pollution
/project/sewage-pollution/Issue Sewage Pollution
/project/chemical-pollution/Issue Chemical Pollution
/project/the-bakkavor-story/Case Study The Bakkavör story
/project/chalk-streams/Science Chalk Streams
https://offthetable.org.uk/New window External It’s time to take salmon off the menu.
https://offthetable.org.uk/New window External Visit the site
https://offthetable.org.uk/New window External No Text
https://wildfish.org/about/Text duplicate About
https://wildfish.org/projects/Text duplicate Projects
https://wildfish.org/news/Text duplicate News
https://wildfish.org/support/Text duplicate Support
https://wildfish.org/contact/Text duplicate Contact
/ecommerce-terms-conditions/eCommerce Terms & Conditions
/general-terms-conditions/General Terms & Conditions
/member-login/Text duplicate Member Login
https://wildfish.org/donate/Text duplicate Donate
/join-wildfish/Text duplicate Join WildFish
/support/campaign-with-wildfish/Text duplicate Campaign with WildFish
/about/our-mission/Text duplicate Our Mission
https://wildfish.org/contact/Anchor Careers
/wp-content/uploads/2023/09/Fi...New window Company Information
/privacy-policy/New window Privacy Policy
https://wildfish.org/about/Text duplicate About
https://wildfish.org/projects/Text duplicate Projects
https://wildfish.org/news/Text duplicate News
https://wildfish.org/support/Text duplicate Support
https://wildfish.org/contact/Text duplicate Contact
/ecommerce-terms-conditions/Text duplicate eCommerce Terms & Conditions
/general-terms-conditions/Text duplicate General Terms & Conditions
/member-login/Text duplicate Member Login
https://wildfish.org/donate/Text duplicate Donate
/join-wildfish/Text duplicate Join WildFish
/support/campaign-with-wildfish/Text duplicate Campaign with WildFish
/about/our-mission/Text duplicate Our Mission
https://wildfish.org/contact/Anchor Text duplicate Careers
https://www.instagram.com/wild...New window External IMG-ALT Instagram - Wildfish
https://twitter.com/WildFishConsNew window External IMG-ALT Twitter - Wildfish
https://www.facebook.com/WildF...New window External IMG-ALT Facebook - Wildfish
https://www.jackperksphotograp...New window External © Jack Perks
https://www.corinsmithphotogra...New window External © Corin Smith
https://www.steve-edge.com/New window External Design Agency | Steve Edge Design
https://wildfish.org/Text duplicate IMG-ALT Logo - Wildfish
https://www.jackperksphotograp...New window External Text duplicate © Jack Perks
https://www.corinsmithphotogra...New window External Text duplicate © Corin Smith
https://www.steve-edge.com/New window External Text duplicate Design Agency | Steve Edge Design

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.83 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 26 CSS files. This may affect the page load time negatively.
This page loads 39 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (101 kB).

HTTP Response Header

NameValue
servernginx
dateThu, 30 Nov 2023 10:44:27 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byPHP/7.4.33
x-pingbackhttps://wildfish.org/xmlrpc.php
link<https://wildfish.org/>; rel=shortlink
strict-transport-securitymax-age=15768000; includeSubDomains
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
content-security-policydefault-src 'self' https: data: 'unsafe-inline' 'unsafe-eval';
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 417 referring domains.
This page has 8,122 backlinks.
This page has backlinks from 362 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 2402 shares and comments on Facebook.
Listed on Webwiki
(Nice to have)
This website is not listed in Webwiki. Submit your website here.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://wildfish.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

wildfish.org
WildFish | Working To Protect Wild Fish & Their Waters
WildFish is the only independent charity in the UK campaigning for wild fish and their environment. We rely on the donations of our supporters.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fish93%Check
Wild93%Check
Wild Fish93%Check
protect wild fish83%Check
WildFish81%Check
wild fish environment80%Check
wild fish populations76%Check
Fish Camp71%Check
News Wild68%Check
Working66%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions