Exed.hbs.edu - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
90% 
Page structure
95% 
Link structure
52% 
Server
69% 
External factors
100% 
SEO Score
Response time
0.89 s
File size
372.60 kB
Words
934
Media files
11
Number of links
35 internal / 136 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Executive Education - Harvard Business School
The length of the page title is perfect. (428 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Harvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
The length of the meta description is perfect. (855 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.exed.hbs.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionHarvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
next-head-count26
langen-us
twitter:titleExecutive Education - Harvard Business School
twitter:descriptionHarvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
twitter:cardsummary
twitter:creator@HarvardHBS
twitter:site@HarvardHBS
twitter:imagehttps://cloudinary.hbs.edu/hbsit/image/fetch/q_auto/f_webp/https%3A%2F%2Fimages.ctfassets.net%2Fbeh2ph2tgbqk%2F1OtBEywqDpZtFuC9kGyy79%2F2b0badc099e709a323d42d66edcb9aa6%2F1706_HBS_Chao_Center_1466_final.jpg
twitter:image:altFour people in conversation sitting around a table in the sunlight Chao Center second floor lounge.
og:titleExecutive Education - Harvard Business School
og:descriptionHarvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.
og:urlhttps://www.exed.hbs.edu/
og:typewebsite
og:site_nameHarvard Business School
og:imagehttps://cloudinary.hbs.edu/hbsit/image/fetch/q_auto/f_webp/https%3A%2F%2Fimages.ctfassets.net%2Fbeh2ph2tgbqk%2F1OtBEywqDpZtFuC9kGyy79%2F2b0badc099e709a323d42d66edcb9aa6%2F1706_HBS_Chao_Center_1466_final.jpg
og:image:width1970
og:image:height1314
og:image:altFour people in conversation sitting around a table in the sunlight Chao Center second floor lounge.
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 934 words. That's ok.
22.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...85b345591/grybus_hbs-exed-hr-01-9690.jpgAerial view of three executives sitting around a table outside on the HBS campus on a sunny day to review a case
...991509e2b/grybus_hbs-exed-hr-11-1724.jpgA male and a female executive walk outside the Tata building and onto the main Harvard Business School campus
...dc4/1706_HBS_McCollum_PLD_0225_final.jpgA professor engages an out-of-frame classroom with a blackboard full of writing behind her
...1d68/1706_HBS_Chao_Center_1255_final.jpgA man and woman engaged in conversation looking at a laptop while inside the HBS Chao Center building.
...9aa6/1706_HBS_Chao_Center_1466_final.jpgFour people in conversation sitting around a table in the sunlight Chao Center second floor lounge.
...e/1706_HBS_Tata_AMP_Break_1735_final.jpgTwo male and one female executive participants laugh and talk inside a Harvard Business School building on campus
...d11ad76f0/grybus_hbs-exed-hr-25-4025.jpgA male executives walks in front of the main steps to Baker Library
...8188b154d8e2900/bk.hbs.20150429.5459.jpgGlass facade of building from exterior with people on interior stairs
...37b69aa4/5323-helen-vaid-amp-program.jpgHeadshot of Executive Helen Vaid
...b7e2/1706_HBS_Tata_AMP_LG_1209_final.jpgExecutives sit inside Tata around a table to discuss a business case
Video URLWidthHeight
...ideo__SD_Small_-_WEB_MBL__H264_900__.mp4100%

Page structure

H1 heading
(Critically important)
Executive Education
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Executive Education
H2 We prepare and propel leaders to achieve the next elevation—for their organizations and for themselves.
H2 Find Your Program
H2 A world-class learning experience that energizes aspiring and established changemakers.
H2 Solutions for Organizations
H3 Leadership Immersions
H3 Topic-Focused Programs
H3 Learning Tracks
H3 Solutions for Organizations Duplicate text
H3 Breakthrough learning
H3 Holistic support
H3 Powerful connections
H3 Intentional diversity
H3 Participant Stories
H4 "The principles of marketing are immutable, but the execution of those principles is truly elevated with technology."
H4 "I soon realized that investing in oneself is the most valuable gift one can give."
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (136) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.exed.hbs.edu/Anchor Skip to Main Content
https://www.hbs.edu/External Subdomain No Text
https://www.exed.hbs.edu/Executive Education
https://www.exed.hbs.edu/Text duplicate Executive Education
https://www.exed.hbs.edu/programsPrograms
/leadership-immersionsLeadership Immersions
/programs/topic-focused-programsTopic-Focused Programs
/programs/learning-tracksLearning Tracks
/experienceExperience
/experience/alumni-networkAlumni Network
https://www.exed.hbs.edu/blogBlog
/experience/plan-your-stayAdmitted? Plan Your Stay
/experience/frequently-asked-q...Frequently Asked Questions
/admissionsAdmissions
/solutions-for-organizationsSolutions for Organizations
https://www.exed.hbs.edu/Text duplicate Executive Education
https://forms.exed.hbs.edu/Adm...External Subdomain Log In
https://www.hbs.edu/about/acad...External Subdomain Academic Programs
https://www.hbs.edu/mbaExternal Subdomain MBA Program
https://www.hbs.edu/mba/academ...External Subdomain Academic Experience
https://www.hbs.edu/mba/entrep...External Subdomain Entrepreneurship
https://www.hbs.edu/mba/studen...External Subdomain Student Life
https://www.hbs.edu/mba/career...External Subdomain Career Path
https://www.hbs.edu/mba/admiss...External Subdomain Text duplicate Admissions
https://www.hbs.edu/about/camp...External Subdomain Commencement
https://www.hbs.edu/mba/financ...External Subdomain Financial Aid
https://www.exed.hbs.edu/Text duplicate Executive Education
https://www.exed.hbs.edu/programsText duplicate Programs
/experienceText duplicate Experience
/admissionsText duplicate Admissions
/solutions-for-organizationsText duplicate Solutions for Organizations
https://online.hbs.edu/External Subdomain Online
https://online.hbs.edu/courses/External Subdomain Courses
https://online.hbs.edu/organiz...External Subdomain For Organizations
https://online.hbs.edu/blog/External Subdomain Insights
https://online.hbs.edu/more-info/External Subdomain More Info
https://www.hbs.edu/doctoralExternal Subdomain Doctoral Programs
https://www.hbs.edu/doctoral/o...External Subdomain Overview
https://www.hbs.edu/doctoral/p...External Subdomain PhD Programs
https://www.hbs.edu/doctoral/r...External Subdomain Research Community
https://www.hbs.edu/doctoral/a...External Subdomain Admissions & Financial Support
https://www.hbs.edu/doctoral/p...External Subdomain Placement
https://www.hbs.edu/facultyExternal Subdomain Faculty & Research
https://www.hbs.edu/faculty/Pa...External Subdomain Faculty
https://www.hbs.edu/faculty/re...External Subdomain Research
https://www.hbs.edu/faculty/re...External Subdomain Publications
https://www.hbs.edu/faculty/re...External Subdomain Global Research Centers
https://www.hbs.edu/faculty/re...External Subdomain HBS Case Collection
https://www.hbs.edu/faculty/re...External Subdomain Initiatives & Projects
https://www.hbs.edu/faculty/re...External Subdomain Research Services
https://www.hbs.edu/faculty/re...External Subdomain Seminars & Conferences
https://www.hbs.edu/faculty/to...External Subdomain Research Topics
https://www.hbs.edu/faculty/to...External Subdomain Business & Environment
https://www.hbs.edu/faculty/to...External Subdomain Business History
https://www.hbs.edu/faculty/to...External Subdomain Text duplicate Entrepreneurship
https://www.hbs.edu/faculty/to...External Subdomain Finance
https://www.hbs.edu/faculty/to...External Subdomain Globalization
https://www.hbs.edu/faculty/to...External Subdomain Health Care
https://www.hbs.edu/faculty/to...External Subdomain Human Behavior & Decision-Making
https://www.hbs.edu/faculty/to...External Subdomain Leadership
https://www.hbs.edu/faculty/to...External Subdomain Social Enterprise
https://www.hbs.edu/faculty/to...External Subdomain Technology & Innovation
https://www.hbs.edu/faculty/un...External Subdomain Academic Units
https://www.hbs.edu/faculty/un...External Subdomain Accounting & Management
https://www.hbs.edu/faculty/un...External Subdomain Business, Government & the International Economy
https://www.hbs.edu/faculty/un...External Subdomain Entrepreneurial Management
https://www.hbs.edu/faculty/un...External Subdomain Text duplicate Finance
https://www.hbs.edu/faculty/un...External Subdomain General Management
https://www.hbs.edu/faculty/un...External Subdomain Marketing
https://www.hbs.edu/faculty/un...External Subdomain Negotiations, Organizations & Markets
https://www.hbs.edu/faculty/un...External Subdomain Organizational Behavior
https://www.hbs.edu/faculty/un...External Subdomain Strategy
https://www.hbs.edu/faculty/un...External Subdomain Technology & Operations Management
https://alumni.hbs.edu/External Subdomain Alumni
https://www.alumni.hbs.edu/sto...External Subdomain Stories
https://www.alumni.hbs.edu/com...External Subdomain Alumni Directory
https://www.alumni.hbs.edu/lea...External Subdomain Lifelong Learning
https://www.alumni.hbs.edu/car...External Subdomain Careers
https://www.alumni.hbs.edu/eve...External Subdomain Programs & Events
https://www.alumni.hbs.edu/eve...External Subdomain Doing Business in a Divided World
https://www.alumni.hbs.edu/eve...External Subdomain FAQs for Alumni Virtual Programs
https://www.alumni.hbs.edu/eve...External Subdomain HBS Entrepreneurship Summit
https://www.alumni.hbs.edu/eve...External Subdomain HBS Global Networking Night
https://www.alumni.hbs.edu/eve...External Subdomain New Venture Competition
https://www.alumni.hbs.edu/eve...External Subdomain Reunions
https://www.alumni.hbs.edu/eve...External Subdomain Live from Klarman Hall
https://www.alumni.hbs.edu/eve...External Subdomain Recent Alumni Regional Events
https://www.alumni.hbs.edu/eve...External Subdomain Women at HBS
https://www.alumni.hbs.edu/eve...External Subdomain AASU50
https://www.alumni.hbs.edu/giv...External Subdomain Giving
https://www.hbs.edu/aboutExternal Subdomain About HBS
https://www.hbs.edu/about/historyExternal Subdomain History
https://www.hbs.edu/about/annu...External Subdomain Annual Report
https://www.hbs.edu/about/camp...External Subdomain Campus & Culture
https://www.hbs.edu/about/camp...External Subdomain Community at a Glance
https://www.hbs.edu/about/camp...External Subdomain A Vital Residential Community
https://www.hbs.edu/about/camp...External Subdomain A Campus Built on Philanthropy
https://www.hbs.edu/about/camp...External Subdomain Contemporary Art
https://www.hbs.edu/about/camp...External Subdomain Text duplicate Commencement
https://www.hbs.edu/about/camp...External Subdomain Community Values
https://www.hbs.edu/about/camp...External Subdomain Policies
https://www.hbs.edu/about/camp...External Subdomain In-Person Campus Tours
https://www.hbs.edu/about/lead...External Subdomain Text duplicate Leadership
https://www.hbs.edu/news/Pages...External Subdomain Newsroom
https://www.hbs.edu/about/contactExternal Subdomain Contact Us
https://www.hbs.edu/about/camp...External Subdomain Maps & Directions
https://www.hbs.edu/about/contactExternal Subdomain Contact Information
https://www.hbs.edu/insightsExternal Subdomain Text duplicate Insights
https://hbswk.hbs.edu/External Subdomain Working Knowledge
https://www.hbs.edu/news/podca...External Subdomain Podcasts
https://www.hbs.edu/faculty/re...External Subdomain Faculty Publications
https://hbr.org/New window External Harvard Business Review
https://www.hbs.edu/recruiting...External Subdomain Recruiting
https://www.hbs.edu/recruiting...External Subdomain Hire Talent
https://www.hbs.edu/recruiting...External Subdomain Insights & Advice
https://www.hbs.edu/recruiting...External Subdomain Recruiting Advice
https://www.hbs.edu/recruiting...External Subdomain Company Perspectives
https://www.hbs.edu/recruiting...External Subdomain Student & Alumni Stories
https://www.hbs.edu/recruiting...External Subdomain Text duplicate Contact Us
https://www.library.hbs.edu/External Subdomain Baker Library
https://www.library.hbs.edu/fi...External Subdomain Explore Databases
https://www.library.hbs.edu/as...External Subdomain Ask Us
https://www.library.hbs.edu/fi...External Subdomain Special Collections & Archives
https://asklib.library.hbs.edu/External Subdomain FAQs
https://www.library.hbs.edu/se...External Subdomain Browse All Services
https://www.library.hbs.edu/pl...External Subdomain Hours
https://www.hbs.edu/about/init...External Subdomain Initiatives
https://www.hbs.edu/environment/External Subdomain Text duplicate Business & Environment
https://www.hbs.edu/businesshi...External Subdomain Text duplicate Business History
https://www.hbs.edu/entreprene...External Subdomain Entrepreneurship (Rock Center)
https://www.hbs.edu/healthcare/External Subdomain Text duplicate Health Care
https://www.hbs.edu/leadership/External Subdomain Text duplicate Leadership
https://www.hbs.edu/race-gende...External Subdomain Race, Gender & Equity
https://www.hbs.edu/socialente...External Subdomain Text duplicate Social Enterprise
https://community.alumni.harva...New window External Subdomain Make a Gift
https://www.facebook.com/Harva...New window External Subdomain HBS Facebook
https://www.linkedin.com/schoo...New window External Subdomain HBS LinkedIn
https://www.instagram.com/harv...New window External Subdomain HBS Instagram
https://www.youtube.com/user/H...New window External Subdomain HBS Youtube
https://podcasts.apple.com/us/...New window External Subdomain Cold Call Podcast iTunes
https://www.tiktok.com/@harvar...New window External Subdomain HBS TikTok
https://www.hbs.edu/External Subdomain HBS
A-TITLE HBS
/leadership-immersionsNo Text
/leadership-immersionsText duplicate Leadership Immersions
/programs/topic-focused-programsNo Text
/programs/topic-focused-programsText duplicate Topic-Focused Programs
/programs/learning-tracksNo Text
/programs/learning-tracksText duplicate Learning Tracks
/solutions-for-organizationsNo Text
/solutions-for-organizationsText duplicate Solutions for Organizations
/documents/full-program-schedu...Full Schedule
/blog/strategic-marketing-driv...No Text
/blog/strategic-marketing-driv..."The principles of marketing are immutable, but the execution of those principles is truly elevated with technology."
/blog/advanced-management-prog...No Text
/blog/advanced-management-prog..."I soon realized that investing in oneself is the most valuable gift one can give."
/solutions-for-organizationsExplore Custom Programs
https://www.hbs.edu/External Subdomain Harvard Business School
/contact-usText duplicate Contact Us
https://www.hbs.edu/about/camp...External Subdomain Map & Directions
https://info.exed.hbs.edu/emai...External Subdomain Subscribe to Our Emails
https://www.facebook.com/HBSEx...New window External Subdomain HBS Executive Education Facebook
https://www.youtube.com/user/H...New window External Subdomain HBS Executive Education YouTube
https://www.linkedin.com/schoo...New window External Subdomain HBS Executive Education LinkedIn
https://instagram.com/hbsexecedNew window External HBS Executive Education Instagram
https://www.hbs.edu/siteindex/External Subdomain Site Map
https://www.hbs.edu/employmentExternal Subdomain Jobs
https://www.harvard.edu/New window External Subdomain Harvard University
https://trademark.harvard.edu/...New window External Subdomain Trademarks
https://www.hbs.edu/about/camp...External Subdomain Text duplicate Policies
https://accessibility.harvard....New window External Subdomain Accessibility
https://accessibility.huit.har...New window External Subdomain Digital Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.exed.hbs.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.89 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (373 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateSun, 15 Sep 2024 12:04:14 GMT
set-cookie178 Characters
servernginx/1.27.0
cache-controlpublic, s-maxage=300, stale-if-error=7200
etagW/"16qxy6wnekc86dm"
via1.1 20f0d9cf6610f77242f5c592d2ecfd1c.cloudfront.net (CloudFront), 1.1 cc77875ec7dfc885cffaa2ec6fa578f6.cloudfront.net (CloudFront)
x-amz-cf-popIAD89-C3
content-encodinggzip
varyAccept-Encoding
x-cacheMiss from cloudfront
x-amz-cf-id2OKoDsr1tkfzCxRVslqKM-Rut1H0NfNT75cNqxp5P2iNmwyKlOcsJQ==
age240
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,777 referring domains.
This page has 20,662 backlinks.
This page has backlinks from 1,305 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Disallow: /test
Disallow: /admin
Disallow: /example
Disallow: /experiments
Disallow: /contentful-render
Disallow: /contentful-preview
Disallow: /health$

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Search preview

www.exed.hbs.edu
Executive Education - Harvard Business School
Harvard Business School Executive Education programs are designed specifically for executives at critical transition points in their careers.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Executive75%Check
Executive Education74%Check
Education73%Check
HBS Executive Education65%Check
business59%Check
Harvard59%Check
Harvard Business59%Check
Business School59%Check
Harvard Business School59%Check
Harvard Business Review51%Check
Show more keywords and terms

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