Heffnercabinetry.ca - SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
5.73 s
File size
77.70 kB
Media files
Number of links
37 internal / 2 external

Task list of SEO Improvements

Meta specifications

(Critically important)
Heffner Cabinetry | Cabinetry, Commercial Milwork & Custom Furniture
The page title should be shorter than 580 pixels. It is 634 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Cabinetry, Millwork and Custom Furniture from a name you can trust. Contact Heffner Cabinetry today for a quote.
The length of the meta description is perfect. (702 pixels out of 1000 max pixel length)
(Critically important)
There are no problems in accessing the website.
Canonical URL
There is a valid canonical link specified.
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ca
Server location: United States of America
The following language is defined by HTML: en-ca
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

viewportwidth=device-width, initial-scale=1.0, viewport-fit=cover
descriptionCabinetry, Millwork and Custom Furniture from a name you can trust. Contact Heffner Cabinetry today for a quote.
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
generatorWordPress 5.6.2
twitter:label1Est. reading time
twitter:data15 minutes
og:titleHeffner Cabinetry | Cabinetry, Commercial Milwork & Custom Furniture
og:descriptionCabinetry, Millwork and Custom Furniture from a name you can trust. Contact Heffner Cabinetry today for a quote.
og:site_nameHeffner Cabinetry

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Page quality

(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 702 words. That's ok.
40.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.09 words is good.
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 4 JavaScriptt files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...r-Cabinetry-Logo-Horizontal-2048x512.pngNo alt attribute provided
...15jk60fw6ia7vvcz0mc8bf4fsivchya0kfxc.jpgDining TableDining Table
.../uploads/2020/07/Google-Reviews-icon.pngMahmoud Hamdan
/wp-content/uploads/2020/02/Flip-1.pngKris Ronan
/wp-content/uploads/2020/07/wologob.pngWhite Oaks Resort & Spa
...r-Cabinetry-Logo-Horizontal-1024x256.pngNo alt attribute provided
...ent/uploads/2020/02/HCabinet-300x286.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Cabinetry, Millwork And Furniture
The H1 heading is perfect.
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Cabinetry, Millwork And Furniture
H2 Making Your Vision A Reality
H2 Custom Carpentry in Waterloo
H2 Our Woodworking Portfolio
H2 Reviews
H2 Custom Kitchen Carpentry in Waterloo
H2 Custom Bathrooms in Waterloo
H2 Home
H2 Visit the rest of the Heffner Family
H2 Your Dream Project Starts Here
H3 Design. Build. Install
H3 For Your Home
H3 For Your Home Duplicate text
H3 For Your Business
H3 Commercial
H3 Custom Projects
H3 Custom Projects Duplicate text
H3 Expect More From Heffner
H3 Build Your Dream Kitchen
H3 Quality Custom Bathrooms
H3 © All rights reserved
Some anchor texts are used more than once.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 2 external links on this page.
LinkAttributesAnchor text
https://www.heffnercabinetry.ca/No Text
/kitchens/For Kitchens
/bathrooms/For Bathrooms
/custom-projects/Custom Projects
/our-projects-2/Our Projects
/about-us/About Us
/contact-us/Contact Us
https://www.heffnercabinetry.ca/Text duplicate Home
/products/Text duplicate Products
/kitchens/Text duplicate For Kitchens
/bathrooms/Text duplicate For Bathrooms
/custom-projects/Text duplicate Custom Projects
/commercial/Text duplicate Commercial
/our-projects-2/Text duplicate Our Projects
/about-us/Text duplicate About Us
/contact-us/Text duplicate Contact Us
https://www.heffnercabinetry.ca/Anchor Start Your Project
/about-usLearn About The Heffner Difference
/productsLearn More
/commercialText duplicate Learn More
/custom-projectsText duplicate Learn More
/about-usLearn More About Us
/whole-home-1-petersburg/IMG-ALT Dining Table
/kitchener-kitchen-design/IMG-ALT S_A7
/kitchens/Custom Kitchen Carpentry in Waterloo
/kitchens/Custom Kitchens
/bathrooms/Custom Bathrooms in Waterloo
/bathrooms/Custom Bathrooms
/about-us/Text duplicate About Us
/products/Text duplicate Products
/commercial/Text duplicate Commercial
/contact-usText duplicate Contact Us
https://www.heffner.ca/toyota/External IMG-ALT Heffner-Toyota-Colour-Stacked3
https://www.heffner.ca/lexus/External IMG-ALT Heffner-LEXUS-Colour-Stacked3

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.heffnercabinetry.ca/"
HTTP header
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
(Somewhat important)
The page response time is very slow (5.73 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This website loads 9 CSS files. This may affect the page load time negatively.
This website loads 4 JavaScriptt files. This may affect the load time negatively.
The file size of the HTML document is fine (78 kB).

HTTP Response Header

dateMon, 01 Mar 2021 17:22:16 GMT
link<https://www.heffnercabinetry.ca/wp-json/>; rel="https://api.w.org/", <https://www.heffnercabinetry.ca/wp-json/wp/v2/pages/103>; rel="alternate"; type="application/json", <https://www.heffnercabinetry.ca/>; rel=shortlink
expiresMon, 01 Mar 2021 17:32:16 GMT
content-typetext/html; charset=UTF-8

External factors

(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has only a few links from other websites.
This website only has backlinks from 1 referring domains.
This website only has 2 backlinks.
This website only has few backlinks from 1 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.


User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Facebook popularity

Shares / Likes / Comments

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Heffner Cabinetry | Cabinetry, Commercial Milwork & Custom Furn...
Cabinetry, Millwork and Custom Furniture from a name you can trust. Contact Heffner Cabinetry today for a quote.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Heffner Cabinetry91%Check
Custom Cabinetry79%Check
Heffner Cabinetry Woodworking75%Check
Custom Furniture71%Check
in Waterloo71%Check

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