Hpi.georgetown.edu - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
76% 
Page structure
100% 
Link structure
87% 
Server
94% 
External factors
100% 
SEO Score
Response time
0.51 s
File size
77.40 kB
Words
616
Media files
12
Number of links
23 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Health Policy Institute | Georgetown University
The length of the page title is perfect. (416 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://hpi.georgetown.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorWordPress 6.5.5
article:modified_time2020-05-08T12:54:17+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome Page - Health Policy Institute
og:descriptionAbout the Institute The Health Policy Institute is a multi-disciplinary group of faculty and staff dedicated to conducting research on key issues in health policy and health services research. Institute members are engaged in a wide diversity of projects, focusing on issues relating to health care financing, the uninsured, federal health insurance reforms, quality of […]
og:urlhttps://hpi.georgetown.edu/
og:site_nameHealth Policy Institute
og:imagehttps://hpi.georgetown.edu/wp-content/uploads/sites/65/2019/02/20100107-Campus_0060-e1550074851451.jpg
og:image:width1191
og:image:height516
og:image:typeimage/jpeg
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 616 words. That's ok.
28.9% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...p-theme-whnu/build/img/georgetown-2x.pngGeorgetown University.
...ploads/sites/65/2023/06/Untitled-1-1.svgMcCourt School of Public Policy
...me-whnu/build/img/georgetown-abbr-2x.pngGeorgetown University.
.../sites/65/2021/12/McCourt_HPI_1200px.pngHealth Policy Institute logo
...s/sites/65/2021/12/McCourt_HPI_660px.pngHealth Policy Institute logo
.../20100107-Campus_0060-e1550074851451.jpgNo alt attribute provided
...ot-2019-10-30-at-3.59.17-PM-1024x565.pngNo alt attribute provided
...ot-2019-09-30-at-1.00.32-PM-1024x551.pngNo alt attribute provided
...2019-09-18-at-12.52.24-PM-2-1024x536.pngNo alt attribute provided
...d-race-family-parenthood-309259099-1.jpgNo alt attribute provided
...le-Girl-Watching-On-The-Wi-356895755.jpgNo alt attribute provided
...s/wp-theme-whnu/build/img/seal-sm-2x.pngGeorgetown University seal.

Page structure

H1 heading
(Critically important)
Health Policy Institute Health Policy Institute logo Health Policy Institute logo
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Health Policy Institute Health Policy Institute logo Health Policy Institute logo
H2 About the Institute
H2 Institute Research Centers and Affiliated Projects
H2 Latest from the Health Policy Institute
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (29) on this page.

Found links on this page

LinkAttributesAnchor text
https://hpi.georgetown.edu/Anchor Skip to main content
https://hpi.georgetown.edu/Anchor Skip to main site menu
http://www.georgetown.edu/External Subdomain IMG-ALT Georgetown University.
https://mccourt.georgetown.edu/External Subdomain IMG-ALT McCourt School of Public Policy
http://www.georgetown.edu/External Subdomain Text duplicate IMG-ALT Georgetown University.
https://hpi.georgetown.edu/Subdomain Health Policy Institute
IMG-ALT Health Policy Institute logo
https://search.georgetown.edu/External Subdomain Close the search box ×
/floridamedicaid/Subdomain Assessing Florida’s Medicaid Reform
http://ccf.georgetown.edu/External Subdomain Center for Children and Families
http://chir.georgetown.edu/External Subdomain Center on Health Insurance Reforms
http://cjjr.georgetown.edu/External Subdomain Center for Juvenile Justice Reform
/medicarepartd/Subdomain Center for Medicare and Medicaid Research
/medicarepartd/researchers/Subdomain Researchers
https://www.ncemch.org/index.phpExternal Subdomain National Center for Education in Maternal and Child Health
https://www.mchoralhealth.org/External Subdomain National Maternal and Child Oral Health Resource Center
/papers/Subdomain Archived Publications
/archive/Subdomain Archived Centers
/archive/agingsociety/Subdomain Center on an Aging Society
/archive/ltc/Subdomain Long-Term Care Financing Project
/pdfs/pritts0208.pdfSubdomain Privacy Project
/archive/oneill/Subdomain The O'Neill Institute
/floridamedicaid/Subdomain Text duplicate Assessing Florida’s Medicaid Reform
http://ccf.georgetown.edu/External Subdomain Text duplicate Center for Children and Families
http://chir.georgetown.edu/External Subdomain Text duplicate Center on Health Insurance Reforms
http://cjjr.georgetown.edu/External Subdomain Text duplicate Center for Juvenile Justice Reform
/medicarepartd/Subdomain Text duplicate Center for Medicare and Medicaid Research
/medicarepartd/researchers/Subdomain Text duplicate Researchers
https://www.ncemch.org/index.phpExternal Subdomain Text duplicate National Center for Education in Maternal and Child Health
https://www.mchoralhealth.org/External Subdomain Text duplicate National Maternal and Child Oral Health Resource Center
/papers/Subdomain Text duplicate Archived Publications
/archive/Subdomain Text duplicate Archived Centers
/archive/agingsociety/Subdomain Text duplicate Center on an Aging Society
/archive/ltc/Subdomain Text duplicate Long-Term Care Financing Project
/pdfs/pritts0208.pdfSubdomain Text duplicate Privacy Project
/archive/oneill/Subdomain The O’Neill Institute
http://chir.georgetown.edu/External Subdomain Center on Health Insurance Reforms (CHIR)
http://ccf.georgetown.edu/External Subdomain Center for Children and Families (CCF)
http://cjjr.georgetown.edu/External Subdomain Center for Juvenile Justice Reform (CJJR)
/medicarepartdText duplicate Center for Medicare and Medicaid Research
https://www.ncemch.org/External Subdomain Text duplicate National Center for Education in Maternal and Child Health
https://kidshealthcarereport.c...External Subdomain interactive data hub
https://mccourt.georgetown.edu...External Subdomain losing their health insurance
https://surprisemedicalbills.c...External Subdomain surprise medical bills
https://surprisemedicalbills.c...External Subdomain The Center on Health Insurance Reforms
https://www.ncemch.org/External Subdomain Visit their website for more resources.
https://cjjr.georgetown.edu/co...External Subdomain The Center for Juvenile Justice Reforms
http://maps.georgetown.edu/External Subdomain Maps
https://www.georgetown.edu/cop...External Subdomain Copyright
https://www.georgetown.edu/pri...External Subdomain Privacy
https://accessibility.georgeto...External Subdomain Accessibility
https://ideaa.georgetown.edu/n...External Subdomain Notice of Non-Discrimination
/sitemapSubdomain Sitemap

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://hpi.georgetown.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.51 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (77 kB).

HTTP Response Header

NameValue
content-encodinggzip
content-typetext/html; charset=UTF-8
link<https://hpi.georgetown.edu/wp-json/>; rel="https://api.w.org/"
permissions-policygeolocation=(self), microphone=(), camera=()
referrer-policyno-referrer-when-downgrade
servernginx
strict-transport-securitymax-age=63072000; includeSubdomains; preload
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-pantheon-styx-hostnamestyx-fe4-a-9f795d885-vvmq6
x-styx-req-id01d6c0fb-7e32-11ef-90d3-222373df5f75
age0
accept-rangesbytes
via1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
dateSun, 29 Sep 2024 07:11:12 GMT
x-served-bycache-chi-kigq8000036-CHI, cache-fra-etou8220140-FRA, cache-fra-eddf8230020-FRA, cache-fra-eddf8230020-FRA
x-cacheMISS, MISS, MISS, MISS
x-cache-hits0, 0, 0, 0
x-timerS1727593872.545167,VS0,VE478
varyAccept-Encoding, Cookie, Cookie
content-length24601
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 2,287 referring domains.
This page has 71,176 backlinks.
This page has backlinks from 1,590 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

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Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Health Policy68%Check
Policy Institute67%Check
Health Policy Institute67%Check
Health66%Check
Policy66%Check
Institute63%Check
Georgetown61%Check
Public Health52%Check
Health Insurance51%Check
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