Marketinginstitut.biz - SEO Checker

Overview of the SEO Check
Meta information
95% 
Page quality
69% 
Page structure
75% 
Link structure
63% 
Server
69% 
External factors
100% 
SEO Score
Response time
0.02 s
File size
169.50 kB
Words
1759
Media files
16
Number of links
194 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Beratungsagentur | Deutsches Institut für Marketing
The length of the page title is perfect. (462 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Ihr Partner für ✓ Business Development ✓ Digitale Markenführung ✓ Marketing-Weiterbildung – Erfolgreich, innovativ & professionell! Tel. 0221 99 555 100
The length of the meta description is perfect. (955 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.marketinginstitut.biz/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Germany
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, user-scalable=no, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
authorDeutsches Institut für Marketing
revisit-after1 days
descriptionIhr Partner für ✓ Business Development ✓ Digitale Markenführung ✓ Marketing-Weiterbildung – Erfolgreich, innovativ & professionell! Tel. 0221 99 555 100
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
generatorPowered by WPBakery Page Builder - drag and drop page builder for WordPress.
article:modified_time2020-11-12T16:29:05+00:00
langde
twitter:cardsummary_large_image
twitter:label1Written by
twitter:data1Administrator
twitter:label2Est. reading time
twitter:data25 Minuten
og:localede_DE
og:typewebsite
og:titleStartseite - Deutsches Institut für Marketing
og:descriptionIhr Partner für ✓ Business Development ✓ Digitale Markenführung ✓ Marketing-Weiterbildung – Erfolgreich, innovativ & professionell! Tel. 0221 99 555 100
og:urlhttps://www.marketinginstitut.biz/
og:site_nameDeutsches Institut für Marketing
og:imagehttps://www.marketinginstitut.biz/dimadmin/dim/wp-content/uploads/2020/10/achtung_corona1.jpg
Content-Typetext/html; charset=utf-8
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1759 words. That's ok.
30.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
24 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.39 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 13 JavaScriptt files. This may affect the load time negatively.
A viewport "width=device-width, user-scalable=no, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: online-zertifikatslehrgang
Some tags are too long. With 98 characters this one is longer than 70 characters:
"neue themen, trends und diskussionen aus dem marketing, digital marketing und business development"
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Deutsches Institut für Marketing
data:[...] Base64Hinweis!
data:[...] Base64Mehr…»
data:[...] Base64Mehr…»
data:[...] Base64Mehr…»
data:[...] Base64Mehr…»
data:[...] Base64Mehr…»
data:[...] Base64DIM Seminarflyer
data:[...] Base64Zertifikatslehrgänge
data:[...] Base64AZAV ISO Zertifikzierung
data:[...] Base64No alt attribute provided
data:[...] Base64Zertifikatslehrgang Marketingleiter/in (DIM)
data:[...] Base64Zertifizierter Produktmanager (DIM)
data:[...] Base64Zertifikatslehrgang Digital Brand Manager (DIM)
data:[...] Base64Seminar „Online-Marketing“
data:[...] Base64Social Media Seminar

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Ausgezeichnete Weiterbildung — unsere nächsten Seminartermine!
H2 Informationen zur aktuellen Situation – Unsere Seminare finden statt (vor Ort oder online)!
H2 Der DIM Marketing Blog
H2 Seminarprogramm 2020
H2 DIM-Zertifikatslehrgänge
H2 Empfehlen Sie uns
H2 Wir sind AZAV und ISO 9001 zertifiziert!
H2 Ausgezeichnete Weiterbildung!
H2 Marketingleiter/in (DIM)
H2 Zertifizierter Produktmanager (DIM)
H2 Digital Brand Manager (DIM)
H2 Seminar „Online-Marketing“
H2 Social Media Seminar
H2 Über Uns
H2 DIM Newsletter
H2 DIM-Online-Campus
H2 Marketing
H3 Nachhaltiges Konsumentenverhalten – Der bewusste Käufer
H3 Was ist Online-Marketing? – Online-Marketing-Definition
H3 Marketing im Handwerk – So sprechen Sie Ihre Kunden richtig an!
H3 Die besten Marketinginstrumente für eine erfolgreiche Vermarktung
H3 Visual Storytelling – nützliche Tipps und praktische Einsatzbereiche
H3 Weitere Informationen
H3 Seminar-Kategorien
H3 Kompetenzfelder
H3 Kontakt
H4 .
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The amount of internal links is ok.
None of the anchor texts is too long.
There are 6 external links on this page.
LinkAttributesAnchor text
/IMG-ALT Deutsches Institut für Marketing
A-TITLE Deutsches Institut für Marketing
/ueber_uns/Über uns
/jobs/Jobs
/gefoerderte-weiterbildung/Geförderte Weiterbildung
/kontakt/Kontakt
/zertifikatslehrgaenge/Zertifikatslehrgänge
/zertifikatslehrgaenge/weiterb...Marketingleiter/in (DIM)
/zertifikatslehrgaenge/online-...Online Marketing Manager (DIM)
/zertifikatslehrgaenge/weiterb...Business Development Manager (DIM)
/zertifikatslehrgaenge/weiterb...Performance Marketing Manager (DIM)
/zertifikatslehrgaenge/digital...Digital Brand Manager (DIM)
/zertifikatslehrgaenge/employe...Employer Branding Manager (DIM)
/zertifikatslehrgaenge/weiterb...Zertifizierter Produktmanager (DIM)
/zertifikatslehrgaenge/weiterb...Social Media Manager (DIM)
/zertifikatslehrgaenge/weiterb...Content Marketing Manager (DIM)
/zertifikatslehrgaenge/fernleh...Fernlehrgang Marketingreferent/in (DIM)
/zertifikatslehrgaenge/marketi...Marketingmanager (DIM)
/zertifikatslehrgaenge/fortbil...Gepr. betrieblicher Marktforscher (DIM)
/zertifikatslehrgaenge/bildung...Bildungsmarketing (DIM)
/zertifikatslehrgaenge/seo-sch...Suchmaschinenoptimierung (DIM)
/zertifikatslehrgaenge/faceboo...Facebook Marketing (DIM)
/seminare/Seminare
/seminare/online-marketing/Online-Marketing
/seminare/online-marketing-sem...Online Marketing kompakt
/seminare/content-marketing-se...Content Marketing Seminar
/seminare/amazon-seminar/Amazon Seminar
/seminare/seo-seminar/Suchmaschinenoptimierung (SEO)
/seminare/google-ads-seminar/Google Ads (SEA)
/seminare/e-mail-marketing-sem...E-Mail Marketing Seminar
/seminare/google-analytics-sem...Google Analytics
/seminare/social-media/Social Media
/seminare/social-media-seminar/Social Media Marketing (SMM)
/seminare/facebook-marketing-s...Facebook Marketing
/seminare/instagram-marketing-...Instagram Marketing Seminar
/seminare/linkedin-marketing-s...LinkedIn Marketing Seminar
/seminare/video-marketing-semi...Videos für Social Media selbst produzieren
/seminare/marketing-management/Strategisches Marketing & Management
/seminare/strategisches-market...Strategisches Marketing
/seminare/business-development...Business Development Seminar
/seminare/business-model-canva...Geschäftsmodelle gestalten – Business Model Canvas
/seminare/wardley-map/Kundenfokussierte Strategien im agilen Umfeld
/seminare/marketing-vertriebsc...Marketing- und Vertriebscontrolling
/seminare/marketing-kommunikat...Marketing & Kommunikation
/seminare/grundlagen-marketing...Grundlagen Marketing
/seminare/b2b-marketing-seminar/B2B Marketing
/seminare/erfolgreiches-marken...Erfolgreiches Markenmanagement
/seminare/kampagnenmanagement-...Kampagnenmanagement
/seminare/storytelling-workshop/Storytelling in Marketing und PR
/seminare/seminar-kreativitaet...Seminar Kreativität und Innovation – Der digitale Werkzeugkoffer
/seminare/neuromarketing-seminar/Neuromarketing
/seminare/projektmanagement-se...Projektmanagement Seminar
/seminare/texten-dialog-gewinn...Texten – „Dialog gewinnt“
/seminare/trademarketing-verka...Trade Marketing – Verkaufsförderung aktuell
/seminare/produktmanagement/Produktmanagement
/seminare/der-erfolgreiche-pro...Produktmanagement – Der erfolgreiche Produktmanager
/seminare/product-launch-seminar/Product Launch Seminar
/seminare/marketing/NEW Marketing
/seminare/agiles-marketing-sem...Agiles Marketing – Methoden und Tools
/seminare/customer-centricity-...Customer Centricity und Engagement
/seminare/weiterbildung-marktf...Customer Insights – Moderne Marktforschung
/seminare/customer-journey-wor...Customer Journey – Entwicklung und Gestaltung der Kundenreise
/seminare/ux-design-seminar/UX Design Seminar
/seminare/performance-marketin...Performance Marketing
/seminare/persona/Persona-Entwicklung – Zielgruppen beschreiben und bearbeiten
/seminare/vertrieb-verkauf/Seminare-Vertrieb
/seminare/vertriebsseminar/Vertriebsseminar
/seminare/key-account-manageme...Key Account Management
/seminare/lead-management-semi...Akquise 4.0 – Modernes Lead Management B2B
/seminare/direktmarketing-b2b-...Direktmarketing im B2B-Vertrieb
/seminare/soft-skills/Soft Skills (Inhouse oder Coaching)
/seminare/disg-zertifizierungs...DiSG-Zertifizierungsseminar
/seminare/erfolgreiche-fuehrun...Erfolgreiche Führung von Projekten und Teams
/seminare/erfolgreich-praesent...Erfolgreich Präsentieren
/seminare/verhandlungstraining/Verhandlungstraining
/seminare/inhouse/Inhouse-Seminare
/seminare/arbeitsplatzorganisa...Arbeitsplatzorganisation
/seminare/beschwerdemanagement...Beschwerdemanagement
/seminare/bildungsmarketing-se...Bildungsmarketing
/seminare/direktmarketing-mail...Direktmarketing / Mailings
/seminare/employer-branding-mi...Employer Branding – Mitarbeiter gewinnen und binden
/seminare/facebook-ads-seminar/Facebook Ads
/seminare/innovationsworkshop-...Innovationsworkshop – Kreativität aktiv nutzen
/seminare/mobile-marketing-sem...Mobile Marketing Seminar
/seminare/krisenkommunikation-...Krisenkommunikation
/seminare/telefontraining-der-...Telefontraining – Der Kunde im Fokus
/seminare/value-based-marketin...Value-Based Marketing – Fokus auf den Kundennutzen
/marketingberatung/Marketingberatung
/marketingberatung/business-de...Business Development
/marketingberatung/markenfuehr...Markenführung
https://www.milatec.de/New window External Digitales Marketing
/marketingberatung/vertriebsst...Vertriebsstrategien
/marketingberatung/produkteinf...Produkteinführung
/marketingberatung/marketingst...Marketingstrategie
/marketingberatung/kommunikati...Kommunikationsstrategie
/marketingberatung/employer-br...Employer Branding
/marketingberatung/marktforsch...Marktforschung
/marketingberatung/kundenzufri...Kundenzufriedenheitsanalysen
/marketingberatung/marken-und-...Marken- und Imageanalysen
/marketingberatung/studien/Studien
/marketingberatung/studien/stu...Studie Social Media Marketing
/marketingberatung/studien/stu...Studie Business Development
/marketingberatung/studien/die...Die Generation Y – Eine missverstandene Generation?!
/marketingberatung/studien/ein...Einsatz von Weiterbildungsdatenbanken im Bildungsmarketing
/marketingberatung/studien/wei...Weiterbildungsmarkt 2013/2014
/blog/Blog
/shop/Shop
A-TITLE Shop
/shop/warenkorb/Warenkorb
A-TITLE Warenkorb
/ueber_uns/Text duplicate Über uns
/jobs/Text duplicate Jobs
/gefoerderte-weiterbildung/Text duplicate Geförderte Weiterbildung
/kontakt/Text duplicate Kontakt
/seminare/Wunschthema
/kontakt/?woher=Startseite&aus...kontaktieren
/seminare/content-marketing-se...Mo., 07.12.2020Content Marketingmit Lukas Paas in Köln oder onlineJetzt informieren…
/seminare/google-analytics-sem...Di., 08.12.2020Google Analytics Seminarmit Rafael Mroz Jetzt informieren…
/seminare/business-development...Mi., 09.12.2020Business Developmentmit Prof. Dr. Michael Bernecker in Köln oder onlineJetzt informieren…
/seminare/b2b-marketing-seminar/Di., 15.12.2020B2B Marketingmit Torsten Pyzalski in Köln oder onlineJetzt informieren…
/seminare/strategisches-market...Di., 15.12.2020Strategisches Marketingmit Prof. Dr. Michael Bernecker in Köln oder onlineJetzt informieren…
/seminare/business-development...Mi., 13.01.2021Business Developmentmit Prof. Dr. Michael Bernecker Jetzt informieren…
/seminare/linkedin-marketing-s...Do., 21.01.2021LinkedIn Marketingmit Leena Lorenz in Berlin oder onlineJetzt informieren…
/blog/Zum Blog...
/blog/nachhaltiges-konsumenten...IMG-ALT Mehr…»
A-TITLE Mehr…»
/blog/nachhaltiges-konsumenten...Mehr…
A-TITLE Mehr…»
/blog/was-ist-online-marketing...Text duplicate IMG-ALT Mehr…»
A-TITLE Mehr…»
/blog/was-ist-online-marketing...Text duplicate Mehr…
A-TITLE Mehr…»
/blog/marketing-im-handwerk-so...Text duplicate IMG-ALT Mehr…»
A-TITLE Mehr…»
/blog/marketing-im-handwerk-so...Text duplicate Mehr…
A-TITLE Mehr…»
/blog/marketinginstrumente/Text duplicate IMG-ALT Mehr…»
A-TITLE Mehr…»
/blog/marketinginstrumente/Text duplicate Mehr…
A-TITLE Mehr…»
/blog/visual-storytelling/Text duplicate IMG-ALT Mehr…»
A-TITLE Mehr…»
/blog/visual-storytelling/Text duplicate Mehr…
A-TITLE Mehr…»
/seminare/Seminarprogramm 2020
/qr/seminarflyer/dim_seminare_...IMG-ALT DIM Seminarflyer
/qr/seminarflyer/dim_seminare_...Flyer
A-TITLE Seminarflyer herunterladen...
/seminare/Seminarseiten
A-TITLE Öffnet internen Link im aktuellen Fenster
/seminare/Text duplicate Mehr…
/zertifikatslehrgaenge/DIM-Zertifikatslehrgänge
/zertifikatslehrgaenge/Text duplicate IMG-ALT Zertifikatslehrgänge
/zertifikatslehrgaenge/Text duplicate Mehr…
/blog/azav-iso9001-zertifizier...Wir sind AZAV und ISO 9001 zertifiziert!
/blog/azav-iso9001-zertifizier...IMG-ALT AZAV ISO Zertifikzierung
/blog/azav-iso9001-zertifizier...Text duplicate Mehr…
/blog/auszeichnungen-digitales...Ausgezeichnete Weiterbildung!
/blog/auszeichnungen-digitales...Text duplicate Mehr…
/zertifikatslehrgaenge/weiterb...Text duplicate Marketingleiter/in (DIM)
/zertifikatslehrgaenge/weiterb...IMG-ALT Zertifikatslehrgang Marketingleiter/in (DIM)
/zertifikatslehrgaenge/weiterb...Text duplicate Mehr…
/zertifikatslehrgaenge/weiterb...Text duplicate Zertifizierter Produktmanager (DIM)
/zertifikatslehrgaenge/weiterb...Text duplicate IMG-ALT Zertifizierter Produktmanager (DIM)
/zertifikatslehrgaenge/weiterb...Text duplicate Mehr…
/zertifikatslehrgaenge/digital...Text duplicate Digital Brand Manager (DIM)
/zertifikatslehrgaenge/digital...IMG-ALT Zertifikatslehrgang Digital Brand Manager (DIM)
/zertifikatslehrgaenge/digital...Text duplicate Mehr…
/seminare-weiterbildung/online...Seminar „Online-Marketing“
/seminare-weiterbildung/online...Text duplicate IMG-ALT Seminar „Online-Marketing“
/seminare-weiterbildung/online...Text duplicate Mehr…
/seminare/social-media-seminar/Social Media Seminar
/seminare/social-media-seminar/Text duplicate IMG-ALT Social Media Seminar
/seminare/social-media-seminar/Text duplicate Mehr…
/ueber_uns/Über Uns
/ueber_uns/Text duplicate Mehr…
/newsletter/DIM Newsletter
/newsletter/Text duplicate Mehr…
/campus/DIM-Online-Campus
/campus/Text duplicate Mehr…
/blog/DIM-Blog
A-TITLE DIM-Marketingblog
/newsletter/Newsletter
A-TITLE DIM-Newsletter
/shop/DIM-Shop
A-TITLE DIM-Shop
/jobs/Marketing Jobs
A-TITLE Marketing Jobs
/unsere_kunden/Unsere Kunden
A-TITLE Unsere Kunden
/dim-webseiten/DIM-Webseiten
A-TITLE DIM-Webseiten
/seminarraum-koeln/Seminarraum in Köln
A-TITLE Seminarraum in Köln
/marketingtrainings/online-mar...Online Marketing
/marketingtrainings/marketing-...Text duplicate Strategisches Marketing & Management
/marketingtrainings/marketing-...Text duplicate Marketing & Kommunikation
/marketingtrainings/produktman...Text duplicate Produktmanagement
/marketingtrainings/marketing/Text duplicate NEW Marketing
/marketingtrainings/vertrieb-v...Seminare Vertrieb
/marketingtrainings/soft-skills/Soft Skills
/marketingtrainings/inhouse/Inhouse Seminare
/marketingtrainings/zertifikat...Text duplicate Zertifikatslehrgänge
/marketingberatung/business-de...Text duplicate Business Development
/marketingberatung/employer-br...Text duplicate Employer Branding
/marketingberatung/markenfuehr...Text duplicate Markenführung
/marketingberatung/online-stra...Text duplicate Online Marketing
/marketingberatung/marketingst...Text duplicate Marketingstrategie
/marktforschung/Text duplicate Marktforschung
/marketingberatung/online-stra...Webentwicklung
/marketingtrainings/kongresse/Kongresse
/inside-marketing/INSIDE MARKETING
A-TITLE INSIDE MARKETING
/impressum/Impressum
A-TITLE Impressum
/agb/AGB
A-TITLE AGB
/datenschutz/Datenschutz
A-TITLE Datenschutz
/cookie-richtlinie-eu/Cookie-Richtlinie (EU)
A-TITLE Datenschutz
https://www.facebook.com/marke...New window External No Text
https://twitter.com/dimmarketing/New window External No Text
https://www.xing.com/companies...New window External No Text
https://plus.google.com/+Marke...New window External Subdomain No Text
https://www.youtube.com/user/M...New window External No Text
/blog/feed/New window A-TITLE Blog Feed

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.marketinginstitut.biz/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 13 JavaScriptt files. This may affect the load time negatively.
The page response time is excellent with 0.02 seconds.
This website does not require any CSS files.
The file size of the HTML document is fine (170 kB).

HTTP Response Header

NameValue
dateWed, 02 Dec 2020 10:47:23 GMT
serverApache
x-powered-byPHP/7.2.34
upgradeh2
connectionUpgrade
last-modifiedWed, 02 Dec 2020 09:05:04 GMT
cache-controlmax-age=0
expiresWed, 02 Dec 2020 10:47:23 GMT
varyAccept-Encoding
content-encodinggzip
transfer-encodingchunked
content-typetext/html; charset=utf-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 1,133 referring domains.
This website has 516,212 backlinks.
This website has backlinks from 768 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /dimadmin/dim/wp-admin/
Allow: /dimadmin/dim/wp-admin/admin-ajax.php

Facebook popularity

Shares / Likes / Comments
1,225

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.marketinginstitut.biz
Beratungsagentur | Deutsches Institut für Marketing
Ihr Partner für ✓ Business Development ✓ Digitale Markenführung ✓ Marketing-Weiterbildung – Erfolgreich, innovativ & professionell! Tel. 0221 99 555 100

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marketing85%Check
Digital Marketing73%Check
Marketing PR71%Check
Storytelling in Marketing70%Check
Marketing Beratung69%Check
Marketing Business69%Check
Media Marketing67%Check
Marketing Seminar67%Check
Online Marketing67%Check
im Marketing67%Check

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