Penguin.com.au - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
73% 
Page structure
79% 
Link structure
25% 
Server
36% 
External factors
100% 
SEO Score
Response time
3.35 s
File size
588.40 kB
Words
3306
Media files
224
Number of links
595 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Penguin Books Australia
The length of the page title is perfect. (218 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The home of Penguin Random House. Your guide to bestselling fiction, non-fiction, children’s books and Penguin Classics. Find out more about authors and events.
The meta description is too long: 1005 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe home of Penguin Random House. Your guide to bestselling fiction, non-fiction, children’s books and Penguin Classics. Find out more about authors and events.
viewportwidth=device-width, initial-scale=1
theme-color#000000
langen
og:descriptionThe home of Penguin Random House. Your guide to bestselling fiction, non-fiction, children’s books and Penguin Classics. Find out more about authors and events.
og:imageEmpty
og:typearticle
og:urlEmpty
og:titlePenguin Books Australia
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 3306 words. That's ok.
31% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
50 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.91 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (588.4 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 66 tags for this page.
Image SEO
(Somewhat important)
199 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...t/header/news.jpg?w=184&h=92&auto=formatNews
...ader/extracts.jpg?w=184&h=92&auto=formatExtracts
...ader/articles.jpg?w=184&h=92&auto=formatArticles
...eader/recipes.jpg?w=184&h=92&auto=formatRecipes
...net/header/qa.jpg?w=184&h=92&auto=formatQ&A
...er/activities.jpg?w=184&h=92&auto=formatActivities
...der/book-club.jpg?w=184&h=92&auto=formatBook clubs
...eachers-notes.jpg?w=184&h=92&auto=formatTeachers' Resources
...er/contact-us.jpg?w=184&h=92&auto=formatContact Us
...net/header/qa.jpg?w=184&h=92&auto=formatWork With Us
...t/header/news.jpg?w=184&h=92&auto=formatSocial Impact
...eader/contact.jpg?w=184&h=92&auto=formatShare Your Story
data:[...] Base64Nobody’s Fool
data:[...] Base64The Next Conversation
data:[...] Base64How To Love Better
data:[...] Base64Bluey: Where's Bluey? At Easter
data:[...] Base64Peter Rabbit: Easter Fun
data:[...] Base64Everything Is Tuberculosis
data:[...] Base64The Fourth Trimester
data:[...] Base64The Cursed Melodies
data:[...] Base64The Summer Guests
data:[...] Base64Easy Air Fryer
data:[...] Base64Harry and Gran Bake a Cake
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...tent/penguin-pop/thenextconversation.gifpenguin pop image
...tent/penguin-pop/thenextconversation.gifpenguin pop image

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 From bestselling author, Harlan Coben
H2 Out now
H2 A transformative guide to cultivating deeper connections
H2 Celebrate easter with these fun books
H2 A deeply human story illuminating the fight against the world’s deadliest disease
H2 A must-have guide from The Midwife Mumma
H2 A brand-new teen fantasy adventure series
H2 An exhilarating new thriller from the author of The Spy Coast
H2 Discover just how delicious air frying can really be
H2 A heartwarming picture book by Fiona McIntosh
H3 This week's bestsellers
H3 Pre-order now
H3 Features
H3 Trending titles
H3 New releases
H3 Fresh Voices
H3 Latest recipes
H3 New audiobooks
H3 Popular categories
H3 Activities
H3 Our top books, exclusive content and competitions. Straight to your inbox.
H3 Thank you! Please check your inbox and confirm your email address to finish signing up.
There are too many internal links (595) on this page.
Some anchor texts are used more than once.
197 links don't have an anchor text.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 20 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.penguin.com.au/Anchor > Skip to content
https://www.penguin.com.au/Penguin homepage
https://www.penguin.com.au/booksBooks
/browse/fictionFiction
/browse/action-and-adventureAction & adventure
/browse/classicsClassics
/browse/contemporary-fictionContemporary fiction
/browse/crime-and-thrillersCrime & thrillers
/browse/fantasy-and-science-fi...Fantasy & science fiction
/browse/literary-fictionGeneral & literary fiction
/browse/graphic-novels-and-mangaGraphic novels
/browse/historical-fictionHistorical fiction
/browse/romanceRomance
/browse/short-stories-and-anth...Short stories
/browse/fictionView all fiction
/browse/non-fictionNon-fiction
/browse/art-music-and-photographyArt, music & photography
/browse/biography-and-memoirBiography & memoir
/browse/business-and-financeBusiness & finance
/browse/computing-and-technologyComputing & technology
/browse/food-and-drinkFood & drink
/browse/health-and-lifestyleHealth & lifestyle
/browse/historyHistory
/browse/politics-and-lawPolitics & law
/browse/society-and-cultureSociety & culture
/browse/travelTravel
/browse/non-fictionView all non-fiction
/childrens-booksChildren's books
/childrens-books/0-2Ages 0 - 2
/childrens-books/3-5Ages 3 - 5
/childrens-books/6-8Ages 6 - 8
/childrens-books/9-11Ages 9 - 11
/childrens-books/12-13Ages 12 - 13
/childrens-books/young-adultYoung adult
/childrens-booksView all children's books
https://www.penguin.com.au/booksPopular links
/books/new-releasesNew releases
/books/bestsellersBestsellers
/books/coming-soonComing soon
/books/listsOur lists
/browse/classicsPenguin Classics
/books/seriesPopular series
/young-readers/seriesYoung readers series
/audiobooksAudiobooks
/fresh-voicesFresh Voices
https://www.penguin.com.au/puffinPenguin Kids
https://www.penguin.com.au/dkDK
/featuresFeatures
https://www.penguin.com.au/newsNews
IMG-ALT News
/extractsExtracts
IMG-ALT Extracts
/articlesArticles
IMG-ALT Articles
/recipesRecipes
IMG-ALT Recipes
https://www.penguin.com.au/qaQ&A
IMG-ALT Q&A
/activitiesActivities
IMG-ALT Activities
/book-clubsBook clubs
IMG-ALT Book clubs
/schoolsTeachers' Resources
IMG-ALT Teachers' Resources
/featuresView all features
/authorsAuthors
https://www.penguin.com.au/eventsEvents
/schoolsSchools
https://www.penguin.com.au/aboutAbout
/contactContact Us
IMG-ALT Contact Us
/careersWork With Us
IMG-ALT Work With Us
/community-social-responsibilitySocial Impact
IMG-ALT Social Impact
/getting-publishedShare Your Story
IMG-ALT Share Your Story
https://www.penguin.com.au/newsText duplicate News
/extractsText duplicate Extracts
/articlesText duplicate Articles
/recipesText duplicate Recipes
https://www.penguin.com.au/qaText duplicate Q&A
/activitiesText duplicate Activities
/book-clubsText duplicate Book clubs
/schoolsText duplicate Teachers' Resources
/contactText duplicate Contact Us
/careersText duplicate Work With Us
/community-social-responsibilityText duplicate Social Impact
/getting-publishedText duplicate Share Your Story
/contactText duplicate Contact Us
/careersText duplicate Work With Us
/community-social-responsibilityText duplicate Social Impact
/getting-publishedText duplicate Share Your Story
/authorsText duplicate Authors
https://www.penguin.com.au/eventsText duplicate Events
/schoolsText duplicate Schools
/books/nobodys-fool-9781529906134IMG-ALT Nobody’s Fool
/books/nobodys-fool-9781529906134Subdomain Check it out
/books/the-next-conversation-9...IMG-ALT The Next Conversation
/books/the-next-conversation-9...Subdomain Learn more
/books/how-to-love-better-9781...IMG-ALT How To Love Better
/books/how-to-love-better-9781...Subdomain See the book
/books/bluey-wheres-bluey-at-e...IMG-ALT Bluey: Where's Bluey? At Easter
/books/peter-rabbit-easter-fun...IMG-ALT Peter Rabbit: Easter Fun
/books/lists/penguin-kids-pick...Subdomain See the list
/books/everything-is-tuberculo...IMG-ALT Everything Is Tuberculosis
/books/everything-is-tuberculo...Subdomain Text duplicate Learn more
/books/the-fourth-trimester-97...IMG-ALT The Fourth Trimester
/books/the-fourth-trimester-97...Subdomain Take me there
/books/the-cursed-melodies-978...IMG-ALT The Cursed Melodies
/books/the-cursed-melodies-978...Subdomain Text duplicate Take me there
/books/the-summer-guests-97808...IMG-ALT The Summer Guests
/books/the-summer-guests-97808...Subdomain Text duplicate Learn more
/books/easy-air-fryer-97802417...IMG-ALT Easy Air Fryer
/books/easy-air-fryer-97802417...Subdomain Text duplicate Learn more
/books/harry-and-gran-bake-a-c...IMG-ALT Harry and Gran Bake a Cake
/books/harry-and-gran-bake-a-c...Subdomain Text duplicate Check it out
/books/bestsellersSubdomain See all
/books/cozy-corner-9780241764220No Text
/books/cozy-corner-9780241764220Cozy Corner
/authors/coco-wyoCoco Wyo
/books/bluey-wheres-bluey-at-e...No Text
/books/bluey-wheres-bluey-at-e...Text duplicate Bluey: Where's Bluey? At Easter
/authors/blueyBluey
/books/bluey-happy-easter-9781...No Text
/books/bluey-happy-easter-9781...Bluey: Happy Easter
/authors/blueyText duplicate Bluey
/books/bluey-hooray-its-easter...No Text
/books/bluey-hooray-its-easter...Bluey: Hooray, It's Easter!
/authors/blueyText duplicate Bluey
/books/bluey-easter-9781761044922No Text
/books/bluey-easter-9781761044922Bluey: Easter
/authors/blueyText duplicate Bluey
/books/easy-air-fryer-97802417...No Text
/books/easy-air-fryer-97802417...Text duplicate Easy Air Fryer
/authors/jamie-oliverJamie Oliver
/books/2-sisters-murder-invest...No Text
/books/2-sisters-murder-invest...2 Sisters Murder Investigations
/authors/james-pattersonJames Patterson
/authors/candice-foxCandice Fox
/books/peter-rabbit-a-fluffy-e...No Text
/books/peter-rabbit-a-fluffy-e...Peter Rabbit A Fluffy Easter Tale
/authors/beatrix-potterBeatrix Potter
/books/spots-first-easter-boar...No Text
/books/spots-first-easter-boar...Spot's First Easter Board Book
/authors/eric-hillEric Hill
/authors/hill-ericHill, Eric
/books/atomic-habits-978184794...No Text
/books/atomic-habits-978184794...Atomic Habits
/authors/james-clearJames Clear
/books/25-alive-9781529923001No Text
/books/25-alive-978152992300125 Alive
/authors/james-pattersonText duplicate James Patterson
/books/find-spot-at-easter-978...No Text
/books/find-spot-at-easter-978...Find Spot at Easter
/authors/eric-hillText duplicate Eric Hill
/authors/hill-ericText duplicate Hill, Eric
/books/open-when-9780241663943No Text
/books/open-when-9780241663943Open When…
/authors/dr-julie-smithDr Julie Smith
/books/ikigai-9781786330895No Text
/books/ikigai-9781786330895Ikigai
/authors/hector-garcaHéctor García
/authors/francesc-mirallesFrancesc Miralles
/books/spots-easter-fun-978024...No Text
/books/spots-easter-fun-978024...Spot’s Easter Fun
/authors/hill-ericText duplicate Hill, Eric
/books/orbital-9781529922936No Text
/books/orbital-9781529922936Orbital
/authors/samantha-harveySamantha Harvey
/books/unfiltered-9781804994856No Text
/books/unfiltered-9781804994856Unfiltered
/authors/guenther-steinerGuenther Steiner
/books/we-all-live-here-978024...No Text
/books/we-all-live-here-978024...We All Live Here
/authors/jojo-moyesJojo Moyes
/books/peter-rabbit-easter-fun...No Text
/books/peter-rabbit-easter-fun...Text duplicate Peter Rabbit: Easter Fun
/authors/beatrix-potterText duplicate Beatrix Potter
/books/the-very-hungry-caterpi...No Text
/books/the-very-hungry-caterpi...The Very Hungry Caterpillar's Easter Egg Hunt
/authors/eric-carleEric Carle
/books/spots-easter-egg-hunt-9...No Text
/books/spots-easter-egg-hunt-9...Spot's Easter Egg Hunt
/authors/eric-hillText duplicate Eric Hill
/authors/hill-ericText duplicate Hill, Eric
/books/bluey-lets-stick-978176...No Text
/books/bluey-lets-stick-978176...Bluey: Let's Stick!
/authors/blueyText duplicate Bluey
/books/surrounded-by-idiots-97...No Text
/books/surrounded-by-idiots-97...Surrounded by Idiots
/authors/thomas-eriksonThomas Erikson
/books/the-limestone-road-9781...No Text
/books/the-limestone-road-9781...The Limestone Road
/authors/nicole-alexanderNicole Alexander
/books/coming-soonSubdomain Text duplicate See all
/books/the-eleventh-hour-97817...No Text
/books/the-eleventh-hour-97817...The Eleventh Hour
/books/the-impossible-fortune-...No Text
/books/the-impossible-fortune-...The Impossible Fortune
/authors/richard-osmanRichard Osman
/books/alchemised-9780241714348No Text
/books/alchemised-9780241714348Alchemised
/authors/senlinyuSenLinYu
/books/we-can-do-hard-things-9...No Text
/books/we-can-do-hard-things-9...We Can Do Hard Things
/authors/abby-wambachAbby Wambach
/authors/glennon-doyleGlennon Doyle
/authors/amanda-doyleAmanda Doyle
/books/the-land-of-sweet-forev...No Text
/books/the-land-of-sweet-forev...The Land of Sweet Forever
/authors/harper-leeHarper Lee
/books/protocols-9781529921298No Text
/books/protocols-9781529921298Protocols
/books/the-underworld-97817613...No Text
/books/the-underworld-97817613...The Underworld
/authors/sofie-lagunaSofie Laguna
/books/money-saving-meal-plans...No Text
/books/money-saving-meal-plans...Money-Saving Meal Plans with Chelsea
/authors/chelsea-goodwinChelsea Goodwin
/books/the-secret-of-secrets-9...No Text
/books/the-secret-of-secrets-9...The Secret of Secrets
/authors/dan-brownDan Brown
/books/a-different-kind-of-pow...No Text
/books/a-different-kind-of-pow...A Different Kind of Power
/authors/jacinda-ardernJacinda Ardern
/books/broken-brains-978176089...No Text
/books/broken-brains-978176089...Broken Brains
/authors/jamila-rizviJamila Rizvi
/authors/rosie-waterlandRosie Waterland
/books/till-death-do-us-part-9...No Text
/books/till-death-do-us-part-9...Till Death Do Us Part
/authors/lauren-zonfrilloLauren Zonfrillo
/books/rytual-9781761346699No Text
/books/rytual-9781761346699Rytual
/authors/chloe-elisabeth-wilsonChloe Elisabeth Wilson
/books/wandering-wild-97817613...No Text
/books/wandering-wild-97817613...Wandering Wild
/authors/lynette-noniLynette Noni
/books/the-bookshop-detectives...No Text
/books/the-bookshop-detectives...The Bookshop Detectives 2: Tea and Cake and Death
/authors/gareth-and-louise-wardGareth and Louise Ward
/books/make-change-that-lasts-...No Text
/books/make-change-that-lasts-...Make Change That Lasts
/authors/dr-rangan-chatterjeeDr Rangan Chatterjee
/books/myrrens-gift-9781761351815No Text
/books/myrrens-gift-9781761351815Myrren's Gift
/authors/fiona-mcintoshFiona McIntosh
/books/great-big-beautiful-lif...No Text
/books/great-big-beautiful-lif...Great Big Beautiful Life
/authors/emily-henryEmily Henry
/books/a-curse-carved-in-bone-...No Text
/books/a-curse-carved-in-bone-...A Curse Carved in Bone
/authors/danielle-l-jensenDanielle L. Jensen
/books/hooked-collectors-editi...No Text
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New Book58%Check
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