Playengland.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
64% 
Page quality
87% 
Page structure
74% 
Link structure
55% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
186.90 kB
Words
604
Media files
11
Number of links
82 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Play England
The page title is too short. (118 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.playengland.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
langen-gb
twitter:titlePlay England
twitter:imagehttp://static1.squarespace.com/static/609a5802ba3f13305c43d352/t/60ab81dd59fb433826571d92/1621852638035/Play+England+logo+web.png?format=1500w
twitter:urlhttps://www.playengland.org.uk
twitter:cardsummary
og:site_namePlay England
og:titlePlay England
og:urlhttps://www.playengland.org.uk
og:typewebsite
og:imagehttp://static1.squarespace.com/static/609a5802ba3f13305c43d352/t/60ab81dd59fb433826571d92/1621852638035/Play+England+logo+web.png?format=1500w
og:image:width1166
og:image:height993
X-UA-CompatibleIE=edge,chrome=1
Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 25.25 words is high.
This page contains 604 words. That's ok.
33.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ay+England+Logo+(White).png?format=1500wPlay England
...ay+England+Logo+(White).png?format=1500wPlay England
...BM9WE3SP91YVTF9/landing-page-image-2.jpgNo alt attribute provided
...66/Street+Play+Report+Cover-page-001.jpgNo alt attribute provided
...1f/Screenshot+2023-02-07+at+12.58.45.pngRecruitment and retention(mcusercontent.com)
...ealth+and+Play+Feb+23+Cover-page-001.jpgNo alt attribute provided
...nd+tricks+Information+Sheet-page-001.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Play England
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Play England
H2 Trends in Children's Street Play
H2 Downloadable Info Sheets
H2 Latest News
H2 You Can Help Us Support Every Child’s Right To Play
H2 Get Involved!
H4 Join the campaign!
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
/cartNo Text
https://www.playengland.org.uk/Anchor Skip to Content
/aboutAbout
/what-we-doWhat We Do
/charter-for-playCharter For Play
/our-valuespoliciesOur Values/Policies
/trusteesTrustees
/manifestoManifesto
/strategyStrategy
/newsblogNews
/petcPETC
/donateDonate
/resourcesResources
/designforplayDesign for Play
/qualityinplayQuality in Play
/publicationsPublications
/linksLinks
/get-involvedGet Involved
/corporate-social-responsibilityCorporate Social Responsibility
/become-a-memberBecome a Member
/contact-usContact Us
https://www.playengland.org.uk/IMG-ALT Play England
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text
/contact-usText duplicate Contact Us
/aboutText duplicate About
/what-we-doText duplicate What We Do
/charter-for-playText duplicate Charter For Play
/our-valuespoliciesText duplicate Our Values/Policies
/trusteesText duplicate Trustees
/manifestoText duplicate Manifesto
/strategyText duplicate Strategy
/newsblogText duplicate News
/petcText duplicate PETC
/donateText duplicate Donate
/resourcesText duplicate Resources
/designforplayText duplicate Design for Play
/qualityinplayText duplicate Quality in Play
/publicationsText duplicate Publications
/linksText duplicate Links
/get-involvedText duplicate Get Involved
/corporate-social-responsibilityText duplicate Corporate Social Responsibility
/become-a-memberText duplicate Become a Member
/contact-usText duplicate Contact Us
https://www.playengland.org.uk/Text duplicate IMG-ALT Play England
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text
/contact-usText duplicate Contact Us
/aboutFolder: About
https://www.playengland.org.uk/Back
/what-we-doText duplicate What We Do
/charter-for-playText duplicate Charter For Play
/our-valuespoliciesText duplicate Our Values/Policies
/trusteesText duplicate Trustees
/manifestoText duplicate Manifesto
/strategyText duplicate Strategy
/newsblogText duplicate News
/petcText duplicate PETC
/donateText duplicate Donate
/resourcesFolder: Resources
https://www.playengland.org.uk/Text duplicate Back
/designforplayText duplicate Design for Play
/qualityinplayText duplicate Quality in Play
/publicationsText duplicate Publications
/linksText duplicate Links
/get-involvedFolder: Get Involved
https://www.playengland.org.uk/Text duplicate Back
/corporate-social-responsibilityText duplicate Corporate Social Responsibility
/become-a-memberText duplicate Become a Member
/contact-usText duplicate Contact Us
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text
/contact-usText duplicate Contact Us
/s/Street-Play-Report-July-202...No Text
https://mcusercontent.com/5ac0...New window External IMG-ALT Recruitment and retention(mcusercontent.com)
/s/Mental-Health-and-Play-Feb-...New window No Text
/s/IT-tips-and-tricks-Informat...New window No Text
/newsblog/playday-2025-spaces-...IMG-ALT Playday 2025: Spaces for Play
/newsblog/playday-2025-spaces-...Text duplicate Playday 2025: Spaces for Play
/newsblog/play-englands-eviden...IMG-ALT Play England’s Evidence Submission to the Planning and Infrastructure Bill Committee
/newsblog/play-englands-eviden...Text duplicate Play England’s Evidence Submission to the Planning and Infrastructure Bill Committee
/newsblog/playnation-magazine-...IMG-ALT PlayNation Magazine: Issue 2 (2025)
/newsblog/playnation-magazine-...Text duplicate PlayNation Magazine: Issue 2 (2025)
/newsblog/seventeen-years-on-w...IMG-ALT Seventeen years on: Why England needs a new National Play Strategy
/newsblog/seventeen-years-on-w...Text duplicate Seventeen years on: Why England needs a new National Play Strategy
/campaigningText duplicate Get Involved
/privacy-policyNew window Privacy Policy
/terms-and-conditionsNew window Terms and Conditions
/contact-usText duplicate Contact Us
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.playengland.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.25 seconds.
The file size of the HTML document is fine (187 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age39534
content-encodinggzip
content-typetext/html;charset=utf-8
dateSun, 18 May 2025 18:32:33 GMT
etagW/"4326fcf846cb93299bcd46a7f565315a--gzip"
expiresThu, 01 Jan 1970 00:00:00 GMT
serverSquarespace
set-cookie72 Characters
strict-transport-securitymax-age=0
varyAccept-Encoding
x-content-type-optionsnosniff
x-contextidBoIxRP6D/qRBtp4Q3
content-length27295
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 72 referring domains.
This page has 489 backlinks.
This page has backlinks from 68 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Squarespace Robots Txt

User-agent: Amazonbot
User-agent: anthropic-ai
User-agent: Applebot-Extended
User-agent: CCBot
User-agent: ChatGPT-User
User-agent: Claude-Web
User-agent: ClaudeBot
User-agent: cohere-ai
User-agent: DuckAssistBot
User-agent: FacebookBot
User-agent: Google-CloudVertexBot
User-agent: Google-Extended
User-agent: GPTBot
User-agent: Meta-ExternalAgent
User-agent: meta-externalagent
User-agent: PerplexityBot
User-agent: Quora-Bot
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google-Mobile-Apps
User-agent: *
Disallow: /config
Disallow: /search
Disallow: /account$
Disallow: /account/
Disallow: /commerce/digital-download/
Disallow: /api/
Allow: /api/ui-extensions/
Disallow: /static/
Disallow:/*?author=*
Disallow:/*&author=*
Disallow:/*?tag=*
Disallow:/*&tag=*
Disallow:/*?month=*
Disallow:/*&month=*
Disallow:/*?view=*
Disallow:/*&view=*
Disallow:/*?format=json
Disallow:/*&format=json
Disallow:/*?format=page-context
Disallow:/*&format=page-context
Disallow:/*?format=main-content
Disallow:/*&format=main-content
Disallow:/*?format=json-pretty
Disallow:/*&format=json-pretty
Disallow:/*?format=ical
Disallow:/*&format=ical
Disallow:/*?reversePaginate=*
Disallow:/*&reversePaginate=*

Sitemap: https://www.playengland.org.uk/sitemap.xml

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www.playengland.org.uk
Play England

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Play86%Check
Play England85%Check
England82%Check
Street45%Check
children43%Check
Trends43%Check
Sheet40%Check
Info40%Check
Freedom39%Check
Links39%Check
Show more keywords and terms

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