Primera-sports.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
94% 
Page structure
79% 
Link structure
62% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
428.00 kB
Words
706
Media files
3
Number of links
104 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Primera Sports | Primera Sports | Mountain, Electric, Road and Hybrid Bikes
The page title should be shorter than 580 pixels. It is 682 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Primera are the leading cycle shop in Dorset. Explore today to find a range of bikes from Haibike, Cube, Merida and more. Shop online or visit in store today.
The length of the meta description is perfect. (963 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.primera-sports.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in HTTP-Equiv meta tag: en-gb
Server location: United States of America
There are different language information within the page markup.
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Strict is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, user-scalable=no
descriptionPrimera are the leading cycle shop in Dorset. Explore today to find a range of bikes from Haibike, Cube, Merida and more. Shop online or visit in store today.
google-site-verificationhbof1msuSZovd2wgpoxMs0pEzMG75w8JU_9b7IzCtNc
facebook-domain-verificationl99q5yb8gst425x8o51n262hucsx8u
msapplication-TileColor#ffffff
theme-color#ffffff
langen
og:titlePrimera Sports
og:descriptionPrimera are the leading cycle shop in Dorset. Explore today to find a range of bikes from Haibike, Cube, Merida and more. Shop online or visit in store today.
og:imagehttps://www.primera-sports.com/layout/generalLyout/logo.png
og:image:width566
og:image:height106
og:image:altPrimera Sports
og:typewebsite
og:urlhttps://www.primera-sports.com
Content-Typetext/html; charset=UTF-8
content-languageen-gb

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Page quality

Content
(Critically important)
This page contains 706 words. That's ok.
25.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.63 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/platformlayout/sad.gifStar Buys PromotionsStar Buys Promotions
/platformlayout/cool.gifStar Buys PromotionsStar Buys Promotions
https://www.primera-sports.com/Primera SportsPrimera Sports

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Cycling expertise at Primera Sports
H2 Bike shops in Bournemouth and Poole
H2 Leading brands available at Primera Sports
H2 Order online today
H4 Important Links
H4 Primera Sports
H4 Customer Support
H4 Opening Times
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
6 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.primera-sports.com/Anchor Click me trigger
https://www.primera-sports.com/No Text
/bikesBikes
/bikesText duplicate Bikes
/bikes/electric-bikesElectric Bikes
/road-cycling/bikes/road-bikes...Road Bikes
/mountain-biking/bikes/mountai...Hardtail Mountain Bikes
/mountain-bikes/full-suspensio...Full Suspension Mountain Bikes
/bikes/road-bikes/gravel-bikes...Gravel Bikes
/commute-and-leisure-cycling/b...Hybrid Bikes
/road-cycling/bikes/carbon?min...Ultimate Road Bikes
/road-cycling/bike-framesRoad Bike Frames
/bikes/kidsKids Bikes
/bikes/electric-bikese-Bikes
/bikes/electric-bikesText duplicate Electric Bikes
/bikes/electric-bikes/instockIn Stock Electric Bikes
/mountain-biking/bikes/electri...Electric Mountain Bikes
/bikes/electric-bikes/electric...Electric Hybrid Bikes
/bikes/electric-bikes/electric...Electric Gravel Bikes
/bikes/electric-bikes/electric...Electric Road Bikes
/bikes/folding-bikesElectric Folding Bikes
/bikes/electric-bikesShop By Brand
/bikes/pinarello/electric-bikesPinarello
/bikes/haibikeHaibike
/bikes/cube/electric-bikesCube
/bikes/raleigh/electric-bikesRaleigh
/EovoltEovolt
/miriderMiRider
/bikes/merida/electric-bikesMerida
/bikes/orro-bikes/electric-bikesOrro
/bikes/instock/onsaleShop Autumn Bike Sale
/bikes/electric-bikes/instock/...Electric Bike Sale
/mountain-biking/bikes/mountai...Mountain Bike Sale
/road-cycling/bikes/road-bikes...Road Bike Sale
/bikes/road-bikes/gravel-bikes...Gravel Bike Sale
https://www.primera-sports.com/Brands
/pages/pinarello/Text duplicate Pinarello
/bikes/cannondaleCannondale
/bikes/meridaText duplicate Merida
/bikes/orro-bikesText duplicate Orro
/bikes/cubeText duplicate Cube
/bikes/colnagoColnago
/bikes/scott-bikesScott
/bikes/haibikeText duplicate Haibike
/bikes/cannondale/electric-bikesText duplicate Cannondale
/bikes/cube/electric-bikesText duplicate Cube
/bikes/merida/electric-bikesText duplicate Merida
/eovoltText duplicate Eovolt
/miriderText duplicate MiRider
/pages/aboutus/Subdomain Our Stores
/pages/bike-shop-bournemouth/Subdomain Bournemouth
/pages/bike-shop-destination-h...Subdomain Destination HaiBike
/pages/bike-shop-poole/Subdomain Poole
/cart/Checkout
/pages/bournemouth/Subdomain Text duplicate Bournemouth
/pages/poole/Subdomain Text duplicate Poole
/pages/bike-shop-destination-h...Destination Haibike
/pages/aboutus/About Us
/pages/contact/Contact Us
/blog/Blog
/facetresultsalt.aspx?Term=202...Subdomain THE ALL NEW PINARELLO DOGMA F
/pages/finance/Interest Free Finance Available
/pages/clickandcollect/Fast & Free Click & Collect
/pages/delivery/See our options Delivery
/pages/privacypolicy/Read our full Privacy Policy & Cookie information here
/bikes/instock/onsaleSubdomain SAVE UP TO 40%... THE AUTUMN BIKE SALE... SHOP NOW
/blog/haibike-everything-you-n...Subdomain DESTINATION HAIBIKE Showroom
/bikes/orro-bikes/instock/onsaleSubdomain SAVE UP TO 35% ORRO SALE Shop Now
/bikes/road-bikes/scott-addict...Subdomain NOW £2299 SCOTT ADDICT 20 Shop Now
/bikes/road-bikes/2024-merida-...Subdomain SAVE UP TO £1500 MERIDA REACTO SHOP NOW
/bikes/haibikeSubdomain The Ultimate E-Bikes Haibike Shop Now
/bikes/scott-bikesSubdomain LEADING UK STOCKIST SCOTT BIKES Shop Now
/pages/pinarello/Subdomain Personal Delivery Available Pinarello Shop Now
/bikes/meridaGerman engineered bikes Merida Shop Now
/cannondaleCreating the perfect ride since 1971 Cannondale Shop Now
/orro-bikesQuality British Bikes ORRO Shop Now
/bikes/folding-bikesFrom £1595 Electric Folding Bikes Shop Now
/wahoo-fitnessIn Store and Online Wahoo Fitness Shop Now
/bikes/cubeSubdomain German Design and Engineering Cube Bikes Shop Now
/bikes/haibikeText duplicate Haibike
/bikes/cannondale/electric-bikesText duplicate Cannondale
/pinarelloText duplicate Pinarello
/bikes/scott-bikesText duplicate Scott
/bikesbikes
/bikes/electric-bikeselectric bikes
/accessoriesaccessories
/pages/delivery/Trivial anchor text
here
/pinarelloNo Text
/cannondaleNo Text
/bikes/scott-bikesSubdomain No Text
/bikes/haibikeNo Text
/bikes/meridaNo Text
/bikes/orro-bikesNo Text
https://en-gb.facebook.com/Pri...New window External Subdomain A-TITLE Primera Sports Facebook
https://www.instagram.com/prim...New window External Subdomain A-TITLE Primera Sports Instagram
/pages/delivery/Delivery
/pages/clickandcollect/Click & Collect
/pages/finance/Online Finance
/pages/cyclescheme-info/CycleScheme
/pages/returns/Returns
/pages/termsandconditions/Terms and Conditions
/pages/privacypolicy/Privacy Policy and Cookies Usage
/pages/klarna/Klarna FAQs
https://www.primera-sports.com/No Text
/pages/contact/01202 775588
/pages/contact/Text duplicate Contact Us
https://www.citruslime.com/New window External Subdomain Citrus-Lime Limited
A-TITLE Cloud POS and Ecommerce

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.primera-sports.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.31 seconds.
The file size of the HTML document is fine (428 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateSun, 22 Sep 2024 16:21:59 GMT
serverMicrosoft-IIS/10.0
cache-controlpublic, max-age=161
content-encodinggzip
expiresSun, 22 Sep 2024 16:24:41 GMT
last-modifiedSun, 22 Sep 2024 16:09:41 GMT
set-cookie227 Characters
vary*
strict-transport-securitymax-age=5184000; includeSubDomains; preload
x-aspnet-version4.0.30319
x-powered-byASP.NET
proxy-destination-serverWEB27.citruslime.com
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 150 referring domains.
This page has 1,088 backlinks.
This page has backlinks from 133 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *

Allow: /js

Disallow: /bin/
Disallow: /client_scripts/
Disallow: /ClientBin/
Disallow: /aspnet_client/
Disallow: /App_Data/
Disallow: /emailScripts/
Disallow: /fckeditor/
Disallow: /ckeditor/
Disallow: /flash/
Disallow: /flashJs/
Disallow: /flashSQL/
Disallow: /xml/
Disallow: /ssl/
Disallow: /typography.aspx

Similar sites

Search preview

www.primera-sports.com
Primera Sports | Primera Sports | Mountain, Electric, Road and Hybr...
Primera are the leading cycle shop in Dorset. Explore today to find a range of bikes from Haibike, Cube, Merida and more. Shop online or visit in store today.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Primera81%Check
Primera Sports75%Check
Sports70%Check
or visit67%Check
Bike61%Check
Bikes56%Check
Bike Shop55%Check
Hybrid Bikes52%Check
Road Bike51%Check
Electric Bike51%Check
Show more keywords and terms

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