Shopnpr.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
85% 
Page structure
84% 
Link structure
25% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.84 s
File size
43.20 kB
Words
541
Media files
16
Number of links
153 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NPR Shop
The page title is too short. (97 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The NPR Shop is the destination store for public radio fans! From mugs to t-shirts, CD's to radios, all purchases support National Public Radio programming!
The length of the meta description is perfect. (965 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe NPR Shop is the destination store for public radio fans! From mugs to t-shirts, CD's to radios, all purchases support National Public Radio programming!
keywordsNPR,NPR shop,NPR merch,NPR shirt,NPR tee,NPR mug,NPR hat,NPR gear,support NPR,shop NPR,national public radio,radio apparel,radio tees
generatornopCommerce
viewportwidth=device-width, initial-scale=1
langen
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: It is NPR's mission to create a more informed public — one challenged ...
This page contains 541 words. That's ok.
22.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 18.18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://shopnpr.org/images/NPR_Logo.svgNPR Shop LogoNPR Shop Logo
https://shopnpr.org/images/NPR_Logo.svgNPR Shop LogoNPR Shop Logo
data:[...] Base64Picture for category Apparel
data:[...] Base64Picture for category SALE
data:[...] Base64Picture for category Accessories
data:[...] Base64Picture for category Drinkware
data:[...] Base64Picture for category Stationery & Stickers
data:[...] Base64Picture for category Puzzles & Games
data:[...] Base64Picture for category Collections
data:[...] Base64Picture for category Colors
...aded/black-stories-black-truths-hero.jpgNo alt attribute provided
https://shopnpr.org/images/supportNPR.jpgNo alt attribute provided
https://shopnpr.org/images/supportNPR.jpgSupport NPR
https://shopnpr.org/images/productIdea.jpgNo alt attribute provided
https://shopnpr.org/images/NPR_Logo.pngNPR Shop LogoNPR Shop Logo
/images/thumbs/0000974_NPR_Logo_Nav.pngNPR Shop - HomeNPR Shop - Home

Page structure

H1 heading
(Critically important)
NPR SHOP
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 NPR SHOP
H2 Recently Added
H2 Best Sellers
H2 Best Sellers Duplicate text
H2 Planet Money Records Inflation
H2 Planet Money
H3 Subscribe to our newsletter
H4 Black Stories. Black Truths.
H4 Support Public Radio
H4 Support Public Radio Duplicate text
H4 Have a product idea?
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
5 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.
LinkAttributesAnchor text
https://shopnpr.org/IMG-ALT NPR Shop Logo
https://www.instagram.com/nprs...New window External Subdomain A-TITLE Instagram
https://www.facebook.com/NPR-S...New window External Subdomain A-TITLE Facebook
https://shopnpr.org/loginLogin
A-TITLE My Account Click to Expand
https://shopnpr.org/loginLog in
A-TITLE Log in Click to Expand
https://shopnpr.org/registerRegister
A-TITLE Register Click to Expand
/socialexternalauth/login?prov...No Text
/socialexternalauth/login?prov...No Text
https://shopnpr.org/wishlistWishlist (0)
A-TITLE Wishlist Click to Expand
https://shopnpr.org/Text duplicate IMG-ALT NPR Shop Logo
https://shopnpr.org/shopShop
https://shopnpr.org/apparelApparel
A-TITLE Apparel
https://shopnpr.org/apparelIMG-ALT Picture for category Apparel
A-TITLE Show products in category Apparel
https://shopnpr.org/t-shirtsT-Shirts
A-TITLE T-Shirts
https://shopnpr.org/outerwearSweatshirts
A-TITLE Sweatshirts
https://shopnpr.org/babies-kidsYouth
A-TITLE Youth
https://shopnpr.org/headwearHeadwear
A-TITLE Headwear
https://shopnpr.org/socksSocks
A-TITLE Socks
https://shopnpr.org/saleSALE
A-TITLE SALE
https://shopnpr.org/saleIMG-ALT Picture for category SALE
A-TITLE Show products in category SALE
https://shopnpr.org/sale-apparelText duplicate Apparel
A-TITLE Apparel
/sale-accessoriesAccessories
A-TITLE Accessories
/podcast-tile-stickersPodcast Tile Stickers
A-TITLE Podcast Tile Stickers
/npr-accessoriesText duplicate Accessories
A-TITLE Accessories
/npr-accessoriesIMG-ALT Picture for category Accessories
A-TITLE Show products in category Accessories
https://shopnpr.org/totes-bagsTotes & Bags
A-TITLE Totes & Bags
https://shopnpr.org/home-decorHome Decor
A-TITLE Home Decor
/tech-accessoriesTech Accessories
A-TITLE Tech Accessories
/car-accessoriesCar Accessories
A-TITLE Car Accessories
https://shopnpr.org/key-ringsKey Rings
A-TITLE Key Rings
https://shopnpr.org/buttonsButtons
A-TITLE Buttons
https://shopnpr.org/booksBooks
A-TITLE Books
/gift-certificatesGift Certificates
A-TITLE Gift Certificates
/kitchen-drinkwareDrinkware
A-TITLE Drinkware
/kitchen-drinkwareIMG-ALT Picture for category Drinkware
A-TITLE Show products in category Drinkware
https://shopnpr.org/mugsMugs
A-TITLE Mugs
https://shopnpr.org/tumblersTumblers
A-TITLE Tumblers
https://shopnpr.org/water-bottlesWater Bottles
A-TITLE Water Bottles
https://shopnpr.org/can-coolersCan Coolers
A-TITLE Can Coolers
https://shopnpr.org/coastersCoasters
A-TITLE Coasters
/stationery-stickersStationery & Stickers
A-TITLE Stationery & Stickers
/stationery-stickersIMG-ALT Picture for category Stationery & Stickers
A-TITLE Show products in category Stationery & Stickers
https://shopnpr.org/stationeryStationery
A-TITLE Stationery
https://shopnpr.org/stickersStickers
A-TITLE Stickers
https://shopnpr.org/toys-gamesPuzzles & Games
A-TITLE Puzzles & Games
https://shopnpr.org/toys-gamesIMG-ALT Picture for category Puzzles & Games
A-TITLE Show products in category Puzzles & Games
https://shopnpr.org/puzzlesJigsaw Puzzles
A-TITLE Jigsaw Puzzles
https://shopnpr.org/gamesGames
A-TITLE Games
/npr-collectionsCollections
A-TITLE Collections
/npr-collectionsIMG-ALT Picture for category Collections
A-TITLE Show products in category Collections
https://shopnpr.org/throughlineThroughline
A-TITLE Throughline
https://shopnpr.org/wild-cardWild Card
A-TITLE Wild Card
/2024-election-collection2024 Election
A-TITLE 2024 Election
https://shopnpr.org/tiny-deskTiny Desk
A-TITLE Tiny Desk
/black-stories-black-truthsBlack Stories. Black Truths.
A-TITLE Black Stories. Black Truths.
https://shopnpr.org/tiktokPlanet Money TikTok
A-TITLE Planet Money TikTok
https://shopnpr.org/indicatorPlanet Money Indicator
A-TITLE Planet Money Indicator
/public-radio-nerdPublic Radio Nerd
A-TITLE Public Radio Nerd
/planet-money-records-inflationPlanet Money Records Inflation
A-TITLE Planet Money Records Inflation
https://shopnpr.org/colorsColors
A-TITLE Colors
https://shopnpr.org/colorsIMG-ALT Picture for category Colors
A-TITLE Show products in category Colors
https://shopnpr.org/blackBlack
A-TITLE Black
https://shopnpr.org/whiteWhite
A-TITLE White
https://shopnpr.org/greyGrey
A-TITLE Grey
https://shopnpr.org/blueBlue
A-TITLE Blue
https://shopnpr.org/redRed
A-TITLE Red
https://shopnpr.org/greenGreen
A-TITLE Green
https://shopnpr.org/yellowYellow
A-TITLE Yellow
https://shopnpr.org/pinkPink
A-TITLE Pink
https://shopnpr.org/purplePurple
A-TITLE Purple
https://shopnpr.org/orangeOrange
A-TITLE Orange
https://shopnpr.org/brownBrown
A-TITLE Brown
https://shopnpr.org/multiMulti
A-TITLE Multi
https://shopnpr.org/shopText duplicate Shop
https://shopnpr.org/apparelText duplicate Apparel
A-TITLE Apparel
https://shopnpr.org/t-shirtsText duplicate T-Shirts
A-TITLE T-Shirts
https://shopnpr.org/outerwearText duplicate Sweatshirts
A-TITLE Sweatshirts
https://shopnpr.org/babies-kidsText duplicate Youth
A-TITLE Youth
https://shopnpr.org/headwearText duplicate Headwear
A-TITLE Headwear
https://shopnpr.org/socksText duplicate Socks
A-TITLE Socks
https://shopnpr.org/saleText duplicate SALE
A-TITLE SALE
https://shopnpr.org/sale-apparelText duplicate Apparel
A-TITLE Apparel
/sale-accessoriesText duplicate Accessories
A-TITLE Accessories
/podcast-tile-stickersText duplicate Podcast Tile Stickers
A-TITLE Podcast Tile Stickers
/npr-accessoriesText duplicate Accessories
A-TITLE Accessories
https://shopnpr.org/totes-bagsText duplicate Totes & Bags
A-TITLE Totes & Bags
https://shopnpr.org/home-decorText duplicate Home Decor
A-TITLE Home Decor
/tech-accessoriesText duplicate Tech Accessories
A-TITLE Tech Accessories
/car-accessoriesText duplicate Car Accessories
A-TITLE Car Accessories
https://shopnpr.org/key-ringsText duplicate Key Rings
A-TITLE Key Rings
https://shopnpr.org/buttonsText duplicate Buttons
A-TITLE Buttons
https://shopnpr.org/booksText duplicate Books
A-TITLE Books
/gift-certificatesText duplicate Gift Certificates
A-TITLE Gift Certificates
/kitchen-drinkwareText duplicate Drinkware
A-TITLE Drinkware
https://shopnpr.org/mugsText duplicate Mugs
A-TITLE Mugs
https://shopnpr.org/tumblersText duplicate Tumblers
A-TITLE Tumblers
https://shopnpr.org/water-bottlesText duplicate Water Bottles
A-TITLE Water Bottles
https://shopnpr.org/can-coolersText duplicate Can Coolers
A-TITLE Can Coolers
https://shopnpr.org/coastersText duplicate Coasters
A-TITLE Coasters
/stationery-stickersText duplicate Stationery & Stickers
A-TITLE Stationery & Stickers
https://shopnpr.org/stationeryText duplicate Stationery
A-TITLE Stationery
https://shopnpr.org/stickersText duplicate Stickers
A-TITLE Stickers
https://shopnpr.org/toys-gamesText duplicate Puzzles & Games
A-TITLE Puzzles & Games
https://shopnpr.org/puzzlesText duplicate Jigsaw Puzzles
A-TITLE Jigsaw Puzzles
https://shopnpr.org/gamesText duplicate Games
A-TITLE Games
/npr-collectionsText duplicate Collections
A-TITLE Collections
https://shopnpr.org/throughlineText duplicate Throughline
A-TITLE Throughline
https://shopnpr.org/wild-cardText duplicate Wild Card
A-TITLE Wild Card
/2024-election-collectionText duplicate 2024 Election
A-TITLE 2024 Election
https://shopnpr.org/tiny-deskText duplicate Tiny Desk
A-TITLE Tiny Desk
/black-stories-black-truthsText duplicate Black Stories. Black Truths.
A-TITLE Black Stories. Black Truths.
https://shopnpr.org/tiktokText duplicate Planet Money TikTok
A-TITLE Planet Money TikTok
https://shopnpr.org/indicatorText duplicate Planet Money Indicator
A-TITLE Planet Money Indicator
/public-radio-nerdText duplicate Public Radio Nerd
A-TITLE Public Radio Nerd
/planet-money-records-inflationText duplicate Planet Money Records Inflation
A-TITLE Planet Money Records Inflation
https://shopnpr.org/colorsText duplicate Colors
A-TITLE Colors
https://shopnpr.org/blackText duplicate Black
A-TITLE Black
https://shopnpr.org/whiteText duplicate White
A-TITLE White
https://shopnpr.org/greyText duplicate Grey
A-TITLE Grey
https://shopnpr.org/blueText duplicate Blue
A-TITLE Blue
https://shopnpr.org/redText duplicate Red
A-TITLE Red
https://shopnpr.org/greenText duplicate Green
A-TITLE Green
https://shopnpr.org/yellowText duplicate Yellow
A-TITLE Yellow
https://shopnpr.org/pinkText duplicate Pink
A-TITLE Pink
https://shopnpr.org/purpleText duplicate Purple
A-TITLE Purple
https://shopnpr.org/orangeText duplicate Orange
A-TITLE Orange
https://shopnpr.org/brownText duplicate Brown
A-TITLE Brown
https://shopnpr.org/multiText duplicate Multi
A-TITLE Multi
https://www.nprwineclub.org/New window External Subdomain Wine Club
https://www.instagram.com/nprs...New window External Subdomain Text duplicate A-TITLE Instagram
https://www.facebook.com/NPR-S...New window External Subdomain Text duplicate A-TITLE Facebook
https://shopnpr.org/cart0 My Cart
A-TITLE My Cart Click to Expand
https://shopnpr.org/loginText duplicate Login
A-TITLE My Account Click to Expand
https://shopnpr.org/loginText duplicate Log in
A-TITLE Log in Click to Expand
https://shopnpr.org/registerText duplicate Register
A-TITLE Register Click to Expand
/socialexternalauth/login?prov...No Text
/socialexternalauth/login?prov...No Text
https://shopnpr.org/wishlistText duplicate Wishlist (0)
A-TITLE Wishlist Click to Expand
https://shopnpr.org/newRecently Added
https://shopnpr.org/newView All
/black-stories-black-truthsSHOP NOW
/black-stories-black-truthsNo Text
https://shopnpr.org/best-sellersBest Sellers
https://shopnpr.org/best-sellersText duplicate View All
https://www.npr.org/supportExternal Subdomain IMG-ALT Support NPR
https://www.npr.org/supportExternal Subdomain Text duplicate Support NPR
/planet-money-records-inflationText duplicate Planet Money Records Inflation
/planet-money-records-inflationText duplicate View All
https://shopnpr.org/product-ideasSubmit your ideas
https://www.npr.org/about-npr/...External Subdomain privacy policy.
/every-purchase-supports-npr-p...Every Purchase Supports NPR Programming
A-TITLE Every Purchase Supports NPR Programming
/accessibility-statementAccessibility Statement
A-TITLE Accessibility Statement
/shipping-returnsShipping & Returns
A-TITLE Shipping & Returns
/conditions-of-useConditions of Use
A-TITLE Conditions of Use
https://www.npr.org/External Subdomain NPR.org
A-TITLE NPR Home
https://shopnpr.org/Text duplicate IMG-ALT NPR Shop Logo
https://shopnpr.org/customer/infoCustomer info
A-TITLE Customer info
https://shopnpr.org/cartMy Cart
A-TITLE My Cart
https://www.npr.org/about-npr/...New window External Subdomain Privacy Policy
A-TITLE Privacy Policy
https://shopnpr.org/sitemapSitemap
A-TITLE Sitemap
https://shopnpr.org/contactusContact Us
A-TITLE Contact Us
/cdn-cgi/l/email-protection[email protected]
https://www.facebook.com/NPR-S...New window External Subdomain No Text
https://www.instagram.com/nprs...New window External Subdomain No Text
https://shopnpr.org/IMG-ALT NPR Shop - Home
https://www.nopcommerce.com/External Subdomain nopCommerce
A-TITLE Nop Commerce Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shopnpr.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.84 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (43 kB).

HTTP Response Header

NameValue
dateTue, 23 Jul 2024 18:52:36 GMT
content-typetext/html; charset=utf-8
cache-controlno-cache
pragmano-cache
expires-1
set-cookie79 Characters
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000; includeSubDomains; preload
content-security-policydefault-src 'self'; form-action 'self'; connect-src *; font-src * data:; frame-src *; img-src * data:; media-src *; object-src 'self'; script-src * 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; upgrade-insecure-requests; block-all-mixed-content; worker-src *.edge.permutive.app blob:;
referrer-policysame-origin
feature-policyaccelerometer 'none'; camera 'none'; geolocation 'none'; gyroscope 'none'; magnetometer 'none'; microphone 'none'; payment *; usb 'none'
cf-cache-statusBYPASS
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=377tD761VW%2BDYqQdglOtMx4YeHWuC%2FWvqfrn3OdwSFfYGZPDnk%2B0EQGyAH4ZZ5f957XvGAN6Bw1UG2eBkfxr5lYWIs%2B5V7VCzFKtrcl4WvjmN06TatPZA5wTUGtx"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
varyAccept-Encoding
servercloudflare
cf-ray8a7dde535adb8c3e-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 472 referring domains.
This page has 419,389 backlinks.
This page has backlinks from 256 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 7 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Sitemap: https://shopnpr.org/sitemap.xml
Host: https://shopnpr.org/
Disallow: /admin
Disallow: /bin/
Disallow: /files/
Disallow: /files/exportimport/
Disallow: /country/getstatesbycountryid
Disallow: /install
Disallow: /setproductreviewhelpfulness
Disallow: /addproducttocart/catalog/
Disallow: /addproducttocart/details/
Disallow: /backinstocksubscriptions/manage
Disallow: /boards/forumsubscriptions
Disallow: /boards/forumwatch
Disallow: /boards/postedit
Disallow: /boards/postdelete
Disallow: /boards/postcreate
Disallow: /boards/topicedit
Disallow: /boards/topicdelete
Disallow: /boards/topiccreate
Disallow: /boards/topicmove
Disallow: /boards/topicwatch
Disallow: /cart$
Disallow: /changecurrency
Disallow: /changelanguage
Disallow: /changetaxtype
Disallow: /checkout
Disallow: /checkout/billingaddress
Disallow: /checkout/completed
Disallow: /checkout/confirm
Disallow: /checkout/shippingaddress
Disallow: /checkout/shippingmethod
Disallow: /checkout/paymentinfo
Disallow: /checkout/paymentmethod
Disallow: /clearcomparelist
Disallow: /compareproducts
Disallow: /compareproducts/add/*
Disallow: /customer/avatar
Disallow: /customer/activation
Disallow: /customer/addresses
Disallow: /customer/changepassword
Disallow: /customer/checkusernameavailability
Disallow: /customer/downloadableproducts
Disallow: /customer/info
Disallow: /deletepm
Disallow: /emailwishlist
Disallow: /eucookielawaccept
Disallow: /inboxupdate
Disallow: /newsletter/subscriptionactivation
Disallow: /onepagecheckout
Disallow: /order/history
Disallow: /orderdetails
Disallow: /passwordrecovery/confirm
Disallow: /poll/vote
Disallow: /privatemessages
Disallow: /returnrequest
Disallow: /returnrequest/history
Disallow: /rewardpoints/history
Disallow: /search?
Disallow: /sendpm
Disallow: /sentupdate
Disallow: /shoppingcart/*
Disallow: /storeclosed
Disallow: /subscribenewsletter
Disallow: /topic/authenticate
Disallow: /viewpm
Disallow: /uploadfilecheckoutattribute
Disallow: /uploadfileproductattribute
Disallow: /uploadfilereturnrequest
Disallow: /gift-certificate
Disallow: /login
Disallow: /passwordrecovery
Disallow: /producttag/all
Disallow: /register
Disallow: /search
Disallow: /return-shipping-label
Disallow: /productreviews

Search preview

shopnpr.org
NPR Shop
The NPR Shop is the destination store for public radio fans! From mugs to t-shirts, CD's to radios, all purchases support National Public Radio programming!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NPR91%Check
Shop91%Check
NPR SHOP91%Check
Support58%Check
Support Public Radio55%Check
Public54%Check
Radio54%Check
Public Radio54%Check
org48%Check
T-Shirts46%Check

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