Overview of the SEO Check
Meta information
100% 
Page quality
52% 
Page structure
100% 
Link structure
40% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.38 s
File size
28.70 kB
Words
340
Media files
10
Number of links
29 internal / 38 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The University of British Columbia
The length of the page title is perfect. (305 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.
The length of the meta description is perfect. (914 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ca
Server location: United States of America
The following language is defined by HTML: en-ca
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
descriptionThe University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.
langen-ca
fb:pages16761458703
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 340 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 52 words is high.
27.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...2859-black_history_month-1920x700_1x.jpgFamily sitting outside their home
.../images/22863-campus_love-370x370_1x.jpgTwin sisters
...s/22868-climate_emergengy-370x370_1x.jpgIllustration of earth shaped as a heart
...es/22873-black_excellence-370x370_1x.jpgIllustration of human head silhouettes and a heart
...903-canada_fruits_veggies-370x370_1x.jpgPerson picking some vegetables
...ges/22898-weaving_stories-370x370_1x.jpgPerson weaving a rug from a machine
...22893-black_student_union-370x370_1x.jpgA group of four students
.../images/22888-rocket_junk-370x370_1x.jpgNASA’s Space Launch System rocket carrying the Orion spacecraft launches on the Artemis I flight test in 2022.
...mages/22883-mental_health-370x370_1x.jpgPerson sitting in the hallway looking stressed
...22878-sustainable_fabrics-370x370_1x.jpgA pile of folded clothing with a tag labelled as CO2 neutral

Page structure

H1 heading
(Critically important)
The University of British Columbia
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The University of British Columbia
H2 Marquee
H2 Spotlight
H2 Connect with UBC
H2 Explore UBC
H3 Black History Month
H3 What love means to faculty and staff
H3 Participate in Climate Emergency Week
H3 Attend the Black Excellence in STEM Speaker Series
H3 Where do Canada’s fruits and vegetables come from?
H3 Weaving rugs and sharing stories
H3 UBC Black Student Union events celebrate Black History Month
H3 One in four chance per year that rocket junk will enter busy airspace
H3 Effective treatment for mental health or substance-use disorders
H3 Shining a light on sustainable fabrics
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (38) on this page.
LinkAttributesAnchor text
https://www.ubc.ca/Anchor Skip to main content
https://www.ubc.ca/Subdomain The University of British Columbia
A-TITLE The University of British Columbia (UBC)
https://www.ubc.ca/Subdomain Text duplicate The University of British Columbia
https://www.ubc.ca/about/About UBC
https://www.ubc.ca/our-campuses/Our Campuses
https://www.ubc.ca/admissions/Admissions
https://www.ubc.ca/academics/Academics
/strategic-priorities/Strategic Priorities
https://www.ubc.ca/research/Research
https://www.ubc.ca/campus-life/Campus Life
https://news.ubc.ca/External Subdomain News
https://give.ubc.ca/External Subdomain give UBC
/prospective-students/Prospective Students
/undergraduate-students/Undergraduate Students
/graduate-students/Graduate Students
https://www.ubc.ca/faculty-staff/Faculty & Staff
http://www.alumni.ubc.ca/External Subdomain Alumni
/community-partners/Community Partners
https://beyond.ubc.ca/bc-black...External Subdomain Black History Month To understand BC’s Black history, connect past and present in Canada Read More
IMG-ALT Family sitting outside their home
https://ubctoday.ubc.ca/storie...External Subdomain IMG-ALT Twin sisters
https://ubctoday.ubc.ca/storie...External Subdomain What love means to faculty and staff
https://climateemergency.ubc.c...External Subdomain IMG-ALT Illustration of earth shaped as a heart
https://climateemergency.ubc.c...External Subdomain Participate in Climate Emergency Week
https://apsc.ubc.ca/black-exce...External Subdomain IMG-ALT Illustration of human head silhouettes and a heart
https://apsc.ubc.ca/black-exce...External Subdomain Attend the Black Excellence in STEM Speaker Series
https://www.facebook.com/unive...New window External Subdomain No Text
https://instagram.com/universi...New window External No Text
https://twitter.com/ubcNew window External No Text
https://www.linkedin.com/schoo...New window External Subdomain No Text
https://www.youtube.com/user/ubcNew window External Subdomain No Text
https://www.tiktok.com/@univer...New window External Subdomain No Text
https://news.ubc.ca/2025/01/ca...External Subdomain IMG-ALT Person picking some vegetables
/archives/?tags=researchText duplicate Research
https://news.ubc.ca/2025/01/ca...External Subdomain Where do Canada’s fruits and vegetables come from?
https://learningexchange.ubc.c...External Subdomain IMG-ALT Person weaving a rug from a machine
/archives/?tags=arts and cultureArts and Culture
/archives/?tags=communityCommunity
https://learningexchange.ubc.c...External Subdomain Weaving rugs and sharing stories
https://news.ubc.ca/2025/02/ub...External Subdomain IMG-ALT A group of four students
/archives/?tags=arts and cultureText duplicate Arts and Culture
/archives/?tags=communityText duplicate Community
https://news.ubc.ca/2025/02/ub...External Subdomain UBC Black Student Union events celebrate Black History Month
https://news.ubc.ca/2025/02/on...External Subdomain IMG-ALT NASA’s Space Launch System rocket carrying the Orion spacecraft launches on the Artemis I flight test in 2022.
/archives/?tags=researchText duplicate Research
https://news.ubc.ca/2025/02/on...External Subdomain One in four chance per year that rocket junk will enter busy airspace
https://news.ubc.ca/2025/02/gl...External Subdomain IMG-ALT Person sitting in the hallway looking stressed
/archives/?tags=researchText duplicate Research
https://news.ubc.ca/2025/02/gl...External Subdomain Effective treatment for mental health or substance-use disorders
https://magazine.alumni.ubc.ca...External Subdomain IMG-ALT A pile of folded clothing with a tag labelled as CO2 neutral
/archives/?tags=innovationInnovation
/archives/?tags=peoplePeople
/archives/?tags=researchText duplicate Research
https://magazine.alumni.ubc.ca...External Subdomain Shining a light on sustainable fabrics
https://www.ubc.ca/archives/Explore More
/about/contact.htmlContact the Vancouver campus
/about/contact-okanagan.htmlContact the Okanagan campus
https://www.facebook.com/unive...New window External Subdomain No Text
https://instagram.com/universi...New window External No Text
https://twitter.com/ubcNew window External No Text
https://www.linkedin.com/schoo...New window External Subdomain No Text
https://www.youtube.com/user/ubcNew window External Subdomain No Text
https://www.tiktok.com/@univer...New window External Subdomain No Text
https://www.ubc.ca/Subdomain Text duplicate The University of British Columbia
https://cdn.ubc.ca/clf/ref/eme...External Subdomain Emergency Procedures
https://cdn.ubc.ca/clf/ref/termsExternal Subdomain Terms of Use
https://cdn.ubc.ca/clf/ref/cop...External Subdomain UBC Copyright
https://cdn.ubc.ca/clf/ref/acc...External Subdomain Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ubc.ca/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.38 seconds.
The file size of the HTML document is fine (29 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
content-length6177
dateFri, 14 Feb 2025 00:32:29 GMT
serverApache/2.4.59 ()
x-powered-byPHP/8.2.9
content-encodinggzip
x-ua-compatibleIE=edge
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 e6d97713eb9b65f883e0f86b833878dc.cloudfront.net (CloudFront)
x-amz-cf-popFRA50-C1
x-amz-cf-idMWm5WVzpH59V2KxPeEr_4DEm9UPOsFlOk_D_BEDs1jG3rr9rrXwZVQ==
age69328
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 9,664 referring domains.
This page has 773,703 backlinks.
This page has backlinks from 6,052 different ip addresses.

Robots.txt

User-agent: *
Disallow: /_ADMIN/
Disallow: /_internal/
Disallow: /DEVL/
Disallow: /okanagan/facultystaff/bba
Disallow: /okanagan/itservices/service-catalogue/accounts/novell/imanager.html

Search preview

www.ubc.ca
The University of British Columbia
The University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
University73%Check
British73%Check
Columbia73%Check
British Columbia73%Check
UBC59%Check
UBC Search54%Check
Search46%Check
Research46%Check
top46%Check
teach46%Check

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