Urban.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
60% 
Page structure
58% 
Link structure
25% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
120.10 kB
Words
1311
Media files
60
Number of links
294 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Urban Institute | Social and Economic Policy Research
The length of the page title is perfect. (432 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Urban Institute opens minds, shapes decisions, and offers solutions through economic and social policy research.
The length of the meta description is perfect. (669 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.urban.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
HandheldFriendlytrue
google-site-verificationk7OHSZZjM_NG5BYzXtqCjiN_lQ3VEVi6XWEMETIf2ew
drupal_parsely_version0.1
descriptionUrban Institute opens minds, shapes decisions, and offers solutions through economic and social policy research.
viewportwidth=device-width
langen
twitter:cardsummary
twitter:site@urbaninstitute
twitter:urlhttps://www.urban.org/index
og:site_nameUrban Institute
og:urlhttps://www.urban.org/index
cleartypeon
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
This page contains 1311 words. That's ok.
16.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
There are no duplicates on the site.
The average number of words per sentence of 12.67 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 6 javascript files. This may affect the load time negatively.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 26 tags for this page.
Image SEO
(Somewhat important)
57 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
Ads
(Somewhat important)
No ads were found on this page.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Research Areas
H2 Research Areas Duplicate text
H2 Policy Centers
H2 Support Urban Institute
H2 Search form
H2 Power Search | Narrow your search and find the research you need.
H2 In the News
H2 In the News Duplicate text
H2 Debt in America: An Interactive Map
H2 Debt in America: An Interactive Map Duplicate text
H2 Estimated Effect of Recent Proposed Changes to SNAP Regulations
H2 Estimated Effect of Recent Proposed Changes to SNAP Regulations Duplicate text
H2 How to Drive Fact-Based Policy Conversations
H2 How to Drive Fact-Based Policy Conversations Duplicate text
H2 The Young-Parent Balancing Act
H2 The Young-Parent Balancing Act Duplicate text
H2 Explore the Updated State Economic Monitor
H2 Explore the Updated State Economic Monitor Duplicate text
H2 Follow Us
H2 Just Released Subscribe to RSS
H2 Events
H2 Follow Us Duplicate text
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
16 links don't have an anchor text.
There are 9 links with a trivial anchor text.
The amount of internal links is ok.
All internal links don't have dynamic parameters.
There are 19 external links on this page.
LinkAttributesAnchor text
https://www.urban.org/Anchor Skip to main content
https://www.urban.org/IMG-ALT Home
A-TITLE Home
https://www.urban.org/researchResearch
/research-area/adolescents-and...Adolescents and Youth
/research-area/agingAging
/research-area/childrenChildren
/research-area/community-engag...Community Engaged Methods
/research-area/crime-and-justiceCrime and Justice
/research-area/economic-growth...Economic Growth and Productivity
/research-area/education-and-t...Education and Training
/research-area/familiesFamilies
/research-area/financeFinance
/research-area/food-and-nutritionFood and Nutrition
/research-area/gender-and-sexu...Gender and Sexuality
/research-area/health-and-heal...Health and Health Policy
/research-area/housing-and-hou...Housing and Housing Finance
/research-area/immigrants-and-...Immigrants and Immigration
/research-area/income-and-wealthIncome and Wealth
/research-area/international-d...International Development
/research-area/job-market-and-...Job Market and Labor Force
/research-area/neighborhoods-c...Neighborhoods, Cities, and Metros
/research-area/nonprofits-and-...Nonprofits and Philanthropy
/research-area/pay-successPay for Success
/research-area/poverty-vulnera...Poverty, Vulnerability, and the Safety Net
/research-area/race-and-ethnicityRace and Ethnicity
/research-area/research-method...Research Methods and Data Analytics
/research-area/taxes-and-budgetTaxes and Budget
/research/data-methodsData & Methods
/publicationsAll Publications
https://www.urban.org/expertsExperts
/experts/adolescents-and-youthText duplicate Adolescents and Youth
/experts/agingText duplicate Aging
/experts/childrenText duplicate Children
/experts/community-engaged-met...Text duplicate Community Engaged Methods
/experts/crime-and-justiceText duplicate Crime and Justice
/experts/economic-growth-and-p...Text duplicate Economic Growth and Productivity
/experts/education-and-trainingText duplicate Education and Training
/experts/familiesText duplicate Families
/experts/financeText duplicate Finance
/experts/food-and-nutritionText duplicate Food and Nutrition
/experts/gender-and-sexualityText duplicate Gender and Sexuality
/experts/health-and-health-policyText duplicate Health and Health Policy
/experts/housing-and-housing-f...Text duplicate Housing and Housing Finance
/experts/immigrants-and-immigr...Text duplicate Immigrants and Immigration
/experts/income-and-wealthText duplicate Income and Wealth
/experts/international-develop...Text duplicate International Development
/experts/job-market-and-labor-...Text duplicate Job Market and Labor Force
/experts/neighborhoods-cities-...Text duplicate Neighborhoods, Cities, and Metros
/experts/nonprofits-and-philan...Text duplicate Nonprofits and Philanthropy
/experts/pay-successText duplicate Pay for Success
/experts/poverty-vulnerability...Text duplicate Poverty, Vulnerability, and the Safety Net
/experts/race-and-ethnicityText duplicate Race and Ethnicity
/experts/research-methods-and-...Text duplicate Research Methods and Data Analytics
/experts/taxes-and-budgetText duplicate Taxes and Budget
https://www.urban.org/expertsView All
/policy-centersPolicy Centers
/policy-centersText duplicate Policy Centers
/policy-centers/center-educati...Center on Education Data and Policy
/policy-centers/center-interna...Center on International Development and Governance
/policy-centers/center-labor-h...Center on Labor, Human Services, and Population
/policy-centers/center-nonprof...Center on Nonprofits and Philanthropy
/policy-centers/health-policy-...Health Policy Center
/policy-centers/housing-financ...Housing Finance Policy Center
/policy-centers/income-and-ben...Income and Benefits Policy Center
/policy-centers/justice-policy...Justice Policy Center
/policy-centers/metropolitan-h...Metropolitan Housing and Communities Policy Center
/policy-centers/research-actio...Research to Action Lab
/policy-centers/statistical-me...Statistical Methods Group
/policy-centers/urban-brooking...Urban-Brookings Tax Policy Center
/policy-centers/cross-center-i...Cross-Center Initiatives
/policy-centers/cross-center-i...Building America's Workforce
/policy-centers/cross-center-i...Community Economic Development Hub
/policy-centers/cross-center-i...Evidence-Based Policy Capacity
/policy-centers/cross-center-i...Inequality and Mobility
/policy-centers/cross-center-i...Kids in Context
/policy-centers/cross-center-i...Low-Income Working Families
/policy-centers/cross-center-i...Neighborhoods and Youth Development
/policy-centers/cross-center-i...Opportunity and Ownership
/policy-centers/cross-center-i...Performance Measurement and Management
/policy-centers/cross-center-i...Program on Immigrants and Immigration
/policy-centers/cross-center-i...Program on Retirement Policy
/policy-centers/cross-center-i...Social Determinants of Health
/policy-centers/cross-center-i...State and Local Finance Initiative
/policy-centers/cross-center-i...Tax Policy and Charities
/policy-centers/cross-center-i...Urban – Greater DC
https://www.urban.org/eventsEvents
/events/connecting-racial-equi...No Text
/events/connecting-racial-equi...12/6
/events/connecting-racial-equi...Connecting Racial Equity and Inclusion with Performance Measurement in Nonprofits
/events/conversation-dr-lael-b...No Text
/events/conversation-dr-lael-b...1/8
/events/conversation-dr-lael-b...In Conversation with Dr. Lael Brainard: Modernizing the Community Reinvestment Act
/events/delivering-evidence-ac...No Text
/events/delivering-evidence-ac...1/23
/events/delivering-evidence-ac...Delivering on the Evidence Act: How Agencies Can Engage Stakeholders in the Learning Agenda Process
https://www.urban.org/eventsUpcoming events »
https://www.urban.org/events/pastPast events »
https://www.urban.org/aboutusAbout
/aboutus/who-we-areWho We Are
/about/our-historyOur History
/aboutus/who-we-are/leadershipLeadership
/aboutus/who-we-are/board-trus...Board of Trustees
/aboutus/who-we-are/careersCareers
/aboutus/summerurbanSummer Internships
/aboutus/who-we-are/urban-inst...Urban Institute Press
/aboutus/who-we-are/contact-usContact Us
https://www.urban.org/about/mediaFor the Media
/aboutus/why-urbanWhy Urban
/aboutus/why-urban/how-we-workHow We Work
/aboutus/why-urban/what-we-valueWhat We Value
https://apps.urban.org/feature...External Subdomain The Trusted Source
/aboutus/why-urban/diversity-e...Diversity, Equity, and Inclusion at Urban
/aboutus/our-fundingOur Funding
/aboutus/our-funding/funding-p...Funding Principles
/aboutus/our-funding/financial...Financial Overview
/aboutus/our-funding/contracti...Contracting with the Urban Institute
/aboutus/support-urban-instituteSupport Us
/aboutus/support-us/donateDonate
/aboutus/support-us/ways-giveWays to Give
/aboutus/support-us/state-regi...State Registrations
/aboutus/support-urban-instituteSupport
https://www.urban.org/supportLearn more »
/support/donate-nowDonate Now
/support/ways-giveText duplicate Ways to Give
/support/funding-principlesText duplicate Funding Principles
/support/state-registrationsText duplicate State Registrations
https://www.urban.org/searchOr try using Power Search
https://www.urban.org/Text duplicate IMG-ALT Home
A-TITLE Home
https://www.urban.org/urban-wireUrban Wire
https://www.urban.org/data-vizData/ Viz
https://www.urban.org/featuresFeatures
https://www.urban.org/debatesPolicy Debates
/partner-projectsPartner Projects
https://next50.urban.org/External Subdomain NEXT50
https://2020-presidential-cand...External Subdomain No Text
https://www.taxpolicycenter.org/External taxes & budget
https://2020-presidential-cand...External Subdomain Where the 2020 Presidential Candidates Stand on Tax Policy
/urban-wire/new-data-show-abou...No Text
/research-area/food-and-nutritionfood & nutrition
/urban-wire/new-data-show-abou...New Data Show about 1 in 10 Adults Turns To Charitable Food Assistance
https://medium.com/@urban_inst...External No Text
/research-area/research-method...Research Methods & Data Analytics
https://medium.com/@urban_inst...External Three Things We Learned from Cleaning One Million DC-Area Property Records
https://www.urban.org/node/101368SNAP
https://www.urban.org/node/101376Green New Deal
https://www.urban.org/node/1003242020 Census
https://www.urban.org/node/101158Single Payer and Health Care Reform
https://www.urban.org/node/101036C
https://www.urban.org/node/101065limate Change
https://www.urban.org/node/91761The Opioid Epidemic
https://apps.urban.org/feature...External Subdomain IMG-ALT interactive debt map update
https://apps.urban.org/feature...External Subdomain Debt in America: An Interactive Map
/research/publication/estimate...No Text
/research/publication/estimate...Estimated Effect of Recent Proposed Changes to SNAP Regulations
/criticalvalue/43-elevate-the-...No Text
/criticalvalue/43-elevate-the-...How to Drive Fact-Based Policy Conversations
/features/young-parent-balanci...No Text
/features/young-parent-balanci...The Young-Parent Balancing Act
https://apps.urban.org/feature...External Subdomain No Text
https://apps.urban.org/feature...External Subdomain Explore the Updated State Economic Monitor
https://www.facebook.com/urban...New window External Facebook
https://twitter.com/urbaninsti...New window External Twitter
https://www.linkedin.com/compa...New window External LinkedIn
https://www.youtube.com/user/t...New window External YouTube
/index/just-released/feedNew window Subscribe to RSS
A-TITLE Subscribe to RSS
/publicationsText duplicate View All
/research-area/neighborhoods-c...Text duplicate Neighborhoods, Cities, and Metros
/research/publication/making-c...No Text
/research/publication/making-c...Making the Case: The Link between Residents' Financial Health and Cities' Inclusive Growth
/author/martha-fedorowiczA-TITLE Martha Fedorowicz
/author/kathryn-reynoldsA-TITLE Kathryn Reynolds
/author/diana-elliottA-TITLE Diana Elliott
/author/caleb-quakenbushA-TITLE Caleb Quakenbush
/author/martha-fedorowiczText duplicate Martha Fedorowicz
/author/kathryn-reynoldsText duplicate Kathryn Reynolds
/author/diana-elliottText duplicate Diana Elliott
/author/caleb-quakenbushText duplicate Caleb Quakenbush
/research/publication/making-c...Trivial anchor text
more
/research-area/neighborhoods-c...Text duplicate Neighborhoods, Cities, and Metros
/research/publication/developi...No Text
/research/publication/developi...Developing Solutions: Strategies to Improve Resident Financial Health and Propel Inclusive Growth
/author/kathryn-reynoldsText duplicate A-TITLE Kathryn Reynolds
/author/martha-fedorowiczText duplicate A-TITLE Martha Fedorowicz
/author/diana-elliottText duplicate A-TITLE Diana Elliott
/author/caleb-quakenbushText duplicate A-TITLE Caleb Quakenbush
/author/kathryn-reynoldsText duplicate Kathryn Reynolds
/author/martha-fedorowiczText duplicate Martha Fedorowicz
/author/diana-elliottText duplicate Diana Elliott
/author/caleb-quakenbushText duplicate Caleb Quakenbush
/research/publication/developi...Text duplicate Trivial anchor text
more
/research-area/agingText duplicate Aging
/research/publication/new-appr...No Text
/research/publication/new-appr...A New Approach to Examining Disability
/author/diane-brandtA-TITLE Diane Brandt
/author/jack-smalliganA-TITLE Jack Smalligan
/author/diane-brandtText duplicate Diane Brandt
/author/jack-smalliganText duplicate Jack Smalligan
/research/publication/new-appr...Text duplicate Trivial anchor text
more
/research-area/health-and-heal...Text duplicate Health and Health Policy
/research/publication/potentia...No Text
/research/publication/potentia...Potential Coverage and Federal Funding Losses for Massachusetts if Texas v. United States Ultimately Overturns the Affordable Care Act
/author/jessica-banthinA-TITLE Jessica Banthin
/author/matthew-buettgensA-TITLE Matthew Buettgens
/author/linda-j-blumbergA-TITLE Linda J. Blumberg
/author/jessica-banthinText duplicate Jessica Banthin
/author/matthew-buettgensText duplicate Matthew Buettgens
/author/linda-j-blumbergText duplicate Linda J. Blumberg
/research/publication/potentia...Text duplicate Trivial anchor text
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/research-area/familiesText duplicate Families
/research/publication/unmet-ch...No Text
/research/publication/unmet-ch...Unmet Charitable Food Need in Alameda County
/author/elaine-waxmanA-TITLE Elaine Waxman
/author/craig-gundersenA-TITLE Craig Gundersen
/author/caroline-ratcliffeA-TITLE Caroline Ratcliffe
/author/nathan-jooA-TITLE Nathan Joo
/author/cary-louA-TITLE Cary Lou
/author/sarah-benatarA-TITLE Sarah Benatar
/author/rebecca-petersA-TITLE Rebecca Peters
/author/elaine-waxmanText duplicate Elaine Waxman
/author/craig-gundersenText duplicate Craig Gundersen
/author/caroline-ratcliffeText duplicate Caroline Ratcliffe
/author/nathan-jooText duplicate Nathan Joo
/author/cary-louText duplicate Cary Lou
/author/sarah-benatarText duplicate Sarah Benatar
/author/rebecca-petersText duplicate Rebecca Peters
/research/publication/unmet-ch...Text duplicate Trivial anchor text
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/research-area/poverty-vulnera...Text duplicate Poverty, Vulnerability, and the Safety Net
/research/publication/fosterin...No Text
/research/publication/fosterin...Fostering Racial and Ethnic Equity and Inclusion (REEI)
/author/marla-mcdanielA-TITLE Marla McDaniel
/author/amelia-coffeyA-TITLE Amelia Coffey
/author/marcus-gaddyA-TITLE Marcus Gaddy
/author/adaeze-okoliA-TITLE Adaeze Okoli
/author/charmaine-runesA-TITLE Charmaine Runes
/author/susan-j-popkinA-TITLE Susan J. Popkin
/author/theresa-andersonA-TITLE Theresa Anderson
/author/marla-mcdanielText duplicate Marla McDaniel
/author/amelia-coffeyText duplicate Amelia Coffey
/author/marcus-gaddyText duplicate Marcus Gaddy
/author/adaeze-okoliText duplicate Adaeze Okoli
/author/charmaine-runesText duplicate Charmaine Runes
/author/susan-j-popkinText duplicate Susan J. Popkin
/author/theresa-andersonText duplicate Theresa Anderson
/research/publication/fosterin...Text duplicate Trivial anchor text
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/research-area/neighborhoods-c...Text duplicate Neighborhoods, Cities, and Metros
/research/publication/incorpor...No Text
/research/publication/incorpor...Incorporating Two-Generation Approaches in Community Change
/author/susan-j-popkinText duplicate A-TITLE Susan J. Popkin
/author/theresa-andersonText duplicate A-TITLE Theresa Anderson
/author/amelia-coffeyText duplicate A-TITLE Amelia Coffey
/author/marcus-gaddyText duplicate A-TITLE Marcus Gaddy
/author/charmaine-runesText duplicate A-TITLE Charmaine Runes
/author/marla-mcdanielText duplicate A-TITLE Marla McDaniel
/author/adaeze-okoliText duplicate A-TITLE Adaeze Okoli
/author/patrick-spausterA-TITLE Patrick Spauster
/author/susan-j-popkinText duplicate Susan J. Popkin
/author/theresa-andersonText duplicate Theresa Anderson
/author/amelia-coffeyText duplicate Amelia Coffey
/author/marcus-gaddyText duplicate Marcus Gaddy
/author/charmaine-runesText duplicate Charmaine Runes
/author/marla-mcdanielText duplicate Marla McDaniel
/author/adaeze-okoliText duplicate Adaeze Okoli
/author/patrick-spausterText duplicate Patrick Spauster
/research/publication/incorpor...Text duplicate Trivial anchor text
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/research-area/education-and-t...Text duplicate Education and Training
/research/publication/measurin...No Text
/research/publication/measurin...Measuring Student Poverty
/author/erica-greenbergA-TITLE Erica Greenberg
/author/kristin-blaggA-TITLE Kristin Blagg
/author/macy-rainerA-TITLE Macy Rainer
/author/erica-greenbergText duplicate Erica Greenberg
/author/kristin-blaggText duplicate Kristin Blagg
/author/macy-rainerText duplicate Macy Rainer
/research/publication/measurin...Text duplicate Trivial anchor text
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Urban Institute | Social and Economic Policy Research
https://www.urban.org/
Urban Institute opens minds, shapes decisions, and offers solutions through economic and social policy research.

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Urban70%Check
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Economic59%Check
Economic Policy59%Check
Policy57%Check
Research57%Check
Economic and Social57%Check
Institute54%Check
Social51%Check

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