Baloise.ch - SEO Checker

Overview of the SEO Check
Meta information
96% 
Page quality
56% 
Page structure
100% 
Link structure
45% 
Server
95% 
External factors
37% 
SEO Score
Response time
0.13 s
File size
88.50 kB
Words
475
Media files
22
Number of links
97 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The best of insurance and banking
The length of the page title is perfect. (311 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The best of insurance and banking for private customers
The length of the meta description is perfect. (348 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Switzerland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
An URL is specified multiple times in alternate links.
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=0, shrink-to-fit=no
format-detectiontelephone=no
descriptionThe best of insurance and banking for private customers
keywordsprivatkundenversicherung, private versicherung, private zusatzversicherung
og:descriptionThe best of insurance and banking for private customers
msapplication-config/.resources/base-lightmodule/webresources/img/favicon/browserconfig.xml
theme-color#ffffff
robotsindex,follow
langen
og:typewebsite
og:titleThe best of insurance and banking
og:urlhttps://www.baloise.ch/en/private-customers.html
og:imagehttps://www.baloise.ch/dam/jcr:99009b52-fb31-4c7b-8bff-2077f29d57a7/fahrzeuge-reisen.jpg
og:image:width2000
og:image:height926
X-UA-CompatibleIE=Edge,chrome=IE7
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
There are only 475 words on this page. Good pages should have about 1,000 words of useful content.
26.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.33 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 5 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This website is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
The best of insurance and banking
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The best of insurance and banking
H2 Baloise Insurance and Baloise Bank SoBa - in your area
H2 Current offers
H2 Magazine
H3 Private customers
H3 Logout
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The amount of internal links is ok.
There are 22 external links on this page.
LinkAttributesAnchor text
/en/private-customers.htmlAnchor Inhalt
/en/private-customers.htmlAnchor Hauptmenü
/en/private-customers.htmlAnchor Search
/en/private-customers.htmlAnchor Footer
/de/privatkunden.htmlDE
/fr/clients-prives.htmlFR
/it/clienti-privati.htmlIT
/en/private-customers.htmlAnchor Private customers
/en/private-customers/vehicles...Vehicles & Travel
/en/private-customers.htmlAnchor Text duplicate Vehicles & Travel
/en/private-customers/vehicles...To Overview
/en/private-customers/vehicles...Car insurance
A-TITLE Car insurance
/en/private-customers/vehicles...Car insurance - for everyone under 30
A-TITLE Car insurance - for everyone under 30
/en/private-customers/vehicles...Motorcycle & scooter insurance
A-TITLE Motorcycle & scooter insurance
/en/private-customers/vehicles...Motorcyle and scooter insurance - for everyone under 30
A-TITLE Motorcyle and scooter insurance - for everyone under 30
/en/private-customers/vehicles...Delivery vehicle insurance
A-TITLE Delivery vehicle insurance
/en/private-customers/vehicles...Travel insurance
A-TITLE Travel insurance
/en/private-customers/home-pro...Home & Property
/en/private-customers.htmlAnchor Text duplicate Home & Property
/en/private-customers/home-pro...Text duplicate To Overview
/en/private-customers/home-pro...Household insurance
A-TITLE Household insurance
/en/private-customers/home-pro...Household insurance - for everyone under 30
A-TITLE Household insurance - for everyone under 30
/en/private-customers/home-pro...Legal expenses insurance
A-TITLE Legal expenses insurance
/en/private-customers/contact-...Contact & Services
/en/private-customers.htmlAnchor Text duplicate Contact & Services
/en/private-customers/contact-...Text duplicate To Overview
/en/private-customers/contact-...Contact
A-TITLE Contact
/en/private-customers/contact-...myBaloise customer portal
A-TITLE myBaloise customer portal
/en/private-customers/contact-...Claims notification
A-TITLE Claims notification
/en/private-customers/magazine...Magazine
A-TITLE Magazine
https://www.baloise.com/jobs/e...New window External Jobs
A-TITLE Jobs
/de/ueber-uns.htmlAbout us (in German)
A-TITLE About us (in German)
https://www.facebook.com/BaslerCHNew window External Facebook
https://www.instagram.com/balo...New window External Instagram
https://www.xing.com/companies...New window External Xing
https://www.linkedin.com/compa...New window External LinkedIn
https://www.twitter.com/balois...New window External Twitter
https://www.youtube.com/Basler...New window External socialMedia.youtube.label
/en/private-customers/contact-...mybaloise
A-TITLE mybaloise
https://sobanet.baloise.ch/ibf...New window External Subdomain E-Banking
A-TITLE E-Banking
/auth/logout?Location=https://...Logout
A-TITLE Logout
/en/private-customers/contact-...My Account
A-TITLE My Account
/en/private-customers.htmlIMG-ALT Logo: Baloise Insurance
/en/private-customers.htmlText duplicate Private customers
A-TITLE Private customers
/en/private-customers/home-pro...IMG-ALT Haushalt
/en/private-customers/home-pro...Amend contract
A-TITLE Amend contract
/en/private-customers/home-pro...Get a quote now
A-TITLE Get a quote now
/en/private-customers/contact-...Text duplicate Contact
/en/private-customers/contact-...File a claim
/en/private-customers.htmlAnchor All offers
/en/private-customers.htmlAnchor Text duplicate Vehicles & Travel
/en/private-customers.htmlAnchor Text duplicate Home & Property
/en/private-customers/vehicles...IMG-ALT Autoversicherung
/en/private-customers/vehicles...Information
/en/private-customers/vehicles...Online purchase
A-TITLE Online purchase
/en/private-customers/vehicles...IMG-ALT Autoversicherung für alle bis 30
/en/private-customers/vehicles...Text duplicate Information
/en/private-customers/vehicles...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/home-pro...Text duplicate IMG-ALT Haushalt
/en/private-customers/home-pro...Text duplicate Information
/en/private-customers/home-pro...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/home-pro...IMG-ALT Hausratversicherung für alle bis 30
/en/private-customers/home-pro...Text duplicate Information
/en/private-customers/home-pro...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/vehicles...IMG-ALT Motorradversicherung
/en/private-customers/vehicles...Text duplicate Information
/en/private-customers/vehicles...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/vehicles...IMG-ALT Motorrad- und Rollerversicherung für alle bis 30
/en/private-customers/vehicles...Text duplicate Information
/en/private-customers/vehicles...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/vehicles...IMG-ALT Lieferwagenversicherung
/en/private-customers/vehicles...Text duplicate Information
/en/private-customers/vehicles...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/vehicles...IMG-ALT Reiseversicherung
/en/private-customers/vehicles...Text duplicate Information
/en/private-customers/vehicles...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/home-pro...IMG-ALT Rechtsschutz
/en/private-customers/home-pro...Text duplicate Information
/en/private-customers/home-pro...Text duplicate Online purchase
A-TITLE Online purchase
/en/private-customers/contact-...Find out more
A-TITLE Find out more
/en/private-customers/vehicles...Travel insurance Because bad luck and emergencies don't take holidays Find out more
IMG-ALT Reiseversicherung
/en/private-customers/vehicles...Motorcycle & scooter insurance Enjoy your rides with peace of mind Find out more
IMG-ALT motorrad-rollervers_new_2000x926px
/en/private-customers/vehicles...Text duplicate Find out more
A-TITLE Find out more
/en/private-customers/home-pro...Legal expenses insurance Safeguard your rights Find out more
IMG-ALT Rechtsschutz
/en/private-customers/home-pro...Household insurance Protect what is dear to you with home contents insurance Find out more
IMG-ALT Hausratversicherung
/en/private-customers/magazine...Magazine overview
/en/private-customers/magazine...When it's all over: moving house after a separation When it's all over: moving house after a separation Home & Property March 21, 2019
IMG-ALT trennung
/en/private-customers/magazine...Mastering the move out cleaning like a professional Home & Property November 23, 2018
IMG-ALT endreinigung
/en/private-customers/magazine...Tips and tricks for a successful business trip Business trips can be really taxing and stressful – but they don't need to be. Whether you're going on a busin...
IMG-ALT Geschäftsreise
https://www.facebook.com/share...New window External facebook
https://twitter.com/home?statu...New window External twitter
https://www.linkedin.com/share...New window External linkedin
https://www.xing.com/spi/share...New window External xing
https://pinterest.com/pin/crea...New window External pinterest
A-TITLE pinterest
https://plus.google.com/share?...New window External Subdomain googleplus
A-TITLE googleplus
/en/private-customers/contact-...Contact & services
A-TITLE Contact & services
/en/private-customers/advice.htmlRequest for advice
A-TITLE Request for advice
/en/private-customers/call-bac...Request a call back
A-TITLE Request a call back
/en/private-customers/contact-...Text duplicate File a claim
A-TITLE File a claim
/en/private-customers.htmlAnchor Offers
/en/private-customers/vehicles...Text duplicate Car insurance
A-TITLE Car insurance
/en/private-customers/vehicles...Text duplicate Motorcycle & scooter insurance
A-TITLE Motorcycle & scooter insurance
/en/private-customers/vehicles...Text duplicate Travel insurance
A-TITLE Travel insurance
/en/private-customers.htmlAnchor Text duplicate Contact & Services
/en/private-customers/contact-...Contact & Services - we are at your service!
A-TITLE Contact & Services - we are at your service!
/en/private-customers/contact-...Text duplicate Claims notification
A-TITLE Claims notification
https://www.baloise.com/jobs/e...New window External Text duplicate Jobs
A-TITLE Jobs
/en/private-customers/contact-...Site notice
A-TITLE Site notice
/en/private-customers/contact-...Legal notice
A-TITLE Legal notice
/en/private-customers/contact-...Data protection information website
A-TITLE Data protection information website
/en/private-customers/cookie-p...Cookie policy
A-TITLE Cookie policy
http://www.baloise.com/New window External Baloise Group
A-TITLE Baloise Group
/en/private-customers/dataproc...Data protection information for insurance contracts
A-TITLE Data protection information for insurance contracts
https://www.facebook.com/BaslerCHNew window External Text duplicate Facebook
https://www.instagram.com/balo...New window External Text duplicate Instagram
https://www.xing.com/companies...New window External Text duplicate Xing
https://www.linkedin.com/compa...New window External Text duplicate LinkedIn
https://www.twitter.com/balois...New window External Text duplicate Twitter
https://www.youtube.com/Basler...New window External Text duplicate socialMedia.youtube.label

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.baloise.ch/en/private-customers.html"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 5 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.13 seconds.
This website only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (89 kB).

HTTP Response Header

NameValue
dateMon, 20 Jan 2020 07:43:48 GMT
serverApache
varyReferer,User-Agent,Accept-Encoding
content-length13000
strict-transport-securitymax-age=31536000
content-encodinggzip
expiresThu, 01 Jan 1970 00:00:00 GMT
cache-controlno-cache, no-store, must-revalidate, max-age=0
pragmano-cache
last-modifiedMon, 20 Jan 2020 07:25:28 GMT
x-magnolia-registrationRegistered
x-xss-protection1; mode=block
x-content-type-optionsnosniff
access-control-allow-originhttps://sobanet.baloise.ch
access-control-allow-methodsGET
x-frame-optionsALLOW-FROM https://sobanet.baloise.ch/
content-typetext/html;charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has only a few links from other websites.
This website only has backlinks from 1 referring domains.
This website only has 1 backlinks.
This website only has few backlinks from 1 different ip addresses.
This website is referenced by wikipedia.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

#
#
# robots.txt for baloise.ch
User-agent: *
Allow: /
Disallow: /*/applications
Disallow: /*/email-disclaimer
Disallow: /*/einkauf
Disallow: /*/*/call-back.html
Disallow: /*/call-back.html

Sitemap: https://www.baloise.ch/sitemaps/baloise-ch.xml

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.baloise.ch › private-customers.html
The best of insurance and banking
The best of insurance and banking for private customers

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
insurance79%Check
best73%Check
banking73%Check
Household insurance58%Check
Travel Insurance58%Check
Insurance Car58%Check
scooter insurance58%Check
customers56%Check
customer56%Check
Private56%Check

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