Cpb.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
35% 
Page structure
75% 
Link structure
58% 
Server
59% 
External factors
100% 
SEO Score
Response time
0.54 s
File size
36.50 kB
Words
428
Media files
27
Number of links
106 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
CPB | A Private Corporation Funded by the American People
The length of the page title is perfect. (483 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
CPB, a private, nonprofit corporation created by Congress in 1967, is the steward of the federal government's investment in public broadcasting. It helps support the operations of more than 1000 locally owned and operated public television and radio stations nationwide, and is the largest single source of funding for research, technology, and program development for public
The meta description should be shorter than 1000 pixels. It is currently 2208 pixels long.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cpb.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verificationHrNy1uFFkG3YMwosjvag1o81qu3meSER3Ce_2EHHbBc
descriptionCPB, a private, nonprofit corporation created by Congress in 1967, is the steward of the federal government's investment in public broadcasting. It helps support the operations of more than 1000 locally owned and operated public television and radio stations nationwide, and is the largest single source of funding for research, technology, and program development for public
langen
og:image:urlhttp://www.cpb.org/files/logos/CPB_bug_logoFB200.png
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 428 words on this page. Good pages should have about 1,000 words of useful content.
21.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
There are no duplicates on the site.
The average number of words per sentence of 11.5 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 18 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/sites/all/themes/cpb_desktop/img/email.pngSubscribe to our e-mail listing
.../themes/cpb_desktop/img/twitter_icon.jpgNo alt attribute provided
...themes/cpb_desktop/img/facebook_icon.jpgNo alt attribute provided
/sites/all/themes/cpb_desktop/logo.pngHome
...pressroom/Amgradbanner.jpg?itok=rI0ziYE-American Graduate InitiativeAmerican Graduate Initiative
...om/Every30SecBanner2_0.jpg?itok=CuPWgiGsEvery 30 SecondsEvery 30 Seconds
...Storycorps ITVS banner.jpg?itok=NDuBrSLdGroup of public media staff and guests in front of banner for local town hall eventWCTE, StoryCorps, ITVS partners and guests for the StoryCorps Listening Event & Town Hall on Juvenile Opioid Addiction at Bell Hall Auditorium, Tennessee Tech University.
.../public/pressroom/npr1.jpg?itok=555WgqtqEd Innovation Stations Education Innovation grants
...hts/LidiaArtisanbanner.jpg?itok=9zPSPWqdLidia BastianichLidia Bastianich
/sites/default/files/pages/jobline.pngNo alt attribute provided
/sites/default/files/pages/station.pngNo alt attribute provided
/sites/default/files/pages/programs.pngNo alt attribute provided
...ts/AlaskaatWorkbanner3.jpg?itok=VHySX6YzAlaska at Work Alaska at Work
...ghts/ShelleyBanner2a_0.jpg?itok=OjavUoNdShelley Pasnik Shelley Pasnik
...ghts/WarriorTradBanner.jpg?itok=I5d4O-0TThe Warrior Tradition The Warrior Tradition
...lt/files/page_teasers/cpb_bug_small2.jpgNo alt attribute provided
...fault/files/page_teasers/aboutpm_0_0.jpgNo alt attribute provided
...t/files/page_teasers/corp_officers_0.jpgNo alt attribute provided
/sites/all/themes/cpb_desktop/img/map.jpgNo alt attribute provided
...default/files/page_teasers/resources.jpgNo alt attribute provided
...es/default/files/page_teasers/grants.jpgNo alt attribute provided
...asers/AmGrad_thumbnail.png?itok=xueUVoWJNo alt attribute provided
...ge_teasers/diversity_0.jpg?itok=oS8oWJGbNo alt attribute provided
.../page_teasers/spectrum.PNG?itok=2KbuM9B6No alt attribute provided
/sites/all/themes/cpb_desktop/img/email.pngSubscribe to our e-mail listing
.../themes/cpb_desktop/img/twitter_icon.jpgNo alt attribute provided
...themes/cpb_desktop/img/facebook_icon.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Search form
H2 Empty heading
H2 Spotlights
H2 About CPB
H2 Resources
H2 Initiatives
H3 Public Media Initiative, American Graduate, Helped Improve Graduation Success Among Black and Latino Students
H3 ‘The World' from PRX Announces ‘Every 30 Seconds,' a Collaborative Public Media Reporting Project on the Latino Electorate
H3 Cookeville's WCTE Lifts Up Rural Voices with “The Providers”
H3 CPB awards nearly $1 million in innovation grants to develop new educational media for youth audiences
H3 Lidia's ‘Return of the Artisans' celebrates traditional trades
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
12 links don't have an anchor text.
The amount of internal links is ok.
All internal links don't have dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
https://www.cpb.org/Anchor Skip to main content
https://www.cpb.org/joblineJobline
/cpb-station-finderStation Finder
https://www.cpb.org/pressroomPress Room
https://www.cpb.org/subscribeIMG-ALT Subscribe to our e-mail listing
https://twitter.com/CPBmediaNew window External No Text
https://www.facebook.com/Corpo...New window External No Text
https://www.cpb.org/IMG-ALT Home
A-TITLE Home
https://www.cpb.org/aboutcpbAbout CPB
https://www.cpb.org/aboutcpbWho We Are
/aboutcpb/financialsFinancial Information
/aboutcpb/leadership/boardBoard of Directors
/aboutcpb/goals/goalsandobject...Goals and Objectives
/aboutcpb/leadershipCorporate Officers and Senior Staff
/aboutcpb/history-timelineHistory Timeline
/ombudsman/aboutOmbudsman
/aboutcpb/contact-cpbContact CPB
/aboutcpb/other-reportsOther Reports
https://www.cpb.org/aboutpbAbout Public Media
/aboutpb/what-public-mediaWhat is Public Media
https://www.cpb.org/featuresSpotlights
/aboutcpb/financials/fundingFunding in Your State
/cpb-station-finderText duplicate Station Finder
https://www.cpb.org/aboutpb/ruralCPB Support for Rural Stations
/aboutpb/awardsPublic Media Awards
A-TITLE Public Media Awards landing page
/stations/pborganizationsPublic Media Organizations
https://www.cpb.org/programsPrograms and Initiatives
https://www.cpb.org/programsPrograms and Projects
/americangraduateAmerican Graduate
/Coming-Home-Connecting-CommunityComing Home
/diverseaudiencesDiversity
https://www.cpb.org/educationEducation
/emergency-alertsEmergency Alerts
/public-media-journalismJournalism
https://www.cpb.org/atsc3NextGen TV (ATSC 3.0)
/grants/professional-developmentProfessional Development
https://www.cpb.org/spectrumSpectrum
https://www.cpb.org/vchMilitary and Veterans Projects
https://www.cpb.org/grantsGrants
https://www.cpb.org/grantsGrants and RFPs
https://www.cpb.org/stationsCommunity Service Grants
/grants/content-and-producers-...Content and Production Grants
/grants/managing-your-grantManaging Your Grant
/grants/other-funding-sourcesOther Funding Sources
https://www.cpb.org/pressroomText duplicate Press Room
https://www.cpb.org/joblineText duplicate Jobline
/cpb-station-finderText duplicate Station Finder
https://www.cpb.org/grantsGet Funded/Grants
/americangraduateText duplicate American Graduate
https://www.cpb.org/spectrumText duplicate Spectrum
/aboutcpb/leadershipCPB Leadership
https://www.cpb.org/user/registerPost a Job for Public Media
https://www.cpb.org/joblineFind a Job in Public Media
https://www.cpb.org/grantsGet a Grant
/cpb-station-finderFind a Local Station
https://www.cpb.org/oig/contactContact the Inspector General
https://www.cpb.org/ombudsmanContact the Ombudsman
https://www.cpb.org/musicrightsReview Music Rights
/pressroom/Public-Media-Initia...IMG-ALT American Graduate Initiative
/pressroom/Public-Media-Initia...Public Media Initiative, American Graduate, Helped Improve Graduation Success Among Black and Latino Students
/pressroom/World-PRX-Announces...IMG-ALT Every 30 Seconds
/pressroom/World-PRX-Announces...‘The World' from PRX Announces ‘Every 30 Seconds,' a Collaborative Public Media Reporting Project on the Latino Electorate
/spotlight/Cookeville-s-WCTE-L...IMG-ALT Group of public media staff and guests in front of banner for local town hall event
/spotlight/Cookeville-s-WCTE-L...Cookeville's WCTE Lifts Up Rural Voices with “The Providers”
/pressroom/CPB-awards-nearly-1...IMG-ALT Ed Innovation Stations
/pressroom/CPB-awards-nearly-1...CPB awards nearly $1 million in innovation grants to develop new educational media for youth audiences
/spotlight/Lidia-s-Return-Arti...IMG-ALT Lidia Bastianich
/spotlight/Lidia-s-Return-Arti...Lidia's ‘Return of the Artisans' celebrates traditional trades
https://www.cpb.org/Anchor No Text
https://www.cpb.org/Anchor No Text
https://www.cpb.org/joblineNo Text
/cpb-station-finderNo Text
https://www.cpb.org/programsNo Text
/spotlight/Alaska-Public-Media...IMG-ALT Alaska at Work
/spotlight/Alaska-Public-Media...Alaska Public Media's American Graduate Showcases Pathways to Success for Anchorage's Future Workforce
https://www.youtube.com/watch?...External Alaska@Work
/spotlight/Using-Media-Teach-P...IMG-ALT Shelley Pasnik
/spotlight/Using-Media-Teach-P...Using Media to Teach Pre-Schoolers Science: A Q&A with Shelley Pasnik
/spotlight/Public-Media-Honors...IMG-ALT The Warrior Tradition
/spotlight/Public-Media-Honors...Public Media Honors ‘The Warrior Tradition' This Native American Heritage Month
https://www.cpb.org/aboutcpbText duplicate About CPB
https://www.cpb.org/aboutcpbNo Text
https://www.cpb.org/subscribe-cpbSubscribe to CPB
https://www.cpb.org/subscribe-cpbNo Text
/aboutcpb/leadershipText duplicate Corporate Officers and Senior Staff
/aboutcpb/leadershipNo Text
https://www.cpb.org/joblineText duplicate Jobline
https://www.cpb.org/joblineNo Text
https://www.cpb.org/joblineJobs in public broadcasting
https://www.cpb.org/stationsText duplicate Community Service Grants
https://www.cpb.org/stationsNo Text
https://www.cpb.org/stationsCSG General Provisions, station guidelines and resources
https://www.cpb.org/grantsOpen Grants and RFPs
https://www.cpb.org/grantsNo Text
https://www.cpb.org/grantsPrepare and submit an application, learn about terms and conditions
/americangraduateNo Text
/americangraduateText duplicate American Graduate
/diverseaudiencesNo Text
/diverseaudiencesText duplicate Diversity
https://www.cpb.org/spectrumNo Text
https://www.cpb.org/spectrumText duplicate Spectrum
https://www.cpb.org/Text duplicate Home
/aboutcpb/contact-cpbContact us
https://www.cpb.org/oigOffice of the Inspector General
https://www.cpb.org/faqFAQ
/ombudsman/aboutText duplicate Ombudsman
https://www.cpb.org/your-feedbackYour Feedback
/aboutpb/what-public-mediaAnchor How to Support Public Media
https://www.cpb.org/subscribeText duplicate IMG-ALT Subscribe to our e-mail listing
https://twitter.com/CPBmediaNew window External No Text
https://www.facebook.com/Corpo...New window External No Text

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.cpb.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.54 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website loads 18 javascript files. This may affect the load time negatively.
A Content Delivery Network like Bootstrap CDN can save bandwith for Bootstrap front-end component library.
A Content Delivery Network like Bootstrap CDN can save bandwith for Bootstrap front-end component library.
This website does not require any CSS files.
The file size of the HTML document is fine (37 kB).

HTTP Response Header

NameValue
dateThu, 23 Jan 2020 05:49:58 GMT
serverApache
x-frame-optionsSAMEORIGIN
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
x-drupal-cacheHIT
content-languageen
link<https://www.cpb.org/>; rel="canonical",<https://www.cpb.org/>; rel="shortlink"
x-ua-compatibleIE=Edge,chrome=1
cache-controlpublic, max-age=1800
last-modifiedThu, 23 Jan 2020 05:45:49 GMT
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
content-encodinggzip
x-xss-protection1; mode=block
transfer-encodingchunked
content-typetext/html; charset=utf-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as News. This classification is fine.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 4,612 referring domains.
This website has 6,309,080 backlinks.
This website has backlinks from 3,089 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10

# Uncomment right before going live:
Host: www.cpb.org

# CEM 2016-02-19, added the below, to block open to the public
Disallow: /open/

# CEM 2017-08-10, in preparation for Concepts, don't spider those URLs
Disallow: /concept-status
Disallow: /content/concept-form
Disallow: /concept/

# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
Disallow: /files/out/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

CPB | A Private Corporation Funded by the American People
https://www.cpb.org/
CPB, a private, nonprofit corporation created by Congress in 1967, is the steward of the federal government's investment in public broadcasting. It helps support the operations of more than 1000 locally owned and operated public television and radio stations nationwide, and is the largest single source of funding for research, technology, and program development for public

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
CPB75%Check
in Public56%Check
Public55%Check
Corporation54%Check
in public broadcasting52%Check
investment in public50%Check
Private49%Check
Public Broadcasting49%Check
in Public Media48%Check
Private Corporation Funded by47%Check

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