Dma.org.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
80% 
Page structure
71% 
Link structure
51% 
Server
54% 
External factors
100% 
SEO Score
Response time
1.30 s
File size
63.80 kB
Words
654
Media files
10
Number of links
81 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
DMA - Data & Marketing Association
The length of the page title is perfect. (326 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
msvalidate.0148399B9C385A24C831D346EC3098675E
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 654 words. That's ok.
20.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.3 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 20 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...hris-combemale---ceo-of-dma-group-11.jpgChristopher Combemale
...93bd2930f086696647a-experian---hero.jpegT-eb464e3e2710c93bd2930f086696647a-experian---hero.jpeg
...5e7bbf786-microsoftteams-image-(129).pngT-8487a5d48eda47fdc9301f65e7bbf786-microsoftteams-image-(129).png
...3acf826893c7d-skills-bootcamps-image.pngT-ad10ff9ade7ddcc0ca33acf826893c7d-skills-bootcamps-image.png
...0e6559efde-micro-upskilling-training.jpgT-de2b402120c3cd0c9799960e6559efde-micro-upskilling-training.jpg
/uploads/user/b2b-council1.pngB2B Council
...18aef7c00-microsoftteams-image-(147).pngT-e5341848921dddb9e527c2e18aef7c00-microsoftteams-image-(147).png
...4d3c7fdb0d16a5fba8ae7194-web-image33.pngT-36c7fa224d3c7fdb0d16a5fba8ae7194-web-image33.png
...ge-3---talking-micro-upskilling-copy.pngT-60401d608789d921aaf912d8f67f19f7-1_web-image-3---talking-micro-upskilling-copy.png
...te--legitimate-interest_webinars-(1).pngT-2666550e26c3dbae165532aed09626e8-virtual--responsible-marketing-update--legitimate-interest_webinars-(1).png

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Searching...
H2 First-Tier Tribunal overturns ICO enforcement notice against Experian
H2 DMA calls on marketing and creative industries to implement continuous learning cultures
H2 Upskill your team with government funding
H2 DMA Appoints Industry 'Learning Ambassador' to Board of Directors
H2 Is there any space for B2B brands on TikTok?
H2 Customer Engagement Future Trends 2023
H2 Micro-upskilling: Media & member reaction
H2 Responsible Marketing Update - Legitimate Interest
H4 Filter By
H4 Connect to
H4 Are you looking for a...
H4 Choose a business type
H4 Choose a business type Duplicate text
H4 Choose a business type Duplicate text
H4 and/or enter a company name, postcode or keyword
Baselink:
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 2 external links on this page.
LinkAttributesAnchor text
https://dma.org.uk/the-hubLearn more here
A-TITLE Learn more here
https://dma.org.uk/registerRegister
A-TITLE Register
/forgotten-password?redirectTo=/Forgot Password?
A-TITLE Forgot Password?
https://dma.org.uk/loginLogin
A-TITLE Login
https://dma.org.uk/my-bookmarksBookmarks
A-TITLE Keep your favourite content to hand
https://dma.org.uk/connectMember directory
A-TITLE Find your next great collaboration
https://dma.org.uk/filter/searchSearch
A-TITLE Instant access to exactly what you want
https://dma.org.uk/?filtersShow All
/my-contributions/createStart Contributing
A-TITLE Start Contributing
/my-contributionsMy Contributions
A-TITLE My Contributions
/user/christopher-combemaleIMG-ALT Christopher Combemale
A-TITLE Christopher Combemale
/user/christopher-combemaleText duplicate Christopher Combemale
A-TITLE Christopher Combemale
/article/first-tier-tribunal-o...First-Tier Tribunal overturns ICO enforcement notice against Experian
A-TITLE First-Tier Tribunal overturns ICO enforcement notice against Experian
/bookmark/YTo0OntzOjQ6InVzZXIi...Clip
A-TITLE Clip
/article/first-tier-tribunal-o...IMG-ALT T-eb464e3e2710c93bd2930f086696647a-experian---hero.jpeg
A-TITLE First-Tier Tribunal overturns ICO enforcement notice against Experian
/article/dma-calls-on-marketin...DMA calls on marketing and creative industries to implement continuous learning cultures
A-TITLE DMA calls on marketing and creative industries to implement continuous learning cultures
/bookmark/YTo0OntzOjQ6InVzZXIi...Text duplicate Clip
A-TITLE Clip
/article/dma-calls-on-marketin...IMG-ALT T-8487a5d48eda47fdc9301f65e7bbf786-microsoftteams-image-(129).png
A-TITLE DMA calls on marketing and creative industries to implement continuous learning cultures
/article/upskill-your-teams-wi...Upskill your team with government funding
A-TITLE Upskill your team with government funding
/bookmark/YTo0OntzOjQ6InVzZXIi...Text duplicate Clip
A-TITLE Clip
/article/upskill-your-teams-wi...IMG-ALT T-ad10ff9ade7ddcc0ca33acf826893c7d-skills-bootcamps-image.png
A-TITLE Upskill your team with government funding
/article/dma-appoints-industry...DMA Appoints Industry 'Learning Ambassador' to Board of Directors
A-TITLE DMA Appoints Industry 'Learning Ambassador' to Board of Directors
/bookmark/YTo0OntzOjQ6InVzZXIi...Text duplicate Clip
A-TITLE Clip
/article/dma-appoints-industry...IMG-ALT T-de2b402120c3cd0c9799960e6559efde-micro-upskilling-training.jpg
A-TITLE DMA Appoints Industry 'Learning Ambassador' to Board of Directors
/user/b2b-councilIMG-ALT B2B Council
A-TITLE B2B Council
/user/b2b-councilText duplicate B2B Council
A-TITLE B2B Council
/article/is-there-any-space-fo...Is there any space for B2B brands on TikTok?
A-TITLE Is there any space for B2B brands on TikTok?
/bookmark/YTo0OntzOjQ6InVzZXIi...Text duplicate Clip
A-TITLE Clip
/article/is-there-any-space-fo...IMG-ALT T-e5341848921dddb9e527c2e18aef7c00-microsoftteams-image-(147).png
A-TITLE Is there any space for B2B brands on TikTok?
/webinar/customer-engagement-f...Customer Engagement Future Trends 2023
A-TITLE Customer Engagement Future Trends 2023
/bookmark/YTo0OntzOjQ6InVzZXIi...Text duplicate Clip
A-TITLE Clip
/webinar/customer-engagement-f...IMG-ALT T-36c7fa224d3c7fdb0d16a5fba8ae7194-web-image33.png
A-TITLE Customer Engagement Future Trends 2023
/article/micro-upskilling-medi...Micro-upskilling: Media & member reaction
A-TITLE Micro-upskilling: Media & member reaction
/bookmark/YTo0OntzOjQ6InVzZXIi...Text duplicate Clip
A-TITLE Clip
/article/micro-upskilling-medi...IMG-ALT T-60401d608789d921aaf912d8f67f19f7-1_web-image-3---talking-micro-upskilling-copy.png
A-TITLE Micro-upskilling: Media & member reaction
/webinar/responsible-marketing...Responsible Marketing Update - Legitimate Interest
A-TITLE Responsible Marketing Update - Legitimate Interest
/bookmark/YTo0OntzOjQ6InVzZXIi...Text duplicate Clip
A-TITLE Clip
/webinar/responsible-marketing...IMG-ALT T-2666550e26c3dbae165532aed09626e8-virtual--responsible-marketing-update--legitimate-interest_webinars-(1).png
A-TITLE Responsible Marketing Update - Legitimate Interest
/filter/curate/page/2Next Page
https://dma.org.uk/contactusJoin Us
A-TITLE Join Us
/article/upskill-your-team-wit...Government-Funded Skills Bootcamps
https://view.ceros.com/dma/dig...External Subdomain For Unemployed
https://view.ceros.com/dma/dig...External Subdomain For Employed Staff
https://dma.org.uk/dma-membershipMembership
https://dma.org.uk/the-hubAccess your DMA membership here
/7-steps-to-smashing-your-busi...7 Steps to Smashing Your Business Goals
/dma-corporate-membershipCorporate Membership
/filter/curate/authorType/comm...DMA member newsfeed
/the-dma-communitiesCouncils and committees
https://dma.org.uk/public-affairsPublic Affairs
/legal-helpdesk-1Legal Helpdesk
https://dma.org.uk/jobs-boardJobs Board
/DMA-AccreditationDMA Accreditation
/three-ways-to-access-your-mem...3 Ways to Access Your Membership Benefits
https://dma.org.uk/about-the-dmaAbout us
/article/welcome-to-a-new-data...The new DMA
https://dma.org.uk/the-dma-codeThe Code
https://dma.org.uk/talentDMA Talent
/talent/welcome-to-a-new-look-...Text duplicate About us
/talent/contact-us-talentContact us
https://dma.org.uk/learningTraining
https://dma.org.uk/eventsEvents & Upcoming webinars
https://dma.org.uk/eventsOur calendar
/contact-us-eventsText duplicate Contact us
https://dma.org.uk/talent/jobsMarketing Jobs Board
/greatbritishcreativityGreat British Creativity
/customer-engagementCustomer Engagement
/responsible-marketingResponsible Marketing
https://dma.org.uk/value-of-dataValue of Data
https://dma.org.uk/awardsDMA Awards
/awards/contact-us-awards-1Text duplicate Contact us
/filter/curate/authorType/dma/...Diversity & Inclusion
https://dma.org.uk/webinarsWebinar Library
https://dma.org.uk/researchResearch
https://dma.org.uk/researchReports and snapshots
/contact-us-researchText duplicate Contact us
https://dma.org.uk/guidesBest practice and guidance
https://dma.org.uk/contactText duplicate Contact us
https://dma.org.uk/contactusText duplicate Join Us
A-TITLE Join Us
https://dma.org.uk/contactContact Us
A-TITLE Report a bug
/terms-conditionsTerms and Conditions
A-TITLE Terms and Conditions
/privacy-and-cookie-policyPrivacy and Cookies
A-TITLE Privacy and Cookies
https://dma.org.uk/contactContact
A-TITLE Contact

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://dma.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.30 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 20 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (64 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 27 Feb 2023 06:09:18 GMT
content-typetext/html; charset=UTF-8
content-length11460
connectionkeep-alive
set-cookie100 Characters
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 7,714 referring domains.
This page has 2,027,559 backlinks.
This page has backlinks from 5,640 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Disallow: /user/kerry-mailbird-co-uk
Disallow: /catalog
Disallow: /forgotten-password?*
Disallow: /login*
Disallow: /register-interest/*
Disallow: /bookmark/*

User-agent: SeekportBot
Crawl-delay: 60

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
DMA68%Check
Marketing58%Check
Marketing Association53%Check
DMA Membership52%Check
Responsible Marketing52%Check
Data Marketing Association51%Check
Web Marketing50%Check
Digital Marketing48%Check
Marketing Agency48%Check
Email Marketing48%Check

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