Drinkaware.co.uk - SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
0.24 s
File size
32.20 kB
Media files
Number of links
46 internal / 8 external

Task list of SEO Improvements

Meta specifications

(Critically important)
Drinkaware Home | Drinkaware
There are word repetitions in the page title.
The length of the page title is perfect. (282 pixels out of 580 max pixel length)
Meta description
(Critically important)
Drinkaware provides independent alcohol advice, information and tools to help people make better choices about their drinking.
The length of the meta description is perfect. (781 pixels out of 1000 max pixel length)
(Critically important)
There are no problems in accessing the website.
Canonical URL
There is a valid canonical link specified.
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

viewportwidth=device-width, initial-scale=1.0
descriptionDrinkaware provides independent alcohol advice, information and tools to help people make better choices about their drinking.
og:titleDrinkaware Home
og:descriptionIndependent alcohol advice, information and tools to help people make better choices about...
twitter:titleDrinkaware Home
twitter:descriptionIndependent alcohol advice, information and tools to help people make better choices about their drinking.
og:titleDrinkaware Home
og:descriptionIndependent alcohol advice, information and tools to help people make better choices about...
Content-typetext/html; charset=UTF-8

Test up to 1.000 webpages of drinkaware.co.uk with our free plan!

Sign Up Free
No trial. It's just free!

Page quality

(Critically important)
This page contains 534 words. That's ok.
40.4% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.57 words is good.
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 13 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
No More Excuses - take more Drink Free Days
The H1 heading is perfect.
The heading structure is perfect.

Heading structure

Heading levelContent
H1 No More Excuses - take more Drink Free Days
H2 I want to...
H2 What difference could Drink Free Days make to you?
H2 How to avoid excuses and reduce your drinking
H2 Why drinking less can benefit you
H2 News, tips and advice
H2 Tips to change your relationship with alcohol
H3 Having trouble sleeping?
H3 The benefits of drinking less
H3 Looking for fresher skin or to lose weight?
H3 We are recruiting
H3 Looking to cut down on how much you drink post lockdown?
H3 Drinkaware at Work
H4 Newsletter
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The amount of internal links is ok.
All internal links don't have dynamic parameters.
There are 8 external links on this page.
LinkAttributesAnchor text
https://www.drinkaware.co.uk/Anchor Skip to content
/cookie-policyread our cookie policy
https://am908934.typeform.com/...New window External Subdomain Opens in new window We're developing a new app. Would you like to help us? Find out more
https://am908934.typeform.com/...New window External Subdomain Find out more
https://www.drinkaware.co.uk/No Text
/adviceAdvice and support
https://resources.drinkaware.c...New window External Subdomain Resources
/tools/drink-free-daysReduce my drinking
/tools/self-assessmentKnow if I am drinking too much
/tools/track-and-calculate-uni...Track my drinking
/tools/drink-free-daysNo More Excuses - take more Drink Free Days Find out more
https://www.youtube.com/watch?...External Opens in new window
/tools/drink-free-daysTake the DrinkCompare Calculator
/advice/how-to-stay-on-track/h...How to stay motivated while cutting down on alcohol
/advice/are-you-drinking-too-m...What excuses do you give for drinking too much?
/advice/how-to-reduce-your-dri...How to cut down on alcohol at home
/facts/health-effects-of-alcoh...Having trouble sleeping? Find out why alcohol could be disrupting your sleep and how cutting back could reduce sleepless nights and improve your health.
IMG-ALT Man opening curtains
/advice/how-to-reduce-your-dri...The benefits of drinking less Some people don't know why they should drink less. But what could happen if you did?
IMG-ALT Couple shopping
/facts/health-effects-of-alcoh...Looking for fresher skin or to lose weight? Find out how drinking alcohol can affect your appearance and why cutting back can help you manage your weight and...
IMG-ALT Woman on yoga mat with a dog
/about-us/careersAnchor We are recruiting Do you share our determination to reduce harm from alcohol? Drinkaware is looking for our next Chair to lead the charity into its next phase.
IMG-ALT Woman on laptop looking at Drinkaware website
/blog/what-s-the-difference-be...Looking to cut down on how much you drink post lockdown? Low alcohol and alcohol-free drinks can be a great way to reduce your drinking, but do you know the ...
IMG-ALT Arrows on tiles
/about-us/what-we-do/our-servi...Drinkaware at Work Staff coming off furlough or still working from home? Find out how we can work together to empower your employees to make healthier decisi...
IMG-ALT Woman raising hand in a meeting
https://www.drinkaware.co.uk/No Text
/factsAlcohol information
/factsText duplicate Facts
/adviceText duplicate Advice and support
/toolsText duplicate Tools
https://resources.drinkaware.c...External Subdomain Text duplicate Resources
/about-usAbout us
/about-us/what-we-doWhat we do
/about-us/work-with-usWork with us
/about-us/our-teamOur team
/professionalsText duplicate Professionals
/about-us/what-we-do/our-servicesOur services
/professionals/health-practiti...Health practitioners
/about-us/what-we-do/our-servi...Drinkaware at work
/about-us/what-we-do/our-servi...Drinkaware Nightlife Crew
/advice/support-servicesAlcohol support services
/contact-usContact us
/terms-and-conditionsTerms and conditions
/cookie-policyCookie policy
/privacy-policyPrivacy policy
/complaints-policyComplaints policy
https://www.facebook.com/MyDri...New window External No Text
https://twitter.com/drinkawareNew window External No Text
https://www.youtube.com/user/d...New window External No Text

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.drinkaware.co.uk/"
HTTP header
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
(Somewhat important)
This website loads 11 CSS files. This may affect the page load time negatively.
This website loads 13 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (32 kB).

HTTP Response Header

content-typetext/html; charset=utf-8
set-cookie109 Characters
set-cookie108 Characters
strict-transport-securitymax-age=31536000; includeSubDomains
x-xss-protection1; mode=block
content-security-policydefault-src 'self';script-src 'self' https://unpkg.com https://drinkawareu8media.blob.core.windows.net 'sha256-ThhI8UaSFEbbl6cISiZpnJ4Z44uNSq2tPKgyRTD3LyU=' 'sha256-j5u9U7MJRH9+lsH6CR7RAKjdPH3ciZyxqQSPnDflc1g=' ztiwnzkzndutogqxns00mzq1lwjlndytmjhjodgwmwy5mdjk https://drinkawareu8cdn.azureedge.net 'sha256-832bMznOm6qWg0EdeOEmbTuLOWdeKLvyfqnqi/Aj/hs=' https://cdn.ampproject.org:* https://drinkawaretools.blob.core.windows.net https://www.googletagmanager.com https://tagmanager.google.com 'sha256-5SFOBBlchVL5xoMoNllZxLfnhBQjNZMSENvPy+tmmKQ=' https://toolscdn.azureedge.net https://www.google-analytics.com 'sha256-R5DLincDJYdqcGGXCMrbUMFWdicAlnAh+8SOhUncJkg=' 'sha256-lL1mfy13bPVMuhUMfJsp/sIa2VIk0fbwsbcMkosrANY=' https://docs.google.com 'sha256-aci6xEbQHKCYxx5zZmPWJzt70Mqnoz3LVraxbGk+4jM=' https://drinkaware-web.azureedge.net https://media.drinkaware.co.uk https://ssl.google-analytics.com https://consent.cookiebot.com https://www.youtube.com https://s.ytimg.com https://connect.facebook.net https://static.ads-twitter.com https://static.hotjar.com https://analytics.twitter.com https://script.hotjar.com https://optimize.google.com https://amplify.outbrain.com/cp/obtp.js https://akt.audiencemanager.de 'sha256-MKa9NYI1A75RVOImeOZIxgWSE+js5re6E2hR63ZSWhk=' 'sha256-nnY6K0urmt5EGfIMhN7wRVm8MfGV6CRHoQj8yUV0uZk=' https://adservice.google.com https://5571928.fls.doubleclick.net 'sha256-IBfrBzWe/313UGBENHKjFNILnnDWdwMqBlhUOXlN+5c=' 'sha256-sVKX08+SqOmnWhiySYk3xC7RDUgKyAkmbXV2GWts4fo=' https://ad.doubleclick.net https://*.fls.doubleclick.net/ 'sha256-eG/GiiORVYDuKmhFYfc++/6gP3CYowy7sPSLCL9hZnQ=';object-src 'self';style-src 'self' https://use.typekit.net https://p.typekit.net 'sha256-WsBuY47b95ZVJ79MxkKBWQeX5UTctKtGtHKga5U6QMY=' 'sha256-YKWOv6iCT/caCAPvhFbqm6YMjvaZmVATKlUF7y//xpg=' 'sha256-47DEQpj8HBSa+/TImW+5JCeuQeRkm5NMpJWZG3hSuFU=' https://drinkawareu8cdn.azureedge.net 'sha256-w9CEzYhmvsTRzpOeD9qySBu+9qJ+adxh8W15E9GYwNE=' 'sha256-biLFinpqYMtWHmXfkA1BPeCY0/fNt46SAZ+BBk5YUog=' 'sha256-832bMznOm6qWg0EdeOEmbTuLOWdeKLvyfqnqi/Aj/hs=' 'sha256-1PxuDsPyGK6n+LZsMv0gG4lMX3i3XigG6h0CzPIjwrE=' 'sha256-b3IrgBVvuKx/Q3tmAi79fnf6AFClibrz/0S5x1ghdGU=' 'sha256-dHcGLuOEpJAic3+ivN/fRmU3fT+06V1rOSeQcR7dQy8=' 'sha256-0+eUWXEzIzayXtwbs4qgGqcUroB222vieZ1QP7fQ6so=' 'sha256-zvOkDW9xtgjlWwZxqyybTQMurFkTPjqZ7DU5wDy8K+Q=' 'sha256-5jmskJQJqo9nJcZEdDWjGDuW4Ff4NjxxJjzYYphXIAI=' https://drinkawaretools.blob.core.windows.net https://toolscdn.azureedge.net https://tagmanager.google.com https://fonts.googleapis.com 'sha256-ZdHxw9eWtnxUb3mk6tBS+gIiVUPE3pGM470keHPDFlE=' https://drinkaware-web.azureedge.net https://media.drinkaware.co.uk 'sha256-NYO4V0FCX3X1NP12UyP1zr0v6fLr1BPunBPTW1BpHW8=' 'sha256-5pOagQI9y3iEk7WUagFvqfHlFsLo1UqTFGkDaxVGqcc=' 'sha256-cy+l+9/IyQIvCrp/opkM2liBJHY2jdah0Kc2zq9s2Xk=' 'sha256-SvLgADqEePEV9RNxBrRQXSBJafFHcVNG7cPzHz6h9eA=' 'sha256-2i1Av+0Mmks35pC8D6kgORiMYFTvo0ygXbzs71dgxbs=' https://optimize.google.com 'sha256-nqQxqmJdOsoZ94KPDgrZH0cVwHD4Uc5Yy5fqo6c6L/8=' 'sha256-ICa0DhwZQJsOd/Rn0N8H6FdQ71GfNL+op2zhAQ+Y4mM=' 'sha256-ZD0chCyBaNHl+4UwQHJIHGoYhKwMeyCXGgJTKW5/67E=' 'sha256-nR5hyLltSjfvi2rqC26RbcredWrJvTaPA1yqPX96jpY=' 'sha256-4IpZVAL3NgMVVYJZFWhQDbHM9ldjVAT7c0aFX2WRdfA=' 'sha256-vMGqtUnkTGujunFLnycM/YkvjZRNYVk1VNO9mWM2sUU=' 'sha256-XgFORIfWzQTTdjOtF2rpBUGLrTkn7gWeHaohzwtXhkg=' 'sha256-ngD5s4EOafjR13nytfaAPTbi8LQJjo/RHOV0pJHTRuE=' 'sha256-4q/gyebsUdnR80cVKM0cHmFTZZZYkggFSWpu6LegXZg=' 'sha256-Z20bviFQjcQ13JyOQkjIKZQQ8LPt446O/pMDxyF5WC8=' 'sha256-ZIpyC84K/4nLARUZsOljdNbuo8zilVSPtMnPwyHBO/A=' 'sha256-B5CZ1SOEVTT56nI2pMP47Lz0fck/E+02EYOZTIxydjA=' 'sha256-LxJxDnejgQn8L+GueuzYLem6+Ex8LJ8owNM0DRH2l4M=' 'sha256-z2SkUFuiCO4TJJOzOY2A0wDN0oayVazGy+xhd7XGw+E=' 'sha256-IYlLmmThwkKhW1htYZJJuIwLnxyoIilJnVFE4ctdlI8=' 'sha256-ul1ECfPIrzh/4ixcwPBZV5090BWArCB3yIApJlOOsio=' 'sha256-m2MySpsye6Ke9MEPGRnkYIeLAtH9s8R+Kq5bJgHvtNo=' 'sha256-jaH0KIBWCUByR2ImAzK4W2EPN/6Chvk99TboBscui9c=' 'sha256-JAjUOrJBhsFj0MDl+ghP6z4L/cTFN2TjsqGYT+X8vNA=' 'sha256-SMTRh7SAuh7G1sc6Qr2T6SQ8Mjqm9xwk1T3c8gZYSHk=' 'sha256-oM0kKtU+nugIwjuYHkXXVoKGVNhC/DCUnIVdSVBMkaQ=' 'sha256-CLItKtfchnJAOopH/wySGDJiLK/DMpkNR/wn54jKh3M=' 'sha256-e+ijr1Sabc9iOlsHnIez5pHlQ5JqVn2hC1YhuNB2ugY=' 'sha256-I9SGrUceeGGTNB1QvxdihlyAfRvrjhgn+MEEKO7kivE=' 'sha256-9gR8CTyrElZ6xab95FzILVACEMV2vkeDj3kYJnEo3u0=' 'sha256-ObGwI89/uxxgApdnGr1twYoIKrJyuMc9d1OSiTpqEYM=' 'sha256-1g+cIgBoSVXqEtoWEaV+tS2o80QXmizs2YJK4D7kk3c=';img-src 'self' https://use.typekit.net https://drinkawareu8cdn.azureedge.net https://drinkawaretools.blob.core.windows.net https://toolscdn.azureedge.net https://www.google-analytics.com https://stats.g.doubleclick.net https://www.google.co.uk/ads/ga-audiences https://www.google.com https://drinkaware-web.azureedge.net https://media.drinkaware.co.uk data: https://ssl.gstatic.com https://www.gstatic.com https://i.ytimg.com https://www.facebook.com https://t.co/i/adsct https://optimize.google.com *.outbrain.com https://script.hotjar.com https://ad.doubleclick.net https://lh3.googleusercontent.com https://www.google.co.za/ads/ https://*.fls.doubleclick.net/;frame-src 'self' https://www.youtube.com https://player.vimeo.com https://docs.google.com https://drinkaware.serco.com https://assets.nhs.uk/tools/heart-age/index.html https://www.timeforstorm.com https://vars.hotjar.com https://www.smartsurvey.co.uk https://optimize.google.com https://5571928.fls.doubleclick.net https://*.fls.doubleclick.net/;font-src 'self' https://use.typekit.net https://fonts.gstatic.com https://drinkawareu8cdn.azureedge.net https://drinkaware-web.azureedge.net https://media.drinkaware.co.uk https://script.hotjar.com data:;connect-src 'self' https://drinkaware-search.azurewebsites.net https://drinkaware-u8-dev.azurewebsites.net http://drinkaware-u8-dev.azurewebsites.net https://daapi-dev.azure-api.net https://api.drinkaware.co.uk https://drinkaware-api.azure-api.net https://dev-drinkaware-api.azure-api.net https://stage-drinkaware-api.azure-api.net https://loadtesting-drinkaware-api.azure-api.net https://www.google-analytics.com https://drinkaware-search-global.azurewebsites.net https://drinkaware-cms-stage.azurewebsites.net https://drinkaware-cms-dev.azurewebsites.net https://stats.g.doubleclick.net https://noembed.com https://cdn.plyr.io https://drinkaware-cms.azurewebsites.net https://in.hotjar.com https://vc.hotjar.io wss://*.hotjar.com https://ws1.hotjar.com https://ws2.hotjar.com https://ws3.hotjar.com https://*.fls.doubleclick.net/ https://www.facebook.com/tr/
dateTue, 27 Oct 2020 22:00:25 GMT

External factors

(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 10,372 referring domains.
This website has 6,670,434 backlinks.
This website has backlinks from 6,947 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.


´╗┐User-agent: *
Sitemap: https://www.drinkaware.co.uk/sitemap

Facebook popularity

Shares / Likes / Comments

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Drinkaware Home | Drinkaware
Drinkaware provides independent alcohol advice, information and tools to help people make better choices about their drinking.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Drink Free Days66%Check
Drinkaware at Work59%Check
Alcohol Free54%Check
help us52%Check
tips and advice51%Check

Test up to 1.000 webpages of drinkaware.co.uk with our free plan!

Sign Up Free
No trial. It's just free!