- SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
1.08 s
File size
87.20 kB
Media files
Number of links
89 internal / 13 external

Task list of SEO Improvements

Meta specifications

(Critically important)
Home - Ecommerce Europe
The length of the page title is perfect. (251 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
(Critically important)
There are no problems in accessing the website.
Canonical URL
There is a valid canonical link specified.
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Netherlands
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

viewportwidth=device-width, initial-scale=1
generatorWordPress 5.2.5
twitter:titleHome - Ecommerce Europe
og:titleHome - Ecommerce Europe
og:site_nameEcommerce Europe

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Page quality

(Critically important)
There are 6 text duplicates on this page:
  • Duplicate 1: Essential: Gather information you input into a contact forms, newslett...
  • Duplicate 2: Advertising: Tailor information and advertising to your interests base...
This page contains 1273 words. That's ok.
29.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 13.78 words is good.
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 11 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
About Ecommerce Europe
The H1 heading is perfect.
Some headings occur twice on the page.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 About Ecommerce Europe
H2 Our 10 recommendations for EU policymakers
H2 European Commission initiatives presented at European Consumer Summit
H2 Commission Work Programme 2020 – what’s new for payments
H2 FEVAD releases France E-commerce Report 2019
H2 Bally scouts for start-ups with sustainability tech solutions: applications open until mid-February
H2 ARMO and FEVAD meet with key European policymakers
H2 Ecommerce Europe welcomes and invites National Associations in EU member states and EFTA countries representing (part of) the e-commerce B2C industry in their domestic market to join the association.
H2 Subscribe to our newsletter
H2 Privacy settings
H3 One voice for digital commerce
H3 Ecommerce Europe Trustmark
H3 A level playing field for the Digital Single Market
H3 EU Elections Manifesto
H3 Priorities
H3 Research Reports
H3 Events
H3 Trustmark
H3 Papers
H3 With the slider, you can enable or disable different types of cookies:
H4 This website will:
H4 This website won't:
H4 This website will: Duplicate text
H4 This website won't: Duplicate text
H4 This website will: Duplicate text
H4 This website won't: Duplicate text
H4 This website will: Duplicate text
H4 This website won't: Duplicate text
Some anchor texts are used more than once.
6 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 13 external links on this page.
LinkAttributesAnchor text Europe
A-TITLE Ecommerce Europe
/about-ecommerce-europe/About Us
/about-ecommerce-europe/About Ecommerce Europe
/members-of-ecommerce-europe/Text duplicate Members
/members-of-ecommerce-europe/n...National Associations
/members-of-ecommerce-europe/c...Company Members
/partners-of-ecommerce-europe/Text duplicate Partners
/partners-of-ecommerce-europe/...Business Partners
/partners-of-ecommerce-europe/...Associative Partners
/priorities/policy-areas/Policy Areas
/priorities/priority-paper-pos...Priority Paper & Position Papers
/priorities/working-committees/Working Committees
/ecommerce-europe-trustmark/About the Trustmark Trustmark Homepage
/research/figures-per-country/Figures per Country
/speakers-request/Speakers Request
/contact/Contact window External twitter window External linkedin window External youtube
/press-item/ecommerce-europe-a...Trivial anchor text
Read more
/ecommerce-europe-trustmark/find out more Watch now
/wp-content/uploads/2019/03/A-...Trivial anchor text
/priorities/policy-areas/Trivial anchor text
/ecommerce-europe-reports/ORDER NOW
/events/SIGN UP
/ecommerce-europe-trustmark/Text duplicate SIGN UP
/priorities/priority-paper-pos...SEE PAPERS
/news-item/european-commission...No Text
/news-item/european-commission...European Commission initiatives presented at European Consumer Summit
/news-item/european-commission...> Read More
/news-item/commission-work-pro...No Text
/news-item/commission-work-pro...Commission Work Programme 2020 – what’s new for payments
/news-item/commission-work-pro...Text duplicate > Read More
/news-item/fevad-releases-fran...No Text
/news-item/fevad-releases-fran...FEVAD releases France E-commerce Report 2019
/news-item/fevad-releases-fran...Text duplicate > Read More
/news-item/bally-scouts-for-st...No Text
/news-item/bally-scouts-for-st...Bally scouts for start-ups with sustainability tech solutions: applications open until mid-February
/news-item/bally-scouts-for-st...Text duplicate > Read More
/news-item/armo-and-fevad-meet...No Text
/news-item/armo-and-fevad-meet...ARMO and FEVAD meet with key European policymakers
/news-item/armo-and-fevad-meet...Text duplicate > Read More
/news/See more news
/eventsSee more events Tweets by Ecommerce_EU
/members-of-ecommerce-europe/n...Anchor Become a member window External Learn more about Mailchimp's privacy practices here.
/members-of-ecommerce-europe/No Text
https://www.ecommercetrustmark...External No Text No Text
/about-ecommerce-europe/Text duplicate About Us
/about-ecommerce-europe/Text duplicate About Ecommerce Europe
/members-of-ecommerce-europe/Text duplicate Members
/partners-of-ecommerce-europe/Text duplicate Partners
/about-ecommerce-europe/our-or...Text duplicate Organization
/members-of-ecommerce-europe/Text duplicate Members
/members-of-ecommerce-europe/n...Text duplicate National Associations
/members-of-ecommerce-europe/c...Text duplicate Company Members
/priorities/Text duplicate Priorities
/priorities/policy-areas/Text duplicate Policy Areas
/priorities/priority-paper-pos...Text duplicate Priority Paper & Position Papers
/priorities/working-committees/Text duplicate Working Committees
/ecommerce-europe-trustmark/Text duplicate Trustmark
/ecommerce-europe-trustmark/Text duplicate About the Trustmark Text duplicate Trustmark Homepage
/research/Text duplicate Research
/research/ecommerce-europe-rep...Text duplicate Reports
/research/figures-per-country/Text duplicate Figures per Country
/events/Text duplicate Events
/speakers-request/Text duplicate Speakers Request
/news/Text duplicate News
/news/Text duplicate News
/press-releases/Text duplicate Press
/publications/Text duplicate Publications
/contact/Text duplicate Contact
/contact/Contact Us
/contact/Press contact
/privacy-policy/Privacy Policy
/terms-conditions/Terms & Conditions
/partners-of-ecommerce-europe/...Text duplicate Business Partners
/partners-of-ecommerce-europe/...Text duplicate Associative Partners window External Text duplicate twitter window External Text duplicate linkedin window External Text duplicate youtube

Server configuration

HTTP redirects
(Critically important)
This website redirects to ""
HTTP header
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
(Somewhat important)
The page response time is slow (1.08 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This website loads 10 CSS files. This may affect the page load time negatively.
This website loads 11 javascript files. This may affect the load time negatively.
The file size of the HTML document is fine (87 kB).

HTTP Response Header

dateWed, 19 Feb 2020 22:30:38 GMT
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate, post-check=0, pre-check=0
link<>; rel="", <>; rel=shortlink
set-cookie44 Characters
content-typetext/html; charset=UTF-8

External factors

(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has excellent links from other websites.
This website has backlinks from 2,380 referring domains.
This website has 8,841,857 backlinks.
This website has backlinks from 1,703 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.


User-Agent: *
Allow: /wp-content/uploads/
Disallow: /wp-content/plugins/
Disallow: /wp-admin/
Disallow: /readme.html
Disallow: /refer/

Facebook popularity

Shares / Likes / Comments

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview
Home - Ecommerce Europe

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Ecommerce Europe79%Check
digital commerce61%Check
consumers in Europe56%Check

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