Edinburgh.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
53% 
Page structure
100% 
Link structure
82% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.16 s
File size
65.90 kB
Words
429
Media files
5
Number of links
61 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home – The City of Edinburgh Council
The length of the page title is perfect. (344 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The City of Edinburgh Council homepage
The length of the meta description is perfect. (257 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#6d3465
msapplication-config/site/images/favicons/browserconfig.xml
theme-color#ffffff
revisit-after2 days
robotsindex,follow
authorCity of Edinburgh Council
keywordsEmpty
descriptionThe City of Edinburgh Council homepage
google-site-verificationNqqP9OeqOPLQvc9M8ID4KiYlHGMcTnp_daEi2MTTe6I
dcterms:creatorAdmin
dcterms:rightsHolderCity of Edinburgh Councilbeta.edinburgh.gov.uk
dcterms:coverageUK
dcterms:identifierhttps://www.edinburgh.gov.uk/
dcterms:publisherCity of Edinburgh Council
dcterms:subjectEmpty
dcterms:descriptionThe City of Edinburgh Council homepage
dcterms:titleHome
dcterms:formattext/html
dcterms:languageen
dcterms:created2019-03-08
dcterms:modified2019-03-08
langen
og:titleHome – The City of Edinburgh Council
og:site_nameThe City of Edinburgh Council
og:typewebsite
og:urlhttps://www.edinburgh.gov.uk/
og:imagehttps://www.edinburgh.gov.uk/site/dist/icons/png/logo.png
og:image:altThe City of Edinburgh Council
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 429 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 27 words is high.
31.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 10 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/site/dist/images/edinburgh-logo.pngLogo: The City of Edinburgh Council
/images/springhpbanner_1918x896.jpgThe Meadows in spring with a row of trees with blossom
/images/FE_Poster_visuals.jpg325 million years in just one mile
/images/granton_1.JPGGranton gasholder
...milton_Finlay._Photo___Antonia_Reeve.jpgIan hamilton finlay with patrick caulfield marine 1968 the estate of ian hamilton finlay photo antonia reeve

Page structure

H1 heading
(Critically important)
The City of Edinburgh Council - Home page
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The City of Edinburgh Council - Home page
H2 Our services
H2 Click to pay
H2 Click to report
H2 Click to request
H2 Council Tax
H2 Bins and recycling
H2 Roads, travel and parking
H2 Schools and learning
H2 Housing
H2 Council and Committees
H2 Planning and Building Standards
H2 Social care and health
H2 Business
H2 Featured content
H2 Featured news
H2 City Centre Low Emission Zone proposed for Edinburgh
H2 Next steps for Spaces for People in Edinburgh
H2 Edinburgh city centre at the heart of the Capital’s recovery plan in refreshed Economic Strategy
H3 New promotional campaign for the Capital
H3 Granton skyline lit up in partnership with Edinburgh College
H3 City Art Centre presents Marine: Ian Hamilton Findlay
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
https://www.edinburgh.gov.uk/Nofollow Anchor Skip to content
https://www.edinburgh.gov.uk/Nofollow Anchor Skip to navigation
https://www.edinburgh.gov.uk/The City of Edinburgh Council
IMG-ALT Logo: The City of Edinburgh Council
A-TITLE The City of Edinburgh Council Home Page
/myaccountMy Account
/myaccountText duplicate My Account
https://www.edinburgh.gov.uk/Anchor Search
https://www.edinburgh.gov.uk/Anchor Menu
/archives/edinburgh-city-archi...Archives
/benefits-grantsBenefits and grants
/bins-recyclingBins and recycling
/births-marriages-deathsBirths, marriages and deaths
/businessBusiness
/council-democracyCouncil and Committees
/council-taxCouncil Tax
/emergencies-safety-crimeEmergency, safety and crime
/events-venuesEvents and venues
https://www.edinburgh.gov.uk/sayHave your say
/housingHousing
/jobs-training-volunteeringJobs, training and volunteering
/leisure-sport-cultureLeisure, sports and culture
/librariesLibraries
https://www.edinburgh.gov.uk/newsNews
https://www.edinburgh.gov.uk/payPay a bill
/pests-pollution-noise-foodPests, pollution, noise and food
/planning-buildingPlanning and building
/requestRequest a service
/reportReport an issue
/roads-travel-parkingRoads, travel and parking
/schools-learningSchools and learning
/social-care-healthSocial care and health
/strategy-performance-researchStrategy, performance and research
/coronavirusLatest update on COVID-19 and our services
https://www.edinburgh.gov.uk/payClick to pay
/reportClick to report
/requestClick to request
/council-taxText duplicate Council Tax
/bins-recyclingText duplicate Bins and recycling
/roads-travel-parkingText duplicate Roads, travel and parking
/schools-learningText duplicate Schools and learning
/housingText duplicate Housing
/council-democracyText duplicate Council and Committees
/planning-buildingPlanning and Building Standards
/social-care-healthText duplicate Social care and health
/businessText duplicate Business
/pay-report-requestAll online services
/news/article/13174/edinburgh-...New promotional campaign for the Capital ‘Forever Edinburgh - The Story Never Ends’ brings the city’s dynamic stories and unique experiences to life Read mor...
IMG-ALT 325 million years in just one mile
/news/article/13203/granton-sk...Granton skyline lit up in partnership with Edinburgh College The sky above Edinburgh has been illuminated by the Granton gasholder with creative light shows ...
IMG-ALT Granton gasholder
/news/article/13194/new-exhibi...City Art Centre presents Marine: Ian Hamilton Findlay A new two-floor exhibition of artworks by internationally renowned Scottish artist Ian Hamilton Finlay ...
IMG-ALT Ian hamilton finlay with patrick caulfield marine 1968 the estate of ian hamilton finlay photo antonia reeve
/news/article/13227/city-centr...City Centre Low Emission Zone proposed for Edinburgh A preferred Low Emission Zone (LEZ) scheme for Edinburgh will be put to Transport and Environment Commit...
/news/article/13226/next-steps...Next steps for Spaces for People in Edinburgh Proposals have been published for the future of Edinburgh’s Spaces for People schemes, which have been introduc...
/news/article/13225/edinburgh-...Edinburgh city centre at the heart of the Capital’s recovery plan in refreshed Economic Strategy As Edinburgh’s economy faces the biggest challenge for more ...
https://www.edinburgh.gov.uk/newsAll News
https://www.edinburgh.gov.uk/newsText duplicate News
/contactContact us
/workforusWork for us
/cookiesCookies
/privacyPrivacy
/termsTerms and disclaimer
/languagesLanguages
/accessibilityAccessibility
https://www.facebook.com/edinb...New window External Find us on Facebook
A-TITLE Find us on Facebook
https://www.youtube.com/user/E...New window External Youtube
A-TITLE Youtube
https://twitter.com/Edinburgh_CCNew window External Follow us on Twitter
A-TITLE Follow us on Twitter
https://www.flickr.com/photos/...New window External Flickr
A-TITLE Flickr
https://www.linkedin.com/compa...New window External Linkedin
A-TITLE Linkedin
https://www.pinterest.co.uk/ed...New window External Pinterest
A-TITLE Pinterest
https://www.jadu.net/External Jadu
https://www.edinburgh.gov.uk/Nofollow Anchor Back to the top
A-TITLE Back to Top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.edinburgh.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 10 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.16 seconds.
The file size of the HTML document is fine (66 kB).

HTTP Response Header

NameValue
dateSun, 13 Jun 2021 16:15:52 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
cache-controlmax-age=1800
x-frame-optionsSAMEORIGIN
varyAccept-Encoding
x-xss-protection1; mode=block
x-content-type-optionsnosniff
cf-cache-statusHIT
age447
cf-request-id0aa7c18c7200002c0d5386b000000001
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
servercloudflare
cf-ray65ec9ec0bba92c0d-FRA
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 5,834 referring domains.
This page has 4,049,939 backlinks.
This page has backlinks from 4,294 different ip addresses.
Facebook popularity
(Somewhat important)
This page has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: AhrefsBot
Disallow: /

User-agent:*
Disallow: /images
Disallow: /javascript
Disallow: /jadu
Disallow: /blogAdmin
Disallow: /preview
Disallow: /search
Disallow: /site/scripts/google_results.php
Disallow: /site/custom_scripts/proxy.php?file=/documents/*

Facebook popularity

Shares / Likes / Comments
1,998

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.edinburgh.gov.uk
Home – The City of Edinburgh Council
The City of Edinburgh Council homepage

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Edinburgh93%Check
Edinburgh Council86%Check
Council79%Check
City79%Check
Council home Page73%Check
Edinburgh City Centre71%Check
Edinburgh College67%Check
City Centre61%Check
City Art Centre presents51%Check
Council Homepage47%Check

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