Fhnw.ch - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
59% 
Page structure
100% 
Link structure
78% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.08 s
File size
35.90 kB
Words
574
Media files
6
Number of links
91 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Applied Sciences and Arts Northwestern Switzerland | FHNW
The page title should be shorter than 580 pixels. It is 665 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
FHNW is one of Switzerland’s leading universities of applied sciences and arts, actively involved in teaching, research, continuing education and service provision – both innovative and practice-oriented. Its broad range of degree programmes, hands-on concept, innovative, application-oriented research and global network make FHNW a diversified and appealing educational institution, a sought-after partner to industry and an attractive employer in northwestern Switzerland.
The meta description is too long: 2930 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.fhnw.ch/en/startseite
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Switzerland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#ffffff
msapplication-TileImageassets/media/icons/device/ms-icon-144x144.png
theme-color#ffffff
descriptionFHNW is one of Switzerland’s leading universities of applied sciences and arts, actively involved in teaching, research, continuing education and service provision – both innovative and practice-oriented. Its broad range of degree programmes, hands-on concept, innovative, application-oriented research and global network make FHNW a diversified and appealing educational institution, a sought-after partner to industry and an attractive employer in northwestern Switzerland.
generatorPlone - http://plone.org
langen
twitter:cardsummary_large_image
og:titleUniversity of Applied Sciences and Arts Northwestern Switzerland
og:typewebsite
og:urlhttps://www.fhnw.ch/en/startseite
og:descriptionFHNW is one of Switzerland’s leading universities of applied sciences and arts, actively involved in teaching, research, continuing education and service provision – both innovative and practice-oriented. Its broad range of degree programmes, hands-on concept, innovative, application-oriented research and global network make FHNW a diversified and appealing educational institution, a sought-after partner to industry and an attractive employer in northwestern Switzerland.
og:site_nameFHNW
og:localeen_GB
og:imagehttps://www.fhnw.ch/++resource++fhnw.web16theme/img/fhnw_social_media_sharing.jpg
og:image:typeimage/jpeg
og:image:width1200
og:image:height630
X-UA-CompatibleIE=edge
Content-Typetext/html; charset=utf-8
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 38.2 words is high.
This page contains 574 words. That's ok.
21.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
This page only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s-northwestern-switzerland-fhnw-logo.svgLogo of the University of Applied Sciences and Arts Northwestern SwitzerlandUniversity of Applied Sciences and Arts Northwestern Switzerland
...11619b3-bd81-488d-9b92-c103374e895f.jpegNo alt attribute provided
...ba78fd6-ae26-47e5-a89e-bf5c09b6eb40.jpegNo alt attribute provided

Page structure

H1 heading
(Critically important)
University of Applied Sciences and Arts Northwestern Switzerland
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 University of Applied Sciences and Arts Northwestern Switzerland
H2 COVID 19: Information on the protection concept at the FHNW
H2 FHNW by the Numbers
H2 Locations
H3 FHNW Campus Muttenz
H3 FHNW Campus Brugg-Windisch
H3 FHNW Campus Olten
H3 FHNW Academy of Music
H3 FHNW School of Education, Solothurn
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.
LinkAttributesAnchor text
https://www.fhnw.ch/en/Anchor Skip to main content
https://www.fhnw.ch/enIMG-ALT Logo of the University of Applied Sciences and Arts Northwestern Switzerland
/en/degree-programmesFields of Study
/en/degree-programmes/undergra...Undergraduate Programmes
/en/degree-programmes/graduate...Graduate Programmes
/en/degree-programmes/informat...Information Events
/en/degree-programmes/aboutAbout Degree Programmes
/en/degree-programmes/applied-...Applied Psychology
/en/degree-programmes/architec...Architecture, Civil Engineering and Geomatics
/en/degree-programmes/art-and-...Art and Design
/en/degree-programmes/businessBusiness
/en/degree-programmes/computer...Computer Science and Information Technology
/en/degree-programmes/educationEducation
/en/degree-programmes/engineeringEngineering
/en/degree-programmes/lifescie...Life Sciences
/en/degree-programmes/musicMusic
/en/degree-programmes/social-workSocial Work
/en/continuing-educationText duplicate Fields of Study
/en/continuing-education/masMaster of Advanced Studies
/en/continuing-education/mbaMaster of Business Administration
/en/continuing-education/dasDiploma of Advanced Studies
/en/continuing-education/casCertificate of Advanced Studies
/en/continuing-education/coursesContinuing Education Courses
/en/continuing-education/confe...Conferences
/en/continuing-education/aboutAbout Continuing Education
/en/continuing-education/appli...Text duplicate Applied Psychology
/en/continuing-education/archi...Text duplicate Architecture, Civil Engineering and Geomatics
/en/continuing-education/art-a...Text duplicate Art and Design
/en/continuing-education/businessText duplicate Business
/en/continuing-education/compu...Text duplicate Computer Science and Information Technology
/en/continuing-education/educa...Text duplicate Education
/en/continuing-education/engin...Text duplicate Engineering
/en/continuing-education/lifes...Text duplicate Life Sciences
/en/continuing-education/musicText duplicate Music
/en/continuing-education/socia...Text duplicate Social Work
/en/research-and-servicesCollaboration with us
/en/research-and-services/appl...Text duplicate Applied Psychology
/en/research-and-services/arch...Text duplicate Architecture, Civil Engineering and Geomatics
/en/research-and-services/art-...Text duplicate Art and Design
/en/research-and-services/busi...Text duplicate Business
/en/research-and-services/educ...Text duplicate Education
/en/research-and-services/engi...Text duplicate Engineering
/en/research-and-services/life...Text duplicate Life Sciences
/en/research-and-services/musicText duplicate Music
/en/research-and-services/soci...Text duplicate Social Work
/en/internationalOverview
/en/international/degree-progr...Degree Programmes
/en/international/continuing-e...Continuing Education
/en/international/researchResearch
/en/about-fhnw/portraitPortrait
/en/about-fhnw/organisationOrganisation
/en/about-fhnw/facts-and-figuresFacts & Figures
/en/about-fhnw/strategic-initi...Strategic Initiatives
/en/about-fhnw/diversityDiversity at the FHNW
/en/about-fhnw/schoolsSchools
/en/about-fhnw/schools/school-...School of Applied Psychology
/en/about-fhnw/schools/archite...School of Architecture, Civil Engineering and Geomatics
/en/about-fhnw/schools/academy...Academy of Art and Design
/en/about-fhnw/schools/businessSchool of Business
/en/about-fhnw/schools/school-...School of Education
/en/about-fhnw/schools/school-...School of Engineering
/en/about-fhnw/schools/lifesci...School of Life Sciences
/en/about-fhnw/schools/academy...Academy of Music
/en/about-fhnw/schools/school-...School of Social Work
/en/about-fhnw/alumni-fhnwAlumni FHNW
/en/about-fhnw/stiftung-fhnwStiftung FHNW
/@@multilingual-selector/e50ef...DE
/en/about-fhnw/locationsLocations and Contact
/en/about-fhnw/librariesLibraries
/en/media-cornerMedia Relations
https://www.xing.com/companies...New window External No Text
https://twitter.com/FHNWNew window External No Text
https://www.facebook.com/fhnw.chNew window External No Text
https://www.linkedin.com/schoo...New window External No Text
/en/media-corner/newsroom/news...Further information
/en/about-fhnw/facts-and-figuresContinue
/de/die-fhnw/standorte/campus-...More information about the location
https://www.google.ch/maps/dir...New window External calculate route
/en/about-fhnw/locations/brugg...Text duplicate More information about the location
https://www.google.ch/maps/dir...New window External Text duplicate calculate route
/en/about-fhnw/locations/campu...Text duplicate More information about the location
https://www.google.ch/maps/dir...New window External Text duplicate calculate route
https://www.google.ch/maps/dir...New window External Text duplicate calculate route
https://www.google.ch/maps/dir...New window External Text duplicate calculate route
/en/degree-programmesText duplicate Degree Programmes
/en/continuing-educationText duplicate Continuing Education
/en/research-and-servicesResearch and Services
/en/about-fhnw/schoolsText duplicate Schools
/en/about-fhnw/organisationText duplicate Organisation
/en/about-fhnw/organisation/bo...Management
/en/about-fhnw/facts-and-figuresText duplicate Facts & Figures
/en/imprint/data-protectionLegal
/en/imprint/accessibilityAccessibility
https://www.fhnw.ch/en/imprintImprint
/en/en/about-fhnw/services/it-...IT Support
https://inside.fhnw.ch/External Subdomain Login Inside-FHNW
https://www.swissuniversities.ch/New window External No Text
https://eua.eu/New window External No Text
https://www.fhnw.ch/en/search_eduSearch degree programmes
/en/search_filterSearch continuing education
/en/search_profilesSearch people
/en/about-fhnw/eventsSearch events
/en/media-corner/newsroom/newsSearch news

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.fhnw.ch/en/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.08 seconds.
This page only loads 1 CSS files. That's ok.
This page only loads 2 JavaScript files. That's good!
The file size of the HTML document is fine (36 kB).

HTTP Response Header

NameValue
dateThu, 22 Jul 2021 09:06:39 GMT
serverwaitress
strict-transport-securitymax-age=300
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
cache-controlmax-age=0, s-maxage=900, must-revalidate
content-languageen
content-typetext/html;charset=utf-8
expiresMon, 25 Jul 2011 09:06:39 GMT
varyCookie,Accept-Encoding
x-cache-operationplone.app.caching.moderateCaching
x-cache-ruleplone.content.itemView
x-varnish2470699 681192
age0
accept-rangesbytes
content-encodinggzip
content-length6845
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 350 referring domains.
This page has 2,869 backlinks.
This page has backlinks from 236 different ip addresses.
Facebook popularity
(Somewhat important)
This page has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

Sitemap: https://www.fhnw.ch/sitemap.xml.gz

# Define access-restrictions for robots/spiders
# http://www.robotstxt.org/wc/norobots.html


# By default we allow robots to access all areas of our site
# already accessible to anonymous users

User-agent: *
Disallow: /de/personen/*/@@images/portrait_foto_big/f_fullwidthtop
Disallow: /en/personen/*/@@images/portrait_foto_big/f_fullwidthtop


# Add Googlebot-specific syntax extension to exclude forms
# that are repeated for each piece of content in the site
# the wildcard is only supported by Googlebot
# http://www.google.com/support/webmasters/bin/answer.py?answer=40367&ctx=sibling

User-Agent: Googlebot
Disallow: /*?
Disallow: /*atct_album_view$
Disallow: /*folder_factories$
Disallow: /*folder_summary_view$
Disallow: /*login_form$
Disallow: /*mail_password_form$
Disallow: /*search$
Disallow: /*search_rss$
Disallow: /*sendto_form$
Disallow: /*summary_view$
Disallow: /*thumbnail_view$
Disallow: /*view$
Disallow: /de/sandkasten/*
Disallow: /en/sandkasten/*

Facebook popularity

Shares / Likes / Comments
70

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.fhnw.ch
University of Applied Sciences and Arts Northwestern Switzerland | ...
FHNW is one of Switzerland’s leading universities of applied sciences and arts, actively involved in teaching, research, continuing education and service provision – both innovative and practice-oriented. Its broad range of degree programmes, hands-on concept, innovative, application-oriented research and global network make FHNW a diversified and appealing educational institution, a sought-after partner to industry and an attractive employer in northwestern Switzerland.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Applied79%Check
Sciences79%Check
Arts79%Check
Applied Sciences79%Check
Sciences and Arts79%Check
Applied Sciences Arts79%Check
Applied Sciences Arts Northwestern78%Check
Switzerland78%Check
Northwestern78%Check
Sciences Arts Northwestern Switzerland77%Check

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