Kent.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
79% 
Page structure
100% 
Link structure
92% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.13 s
File size
49.40 kB
Words
503
Media files
3
Number of links
70 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Kent County Council
The length of the page title is perfect. (258 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Find information on all of the services Kent County Council provides.
The length of the meta description is perfect. (421 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Australia
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verification_mfZqPSDLrihyKyggoEaGeRAuoWroLdabVIis-LlFrA
descriptionFind information on all of the services Kent County Council provides.
keywordsHome; Kent County Council; Kent Council; KCC; Kent; Kent County; KCC council; county council; Kent cc; kentcc
super-keywordsEmpty
DC.created05/09/2013 13:16
DC.dateSubmitted2003-01-01 00:00:00
DC.descriptionFind information on all of the services Kent County Council provides.
DC.identifierhttps://www.kent.gov.uk/home
DC.issued16/07/2021 17:24
DC.date.modified2021-07-16 17:24:32
DC.publisherKent County Council
DC.titleHome
DC.languageeng
DC.subjectHome; Kent County Council; Kent Council; KCC; Kent; Kent County; KCC council; county council; Kent cc; kentcc
AZEmpty
DC.coverageKent
langen
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 503 words. That's ok.
26.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.69 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ets/file/0019/108613/newsletter-icon.svgNo alt attribute provided
data:[...] Base64Keep cool in Kent. Drink plenty of water. Learn how to keep cool in hot weather.
...digital/kentgov/dist/images/kcc-logo.svgKent County Council

Page structure

H1 heading
(Critically important)
Kent County Council homepage
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Kent County Council homepage
H2 Council media releases
H2 Services and information
H2 Join our mailing list
H2 Brexit: New rules are here
H2 Coronavirus (COVID-19)
H2 Foster for Kent
H2 Give website feedback
H2 Support links
H2 Keep up to date
H3 KCC leads on new business-support project
H3 Heat Health Alert for Vulnerable Kent Residents
H3 5-year plan for Kent’s £24 billion highway network published by Kent County Council
H3 Education and children
H3 Leisure and community
H3 Roads and travel
H3 Jobs
H3 Social care and health
H3 Environment, waste and planning
H3 Business
H3 Births, ceremonies and deaths
H3 About the council
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 17 external links on this page.
LinkAttributesAnchor text
https://www.kent.gov.uk/Anchor Skip to content
A-TITLE Skip to page content
https://www.kent.gov.uk/Kent County Council
/social-care-and-health/health...Coronavirus (COVID-19)
/about-the-council/uk-has-left...Brexit
https://kccmediahub.net/?p=13730External KCC leads on new business-support project
https://kccmediahub.net/?p=13725External Heat Health Alert for Vulnerable Kent Residents
https://kccmediahub.net/?p=13722External 5-year plan for Kent’s £24 billion highway network published by Kent County Council
/education-and-childrenEducation and children
/education-and-children/school...school places
/education-and-children/school...Kent Test
/education-and-children/school...term dates
/education-and-children/school...free school meals
/education-and-children/colleg...college and sixth form
/education-and-children/specia...Special educational needs and disability (SEND local offer)
/education-and-children/childc...Information for childcare providers
/leisure-and-communityLeisure and community
/leisure-and-community/librarieslibraries
/leisure-and-community/kent-co...country parks
/leisure-and-community/artsarts
/leisure-and-community/history...history and heritage
/leisure-and-community/broadbandbroadband
/leisure-and-community/communi...community grants
/leisure-and-community/volunte...volunteering
/leisure-and-community/consume...consumer protection
/roads-and-travelRoads and travel
/roads-and-travel/travelling-a...bus passes
/roads-and-travel/report-a-pro...report a problem
/roads-and-travel/travelling-a...roadworks
/roads-and-travel/travelling-a...disabled parking - Blue Badge
/roads-and-travel/road-safetyroad safety
https://www.kent.gov.uk/jobsJobs
https://jobsearch.kent.gov.uk/External Subdomain jobs at Kent County Council
/jobs/careers-with-us/careers-...children's social work
/jobs/careers-with-us/careers-...adult social care
/jobs/starting-your-career/be-...apprenticeships
http://www.kentfostering.co.uk/External foster carers
/social-care-and-healthSocial care and health
/social-care-and-health/health...coronavirus
/social-care-and-health/care-a...care and support
/social-care-and-health/report...report abuse
/education-and-children/adopti...adoption and fostering
/social-care-and-health/care-a...housing and care homes
/social-care-and-health/care-a...help to live at home
/social-care-and-health/healthhealth
/environment-waste-and-planningEnvironment, waste and planning
/environment-waste-and-plannin...rubbish and recycling
/environment-waste-and-plannin...planning applications
/environment-waste-and-plannin...public rights of way
/environment-waste-and-plannin...flooding and drainage
https://www.kent.gov.uk/businessBusiness
/business/business-loans-and-f...loans and funding
/environment-waste-and-plannin...business waste
/business/trading-standardstrading standards
/business/propertyproperty we own
/births-ceremonies-and-deathsBirths, ceremonies and deaths
/births-ceremonies-and-deaths/...births
/births-ceremonies-and-deaths/...deaths
/births-ceremonies-and-deaths/...weddings and civil partnerships
/births-ceremonies-and-deaths/...citizenship ceremonies
/about-the-councilAbout the council
/about-the-council/uk-has-left...Text duplicate Brexit
/about-the-council/finance-and...budget
/about-the-council/have-your-s...consultations
/about-the-council/how-the-cou...council meetings
https://democracy.kent.gov.uk/...External Subdomain county councillors
/about-the-council/contact-uscontact us
/about-the-council/how-the-cou...elections
http://kccmediahub.net/External news
https://mailchi.mp/kent.gov.uk...External Join our mailing list Get news, updates and information from us direct to your inbox.
/social-care-and-health/health...IMG-ALT Keep cool in Kent. Drink plenty of water. Learn how to keep cool in hot weather.
http://go.pardot.com/e/851633/...External Subdomain Brexit: New rules are here New rules apply to things like travel and doing business with Europe. Visit GOV.UK to find out what you need to do.
/social-care-and-health/health...Coronavirus (COVID-19) The latest news on coronavirus in Kent, including links to the NHS and Public Health England advice.
https://www.kentfostering.co.uk/External Foster for Kent It's the little things that make a big difference. Maybe you could be a foster carer? Contact Kent Fostering today.
https://websurveys2.govmetric....New window Nofollow External Subdomain green smiley (good)
A-TITLE Rate this page as good
https://websurveys2.govmetric....New window Nofollow External Subdomain orange smiley (average)
A-TITLE Rate this page as average
https://websurveys2.govmetric....New window Nofollow External Subdomain red smiley (poor)
A-TITLE Rate this page as poor
/about-the-council/contact-usContact us
/about-the-council/about-the-w...About the website
/about-the-council/about-the-w...Privacy statement
/about-the-council/about-the-w...Cookies
/about-the-council/about-the-w...Accessibility statement
https://www.kent.gov.uk/sitemapSite map
https://www.kent.gov.uk/Text duplicate IMG-ALT Kent County Council
https://twitter.com/kent_ccExternal KCC on Twitter
https://www.facebook.com/KentC...External KCC on Facebook
https://www.youtube.com/user/K...External KCC on YouTube
https://mailchi.mp/kent.gov.uk...External KCC mailing list

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kent.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.13 seconds.
This page only loads 2 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
transfer-encodingchunked
connectionkeep-alive
varyAccept-Encoding
cache-controlmax-age=0, private
x-cacheHIT from squizedge.net
dateSat, 17 Jul 2021 19:53:15 GMT
x-content-type-optionsnosniff
serveropenresty
age3728
x-ua-compatibleIE=edge
via1.1 squizedge.net
x-upgrade-enabledoff
x-frame-optionsSAMEORIGIN
x-request-id92b1c3e3-f562-497a-89b4-d72b97f977ae
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,977 referring domains.
This page has 1,276,263 backlinks.
This page has backlinks from 3,850 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares, comments and likes on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

# Disallow some matrix defaults
User-agent: *
Disallow: /*?a=
Disallow: /*?sq_content_src=
Disallow: /*_recache
Disallow: /*_edit
Disallow: /*_admin
Disallow: /*_login
Disallow: /*_performance
Disallow: /*_design
Disallow: /*_web_services
Disallow: /_test
Disallow: /_test/*
Disallow: /_preview
Disallow: /_preview/*
Disallow: /web-services
Disallow: /web-services/*
Disallow: /leisure-and-community/parks-and-outdoor-activities/test-landing-page
Disallow: /leisure-and-community/parks-and-outdoor-activities/test-landing-page/*
Disallow: /leisure-and-community/parks-and-outdoor-activities/find-a-kent-country-park
Disallow: /social-care-and-health/health/healthy-living/alcohol/quiz-api
Disallow: /social-care-and-health/health/healthy-living/alcohol/know-your-score-quiz/*
Disallow: /social-care-and-health/health/one-you-kent/drink-less/know-your-score-quiz/*
Disallow: /my-account-support
Disallow: /my-account-support/*
Disallow: /education-and-children/schools/school-transport/school-transport-for-children-with-special-educational-needs/travel-training/travel-training
Disallow: /education-and-children/special-educational-needs/school-information-for-special-educational-needs-sen/school-transport-for-children-with-special-educational-needs/travel-training/travel-training
Disallow: /roads-and-travel/school-transport/school-transport-for-children-with-special-educational-needs/travel-training/travel-training
Disallow: /social-care-and-health/care-and-support/disability/learning-disability/special-educational-needs/school-information-for-special-educational-needs-sen/school-transport-for-children-with-special-educational-needs/travel-training/travel-training
Disallow: /social-care-and-health/health/care-and-support/disability/learning-disability/special-educational-needs/school-information-for-special-educational-needs-sen/school-transport-for-children-with-special-educational-needs/travel-training/travel-training
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Disallow: /leisure-and-community/community-grants-and-funding/member-grants/articles/
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Disallow: /elements
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Disallow: /roads-and-travel/what-we-look-after/roads/potholes/districts/*
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Disallow: /about-the-council/contact-us/blue-badge/*
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Disallow: /about-the-council/contact-us/driver-education/*
Disallow: /about-the-council/contact-us/education
Disallow: /about-the-council/contact-us/education/*
Disallow: /about-the-council/contact-us/highways
Disallow: /about-the-council/contact-us/highways/*
Disallow: /about-the-council/contact-us/libraries-and-archives
Disallow: /about-the-council/contact-us/libraries-and-archives/*
Disallow: /about-the-council/contact-us/registrations
Disallow: /about-the-council/contact-us/registrations/*
Disallow: /about-the-council/contact-us/public-rights-of-way
Disallow: /about-the-council/contact-us/public-rights-of-way/*
Disallow: /about-the-council/contact-us/school-transport
Disallow: /about-the-council/contact-us/school-transport/*
Disallow: /about-the-council/contact-us/waste-and-recycling
Disallow: /about-the-council/contact-us/waste-and-recycling/*
Disallow: /about-the-council/contact-us/general-enquiries
Disallow: /about-the-council/contact-us/general-enquiries/*
Disallow: /service-unavailable-15-may-2019
Disallow: /service-unavailable
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Disallow: /about-the-council/about-the-website/third-party-accessibility-statements
Disallow: /about-the-council/about-the-website/third-party-accessibility-statements/*

Search preview

www.kent.gov.uk
Home - Kent County Council
Find information on all of the services Kent County Council provides.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kent93%Check
Kent County86%Check
Kent County Council83%Check
Council79%Check
County Council79%Check
Kent 2467%Check
Council Homepage66%Check
Council home Page61%Check
information50%Check
Services50%Check

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