Madd.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
75% 
Page structure
79% 
Link structure
33% 
Server
54% 
External factors
100% 
SEO Score
Response time
0.94 s
File size
264.80 kB
Words
926
Media files
33
Number of links
125 internal / 34 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MADD | Mothers Against Drunk Driving
The length of the page title is perfect. (349 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The mission of Mothers Against Drunk Driving (MADD) is to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking.
The meta description is too long: 1110 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.madd.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionThe mission of Mothers Against Drunk Driving (MADD) is to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking.
generatorPowered by Slider Revolution 5.4.6.2 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface.
com.silverpop.brandeddomainswww.pages08.net
langen-us
twitter:cardsummary_large_image
twitter:descriptionThe mission of Mothers Against Drunk Driving (MADD) is to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking.
twitter:titleMADD | Mothers Against Drunk Driving
twitter:site@MADDOnline
twitter:imagehttps://www.madd.org/wp-content/uploads/2015/03/POP_NationwideAd_V4.png
twitter:creator@MADDOnline
fb:app_id113404100068
og:localeen_US
og:typewebsite
og:titleMADD | Mothers Against Drunk Driving
og:descriptionThe mission of Mothers Against Drunk Driving (MADD) is to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking.
og:urlhttps://www.madd.org/
og:site_nameMADD
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 926 words. That's ok.
27.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.15 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 49 JavaScriptt files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
22 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This website is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...tent/uploads/2017/08/MADD_logo_small.pngMADDMADD
...ent/uploads/2017/08/MADD_Retina_Logo.pngMADDMADD
...tent/uploads/2017/08/MADD_logo_small.pngMADDMADD
data:[...] Base64Stay Safe Out ThereMADD-2003-COVID19-HP-Slice
data:[...] Base64Help Save LivesMADD-2006-Summer-HPSlider
data:[...] Base64No alt attribute providedCarousel_Help01
data:[...] Base64No alt attribute providedVolunteer-Now
data:[...] Base64No alt attribute providedsmCarouselBack_Newsletter
data:[...] Base64No alt attribute providedfamily with two kids travel by car in mountains
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Pledge ImagePledge Image
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...t/uploads/2020/07/platinum_2020_logo.pngMADD Guidestar Platinum Seal of Transparency
Video URLWidthHeight
https://www.madd.org/video/rearview3.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Home
H2 The mission of Mothers Against Drunk Driving (MADD) is to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking.
H2 Drunk Driving is still the #1 cause of death on our roadways.
H2 Drunk and drugged driving comes with a cost - and it is one that robs us of mothers, fathers, sisters, brothers, spouses and friends. Meet the people behind the statistics.
H2 A FUTURE OF NO MORE VICTIMS®
H2 BEEN IMPACTED? GET HELP.
H2 YOUR CONTRIBUTION HELPS SAVE A LIFE. SUPPORT MADD.
H3 INCIDENTS A DAY
H3 PEOPLE KILLED IN 2018
H3 INJURIES PER YEAR
H3 Volunteer
H3 Take Action
H3 GET LOCAL
H3 Fundraise
H4 The Mission
H4 THE THREAT
H4 THE HUMAN TOLL
H4 The Solution
H4 MADD's PARTNERS
Some anchor texts are used more than once.
3 links don't have an anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are too many external links (34) on this page.
LinkAttributesAnchor text
http://www.maddvip.org/New window External Victim Impact Panels
/local-offices/Local Offices
https://www.madd.org/blog/Blog
/about-us/contact-us/Contact Us
https://www.madd.org/IMG-ALT MADD
A-TITLE MADD
https://www.madd.org/the-problem/The Problem
https://www.madd.org/statistics/Statistics
/state-statistics/New window Drunk Driving by State
https://www.madd.org/the-problem/Drunk Driving
https://www.madd.org/the-problem/Drugged Driving
https://www.madd.org/the-problem/Teen Drinking
/the-problem/myths-and-facts/Myths and Facts
/the-solution/The Solution
https://www.madd.org/les/Law Enforcement Support
/the-solution/drunk-driving/Drunk Driving Prevention
/the-solution/drunk-driving/su...High-Visibility Law Enforcement
/the-solution/drunk-driving/ig...Ignition Interlocks
/the-solution/drunk-driving/se...Advanced Vehicle Technology
/the-solution/drunk-driving/pu...Public Support
/the-solution/drunk-driving/ti...Tie One On For Safety®
/the-solution/drunk-driving/ri...Rideshare
/the-solution/drugged-driving-...Drugged Driving Prevention
/the-solution/teen-drinking-pr...Teen Drinking Prevention
/the-solution/teen-drinking-pr...Why 21?
/the-solution/power-of-parents/Power of Parents
http://powerofyouth.com/External Power of You(th)
https://www.madd.org/get-help/Get Help
/get-help/victim-assistance/Victim Assistance
/get-help/civil-attorney-direc...Find a Attorney
/get-help/concerned-citizen/I’m a Concerned Citizen
http://www.maddvip.org/New window External Find a Victim Impact Panel
/get-involved/Get Involved
/get-involved/Anchor Honor
http://madd.donordrive.com/ind...New window External Subdomain Create a Tribute
http://www.walklikemadd.org/New window External Walk Like MADD®
http://madd.donordrive.com/ind...New window External Subdomain Fundraise for MADD
/get-involved/Anchor Act
/get-involved/take-action/Take Action
https://www.madd.org/volunteer/Volunteer
/get-involved/get-connected/Stay Informed
/get-involved/Anchor Give
https://www.madd.org/donate-now/Online Gift
/donate-now/make-honormemorial...Honor/Memorial Gift
/local-offices/Give Locally
/about-us/partners/corporate-p...Corporate Giving
http://www.walklikemadd.org/New window External Walk With Us
https://www.carsformadd.org/New window External Vehicle Donation
/donate-now/planned-giving/Planned Giving
http://madd.donordrive.com/New window External Subdomain DIY Fundraising
/donate-now/safe-ride/Safe Ride
https://www.madd.org/about-us/About MADD
/about-us/our-story/Our Story
https://www.madd.org/history/History
/about-us/careers/Careers & Internships
A-TITLE Work for MADD
/about-us/leadership/Leadership
/about-us/partners/Partners
https://www.madd.org/about-us/Media Center
https://www.madd.org/blog/Text duplicate Blog
/about-us/press-releases/Press Releases
https://www.madd.org/about-us/PSAs
https://www.madd.org/donate-now/DONATE NOW
https://www.madd.org/the-problem/Text duplicate The Problem
https://www.madd.org/statistics/Text duplicate Statistics
/state-statistics/New window Text duplicate Drunk Driving by State
https://www.madd.org/the-problem/Text duplicate Drunk Driving
https://www.madd.org/the-problem/Text duplicate Drugged Driving
https://www.madd.org/the-problem/Text duplicate Teen Drinking
/the-problem/myths-and-facts/Text duplicate Myths and Facts
/the-solution/Text duplicate The Solution
https://www.madd.org/les/Text duplicate Law Enforcement Support
/the-solution/drunk-driving/Text duplicate Drunk Driving Prevention
/the-solution/drunk-driving/su...Text duplicate High-Visibility Law Enforcement
/the-solution/drunk-driving/ig...Text duplicate Ignition Interlocks
/the-solution/drunk-driving/se...Text duplicate Advanced Vehicle Technology
/the-solution/drunk-driving/pu...Text duplicate Public Support
/the-solution/drunk-driving/ti...Text duplicate Tie One On For Safety®
/the-solution/drunk-driving/ri...Text duplicate Rideshare
/the-solution/drugged-driving-...Text duplicate Drugged Driving Prevention
/the-solution/teen-drinking-pr...Text duplicate Teen Drinking Prevention
/the-solution/teen-drinking-pr...Text duplicate Why 21?
/the-solution/power-of-parents/Text duplicate Power of Parents
http://powerofyouth.com/External Text duplicate Power of You(th)
https://www.madd.org/get-help/Text duplicate Get Help
/get-help/victim-assistance/Text duplicate Victim Assistance
/get-help/civil-attorney-direc...Text duplicate Find a Attorney
/get-help/concerned-citizen/Text duplicate I’m a Concerned Citizen
http://www.maddvip.org/New window External Text duplicate Find a Victim Impact Panel
/get-involved/Text duplicate Get Involved
/get-involved/Anchor Text duplicate Honor
http://madd.donordrive.com/ind...New window External Subdomain Text duplicate Create a Tribute
http://www.walklikemadd.org/New window External Text duplicate Walk Like MADD®
http://madd.donordrive.com/ind...New window External Subdomain Text duplicate Fundraise for MADD
/get-involved/Anchor Text duplicate Act
/get-involved/take-action/Text duplicate Take Action
https://www.madd.org/volunteer/Text duplicate Volunteer
/get-involved/get-connected/Text duplicate Stay Informed
/get-involved/Anchor Text duplicate Give
https://www.madd.org/donate-now/Text duplicate Online Gift
/donate-now/make-honormemorial...Text duplicate Honor/Memorial Gift
/local-offices/Text duplicate Give Locally
/about-us/partners/corporate-p...Text duplicate Corporate Giving
http://www.walklikemadd.org/New window External Text duplicate Walk With Us
https://www.carsformadd.org/New window External Text duplicate Vehicle Donation
/donate-now/planned-giving/Text duplicate Planned Giving
http://madd.donordrive.com/New window External Subdomain Text duplicate DIY Fundraising
/donate-now/safe-ride/Text duplicate Safe Ride
https://www.madd.org/about-us/Text duplicate About MADD
/about-us/our-story/Text duplicate Our Story
https://www.madd.org/history/Text duplicate History
/about-us/careers/Text duplicate Careers & Internships
A-TITLE Work for MADD
/about-us/leadership/Text duplicate Leadership
/about-us/partners/Text duplicate Partners
https://www.madd.org/about-us/Text duplicate Media Center
https://www.madd.org/blog/Text duplicate Blog
/about-us/press-releases/Text duplicate Press Releases
https://www.madd.org/about-us/Text duplicate PSAs
https://www.madd.org/donate-now/Text duplicate DONATE NOW
https://secure.madd.org/page/2...External Subdomain SAVE A LIFE
/voices-of-victims-erin-rollins/Read this Victim's Story >
/voices-of-victims-erin-rollins/No Text
/voices-of-victims-rachel-coll...Text duplicate Read this Victim's Story >
/voices-of-victims-rachel-coll...No Text
/why-we-walk-the-mcconnell-fam...Text duplicate Read this Victim's Story >
/why-we-walk-the-mcconnell-fam...No Text
/the-solution/Learn More
https://www.madd.org/donate-now/Text duplicate DONATE NOW
https://www.madd.org/volunteer/Text duplicate Volunteer
https://www.madd.org/volunteer/View More →
/get-involved/take-action/Text duplicate Take Action
/get-involved/take-action/Text duplicate View More →
/local-offices/GET LOCAL
/local-offices/Text duplicate View More →
http://madd.donordrive.com/ind...External Subdomain Fundraise
http://madd.donordrive.com/ind...External Subdomain Text duplicate View More →
https://www.madd.org/get-help/Learn More >
http://bit.ly/2VII5DyExternal No Text
http://velodynelidar.com/New window External No Text
/about-us/partners/View All Partners
https://www.madd.org/donate-now/Text duplicate SAVE A LIFE
https://www.madd.org/the-problem/Text duplicate The Problem
/the-solution/Text duplicate The Solution
https://www.madd.org/get-help/Text duplicate Get Help
/get-involved/Text duplicate Get Involved
https://www.madd.org/about-us/Text duplicate About MADD
https://www.maddvip.org/External Text duplicate Victim Impact Panels
/local-offices/Text duplicate Local Offices
/about-us/contact-us/Text duplicate Contact Us
/privacy-policy/Privacy Policy
http://www.facebook.com/MADD.O...New window External No Text
http://twitter.com/MADDOnlineNew window External No Text
https://www.linkedin.com/compa...New window External No Text
https://www.instagram.com/moth...New window External No Text
https://www.youtube.com/MADDOn...New window External No Text
https://www.guidestar.org/prof...New window External IMG-ALT MADD Guidestar Platinum Seal of Transparency
http://twitter.com/MADDOnlineNew window Nofollow External A-TITLE Follow on Twitter
http://www.facebook.com/MADD.O...New window Nofollow External A-TITLE Follow on Facebook
https://www.instagram.com/moth...New window Nofollow External A-TITLE Follow on Instagram
https://www.youtube.com/MADDOn...New window Nofollow External A-TITLE Follow on YouTube
http://feeds.feedburner.com/ma...New window External Subdomain A-TITLE Rss

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.madd.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.94 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website loads 34 CSS files. This may affect the page load time negatively.
This website loads 49 JavaScriptt files. This may affect the load time negatively.
The file size of the HTML document is fine (265 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 01 Nov 2020 23:47:18 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-pingbackhttps://www.madd.org/xmlrpc.php
link<https://www.madd.org/wp-json/>; rel="https://api.w.org/"
link<https://www.madd.org/>; rel=shortlink
x-lw-cacheSTALE
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 10,911 referring domains.
This website has 669,554 backlinks.
This website has backlinks from 7,610 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: 
Sitemap: https://www.madd.org/sitemap.xml

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.madd.org
MADD | Mothers Against Drunk Driving
The mission of Mothers Against Drunk Driving (MADD) is to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
MADD83%Check
Driving66%Check
Drunk66%Check
MOTHERS66%Check
Drunk Driving66%Check
Drugged Driving60%Check
help fight drugged driving58%Check
Help58%Check
Support54%Check
victims54%Check

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