Mwis.org.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
63% 
Page structure
71% 
Link structure
40% 
Server
24% 
External factors
100% 
SEO Score
Response time
0.76 s
File size
27.80 kB
Words
419
Media files
26
Number of links
68 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home Page
The page title is too short. (108 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, shrink-to-fit=no
application-name 
msapplication-TileColor#FFFFFF
msapplication-TileImage/icon/mstile-144x144.png
msapplication-square70x70logo/icon/mstile-70x70.png
msapplication-square150x150logo/icon/mstile-150x150.png
msapplication-wide310x150logo/icon/mstile-310x150.png
msapplication-square310x310logo/icon/mstile-310x310.png
langen
charsetutf-8

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Page quality

Content
(Critically important)
There are only 419 words on this page. Good pages should have about 1,000 words of useful content.
27.4% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.3 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 5 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/img/template/mwis-logo-grey.pngNo alt attribute provided
/assets/adverts/sport-scotland-logo.pngSport Scotland
/img/template/mwis-logo-green.pngNo alt attribute provided
/assets/adverts/graham_square.jpgNo alt attribute provided
/img/template/facebook-logo.pngNo alt attribute provided
/img/template/twitter-logo.pngNo alt attribute provided
/img/template/youtube-logo.pngNo alt attribute provided
/img/template/instagram-logo.pngNo alt attribute provided
/img/template/google-play.pngNo alt attribute provided
/assets/images/peakdistrictroaches.jpgNo alt attribute provided
/assets/images/helvellyn.jpgNo alt attribute provided
/assets/images/mwisdaytebay2.jpgNo alt attribute provided
/assets/images/synopticchart_home.pngNo alt attribute provided
/assets/images/lakesullswater.jpgNo alt attribute provided
/assets/glenmoresnow.jpgNo alt attribute provided
/assets/adverts/WW_Page.jpgNo alt attribute provided
/assets/adverts/GUM_Page.jpgGraham Uney Mountaineering
/assets/adverts/sport-scotland-logo.pngSport Scotland
...adverts/mountaineering-scotland-logo.pngMountaineering Scotland
/assets/adverts/ami-logo.pngAMI
/img/template/facebook-logo.pngNo alt attribute provided
/img/template/twitter-logo.pngNo alt attribute provided
/img/template/youtube-logo.pngNo alt attribute provided
/img/template/instagram-logo.pngNo alt attribute provided
/img/template/google-play.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Mountain Weather Information Service
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Mountain Weather Information Service
H6 Mountain Weather Information Service Duplicate text
H6 Mountain Weather Information Service Duplicate text
H6 Forecasts
H6 Information
H6 Mountain Info
H6 Funded By
H6 In Association With
Some anchor texts are used more than once.
20 links don't have an anchor text.
There are 6 links with a trivial anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 17 external links on this page.
LinkAttributesAnchor text
https://www.mwis.org.uk/No Text
https://sportscotland.org.uk/New window External IMG-ALT Sport Scotland
https://www.mwis.org.uk/No Text
https://www.mwis.org.uk/homeHome
https://www.mwis.org.uk/forecastsForecasts
/forecasts/videosVideos
https://www.mwis.org.uk/blogBlog
/information/about-usAbout Us
https://www.grahamuneymountain...New window External No Text
https://www.facebook.com/Mount...New window External No Text
https://twitter.com/the_mwisNew window External No Text
https://www.youtube.com/channe...New window External No Text
https://www.instagram.com/the_...New window External No Text
https://play.google.com/store/...New window External Subdomain No Text
/forecasts/scottishLatest Scottish Forecasts
/assets/forecasts/nw-mwi-wm123...New window No Text
/forecasts/scottish/the-northw...No Text
/forecasts/scottish/the-northw...The Northwest Highlands
/assets/forecasts/wh-mwi-wm123...New window No Text
/forecasts/scottish/west-highl...No Text
/forecasts/scottish/west-highl...West Highlands
/assets/forecasts/eh-mwi-wm123...New window No Text
/forecasts/scottish/cairngorms...No Text
/forecasts/scottish/cairngorms...Cairngorms NP and Monadhliath
/assets/forecasts/sh-mwi-wm123...New window No Text
/forecasts/scottish/southeaste...No Text
/forecasts/scottish/southeaste...Southeastern Highlands
/assets/forecasts/su-mwi-wm123...New window No Text
/forecasts/scottish/southern-u...No Text
/forecasts/scottish/southern-u...Southern Uplands
/forecasts/english-and-welshLatest English & Welsh Forecasts
/assets/forecasts/ld-mwi-wm123...New window No Text
/forecasts/english-and-welsh/l...No Text
/forecasts/english-and-welsh/l...Lake District
/assets/forecasts/yd-mwi-wm123...New window No Text
/forecasts/english-and-welsh/y...No Text
/forecasts/english-and-welsh/y...Yorkshire Dales and North Pennines
/assets/forecasts/pd-mwi-wm123...New window No Text
/forecasts/english-and-welsh/p...No Text
/forecasts/english-and-welsh/p...Peak District
/assets/forecasts/sd-mwi-wm123...New window No Text
/forecasts/english-and-welsh/s...No Text
/forecasts/english-and-welsh/s...Snowdonia National Park
/assets/forecasts/bb-mwi-wm123...New window No Text
/forecasts/english-and-welsh/b...No Text
/forecasts/english-and-welsh/b...Brecon Beacons
/forecasts/videosLATEST FORECAST VIDEO (Fri 22/5/20)
https://www.mwis.org.uk/blogOUR BLOG
https://www.mwis.org.uk/blogTrivial anchor text
Read More
/information/about-usABOUT US
/information/about-usText duplicate Trivial anchor text
Read More
/information/day-with-mwisA DAY WITH MWIS
/information/day-with-mwisText duplicate Trivial anchor text
Read More
/forecasts/synoptic-chartsSYNOPTICS AND OBSERVATIONS
/forecasts/synoptic-chartsText duplicate Trivial anchor text
Read More
/information/webcamsWEBCAMS
/information/webcamsText duplicate Trivial anchor text
Read More
/forecasts/avalancheSAIS AVALANCHE INFORMATION
/forecasts/avalancheText duplicate Trivial anchor text
Read More
https://www.wheelwrights.com/External No Text
https://www.grahamuneymountain...External IMG-ALT Graham Uney Mountaineering
/forecasts/scottishScottish Forecasts
/forecasts/english-and-welshEnglish & Welsh Forecasts
/forecasts/videosMWIS Forecast Videos
/forecasts/avalancheSAIS Avalanche Forecasts
/forecasts/synoptic-chartsSynoptic Charts
https://www.mwis.org.uk/blogText duplicate Blog
/information/about-usText duplicate About Us
/information/contact-usContact Us
/information/day-with-mwisDay With MWIS
/information/webcamsWebcams
/information/partners/sportsco...Sportscotland
/information/partners/mountain...Mountaineering Scotland
/information/partners/amiAMI
/information/mwis-ambassadorsMWIS Ambassadors
/information/outdoor-linksOutdoor Links
https://sportscotland.org.uk/New window External Text duplicate IMG-ALT Sport Scotland
https://www.mountaineering.scot/External Subdomain Text duplicate IMG-ALT Mountaineering Scotland
https://www.mountain-training....External Text duplicate IMG-ALT AMI
https://www.facebook.com/Mount...New window External No Text
https://twitter.com/the_mwisNew window External No Text
https://www.youtube.com/channe...New window External No Text
https://www.instagram.com/the_...New window External No Text
https://play.google.com/store/...New window External Subdomain No Text
/information/about-us© Mountain Weather Information Service 2020

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.mwis.org.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.76 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website loads 5 javascript files. This may affect the load time negatively.
This website only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (28 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
server
set-cookie74 Characters
set-cookie74 Characters
set-cookie153 Characters
x-aspnetmvc-version5.2
x-frame-optionsSAMEORIGIN
x-frame-optionsSAMEORIGIN
x-aspnet-version4.0.30319
x-content-type-optionsnosniff
x-xss-protection1; mode=block
dateThu, 28 May 2020 22:59:12 GMT
content-length28418
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has excellent links from other websites.
This website has backlinks from 1,650 referring domains.
This website has 125,270 backlinks.
This website has backlinks from 1,082 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Facebook popularity

Shares / Likes / Comments
124

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.mwis.org.uk
Home Page

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Mountain Weather46%Check
Mountain46%Check
Weather45%Check
Service45%Check
Weather Information44%Check
Mountain Weather Information Service44%Check
Information Service44%Check
Information42%Check
Weather Forecasts37%Check
MWIS37%Check

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