Nationalmuseum.ch - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
56% 
Page structure
66% 
Link structure
78% 
Server
71% 
External factors
94% 
SEO Score
Response time
0.63 s
File size
587.40 kB
Words
1192
Media files
23
Number of links
49 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Swiss National Museum
The length of the page title is perfect. (217 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Switzerland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
format-detectiontelephone=no
application-name 
msapplication-TileColor#FFFFFF
msapplication-TileImage/static/nationalmuseum/images/favicon/favicon_144_144.png
msapplication-square70x70logo/static/nationalmuseum/images/favicon/favicon_70_70.png
msapplication-square150x150logo/static/nationalmuseum/images/favicon/favicon_150_150.png
msapplication-wide310x150logo/static/nationalmuseum/images/favicon/favicon_310_150.png
msapplication-square310x310logo/static/nationalmuseum/images/favicon/favicon_310_310.png
theme-color#ffffff
langen
charsetutf-8

Test up to 1.000 webpages of nationalmuseum.ch with our free plan!

Sign Up Free
No trial. It's just free!

Page quality

Content
(Critically important)
The average number of words per sentence of 31.09 words is high.
This page contains 1192 words. That's ok.
25.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is very large (587.4 kB).
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
22 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...der_slider/headerslider-landesmuseum.jpgNo alt attribute provided
...ader_slider/headerslider-forumschwyz.jpgNo alt attribute provided
..._header_slider/headerslider-prangins.jpgNo alt attribute provided
...slider/headerslider-sammlungszentrum.jpgNo alt attribute provided
...0__museum_overview_logo/landesmuseum.jpgNo alt attribute provided
...7__museum_overview_logo/forum-schwyz.jpgNo alt attribute provided
...eum_overview_logo/chateu-de-prangins.jpgNo alt attribute provided
...useum_overview_logo/sammlungszentrum.jpgNo alt attribute provided
.../limmatseite-winter_ga170216-p65-023.jpgNo alt attribute provided
...344__museum_detail_image/forumschwyz.jpgNo alt attribute provided
...tail_image/cdp_chateauinstitutionnel.jpgNo alt attribute provided
...age/slider-sammlungszentrum-gebaeude.jpgNo alt attribute provided
...content_image/teaser-sammlung-online.jpgNo alt attribute provided
..._6095__content_image/museumsrat-2019.jpgMuseumsrat des Schweizerischen NationalmuseumsMuseumsrat des Schweizerischen Nationalmuseums
...content_image/geschaeftsleitung-2018.jpgNo alt attribute provided
...68__content_image/organigramm-snm-en.jpgNo alt attribute provided
...ontent_image/cover-geschaeftsbericht.jpgNo alt attribute provided
...ntent_image/cover-rapport-de-gestion.jpgNo alt attribute provided
...humb__3142__content_image/bildarchiv.jpgNo alt attribute provided
...thumb__3178__content_image/dig-43204.jpgNo alt attribute provided
..._image/textilien-dig-36019_slm-innen.jpgNo alt attribute provided
...humb__4291__content_image/email-icon.jpgNo alt attribute provided
...mb__4290__content_image/magazin-icon.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
National Museum Zurich
Too many H1 headings
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 National Museum Zurich
H1 Forum of Swiss History Schwyz
H1 Château de Prangins
H1 Collection Centre
H1 Contacts
H1 sr-only.footer-term | trans
H2 Collection
H2 Organisation
H2 Management reports
H2 Image archive
H2 Jobs
H2 Library
H2 Study centre
H2 Stay up to date
H3 Museum Council
H3 Management Board
H3 Newsletter
H3 Magazine
H4 Lernende/n Detailhandelsfachfrau/-mann EFZ
H5 left to right:
H5 From left to right:
H6 Empty heading
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (29) on this page.
LinkAttributesAnchor text
https://www.nationalmuseum.ch/enAnchor Our establishments
https://www.nationalmuseum.ch/enAnchor Contacts
https://www.nationalmuseum.ch/enAnchor Collection
https://www.nationalmuseum.ch/enAnchor Organisation
https://www.nationalmuseum.ch/enAnchor Management reports
https://www.nationalmuseum.ch/enAnchor Image archive
https://www.nationalmuseum.ch/enAnchor Jobs
https://www.nationalmuseum.ch/enAnchor Library
https://www.nationalmuseum.ch/enAnchor Study centre
https://www.nationalmuseum.ch/enAnchor Newsletter & Magazine
https://www.nationalmuseum.ch/enSwiss National Museum
https://www.nationalmuseum.ch/enText duplicate Swiss National Museum
https://www.nationalmuseum.ch/enAnchor Text duplicate Our establishments
https://www.nationalmuseum.ch/enAnchor Text duplicate Contacts
https://www.nationalmuseum.ch/enAnchor Text duplicate Collection
https://www.nationalmuseum.ch/enAnchor Text duplicate Organisation
https://www.nationalmuseum.ch/enAnchor Text duplicate Management reports
https://www.nationalmuseum.ch/enAnchor Text duplicate Image archive
https://www.nationalmuseum.ch/enAnchor Text duplicate Jobs
https://www.nationalmuseum.ch/enAnchor Text duplicate Library
https://www.nationalmuseum.ch/enAnchor Text duplicate Study centre
https://www.nationalmuseum.ch/enAnchor Text duplicate Newsletter & Magazine
http://www.landesmuseum.ch/New window External URL anchor text
Swiss National Museum National Museum Zurich Museumstrasse 2 Postfach 8021 Zürich +41 44 218 65 11 info@nationalmuseum.ch http://www.landesmuseum.ch/
http://www.forumschwyz.ch/New window External URL anchor text
Swiss National Museum Forum of Swiss History Schwyz Zeughausstrasse 5 6430 Schwyz +41 41 819 60 11 ForumSchwyz@nationalmuseum.ch http://www.forumschwyz.ch/
http://www.chateaudeprangins.ch/New window External URL anchor text
Swiss National Museum Château de Prangins Avenue du Général Guiguer 3 1197 Prangins +41 22 994 88 90 info.prangins@museenational.ch http://www.chateaudeprang...
http://www.sammlungszentrum.ch/New window External URL anchor text
Swiss National Museum Collection Centre Lindenmoosstrasse 1 8910 Affoltern am Albis +41 44 762 13 13 sammlungszentrum@nationalmuseum.ch http://www.sammlungsz...
http://www.landesmuseum.ch/en/...External Open today from 10:00
http://www.landesmuseum.ch/New window External National Museum Zurich
http://www.forumschwyz.ch/en/y...External Text duplicate Open today from 10:00
http://www.forumschwyz.ch/New window External Forum of Swiss History Schwyz
http://www.chateaudeprangins.c...External closed
http://www.chateaudeprangins.ch/New window External Château de Prangins
http://www.sammlungszentrum.ch/External Text duplicate closed
http://www.sammlungszentrum.ch/New window External Collection Centre
/sammlung_online/New window Online Collection
https://www.admin.ch/opc/de/cl...New window External MSG
/nationalmuseum/organisation/i...IMG-ALT Museumsrat des Schweizerischen Nationalmuseums
/nationalmuseum/organisation/i...No Text
/nationalmuseum/organisation/o...New window Organizational chart detail (in German) (PDF, 152 KB)
/group/geschaeftsbericht/de/ge...New window Geschäftsbericht Schweizerisches Nationalmuseum 2019 (PDF, 14 MB)
/group/geschaeftsbericht/de/ge...New window Geschäftsbericht Schweizerisches Nationalmuseum 2018 (PDF, 15 MB)
/group/geschaeftsbericht/de/ge...New window Geschäftsbericht Schweizerisches Nationalmuseum 2017 (PDF, 13 MB)
/group/geschaeftsbericht/de/ge...New window Geschäftsbericht Schweizerisches Nationalmuseum 2016 (PDF, 25 MB)
/group/geschaeftsbericht/de/ge...New window Geschäftsbericht Schweizerisches Nationalmuseum 2015 (PDF, 18 MB)
/group/geschaeftsbericht/de/ge...New window Geschäftsbericht Schweizerisches Nationalmuseum 2014 (PDF, 13 MB)
/group/geschaeftsbericht/de/ge...New window Geschäftsbericht Schweizerisches Nationalmuseum 2013 (PDF, 12 MB)
http://www.e-periodica.ch/digb...New window External www.e-periodica.ch
/group/geschaeftsbericht/de/ge...New window No Text
/group/geschaeftsbericht/fr/mu...New window Musée national suisse - Rapport de gestion 2019 (PDF, 14 MB)
/group/geschaeftsbericht/fr/mu...New window Musée national suisse - Rapport de gestion 2018 (PDF, 15 MB)
/group/geschaeftsbericht/fr/mu...New window Musée national suisse - Rapport de gestion 2017 (PDF, 13 MB)
/group/geschaeftsbericht/fr/mu...New window Musée national suisse - Rapport de gestion 2016 (PDF, 25 MB)
/group/geschaeftsbericht/fr/mu...New window Musée national suisse - Rapport de gestion 2015 (PDF, 13 MB)
/group/geschaeftsbericht/fr/mu...New window Musée national suisse - Rapport de gestion 2014 (PDF, 13 MB)
/group/geschaeftsbericht/fr/mu...New window Musée national suisse - Rapport de gestion 2013 (PDF, 12 MB)
http://www.e-periodica.ch/digb...New window External Text duplicate www.e-periodica.ch
/group/geschaeftsbericht/fr/mu...New window No Text
http://www.landesmuseum.ch/en/...External Text duplicate Image archive
https://recruitingapp-2754.uma...New window External Subdomain National Museum Zurich Lernende/n Detailhandelsfachfrau/-mann EFZ Jobs Vollzeit | Period: befristet | Department: Museumsbetrieb Jobs
http://www.landesmuseum.ch/en/...External Text duplicate Library
http://www.landesmuseum.ch/en/...External Text duplicate Study centre
http://www.landesmuseum.ch/en/...External No Text
http://www.landesmuseum.ch/en/...External Subscribe now
http://www.landesmuseum.ch/en/...External No Text
http://www.landesmuseum.ch/en/...External Subscribe free of charge
/de/navigation/snav/newsletter...Magazine
/de/navigation/snav/newsletter...Newsletter
http://blog.nationalmuseum.ch/New window External Subdomain No Text
https://www.nationalmuseum.ch/enText duplicate Swiss National Museum
http://www.landesmuseum.ch/New window External Landesmuseum Zürich
http://www.chateaudeprangins.ch/New window External Text duplicate Château de Prangins
http://www.forumschwyz.ch/New window External Forum Schweizer Geschichte Schwyz
http://www.sammlungszentrum.ch/New window External Sammlungszentrum
https://www.nationalmuseum.ch/New window Schweizerisches Nationalmuseum
/en/mediaMedia
/en/legal-disclosureLegal disclosure
https://www.nationalmuseum.ch/enStart
https://www.dachcom.com/New window External DACHCOM

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nationalmuseum.ch/en"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.63 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 5 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is very large (587 kB).
This page only loads 1 CSS files. That's ok.

HTTP Response Header

NameValue
dateWed, 04 Nov 2020 23:14:36 GMT
servernginx
strict-transport-securitymax-age=31536000; includeSubDomains
cache-controlmust-revalidate
x-powered-bypimcore
content-languageen
x-pimcore-output-cache-disable-reasonTargeting matched rules/target groups
expiresWed, 04 Nov 2020 23:14:37 GMT
access-control-allow-origin*
access-control-allow-headersx-requested-with, Content-Type, origin, authorization, accept, client-security-token
varyHost,Accept-Encoding,User-Agent
content-encodinggzip
content-typetext/html; charset=UTF-8
set-cookie209 Characters
x-content-type-optionsnosniff
x-frame-optionssameorigin
x-permitted-cross-domain-policiesmaster-only
x-xss-protection1; mode=block
content-security-policydefault-src https: wss: data: mediastream: blob: filesystem: 'unsafe-inline' 'unsafe-eval'; upgrade-insecure-requests; frame-ancestors 'self'
feature-policyaccelerometer 'self'; camera 'self'; geolocation 'self'; gyroscope 'self'; magnetometer 'self'; microphone 'self'; payment 'self'; usb 'self'
referrer-policystrict-origin-when-cross-origin
transfer-encodingchunked
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This page is referenced by wikipedia.
This page is very well linked from other websites.
This page has backlinks from 29 referring domains.
This page has 52 backlinks.
This page has backlinks from 28 different ip addresses.
Facebook popularity
(Somewhat important)
This page is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Search preview

www.nationalmuseum.ch
Swiss National Museum

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Museum77%Check
National Museum77%Check
National Museum Zurich68%Check
Swiss National Museum68%Check
Swiss National61%Check
Museum Council59%Check
Museum New57%Check
Zurich50%Check
Swiss50%Check
nationalmuseum46%Check

Test up to 1.000 webpages of nationalmuseum.ch with our free plan!

Sign Up Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions