Newmuseum.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
32% 
Page structure
54% 
Link structure
66% 
Server
61% 
External factors
100% 
SEO Score
Response time
0.53 s
File size
31.10 kB
Words
495
Media files
16
Number of links
61 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
New Museum
The page title is too short. (124 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The New Museum is a leading destination for new art and new ideas. It is Manhattan's only dedicated contemporary art museum and is respected internationally for the adventurousness and global scope of its curatorial program.
The meta description is too long: 1408 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=1024
theme-color#e63d96
descriptionThe New Museum is a leading destination for new art and new ideas. It is Manhattan's only dedicated contemporary art museum and is respected internationally for the adventurousness and global scope of its curatorial program.
keywordsnew art, new ideas, marcia tucker, Bowery, SANAA, triennial, Contemporary art, catalyst, festival of ideas, exhibitions, online art
langen
fb:app_id227687610617873
fb:admins100002438081367
og:titleNew Museum
og:urlhttp://www.newmuseum.org/
og:imagehttps://new-museum.s3.amazonaws.com/img/icons/210x210.png
og:typewebsite
Content-Typetext/html; charset=utf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 495 words on this page. Good pages should have about 1,000 words of useful content.
The average number of words per sentence of 37.17 words is high.
22.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 11 javascript files. This may affect the load time negatively.
A viewport "width=1024" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: 02/01/20
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
New HelloHello Museum
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 New HelloHello Museum
H1 Stay in touch
H2 Hans Haacke: All Connected
H2 Daiga Grantina: What Eats Around Itself
H2 SCREENS SERIES: LUIZ ROQUE
H2 [AR]T in Partnership with Apple
H2 Sign-up to get the latest New Museum news.
H3 Event
H3 Event Duplicate text
H3 Event Duplicate text
H3 Event Duplicate text
H3 Empty heading
H3 FIRST LOOK: NEW ART ONLINE
H3 Dig Deeper
H3 New 235 Bowery New York NY 10002 USA Museum
H4 Featured This Week
H4 Beyond the Bowery
H5 Public Hours
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The amount of internal links is ok.
There are 12 external links on this page.
LinkAttributesAnchor text
https://www.newmuseum.org/joinJoin
https://www.newmuseum.org/supportSupport
https://www.newmuseum.org/aboutAbout
https://www.newmuseum.org/pressPress
/spacerentalSpace Rental
https://www.newmuseum.org/contactContact
https://www.newmuseum.org/New HelloHello Museum
https://www.newmuseum.org/visitVisit
/exhibitionsExhibitions
/calendarEvents
https://www.newmuseum.org/learnLearn
/initiativesInitiatives
https://www.newmuseumstore.org/New window External Store
https://www.newmuseum.org/Anchor No Text
/exhibitions/view/hans-haackeHans Haacke: All Connected On view through January 26 R
/exhibitions/view/daiga-granti...Daiga Grantina: What Eats Around Itself On view through May 17 R
/exhibitions/view/screens-seri...SCREENS SERIES: LUIZ ROQUE On view through January 26 R
/pages/view/ar-t[AR]T in Partnership with Apple R
/calendarView full calendar
/calendar/view/1578/new-inc-an...Over the course of two weekends, January 24 to 26 and February 1 to 2, NEW INC and Ruinart Champagne present “Forever First” Mixed Reality Pop-Up. The pop-up...
/calendar/view/1610/luiz-roque...Join us for a screening and discussion with Luiz Roque and curator Margot Norton. This program is held in conjunction with Roque's Screens Series exhibition,...
/calendar/view/1554/first-satu...“Daiga Grantina: What Eats Around Itself” features a mixed-medium installation that mimics the growth of lichen. Grantina uses synthetic materials with vibra...
/calendar/view/1616/peter-saul...Join us for a special conversation between artist Peter Saul and Massimiliano Gioni, Edlis Neeson Artistic Director of the New Museum and co-curator of “Pete...
https://www.newmuseum.org/visitVisit Us R
/pages/view/ar-t[AR]T IN PARTNERSHIP WITH…
/exhibitions/view/cassie-mcqua...FIRST LOOK: NEW ART ONLINE BLACK ROOM
https://www.newmuseum.org/joinJoin Membership is about seeing it first.
http://www.newmuseumstore.org/...External Store Gifts and artist-designed products.
https://archive.newmuseum.org/External Subdomain Digital Archive 40+ years of New Art, New Ideas.
/pages/view/new-inc-1NEW INC The first museum-led incubator.
/pages/view/ideascityIdeasCity Art, culture, and the future of cities.
http://rhizome.org/External Rhizome Born-digital art and culture.
https://www.newmuseum.org/New 235 Bowery New York NY 10002 USA Museum
https://www.newmuseum.org/visitText duplicate Visit
https://buy.acmeticketing.com/...New window External Subdomain Get Tickets
/visit?_escaped_fragment_=hour...Hours & Admission
/audioguidesAudio Guides
/visit?_escaped_fragment_=toursTours
/visit?_escaped_fragment_=neig...Neighborhood
/exhibitionsText duplicate Exhibitions
/exhibitions/currentCurrent
/exhibitions/upcomingUpcoming
/exhibitions/pastPast
/exhibitions/onlineFirst Look
/calendarText duplicate Events
/calendar/todayToday
/calendarText duplicate Upcoming
/calendar/pastText duplicate Past
https://www.newmuseum.org/learnText duplicate Learn
/resourcesResource Center
/pages/view/bodyR&D Seasons
/pages/view/educationSchool and Teen Programs
https://archive.newmuseum.org/New window External Subdomain Digital Archive
/calendar/series/firstsaturdaysFirst Saturdays for Families
/visit?_escaped_fragment_=toursText duplicate Tours
/initiativesText duplicate Initiatives
/pages/view/ideascityIdeasCity
/pages/view/new-inc-1NEW INC
/pages/view/rhizomeRhizome
https://www.newmuseum.org/aboutText duplicate About
https://www.newmuseum.org/followFollow Us
https://www.newmuseum.org/contactContact Us
https://www.newmuseum.org/pressText duplicate Press
/spacerentalText duplicate Space Rental
https://www.newmuseum.org/joinText duplicate Join
https://www.newmuseumstore.org/New window External Text duplicate Store
/pages/view/privacyPrivacy Policy
https://twitter.com/newmuseumNew window External twitter
https://www.facebook.com/newmu...New window External facebook
https://instagram.com/newmuseumNew window External instagram
https://www.youtube.com/user/n...New window External youtube
https://wearekettle.com/New window External kettlecome say hi!
/?version=mobileBack to mobile site

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.newmuseum.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.53 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website loads 9 CSS files. This may affect the page load time negatively.
This website loads 11 javascript files. This may affect the load time negatively.
The file size of the HTML document is fine (31 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 27 Jan 2020 13:47:45 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
varyAccept-Encoding
varyUser-Agent
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Shopping. This classification is fine.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 7,460 referring domains.
This website has 450,763 backlinks.
This website has backlinks from 5,605 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /admin/
Disallow: /users/
Disallow: /ideascity/about

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.newmuseum.org
New Museum
The New Museum is a leading destination for new art and new ideas. It is Manhattan's only dedicated contemporary art museum and is respected internationally for the adventurousness and global scope of its curatorial program.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
New87%Check
Museum87%Check
New Museum87%Check
NEW ART66%Check
Museum is65%Check
New Ideas63%Check
New York58%Check
Join us57%Check
NEW INC56%Check
ART45%Check

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