Oxfam.ca - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
78% 
Page structure
63% 
Link structure
70% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.86 s
File size
117.70 kB
Words
760
Media files
13
Number of links
69 internal / 37 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Oxfam Canada | Ending Poverty Begins with Women's Rights
The length of the page title is perfect. (550 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Oxfam Canada is part of a global organization working to end the injustice of poverty and inequality, with a focus on women's rights. Join our movement.
The length of the meta description is perfect. (935 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.oxfam.ca/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionOxfam Canada is part of a global organization working to end the injustice of poverty and inequality, with a focus on women's rights. Join our movement.
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
msapplication-TileImagehttps://www.oxfam.ca/wp-content/uploads/2018/11/cropped-oxfam_ico-270x270.png
article:modified_time2020-09-04T20:01:27+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleOxfam Canada | Ending Poverty Begins with Women's Rights
og:descriptionOxfam Canada is part of a global organization working to end the injustice of poverty and inequality, with a focus on women's rights. Join our movement.
og:urlhttps://www.oxfam.ca/
og:site_nameOxfam Canada
og:imagehttps://www.oxfam.ca/wp-content/uploads/2018/10/Oxfam-she-said.jpg
og:image:width1366
og:image:height800
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: I would like to receive email updates from Oxfam Canada. I understand ...
This page contains 760 words. That's ok.
25.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 16.73 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 24 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://www.oxfam.ca/Oxfam Canada
...nt/uploads/2018/06/oxfamcanada_white.pngOxfam Canada logo – click to navigate home
...p-content/uploads/2018/08/playbutton.pngPlay button
...tent/uploads/2018/07/infobutton_fake.jpgMore information buttonMore information button
.../campaigns-icon-homepage@2x-panorama.pngcampaigns-icon-homepage@2xcampaigns-icon-homepage@2x
.../emergency-icon-homepage@2x-panorama.jpgemergency-icon-homepage@2xemergency-icon-homepage@2x
...ache/Green-lightbulb-icon-2-panorama.pngGreen-lightbulb-icon-2Green-lightbulb-icon-2
...d-icon-homepage@2x-panorama-panorama.jpgunweapped-icon-homepage@2x-panoramaunweapped-icon-homepage@2x-panorama
...che/donate-icon-homepage@2x-panorama.pngdonate-icon-homepage@2xdonate-icon-homepage@2x
...p-content/uploads/2018/09/infobutton.gifPhoto credits for the Featured Image on this PageInformation Icon for Photo Credits
...nt/uploads/2018/06/oxfamcanada_white.pngOxfam Canada logooxfamcanada_white
...ent/uploads/2019/01/foot_logo_humcoa.pngHumanitarian Coalition logo
...nt/uploads/2019/01/foot_logo_imagine.pngImagine Canada logo

Page structure

H1 heading
(Critically important)
Oxfam Canada
Too many H1 headings
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Oxfam Canada
H1 THE RACE AGAINST COVID-19
H2 JOIN
H2 US
H2 JOIN US
H3 By Fighting Inequality, We're Beating Poverty.
H3 You can take a stand
H3 The Latest
H4 Make a Donation
H4 True value of climate finance is just a third of that reported by developed countries: Oxfam
H4 The Hunger Virus: ‘Abysmally low’ funding for 55 million people facing extreme hunger in 7 worst-affected countries
H4 Donors slash funding to Yemen by half to 25 US cents a day per person in need
H4 Be part of building a positive future now. A future where women and girls are free from the injustice of poverty.
H5 WHY WOMEN'S RIGHTS?
H5 Campaign with us
H5 Help IN EMERGENCIES
H5 Fundraise for oxfam
H5 Give a GIFT
H5 DONATE MONTHLY
H5 Ending global poverty begins with women's rights
H6 Giving back girls their childhood: It’s time to end child marriage
H6 Together, we fight inequality
H6 Join Our Movement
H6 Fundraise for Oxfam
H6 Discover Our Stories and Impact
H6 Explore Our Research and Thinking
Some anchor texts are used more than once.
There are 5 links with a trivial anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are too many external links (37) on this page.
LinkAttributesAnchor text
https://www.oxfam.ca/Anchor Skip to content
https://unwrapped.oxfam.ca/External Subdomain Shop Unwrapped
https://www.oxfam.ca/IMG-ALT Oxfam Canada
https://www.oxfam.ca/IMG-ALT Oxfam Canada logo – click to navigate home
https://secured.oxfam.ca/page/...External Subdomain Donate
https://www.oxfam.ca/OXFAM CANADA LOGOOxfam Canada logo – click to navigate home
A-TITLE Oxfam Canada logo – click to navigate home
/who-we-are/about-oxfam/our-st...Our Story
/who-we-are/about-oxfam/why-wo...Why Women's Rights
/who-we-are/about-oxfam/our-mi...Our Mission, Vision and Values
/who-we-are/about-oxfam/financ...Finances and Accountability
/who-we-are/our-people/our-team/Our Team
/who-we-are/our-people/careers/Careers
/who-we-are/our-people/contact...Contact Us
/what-we-do/issues-we-work-on/...Ending Violence Against Women and Girls
/what-we-do/issues-we-work-on/...Sexual and Reproductive Health and Rights
/what-we-do/issues-we-work-on/...Women's Economic Justice
/what-we-do/issues-we-work-on/...Women's Transformative Leadership
/what-we-do/issues-we-work-on/...Gender in Emergencies
/what-we-do/how-we-work/emerge...Emergency Response
/what-we-do/how-we-work/our-pr...Our Projects
/what-we-do/how-we-work/our-ap...Our Approach
/what-we-do/how-we-work/countr...Countries We Work In
/frequently-asked-questions/FAQs
/take-action/get-involved/join...Join the Movement
/take-action/get-involved/fund...Fundraise for Oxfam
/take-action/get-involved/camp...Campaign With Us
/take-action/get-involved/beco...Become a Volunteer
/take-action/get-involved/beco...Become a Member
/report-misconductReport Misconduct
https://www.oxfam.ca/onepercent/Put Your 1% to Work
https://unwrapped.oxfam.ca/External Subdomain Shop Oxfam Unwrapped
https://secured.oxfam.ca/page/...External Subdomain Become a Monthly Donor
/take-action/support-oxfam/lea...Leave a Legacy
/take-action/support-oxfam/sta...Stamp Program
/take-action/support-oxfam/bec...Become a Corporate Partner
/take-action/support-oxfam/don...Donate Stocks and Securities
/take-action/support-oxfam/oth...Other Ways to Give
/news-and-stories/newsroom/Newsroom
/news-and-stories/blogs-and-st...Blogs & Stories
/news-and-stories/newsletters/Newsletters
/policy-and-practice/policy-an...Policy and Practice at Oxfam
/policy-and-practice/research-...Research, Innovation & Publications
/policy-and-practice/policy-ne...Policy News & Insight
/policy-and-practice/our-experts/Our Experts
https://secured.oxfam.ca/page/...External Subdomain Text duplicate Donate
https://act.oxfam.ca/page/3251...External Subdomain Sign up
https://unwrapped.oxfam.ca/External Subdomain Text duplicate Shop Unwrapped
https://www.instagram.com/oxfa...New window External (Link opens in a new window)
https://www.facebook.com/Oxfam...New window External Text duplicate (Link opens in a new window)
https://twitter.com/oxfamcanadaNew window External Text duplicate (Link opens in a new window)
https://www.youtube.com/channe...New window External Text duplicate (Link opens in a new window)
https://secured.oxfam.ca/page/...External Subdomain DONATE
https://secured.oxfam.ca/page/...External Subdomain THE RACE AGAINST COVID-19
A-TITLE THE RACE AGAINST COVID-19
https://secured.oxfam.ca/page/...External Subdomain DONATE NOW
/why-womens-rights/Learn More
/take-action/get-involved/camp...Join a Campaign
/what-we-do/how-we-work/emerge...Donate Now
/take-action/get-involved/fund...Start today
https://unwrapped.oxfam.ca/External Subdomain Shop now
https://secured.oxfam.ca/page/...External Subdomain Text duplicate Donate Now
/themes/sexual-and-reproductiv...Text duplicate Sexual and Reproductive Health and Rights
/themes/violence-against-women...Violence Against Women and Girls
/blog/giving-back-girls-their-...Giving back girls their childhood: It’s time to end child marriage
A-TITLE Giving back girls their childhood: It’s time to end child marriage
/blog/giving-back-girls-their-...Trivial anchor text
Read More
A-TITLE Read More
/themes/emergency-response/Text duplicate Emergency Response
/themes/feminist-aid/Feminist Aid
/blog/together-we-fight-inequa...Together, we fight inequality
A-TITLE Together, we fight inequality
/blog/together-we-fight-inequa...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/news-type/press-release/Press Release
/news/true-value-of-climate-fi...True value of climate finance is just a third of that reported by developed countries: Oxfam
A-TITLE True value of climate finance is just a third of that reported by developed countries: Oxfam
/news/true-value-of-climate-fi...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/news-type/press-release/Text duplicate Press Release
/news/the-hunger-virus-abysmal...The Hunger Virus: ‘Abysmally low’ funding for 55 million people facing extreme hunger in 7 worst-affected countries
A-TITLE The Hunger Virus: ‘Abysmally low’ funding for 55 million people facing extreme hunger in 7 worst-affected countries
/news/the-hunger-virus-abysmal...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/news-type/press-release/Text duplicate Press Release
/news/donors-slash-funding-to-...Donors slash funding to Yemen by half to 25 US cents a day per person in need
A-TITLE Donors slash funding to Yemen by half to 25 US cents a day per person in need
/news/donors-slash-funding-to-...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
https://www.instagram.com/oxfa...New window External Text duplicate (Link opens in a new window)
https://www.facebook.com/Oxfam...New window External Text duplicate (Link opens in a new window)
https://twitter.com/oxfamcanadaNew window External Text duplicate (Link opens in a new window)
https://www.youtube.com/channe...New window External Text duplicate (Link opens in a new window)
https://www.instagram.com/oxfa...New window External Text duplicate (Link opens in a new window)
https://www.facebook.com/Oxfam...New window External Text duplicate (Link opens in a new window)
https://twitter.com/oxfamcanadaNew window External Text duplicate (Link opens in a new window)
https://www.youtube.com/channe...New window External Text duplicate (Link opens in a new window)
https://secured.oxfam.ca/page/...External Subdomain Text duplicate Donate Now
https://www.instagram.com/oxfa...New window External Text duplicate (Link opens in a new window)
https://www.facebook.com/Oxfam...New window External Text duplicate (Link opens in a new window)
https://twitter.com/oxfamcanadaNew window External Text duplicate (Link opens in a new window)
https://www.youtube.com/channe...New window External Text duplicate (Link opens in a new window)
https://goo.gl/maps/Vw3ZZEbwqAC2New window External 39 McArthur Ave. Ottawa, Ontario, K1L 8L7 (Link opens in a new window)
/take-action/get-involved/join...Join Our Movement
A-TITLE Join Our Movement
/take-action/get-involved/fund...Text duplicate Fundraise for Oxfam
A-TITLE Fundraise for Oxfam
/news-and-stories/blogs-and-st...Discover Our Stories and Impact
A-TITLE Discover Our Stories and Impact
/policy-and-practice/policy-an...Explore Our Research and Thinking
A-TITLE Explore Our Research and Thinking
https://secured.oxfam.ca/page/...External Subdomain Text duplicate Donate
https://www.humanitariancoalit...New window External Text duplicate (Link opens in a new window)
IMG-ALT Humanitarian Coalition logo
http://www.imaginecanada.ca/New window External Text duplicate (Link opens in a new window)
IMG-ALT Imagine Canada logo
/privacy-policy/Privacy Policy
https://www.oxfam.ca/aoda-policy/Accessibility
/who-we-are/our-people/careers/Text duplicate Careers
/who-we-are/about-oxfam/our-st...About Us
http://www.facebook.com/sharer...Nofollow External No Text
http://twitter.com/share?text=...Nofollow External No Text
http://www.facebook.com/sharer...Nofollow External Facebook
http://twitter.com/share?text=...Nofollow External Twitter

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.oxfam.ca/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.86 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website loads 25 CSS files. This may affect the page load time negatively.
This website loads 24 javascript files. This may affect the load time negatively.
The file size of the HTML document is fine (118 kB).

HTTP Response Header

NameValue
servernginx
dateSat, 31 Oct 2020 03:41:32 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
varyAccept-Encoding
varyAccept-Encoding
link<https://www.oxfam.ca/wp-json/>; rel="https://api.w.org/"
link<https://www.oxfam.ca/wp-json/wp/v2/pages/30765>; rel="alternate"; type="application/json"
link<https://www.oxfam.ca/>; rel=shortlink
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 56
x-cache-groupbot
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has excellent links from other websites.
This website has backlinks from 1,682 referring domains.
This website has 70,242 backlinks.
This website has backlinks from 1,440 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.oxfam.ca
Oxfam Canada | Ending Poverty Begins with Women's Rights
Oxfam Canada is part of a global organization working to end the injustice of poverty and inequality, with a focus on women's rights. Join our movement.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Oxfam100%Check
Oxfam Canada93%Check
Canada84%Check
poverty66%Check
women65%Check
rights65%Check
poverty begins60%Check
global poverty60%Check
end the injustice58%Check
poverty and inequality58%Check

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