Princeton.edu - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
84% 
Page structure
72% 
Link structure
63% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.09 s
File size
107.90 kB
Words
1036
Media files
17
Number of links
102 internal / 25 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Princeton University
The page title is too short. (181 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Through teaching and research, we educate people who will contribute to society and develop knowledge that will make a difference in the world.
The length of the meta description is perfect. (892 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.princeton.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThrough teaching and research, we educate people who will contribute to society and develop knowledge that will make a difference in the world.
google-site-verificationHCFMWeXbGYFnJTWfcWQmuHWebYmZPzueLOKf8RM09I4
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
msapplication-config/themes/custom/tony/icons/browserconfig.xml
theme-color#ffffff
langen
twitter:cardsummary
twitter:site@Princeton
twitter:descriptionThrough teaching and research, we educate people who will contribute to society and develop knowledge that will make a difference in the world.
twitter:titlePrinceton University
twitter:image:altNassau Hall
twitter:imagehttps://www.princeton.edu//sites/default/files/images/2017/06/20060425_NassauHall_JJ_IMG_5973.jpg
fb:app_id238312316239555
og:site_namePrinceton University
og:typewebsite
og:urlhttps://www.princeton.edu/node/141
og:titlePrinceton University
og:descriptionThrough teaching and research, we educate people who will contribute to society and develop knowledge that will make a difference in the world.
og:imagehttps://www.princeton.edu//sites/default/files/images/2017/06/20060425_NassauHall_JJ_IMG_5973.jpg
charsetutf-8

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Page quality

Content
(Critically important)
There are 5 text duplicates on this page:
  • Duplicate: The Program in Visual Arts presents new work by students in fall photo...
This page contains 1036 words. That's ok.
26.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 19.62 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/tony/logo.svgNo alt attribute provided
...019_CL_ND012_3000x1688.jpg?itok=3MBnQXPMA student reads while sitting in dappled autumn sunlight
...ink--3000x1688px-image.jpg?itok=41atoFdEBaker Rink
...Huh--YotT--11-29-22-ev.jpg?itok=GLN0M7KIJune Huh smiles in a light-colored shirt and round wire-framed glasses.
...2/11/VF-audacious-bets.jpg?itok=SZo9KiQQTwo students and a faculty member at work
data:[...] Base64Steve Armstrong, an HVAC apprentice, center, and other apprentices outside the Computer Center.
data:[...] Base64Robert Tignor
data:[...] Base64A Jupiter-like planet closely orbits a star with seismic waves bouncing around its interior.
data:[...] Base64Jamie Rankin with a model of Voyager
data:[...] Base64Preston Haskell and James Steward stand next to a painting by Mark Rothko
data:[...] Base64Michael Hecht and colleague Yueyu Yao in Frick Laboratory
...ium0522_2530_3000x1688.jpg?itok=7LV45JCLgraduate attendees raise their hands durning a seminar
...0/Enviro_site_banner_A.jpg?itok=aofTzR6Xmontage of flagship story images
...0_CL_MP_0085_3000x1687.jpg?itok=_yMnHNOGlight filters through fall leaves
..._Physics101Lab_DLA_015.jpg?itok=kdfOudULInstructor working with student in physics lab
...e_Wide_Hope-vanCleaf_2.jpg?itok=p8jO0K-bMichael Moore stands next to his portrait painted by Mario Moore
/themes/custom/tony/images/logo-white.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Princeton University
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Princeton University
H2 Main navigation
H2 Utility menu
H2 Books by Princeton humanities professors make year-end ‘best-of’ lists
H2 The Stanley Cup is coming to campus in January for Hobey 100 Weekend.
H2 'Stereotypes can’t hold up against lived experience.' Our Year of the Tiger series continues with June Huh..
H2 #VentureForward
H2 University News
H2 Diversity, equity and inclusion report highlights many ways Princeton is working toward enriching teaching, research and community.
H2 Environmental research at Princeton is addressing the world's challenges.
H2 Upcoming Events
H2 Study at Princeton
H2 Work at Princeton
H2 Contact links
H2 Visiting links
H2 Academic links
H2 Footer social media
H2 Subfooter links
H3 PPPL apprenticeship program to train highly-skilled technicians is a national model
H3 Robert Tignor, distinguished Egyptologist and historian, ‘wonderful mentor’ and transformative department chair, dies at 89
H3 Kepler's first exoplanet is spiraling toward its doom
H3 NASA’s Voyager: The next generation
H3 Princeton University Art Museum announces major gift of abstract art and a gift to establish Haskell Education Center
H3 Chemists create quantum dots at room temp with lab-designed protein
H3 Fall 2022 Media Arts Show
H3 SPEAR Weekly Meeting
H3 Fall 2022 Media Arts Show Duplicate text
H3 Fall 2022 Media Arts Show Duplicate text
H3 Fall 2022 Media Arts Show Duplicate text
H3 Fall 2022 Media Arts Show Duplicate text
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
There are 25 external links on this page.
LinkAttributesAnchor text
https://www.princeton.edu/Anchor Skip to main content
https://www.princeton.edu/Princeton University
/meet-princetonMeet Princeton
/meet-princeton/service-humanityIn Service of Humanity
/meet-princeton/facts-figuresFacts & Figures
/meet-princeton/historyHistory
/meet-princeton/honors-awardsHonors & Awards
/meet-princeton/contact-usContact Us
/meet-princeton/visit-usVisit Us
/meet-princeton/our-facultyOur Faculty
/meet-princeton/our-studentsOur Students
/meet-princeton/our-alumniOur Alumni
/meet-princeton/our-staffOur Staff
/meet-princeton/our-leadershipOur Leadership
/meet-princeton/academic-freed...Academic Freedom and Free Expression
/academicsAcademics
/academics/studying-princetonStudying at Princeton
/academics/libraryLibrary
/academics/areas-of-studyAreas of Study
/academics/areas-of-study/huma...Humanities
/academics/areas-of-study/soci...Social Sciences
/academics/areas-of-study/engi...Engineering
/academics/areas-of-study/natu...Natural Sciences
/academics/advisingAdvising
https://registrar.princeton.ed...External Subdomain Academic Calendar
/academics/course-toolsCourse Tools
/academics/learning-abroadLearning Abroad
/academics/career-developmentCareer Development
/academics/continuing-educationContinuing Education
/academics/innovative-learningInnovative Learning
/researchResearch
/research/engineering-and-appl...Engineering & Applied Science
/research/humanitiesText duplicate Humanities
/research/natural-sciencesText duplicate Natural Sciences
/research/social-sciencesText duplicate Social Sciences
/research/interdisciplinary-ap...Interdisciplinary Approach
/research/office-dean-researchDean for Research Office
/research/external-partnershipsExternal Partnerships
/research/facilities-labsFacilities & Labs
/one-communityOne Community
/one-community/lifelong-connec...Lifelong Connections
/one-community/student-lifeStudent Life
/one-community/arts-cultureArts & Culture
/one-community/athleticsAthletics
/one-community/living-princeto...Living in Princeton, N.J.
/one-community/housing-diningHousing & Dining
/one-community/activities-orga...Activities & Organizations
/one-community/cultural-affini...Cultural & Affinity Groups
/one-community/health-wellnessHealth & Wellness
/one-community/religious-lifeReligious Life
/one-community/serving-public-...Serving the Public Good
/one-community/familiesFamilies
/admission-aidAdmission & Aid
/admission-aid/affordable-allAffordable for All
https://admission.princeton.ed...External Subdomain About Financial Aid
https://finaid.princeton.edu/External Subdomain Current Undergraduate Financial Aid
https://admission.princeton.edu/External Subdomain Undergraduate Admission
/admission-aid/graduate-admissionGraduate Admission
/admission-aid/international-s...For International Students
https://www.princeton.edu/newsNews
https://www.princeton.edu/eventsEvents
https://covid.princeton.edu/External Subdomain COVID-19
/work/work-princetonWork at Princeton
/work/benefits-servicesServices & Resources
/work/work-life-balanceWork-Life Balance
/links/studentsLinks for
/links/studentsStudents
https://inside.princeton.edu/u...External Subdomain Faculty & Staff
http://alumni.princeton.edu/External Subdomain Alumni
https://alumni.princeton.edu/giveExternal Subdomain Giving
/news/2022/12/21/books-princet...Books by Princeton humanities professors make year-end ‘best-of’ lists
/news/2022/12/21/books-princet...Trivial anchor text
Read more
/news/2022/12/21/stanley-cup-c...IMG-ALT Baker Rink
/news/2022/12/21/stanley-cup-c...The Stanley Cup is coming to campus in January for Hobey 100 Weekend. Both the men's and women's teams will play at home twice during a weekend commemorating...
/news?category=1881More Athletics Stories
/news/2022/12/21/stereotypes-c...IMG-ALT June Huh smiles in a light-colored shirt and round wire-framed glasses.
/news/2022/12/21/stereotypes-c...'Stereotypes can’t hold up against lived experience.' Our Year of the Tiger series continues with June Huh.. June Huh, a professor of mathematics at Princeto...
/news?category=1861More Diversity & Inclusion Stories
https://alumni.princeton.edu/v...External Subdomain Dare to Venture
https://www.princeton.edu/newsUniversity News
/news/2022/12/22/pppl-apprenti...PPPL apprenticeship program to train highly-skilled technicians is a national model Read more
IMG-ALT Steve Armstrong, an HVAC apprentice, center, and other apprentices outside the Computer Center.
/news/2022/12/21/robert-tignor...Robert Tignor, distinguished Egyptologist and historian, ‘wonderful mentor’ and transformative department chair, dies at 89 Read more
IMG-ALT Robert Tignor
/news/2022/12/19/keplers-first...Kepler's first exoplanet is spiraling toward its doom Read more
IMG-ALT A Jupiter-like planet closely orbits a star with seismic waves bouncing around its interior.
/news/2022/12/15/nasas-voyager...NASA’s Voyager: The next generation Read more
IMG-ALT Jamie Rankin with a model of Voyager
/news/2022/12/13/princeton-uni...Princeton University Art Museum announces major gift of abstract art and a gift to establish Haskell Education Center Read more
IMG-ALT Preston Haskell and James Steward stand next to a painting by Mark Rothko
/news/2022/12/12/princeton-che...Chemists create quantum dots at room temp with lab-designed protein Read more
IMG-ALT Michael Hecht and colleague Yueyu Yao in Frick Laboratory
/news/2022/12/14/diversity-equ...IMG-ALT graduate attendees raise their hands durning a seminar
/news/2022/12/14/diversity-equ...Diversity, equity and inclusion report highlights many ways Princeton is working toward enriching teaching, research and community. The report summarizes a r...
/news?category=1861Text duplicate More Diversity & Inclusion Stories
/news/2020/10/15/addressing-hu...IMG-ALT montage of flagship story images
/news/2020/10/15/addressing-hu...Environmental research at Princeton is addressing the world's challenges. Research groups across the University are making pivotal contributions across the s...
/news?category=971More Research Stories
https://www.princeton.edu/eventsView All
/events/2022/fall-2022-media-a...Fall 2022 Media Arts Show
/events/2022/spear-weekly-meet...SPEAR Weekly Meeting
/events/2022/fall-2022-media-a...Text duplicate Fall 2022 Media Arts Show
/events/2022/fall-2022-media-a...Text duplicate Fall 2022 Media Arts Show
/events/2022/fall-2022-media-a...Text duplicate Fall 2022 Media Arts Show
/events/2022/fall-2022-media-a...Text duplicate Fall 2022 Media Arts Show
/academics/areas-of-studyText duplicate Areas of Study
/academics/learning-abroadText duplicate Learning Abroad
http://admission.princeton.edu/External Subdomain Text duplicate Undergraduate Admission
/admission-aid/graduate-admissionText duplicate Graduate Admission
http://dof.princeton.edu/acade...External Subdomain Faculty and Academic Positions
https://careers.princeton.edu/External Subdomain Staff Positions
/meet-princeton/contact-usText duplicate Contact Us
https://accessibility.princeto...External Subdomain Accessibility
/search/people-advancedAdvanced People Search
/feedbackWebsite Feedback
/meet-princeton/visit-usPlan a Visit
/meet-princeton/visit-usMaps & Shuttles
http://www.goprincetontigers.com/External Varsity Athletics
http://giving.princeton.edu/External Subdomain Giving to Princeton
http://library.princeton.edu/External Subdomain Text duplicate Library
https://registrar.princeton.ed...External Subdomain Text duplicate Academic Calendar
/links/studentsStudent Links
https://www.facebook.com/princ...External Facebook
https://twitter.com/princetonExternal Twitter
https://www.instagram.com/prin...External Instagram
https://www.snapchat.com/add/p...External Snapchat
https://www.linkedin.com/schoo...External LinkedIn
https://www.youtube.com/princetonExternal YouTube
http://socialmedia.princeton.e...External Subdomain Social Media Directory
https://rrr.princeton.edu/eopExternal Subdomain Equal Opportunity Policy and Nondiscrimination Statement
http://www.princeton.edu/Text duplicate Princeton University
/content/copyright-infringementCopyright Infringement
/privacy-noticePrivacy Notice

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.princeton.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.09 seconds.
This page only loads 2 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (108 kB).

HTTP Response Header

NameValue
dateSun, 01 Jan 2023 05:59:29 GMT
content-typetext/html; charset=UTF-8
content-length25611
connectionkeep-alive
cache-controlmax-age=60, public
x-drupal-dynamic-cacheMISS
x-ua-compatibleIE=edge
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
permissions-policyinterest-cohort=()
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedSun, 01 Jan 2023 05:58:07 GMT
etag"1672552687"
varyCookie,Accept-Encoding
x-generatorDrupal 9 (https://www.drupal.org)
x-xss-protection1
x-drupal-cacheMISS
content-encodinggzip
x-request-idv-4384b868-8999-11ed-bf29-2f2cc55e4c31
x-ah-environmentprod
age29
viavarnish
x-cacheHIT
x-cache-hits26
cf-cache-statusHIT
accept-rangesbytes
servercloudflare
cf-ray7829077acd0ac2b6-VIE
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 177,178 referring domains.
This page has 28,077,888 backlinks.
This page has backlinks from 101,322 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 13099 shares, comments and likes on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /legacy
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search*?
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Search preview

www.princeton.edu
Princeton University
Through teaching and research, we educate people who will contribute to society and develop knowledge that will make a difference in the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Princeton82%Check
Princeton University76%Check
University70%Check
Research University62%Check
Books Princeton62%Check
Research54%Check
People Search52%Check
education or52%Check
make50%Check
world50%Check

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