Redcross.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
38% 
Page structure
58% 
Link structure
25% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.29 s
File size
91.70 kB
Words
717
Media files
26
Number of links
126 internal / 25 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
American Red Cross | Help Those Affected by Disasters
The length of the page title is perfect. (503 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Every 8 minutes the American Red Cross responds to an emergency. Support the Red Cross. Join us today by making a donation.
The length of the meta description is perfect. (801 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.redcross.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionEvery 8 minutes the American Red Cross responds to an emergency. Support the Red Cross. Join us today by making a donation.
templatehomepage
viewportwidth=device-width, initial-scale=1
tagsEmpty
og:siteAmerican Red Cross
og:typewebsite
fb:app_id24472055070
keywordsAmerican Red Cross, disaster relief, CPR certification, donate blood
robotsnoydir,noodp
google-site-verification9YwsD5V-uQDfuCDHLWbfzV9t2AScK7WkRqYRNKwfzyo
region-codenational
page-typepage
langen
og:urlhttps://www.redcross.org
og:titleAmerican Red Cross
og:descriptionEvery 8 minutes the American Red Cross responds to an emergency. Support the Red Cross. Join us today by making a donation.
og:imageEmpty
content-typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
No paragraphs were detected.
This page contains 717 words. That's ok.
22.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 10 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mported-images/redcross-logo.png.img.pngNo alt attribute provided
...mported-images/redcross-logo.png.img.pngNo alt attribute provided
...g_Day20_menu_no-hug_255x217.jpg.img.jpegNo alt attribute provided
...library/Urgent_Need_Graphic.jpg.img.jpegSchedule a Blood Donation
...-on-keyboard-red-background.jpg.img.jpegNo alt attribute provided
...Coronavirus_megamenu_255x217.png.img.pngNo alt attribute provided
...en/Volunteers-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...aredness-List-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...ds/Wash-Hands-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...n-One-Support-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...-Thunderstorm-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...ed/Blood-Drop-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...iden/Swimming-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...nch-widen/ERV-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...ed-Cross-Flag-1000x1000-G-Pl.png.img.pngNo alt attribute provided
...s/Rescue-Tube-1000x1000-G-Pl.png.img.pngNo alt attribute provided
....png.transform/282/q70/feature/image.pngNo alt attribute provided
....png.transform/282/q70/feature/image.pngNo alt attribute provided
....png.transform/282/q70/feature/image.pngNo alt attribute provided
...pg.transform/1288/q70/feature/image.jpegNo alt attribute provided
...pg.transform/1288/q70/feature/image.jpegNo alt attribute provided
...g/UAT-MO/rco-ui-icon-prepare.png.img.pngPrepare
...tg/UAT-MO/rco-ui-icon-medKit.png.img.pngMedia-Kit
...UAT-MO/rco-ui-icon-heartbeat.png.img.pngHeart beat
...g/UAT-MO/rco-ui-icon-classes.png.img.pngBooks & DVDs
...oss/shared/base/images/Accessibility.pngAccessibility

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 You Can Make a Difference
H2 You Can Make a Difference Duplicate text
H2 COVID-19 Antibody Testing Now Available For All Donations
H2 COVID-19 Antibody Testing Now Available For All Donations Duplicate text
H2 Expert Training That Fits Your Schedule
H2 Expert Training That Fits Your Schedule Duplicate text
H2 The Red Cross Mission At Work
H2 90% of the Red Cross Workforce are Volunteers
H2 90% of the Red Cross Workforce are Volunteers Duplicate text
H2 Shop the Red Cross Store
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H5 Read All News
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
There are 25 external links on this page.
LinkAttributesAnchor text
https://www.redcross.org/No Text
/account.html/my-account/accou...Account Summary
/account.html/my-account/donat...Donation History
/account.html/my-account/perso...Personal Information
/account.html/sign-inSign In
/cruz-roja.htmlEspañol
/find-your-local-chapter.htmlChange
/find-your-local-chapter.htmlFind other locations
https://www.redcrossstore.org/...External Shop the Red Cross Store
https://www.redcross.org/No Text
/donate/donation.htmlNew window Donate
/donations/ways-to-donate.htmlWays to Donate Money
/donate/donation.htmlDonate Online
/donations/ways-to-donate/stoc...Stock Transfer
/donations/ways-to-donate/mont...Monthly Gifts
/donations/ways-to-donate/text...Text, Mail, Or Phone
/donations/ways-to-donate/fund...New window Fundraising Ideas
/donations/ways-to-donate/dona...Major Gifts
/donations/where-your-money-go...Where Your Money Goes
/donations/your-gift-matters.htmlYour Gift Matters
/get-help/how-to-prepare-for-e...Home Fire Campaign
/about-us/our-work/disaster-re...New window Current Relief Efforts
/donations/companies-and-found...Companies & Foundations
/donations/companies-and-found...Get Started
/donations/companies-and-found...Partnership Opportunities
/donations/companies-and-found...Our Corporate Partners
/donations/companies-and-found...Other Ways to Give
/donations/companies-and-found...Partners: Why We Give
/donate/donation.htmlChange lives with your gift >>
/give-blood.htmlGive Blood
https://www.redcrossblood.org/...External Find a Blood Drive
https://www.redcrossblood.org/...External Eligibility Requirements
https://www.redcrossblood.org/...External Types of Blood Donations
https://www.redcrossblood.org/...External How Blood Donations Help
https://www.redcrossblood.org/...External Common Concerns
https://www.redcrossblood.org/...External Donation Process Overview
https://www.redcrossblood.org/...External What to do Before, During and After
https://www.redcrossblood.org/...External What Happens to Donated Blood
https://www.redcrossblood.org/...External First Time Blood Donors
https://www.redcrossblood.org/...External Why Host a Blood Drive?
https://www.redcrossblood.org/...External How Hosting a Blood Drive Works
https://www.redcrossblood.org/...External Anchor Hosting a Blood Drive FAQ
https://www.redcrossblood.org/...External Apply to Host a Blood Drive
https://www.redcrossblood.org/...External IMG-ALT Schedule a Blood Donation
/take-a-classTraining & Certification
/take-a-class/online-safety-cl...Online Only
/take-a-class/first-aid?utm_so...First Aid
/take-a-class/cpr?utm_source=R...CPR
/take-a-class/aed?utm_source=R...AED
/take-a-class/bls?utm_source=R...BLS/CPR For Healthcare
/take-a-class/als-and-pals?utm...ALS/PALS
/take-a-class/babysitting-chil...Babysitting & Child Care
/take-a-class/lifeguarding?utm...Lifeguarding
/take-a-class/swimming?utm_sou...Swimming + Water Safety
/take-a-class/cna?utm_source=R...CNA Training
/take-a-class/cna-testing?utm_...CNA Testing
/take-a-class/instructor-train...Instructor Training
/take-a-class/provisional-cour...Provisional Certification Courses
/take-a-class/train-my-employe...Train My Employees
/take-a-class/licensed-trainin...Become a Red Cross Training Provider
/take-a-class/licensed-trainin...Aquatics Professionals
/take-a-class/aed-offers?utm_s...AED Products
/store/training-supplies?utm_s...Training Supplies
/store/books-and-dvds?utm_sour...Books & DVDs
/store/lifeguarding-and-learn-...Lifeguarding & Learn to Swim
/store/preparedness?utm_source...Emergency Preparedness
/store/first-aid-supplies?utm_...First Aid Supplies
/store/apparel-and-accessories...Apparel & Accessories
/take-a-class/online-safety-cl...Special Pricing on Select Online Classes Learn More >>
/volunteer/become-a-volunteer....Volunteer
/volunteer/become-a-volunteer....Become a Volunteer
/volunteer/volunteer-opportuni...Volunteer Opportunities
/sound-the-alarm/volunteer.htmlVolunteer to Sound the Alarm
https://volunteerconnection.re...External Subdomain Sign In to Volunteer Connection
/about-us.htmlAbout Us
/about-us/our-work/disaster-re...Disaster Relief
/give-blood.htmlLifesaving Blood
/about-us/our-work/training-ed...Text duplicate Training & Certification
/about-us/our-work/military-fa...Military Families
/about-us/our-work/internation...International Services
/about-us/who-we-are/mission-a...Mission & Values
/about-us/who-we-are/leadershi...Leadership
/about-us/who-we-are/governanc...Governance
/about-us/who-we-are/history.htmlHistory
/about-us/who-we-are/nursing-h...Nursing & Health
/about-us/who-we-are/red-cross...Red Cross Stories
/about-us/who-we-are/celebrity...Celebrity Supporters
/about-us/news-and-events/late...Latest News
/about-us/news-and-events/publ...Publications
/about-us/news-and-events/medi...Media Resources
/about-us/news-and-events/conn...Connect with Us
/about-us/careers.htmlCareer Opportunities
/about-us/careers/culture.htmlCulture & Values
/about-us/careers/benefits.htmlBenefits
/about-us/careers/university-p...University Programs
/get-help.htmlGet Help
/get-help/disaster-relief-and-...Disaster Relief & Recovery Services
/get-help/disaster-relief-and-...Find an Open Shelter
/get-help/disaster-relief-and-...Contact & Locate Loved Ones
/virtual-family-assistance-cen...COVID-19 Grief Support Resources
/get-help/how-to-prepare-for-e...How to Prepare for Emergencies
/get-help/how-to-prepare-for-e...Workplaces & Organizations
/get-help/how-to-prepare-for-e...Emergency Preparedness for Kids
/get-help/how-to-prepare-for-e...Types of Emergencies
/get-help/how-to-prepare-for-e...Mobile Apps
/get-help/how-to-prepare-for-e...Coronavirus Safety Tips
/about-us/our-work/military-fa...Text duplicate Military Families
/get-help/military-families/em...Emergency Communication
/get-help/military-families/fi...Financial Assistance
/get-help/military-families/de...Deployment
/get-help/military-families/in...Information & Referral
/get-help/military-families/se...Services for Veterans
/get-help/how-to-prepare-for-e...Coronavirus Safety Tips >>
/donate/donation.htmlDONATE NOW
https://www.redcrossblood.org/...External Free antibody testing for limited time. Learn more »
https://www.redcrossblood.org/...External Text duplicate Free antibody testing for limited time. Learn more »
/take-a-class/coronavirus-info...Learn how Training Services is responding to Coronavirus »
/take-a-class/coronavirus-info...Text duplicate Learn how Training Services is responding to Coronavirus »
/about-us/news-and-events/late...Read All News
https://storymaps.arcgis.com/s...External Subdomain How the Red Cross is Helping People During COVID-19
/about-us/news-and-events/news...20 Ways to Stay Safe During 4th of July
/about-us/news-and-events/news...As U.S. COVID-19 Cases Rise, Follow these 5 Safety Steps
/about-us/news-and-events/news...PTSD Awareness Day: Talking About a Silent Disorder
/about-us/news-and-events/news...‘Tis the Season for Severe Weather – 10 Ways to Stay Safe
/about-us/news-and-events/pres...Red Cross Announces Testing of all Blood Donations for COVID-19 Antibodies
/about-us/news-and-events/news...A Different Kind of Water Safety this Summer
/about-us/news-and-events/news...Red Cross Emblem Symbolizes Neutrality, Impartiality
/about-us/news-and-events/pres...Red Cross Statement to Address Community Unrest and Uncertainty
/about-us/news-and-events/news...How to Stay Safe this Summer
/volunteer/become-a-volunteer....Blood Drive Volunteers
/volunteer/volunteer-opportuni...Disaster Volunteers
/volunteer/volunteer-opportuni...Digital Advocates
/volunteer/become-a-volunteer....Search for Openings
/lp/coke-studio-sessions.htmlNo Text
/get-help/how-to-prepare-for-e...No Text
/store/preparednessText duplicate Emergency Preparedness
/store/first-aid-suppliesFirst Aid Kits
/store/training-suppliesText duplicate Training Supplies
/store/books-and-dvdsText duplicate Books & DVDs
/subscribe.htmlSign Up Now
https://www.facebook.com/redcrossNew window External No Text
https://twitter.com/redcrossNew window External No Text
https://www.flickr.com/photos/...New window External No Text
https://www.instagram.com/amer...New window External No Text
/terms-of-use.htmlNew window Terms of Use
/privacy-policy.htmlPrivacy Policy
/contact-us.htmlContact Us
https://www.redcross.org/faq.htmlFAQ
/get-help/how-to-prepare-for-e...Text duplicate Mobile Apps
https://www.redcrossblood.org/...External Text duplicate Give Blood
https://www.essentialaccessibi...External IMG-ALT Accessibility

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.redcross.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 5 CSS files. This may affect the page load time negatively.
This website loads 10 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.29 seconds.
The file size of the HTML document is fine (92 kB).

HTTP Response Header

NameValue
accept-rangesbytes
cache-controlno-cache
cache-controlno-cache="set-cookie"
content-encodinggzip
content-typetext/html;charset=utf-8
last-modifiedSat, 27 Jun 2020 01:28:08 GMT
serverApache
strict-transport-securitymax-age=31536000; includeSubDomains
x-content-type-optionsnosniff
x-dispatcherdispatcher1useast1
x-frame-optionsSAMEORIGIN
x-vhostredcross
content-length12609
dateSat, 27 Jun 2020 19:13:06 GMT
connectionkeep-alive
varyAccept-Encoding
set-cookie164 Characters
set-cookie189 Characters
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 97,857 referring domains.
This website has 10,841,980 backlinks.
This website has backlinks from 55,733 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /content/redcross/*	# AEM-7774
Disallow: /ns/apology/* # IC: 3481 10/12/17
Disallow: /take-a-class/hidden # IC: DW beta launch 12/6/17
Disallow: /tributes/*
Disallow: /account/*
Disallow: /search-the-red-cross-site/*
Disallow: /errors/*
Disallow: /surveys/*
Disallow: /accounthelp/*
Disallow: /invoice-central/*
Disallow: /lp/*
Disallow: /LP/*
Disallow: /on/demandware.store/*  # IC: 4467 9/19/18
Disallow: /take-a-class/asspsafetytraining   # IC 4624 10/16/18
Disallow: /take-a-class/participant-materials  # IC 5308 5/31/19
Disallow: /content/dam/redcross/lp/*  # IC 5313 6/12/19
Disallow: /content/dam/redcross/training-services/no-index/*  # IC 5413 7/12/19

# IC: SK request 11/26/13
User-agent: msnbot
Crawl-delay: 1

Sitemap: https://www.redcross.org/sitemap.xml

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.redcross.org
American Red Cross | Help Those Affected by Disasters
Every 8 minutes the American Red Cross responds to an emergency. Support the Red Cross. Join us today by making a donation.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Red77%Check
Cross77%Check
Red Cross75%Check
American Red Cross67%Check
Cross Training60%Check
Donation58%Check
American58%Check
Donation Process48%Check
Support48%Check
Disaster47%Check

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