Salford.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
47% 
Page structure
100% 
Link structure
100% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.28 s
File size
65.20 kB
Words
454
Media files
9
Number of links
99 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Salford City Council
The page title is too short. (179 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msvalidate.01DFDE7D0E1445BAF7FBDDC7DEECC7CD90
apple-mobile-web-app-titleSalford City Council
application-nameSalford City Council
msapplication-TileColor#2b5797
msapplication-TileImage/mstile-144x144.png
google-site-verification2OAlw4FVsW3fqat9U30QR3VdZiSBHknKe4b7a_hAYNs
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 454 words on this page. Good pages should have about 1,000 words of useful content.
The average number of words per sentence of 59 words is high.
23.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 10 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
Salford City Council
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Salford City Council
H2 Popular Pages
H2 Need help?
H2 Council services
H2 Your Salford
H2 Latest news
H2 Our services
H2 Find us on
H3 Council tax Expand content
H3 Benefits Expand content
H3 Bins and recycling Expand content
H3 Schools and learning Expand content
H3 Planning, building and regeneration Expand content
H3 Jobs, skills and work Expand content
H3 Your council Expand content
H3 Housing Expand content
H3 Health and social care Expand content
H3 Parking, roads and travel Expand content
H3 Children and families Expand content
H3 Births, marriages and deaths Expand content
H4 More council services
The amount of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
https://www.salford.gov.uk/Anchor Skip to the content
https://www.salford.gov.uk/IMG-ALT Go to Salford City Council homepage
https://youraccount.salford.go...External Subdomain Sign in
A-TITLE Sign in to your Salford customer account
https://youraccount.salford.go...External Subdomain register for an account
A-TITLE Register for a Salford customer account
/your-council/christmas-openin...Bin collection dates and Christmas opening hours
A-TITLE Christmas opening hours
/advice-and-support/leaving-th...Leaving the European Union
A-TITLE Leaving the EU
/report-it/Report it
A-TITLE Report it
/links/payments/Pay it
A-TITLE Pay it
/apply-for-it/Apply for it
A-TITLE Apply for it
/bins-and-recycling/bin-collec...Bin collections days
A-TITLE Bin collections days
/council-tax/my-bill/check-you...Check your council tax balance
A-TITLE Check your council tax balance
/jobs-skills-and-work/council-...Job vacancies at Salford City Council
A-TITLE Job vacancies at Salford City Council
/business/business-rates/Business rates
A-TITLE Business rates
/contacts/staff-email-and-webs...Staff email and websites
A-TITLE Staff email and websites
/digitalsalfordIMG-ALT Digital Salford
A-TITLE Digital Salford
/benefits/advice-sessions/Need help? Join us for a coffee and a chat
IMG-ALT Need help?
A-TITLE Advice sessions
/council-tax/Council tax
/council-tax/my-bill/My bill
/council-tax/make-a-payment/Make a payment
/council-tax/i-am-moving/I am moving
/benefits/Benefits
/benefits/make-a-new-claim/Make a new claim
/benefits/change-of-address-wi...Change of address within Salford
/benefits/tell-us-about-a-chan...Tell us about a change in circumstances
/bins-and-recycling/Bins and recycling
/bins-and-recycling/report-a-m...Report a missed bin collection - residential
/bins-and-recycling/bin-collec...Bin collection days
/bins-and-recycling/report-a-m...Report a missed bin collection - business
/schools-and-learning/Schools and learning
/schools-and-learning/schools-...Schools and college finder
/schools-and-learning/school-h...School holidays
/schools-and-learning/schools-...Schools admissions
/planning-building-and-regener...Planning, building and regeneration
/planning-building-and-regener...Planning applications
/planning-building-and-regener...Building regulations
/planning-building-and-regener...Planning policies
/jobs-skills-and-work/Jobs, skills and work
/jobs-skills-and-work/council-...Council job vacancies
/jobs-skills-and-work/help-fin...Help finding work and training
/jobs-skills-and-work/salford-...Salford Futures
/your-council/Your council
/your-council/city-mayor/City Mayor
/your-council/councillors/Councillors
/your-council/meetings-agendas...Meetings, agendas and minutes
/housing/Housing
/housing/homelessness/Homelessness
/housing/housing-benefit/Housing benefit
/housing/find-a-home-including...Find a home, including social housing
/health-and-social-care/Health and social care
/health-and-social-care/help-t...Help to live at home
/health-and-social-care/help-t...Help to get out and about
/health-and-social-care/planni...Planning your future and money
/parking-roads-and-travel/Parking, roads and travel
/parking-roads-and-travel/how-...How to pay or challenge a PCN
/parking-roads-and-travel/road...Roadworks
/parking-roads-and-travel/repo...Report a pothole, road or pavement damage
/children-and-families/Children and families
/children-and-families/adoptio...Adoption and fostering
/children-and-families/search-...Search for childcare
/children-and-families/safegua...Safeguarding children
/births-marriages-and-deaths/Births, marriages and deaths
/births-marriages-and-deaths/g...Getting married and civil partnerships
/births-marriages-and-deaths/r...Register a death
/births-marriages-and-deaths/r...Register a birth
/business/Business
/events/Events
/parks-and-open-spaces/Parks and open spaces
/council-buildings-and-venues/Council buildings and venues
/libraries/Libraries
/people-communities-and-local-...People, communities and local information
/pests-nuisances-pollution-and...Pests, nuisances, pollution and food hygiene
/advice-and-support/Advice and support
/sport-and-leisure/Sport and leisure
/museum-and-galleries/Museum and galleries
/licensing-and-permits/Licensing and permits
/crime-reduction-and-emergencies/Crime reduction and emergencies
/your-council/news/800-000-wor...£800,000 worth of goods seized in Salford
/your-council/news/new-year-co...New year consultation on Local Plan
/your-council/news/More news
/council-tax/Council tax information
/benefits/Benefits information
/bins-and-recycling/Bins and recycling information
/schools-and-learning/Schools and learning information
/planning-building-and-regener...Planning, building and regeneration information
/jobs-skills-and-work/Jobs, skills and work information
/your-council/Information about Your council
/housing/Housing information
/health-and-social-care/Health and social care information
/parking-roads-and-travel/Parking, roads and travel information
/children-and-families/Children and families information
/births-marriages-and-deaths/Birth, marriages and deaths information
/more-council-services/More council services
https://www.facebook.com/Salfo...External IMG-ALT Salford City Council on Facebook
https://www.flickr.com/photos/...External IMG-ALT Salford City Council on Flickr
https://twitter.com/SalfordCou...External IMG-ALT Salford City Council on Twitter
https://www.youtube.com/user/S...External IMG-ALT Salford City Council on YouTube
/contacts/rss-feeds/IMG-ALT RSS
/contacts/our-social-media-cha...What are these?
/help/accessibility-statement/Accessibility
/contacts/Contact us
/legal-notices/privacy-stateme...Cookies
/legal-notices/Legal notices
/site-map/Site map
/help/translate-this-site/Translate
https://www.gov.uk/External IMG-ALT GOV.UK - the place to find government services and information
https://www.salford.gov.uk/Anchor Back to top

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.salford.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 5 CSS files. This may affect the page load time negatively.
This website loads 10 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.28 seconds.
The file size of the HTML document is fine (65 kB).

HTTP Response Header

NameValue
cache-controlprivate
cache-controlno-cache
x-via-nscopi1.0
transfer-encodingchunked
transfer-encodingchunked
content-typetext/html; charset=utf-8
dateMon, 30 Dec 2019 06:23:27 GMT
ntcoent-length53572
strict-transport-securitymax-age=157680000
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 3,456 referring domains.
This website has 451,948 backlinks.
This website has backlinks from 2,006 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

# robots.txt for Umbraco
User-agent: *
Disallow: /aspnet_client/
Disallow: /bin/
Disallow: /config/
Disallow: /css/
Disallow: /data/
Disallow: /install/
Disallow: /masterpages/
Disallow: /python/
Disallow: /scripts/
Disallow: /umbraco/
Disallow: /umbraco_client/
Disallow: /usercontrols/
Disallow: /xslt/
Disallow: /media/
Disallow: /search?* #Old search page No longer valid but still being seen on google results (searchengineland.com/a-deeper-look-at-robotstxt-17573)

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.salford.gov.uk
Salford City Council

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Salford84%Check
Salford City Council76%Check
Council72%Check
City Council72%Check
City68%Check
Council services58%Check
Council News57%Check
council tax57%Check
services44%Check
Plan43%Check

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