Shopzilla.de - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
48% 
Page structure
87% 
Link structure
75% 
Server
86% 
External factors
30% 
SEO Score
Response time
0.51 s
File size
21.30 kB
Words
168
Media files
33
Number of links
131 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Zu Toppreisen bei beliebten Händlern einkaufen mit Shopzilla.de
The length of the page title is perfect. (577 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
ROBOTSNOODP
google-site-verificationeNH7CkpM8pknFVIu4vjecfmZiN2MQvPvdXG4s5kAVMc
msvalidate.01CE49B9D6ABC2F427EACE0DD363DF4C26
viewportinitial-scale=1.0,maximum-scale=1.0,user-scalable=0,width=device-width
langde
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 168 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "initial-scale=1.0,maximum-scale=1.0,user-scalable=0,width=device-width" is provided.
This website only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...n/hp/featureditems/backpack_45716053.jpgWanderrucksäcke
...p/featureditems/mens_shoes_111014056.jpgFreizeitschuhe
...atureditems/womens_jackets_219985443.jpgDamen Jeans-Jacken
...ommon/hp/featureditems/hats_74771483.jpgMützen
...mon/hp/featureditems/jeans_134512178.jpgJeans
...p/featureditems/electronics_64476133.jpgHi-Fi Lautsprecher
...featureditems/mens_watches_232153651.jpgHerrenuhren
...hp/featureditems/sunglasses_98520569.jpgSonnenbrillen
...ommon/hp/featureditems/tvs_125444063.jpgFernseher
...eatureditems/digital_camera_52453293.jpgDigitalkameras
...atureditems/womens_jewelry_189540928.jpgDamenohrringe
...p/featureditems/sunglasses_114516402.jpgDamen Sonnenbrillen
...eatureditems/womens_jewelry_46457616.jpgDamenuhren
...n/hp/featureditems/backpack_80346989.jpgRucksäcke
...atureditems/womens_jewelry_239505901.jpgDamenhalsketten
...p/featureditems/appliencies_99749270.jpgStandmixer
.../featureditems/appliencies_195865341.jpgKühlschränke
...featureditems/bed_and_bath_112514357.jpgHandtücher
...mmon/hp/featureditems/lamp_235950355.jpgTischlampen
...mon/hp/featureditems/chairs_97935571.jpgBürostühle
...p/featureditems/nightstand_245386065.jpgNachttische
...editems/gardening_planters_159441737.jpgSchubkarren
...mon/hp/featureditems/grill_109617974.jpgGrills
.../hp/featureditems/lawnmower_54218148.jpgRasenmäher
...reditems/outdoor_fireplace_247785080.jpgGrillkamine
...ureditems/outdoor_lighting_260004434.jpgAußenbeleuchtung
...tureditems/outdoor_seating_218096082.jpgGartenstühle
...de/sz/common/hp/showcase/logo_adidas.pngadidas
.../de/sz/common/hp/showcase/logo_levis.pngLevis
...c/de/sz/common/hp/showcase/logo_joop.pngJoop!
...mmon/hp/showcase/logo_the-north-face.pngDr Martens
...z/common/hp/showcase/logo_dr-martens.pngDr Martens
.../de/shopzilla_de_logo_redesign_small.png/static/atlas/images/home/sz/de/shopzilla_de_logo_redesign_small.png

Page structure

H1 heading
(Critically important)
Shopzilla DE
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Shopzilla DE
H2 Aktuelle Trends
H2 Aktuelle Trends Duplicate text
H2 Aktuelle Trends Duplicate text
H2 Verändern Sie Ihr Heim
H2 Gestalten Sie Ihren Garten um
Some anchor texts are used more than once.
1 links don't have an anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
https://www.shopzilla.de/Shopzilla DE
/haushaltsgeraete/durchsuchen/Haushaltsgeräte
/heizungen/durchsuchen/Heizungen & Kamine
/tiefkuehlgeraete1/durchsuchen/Tiefkühlgeräte
/mikrowellen/durchsuchen/Mikrowellen
/kaffeemaschinen2/durchsuchen/Kaffeemaschinen
/dampfgeraete/durchsuchen/Dampfgeräte
/babys_kinder/durchsuchen/Babys & Kinder
/baby_kindermoebel/durchsuchen/Baby- & Kindermöbel
/babypflege/durchsuchen/Babypflege
/kindermode/durchsuchen/Kindermode
/umstandsmode/durchsuchen/Umstandsmode
/babyzubehoer/durchsuchen/Babyzubehör
/mode/durchsuchen/Mode & Accessoires
/damenmode/durchsuchen/Damenmode
/herrenmode/durchsuchen/Herrenmode
/herrenschuhe2/durchsuchen/Herrenschuhe
/handtaschen/durchsuchen/Handtaschen
/damenschuhe/durchsuchen/Damenschuhe
/computer_software/durchsuchen/Computer & Software
/computer/durchsuchen/Computer
/laptops/durchsuchen/Notebooks
/festplatten/durchsuchen/Festplatten
/drucker/durchsuchen/Drucker
/pcmonitore/durchsuchen/Computer Monitore
/elektronik/durchsuchen/Elektronik
/fernseher/durchsuchen/Fernseher (TV)
/digitalkameras/durchsuchen/Digitalkameras
/handys_mobiltelefone/durchsuc...Handys
/mp3player/durchsuchen/MP3-Player
/globalpositioningsystemgps/du...Navigationssysteme (GPS)
/gesundheit_pflege/durchsuchen/Gesundheit & Pflege
/parfuem/durchsuchen/Parfüm
/hautpflegeprodukte/durchsuchen/Hautpflegeprodukte
/arznei_heilmittel/durchsuchen/Arznei- & Heilmittel
/vitamine_nahrungsmittel/durch...Vitamine & Nahrungsergänzung
/kleingeraete_haarpflege/durch...Kleingeräte: Haarpflege
/haus_garten/durchsuchen/Haus & Garten
/wohnzimmer/durchsuchen/Wohnzimmermöbel
/schlafzimmer/durchsuchen/Schlafzimmermöbel
/hausaccessoires/durchsuchen/Haus-Accessoires
/tischdecken/durchsuchen/Tischwäsche
/geschirr_besteck/durchsuchen/Geschirr & Besteck
/schmuck_armbanduhren/durchsuc...Schmuck & Armbanduhren
/armbanduhren/durchsuchen/Armbanduhren
/ohrringe/durchsuchen/Ohrschmuck
/ringe/durchsuchen/Ringe
/halsketten_anhaenger/durchsuc...Halsschmuck
/schmucksets/durchsuchen/Schmuck-Sets
/sport_fitness/durchsuchen/Sport & Fitness
/fitnessausruestung/durchsuchen/Fitnessausrüstung
/fussball/durchsuchen/Fußball
/camping_wandern/durchsuchen/Camping & Wandern
/handball/durchsuchen/Handball
/fahrraeder_zubehoer/durchsuchen/Fahrräder & Zubehör
/spiel_hobby/durchsuchen/Spiel & Hobby
/videospiele/durchsuchen/Videospiele & Konsolen
/baukaesten_bausteine/durchsuc...Baukästen & Bausteine
/puppen/durchsuchen/Puppen
/spielzeugfuerdraussen/durchsu...Spielzeug für draußen
/babyspielzeug/durchsuchen/Babyspielzeug
/rundumsauto/durchsuchen/Rund ums Auto
/delikatessenblumen_geschenke/...Delikatessen, Blumen & Geschenke
/musikinstrumente_zubehoer/dur...Musikinstrumente & Zubehör
/haustierbedarf/durchsuchen/Haustierbedarf
/dvd_videofilme/durchsuchen/DVD & Videofilme
/damenmode/durchsuchen/No Text
/wanderrucksack/produkte/IMG-ALT Wanderrucksäcke
/wanderrucksack/produkte/Text duplicate Wanderrucksäcke
/freizeitschuhe/produkte/IMG-ALT Freizeitschuhe
/freizeitschuhe/produkte/Text duplicate Freizeitschuhe
/jeans-jacke-damen/produkte/IMG-ALT Damen Jeans-Jacken
/jeans-jacke-damen/produkte/Text duplicate Damen Jeans-Jacken
/mützen/produkte/IMG-ALT Mützen
/mützen/produkte/Text duplicate Mützen
/jeans/produkte/IMG-ALT Jeans
/jeans/produkte/Text duplicate Jeans
/hi-fi-lautsprecher/produkte/IMG-ALT Hi-Fi Lautsprecher
/hi-fi-lautsprecher/produkte/Text duplicate Hi-Fi Lautsprecher
/herren-uhren/produkte/IMG-ALT Herrenuhren
/herren-uhren/produkte/Text duplicate Herrenuhren
/sonnenbrillen/produkte/IMG-ALT Sonnenbrillen
/sonnenbrillen/produkte/Text duplicate Sonnenbrillen
/fernseher/produkte/IMG-ALT Fernseher
/fernseher/produkte/Text duplicate Fernseher
/digitalkameras/produkte/Text duplicate IMG-ALT Digitalkameras
/digitalkameras/produkte/Text duplicate Digitalkameras
/damenohrringe/produkte/IMG-ALT Damenohrringe
/damenohrringe/produkte/Text duplicate Damenohrringe
/damen-sonnenbrille/produkte/IMG-ALT Damen Sonnenbrillen
/damen-sonnenbrille/produkte/Text duplicate Damen Sonnenbrillen
/damenuhren/produkte/IMG-ALT Damenuhren
/damenuhren/produkte/Text duplicate Damenuhren
/rucksack/produkte/IMG-ALT Rucksäcke
/rucksack/produkte/Text duplicate Rucksäcke
/damenhalsketten/produkte/IMG-ALT Damenhalsketten
/damenhalsketten/produkte/Text duplicate Damenhalsketten
/standmixer/produkte/IMG-ALT Standmixer
/standmixer/produkte/Text duplicate Standmixer
/kuehlschraenke/durchsuchen/IMG-ALT Kühlschränke
/kuehlschraenke/durchsuchen/Text duplicate Kühlschränke
/handtücher/produkte/IMG-ALT Handtücher
/handtücher/produkte/Text duplicate Handtücher
/tischlampe/produkte/IMG-ALT Tischlampen
/tischlampe/produkte/Text duplicate Tischlampen
/bürostuhl/produkte/IMG-ALT Bürostühle
/bürostuhl/produkte/Text duplicate Bürostühle
/nachttisch/produkte/IMG-ALT Nachttische
/nachttisch/produkte/Text duplicate Nachttische
/schubkarre/produkte/IMG-ALT Schubkarren
/schubkarre/produkte/Text duplicate Schubkarren
/grill/produkte/IMG-ALT Grills
/grill/produkte/Text duplicate Grills
/rasenmaeher/produkte/IMG-ALT Rasenmäher
/rasenmaeher/produkte/Text duplicate Rasenmäher
/grillkamin/produkte/IMG-ALT Grillkamine
/grillkamin/produkte/Text duplicate Grillkamine
/außenbeleuchtung/produkte/IMG-ALT Außenbeleuchtung
/außenbeleuchtung/produkte/Text duplicate Außenbeleuchtung
/gartenstuhl/produkte/IMG-ALT Gartenstühle
/gartenstuhl/produkte/Text duplicate Gartenstühle
/adidas-fußball-schuhe/produkte/IMG-ALT adidas
/levis-damen-skinny/produkte/IMG-ALT Levis
/joop/produkte/IMG-ALT Joop!
/northface-windjacke-herren/pr...IMG-ALT Dr Martens
/dr-martens-herrenschuh/produkte/Text duplicate IMG-ALT Dr Martens
https://account-de.connexity.c...External Subdomain No Text
http://www.shopzilla.fr/External Shopzilla Frankreich
http://www.shopzilla.it/External Shopzilla Italien
http://www.shopzilla.co.uk/External Shopzilla UK
http://www.shopzilla.com/External Shopzilla USA
https://www.shopzilla.de/cookiesNofollow Cookies
/impressumNofollow Über Shopzilla Deutschland / Impressum
/datenschutzrichtlinienNofollow Datenschutzrichtlinien
/nutzungsbedingungenNofollow Nutzungsbedingungen
http://www.shopzilla.de/sitemap/Shopzilla Deutschland: Sitemap
http://account-de.connexity.com/Nofollow External Subdomain Händler-Login

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.shopzilla.de/_-_br--15801793698453362155402051099023101__fromblip--1"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.51 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website only loads 3 CSS files. That's ok.
This website only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (21 kB).

HTTP Response Header

NameValue
servernginx/1.11.5
dateTue, 28 Jan 2020 02:42:49 GMT
content-typetext/html;charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
p3pCP="NON DSP ADM DEV PSD CUSo OUR IND STP PRE NAV UNI"
set-cookie77 Characters
set-cookie97 Characters
set-cookie101 Characters
set-cookie107 Characters
set-cookie191 Characters
set-cookie80 Characters
content-languagede
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Shopping. This classification is fine.
This website has only a few links from other websites.
This website only has backlinks from 1 referring domains.
This website only has 1 backlinks.
This website only has few backlinks from 1 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

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User-agent: Googlebot
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Disallow: /rock_popmusik/
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Disallow: /classify
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Disallow: /komoedien/
Disallow: /elektronischemusik/
Disallow: /spokenword/
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Disallow: /cajunmusik/
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Disallow: /kindermusik/
Disallow: /rock_popmusik/
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Disallow: /haus_gartendiverses/
Disallow: /herren_sonstigeaccessoires/
Disallow: /kinder_sonstigeaccessoires/
Disallow: /sonstige
Disallow: /weitereprodukte/
Disallow: /weitererhaustierbedarf/
Disallow: /*_start--
Disallow: /*start=
Disallow: /*show=
Disallow: /*sort=
Disallow: /*_absoluteMaxPrice--
Disallow: /*_absoluteMinPrice--
Disallow: /*SEARCH_GO

# Add explict user-agent for AdsBot-Google as it ignores blanket includes
# http://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=38197
User-agent: AdsBot-Google
Disallow: /rd2?
Disallow: /rd?
Disallow: /color_bumper.xpml
Disallow: /*_start--
Disallow: /*start=
Disallow: /*show=
Disallow: /*sort=


#
# Crawlers that are kind enough to obey, but which we'd rather not have.
# 
User-agent: YahooSeeker
Disallow: /

User-agent: BecomeBot
Disallow: /

#
# A growing list of pest bots
#
User-agent: Baiduspider
Disallow: /

User-agent: CherryPicker
Disallow: /

User-agent: Crescent Internet ToolPak
Disallow: /

User-agent: DISCo Pump
Disallow: /

User-agent: EmailSiphon
Disallow: /

User-agent: htdig
Disallow: /

User-agent: HTTrack
Disallow: /

User-agent: LNSpiderGuy
Disallow: /

User-agent: Netprospector
Disallow: /

User-agent: PerMan Surfer
Disallow: /

User-agent: psbot
Disallow: /

User-agent: szukacz
Disallow: /

User-agent: RPT-HTTPClient
Disallow: /

User-agent: Teleport
Disallow: /

User-agent: Telesoft
Disallow: /

User-agent: Ultraseek
Disallow: /

User-agent: vspider
Disallow: /

User-agent: WebCopier
Disallow: /

User-agent: WebEMailExtractor
Disallow: /

User-agent: WebReaper
Disallow: /

User-agent: Webster Pro
Disallow: /

User-agent: WebStripper
Disallow: /

User-agent: UbiCrawler
Disallow: /

User-agent: DOC
Disallow: /

User-agent: Zao
Disallow: /

User-agent: InternetSeer.com
Disallow: /

# Some bots are known to be trouble, particularly those designed to copy
# entire sites. Please obey robots.txt.
User-agent: sitecheck.internetseer.com
Disallow: /

User-agent: Zealbot
Disallow: /

User-agent: MSIECrawler
Disallow: /

User-agent: SiteSnagger
Disallow: /

User-agent: WebStripper
Disallow: /

User-agent: WebCopier
Disallow: /

User-agent: Fetch
Disallow: /

User-agent: Offline Explorer
Disallow: /

User-agent: Teleport
Disallow: /

User-agent: TeleportPro
Disallow: /

User-agent: WebZIP
Disallow: /

User-agent: linko
Disallow: /

User-agent: HTTrack
Disallow: /

User-agent: Microsoft.URL.Control
Disallow: /

User-agent: Xenu
Disallow: /

User-agent: larbin
Disallow: /

User-agent: libwww
Disallow: /

User-agent: ZyBORG
Disallow: /

User-agent: Download Ninja
Disallow: /

#
# Sorry, wget in its recursive mode is a frequent problem.
# Please refer to the manual and use it properly; there is a
# wait = x number of seconds option you can use to set the delay between hits,
# for instance.
#
User-agent: wget
Disallow: /

#
# The 'grub' distributed client has been *very* poorly behaved.
#
User-agent: grub-client
Disallow: /

User-agent: grub
Disallow: /

#
# Doesn't follow robots.txt
#
User-agent: k2spider
Disallow: /

#
# Hits many times per second, not acceptable
# http://www.nameprotect.com/botinfo.html
User-agent: NPBot
Disallow: /

# A capture bot, downloads gazillions of pages.
# http://www.webreaper.net/
User-agent: WebReaper
Disallow: /

# http://www.xovibot.net/
User-agent: XoviBot
Disallow: /

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