Wateraid.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
71% 
Page structure
97% 
Link structure
86% 
Server
97% 
External factors
100% 
SEO Score
Response time
0.33 s
File size
45.70 kB
Words
431
Media files
3
Number of links
50 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
We change lives | WaterAid Global
The length of the page title is perfect. (314 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.wateraid.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 8 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary_large_image
twitter:site@wateraid
twitter:descriptionHomepage | WaterAid Global
twitter:imagehttps://www.wateraid.org//themes/custom/wateraid_base_theme/wateraid-social-logo.jpg
og:titleHomepage | WaterAid Global
og:image:urlhttps://www.wateraid.org//themes/custom/wateraid_base_theme/wateraid-social-logo.jpg
charsetutf-8

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Page quality

Content
(Critically important)
There are only 431 words on this page. Good pages should have about 1,000 words of useful content.
27.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.4 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
This website only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
We are WaterAid
The H1 heading is too short (15 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 We are WaterAid
H2 Main navigation
H2 Changing lives across the world
H2 Footer
H3 Clean water
H3 Decent toilets
H3 Good hygiene
H4 Get in touch
H4 Useful info
H4 WaterAid websites
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The amount of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.
LinkAttributesAnchor text
https://www.wateraid.org/Anchor Skip to main content
/?global=1Global
A-TITLE Global
https://www.wateraid.org/tz/Tanzania
A-TITLE Tanzania
https://www.wateraid.org/mw/Malawi
A-TITLE Malawi
https://www.wateraid.org/mz/Mozambique
A-TITLE Mozambique
https://www.wateraid.org/us/United States
A-TITLE United States
https://www.wateraid.org/ca/Canada
A-TITLE Canada
https://www.wateraid.org/bd/Bangladesh
A-TITLE Bangladesh
https://www.wateraid.org/pk/Pakistan
A-TITLE Pakistan
https://www.wateraid.org/uk/United Kingdom
A-TITLE United Kingdom
https://www.wateraid.org/auAustralia
A-TITLE Australia
http://wateraidindia.in/External India
A-TITLE India
https://www.wateraid.org/jpJapan
A-TITLE Japan
https://www.wateraid.org/seSweden
A-TITLE Sweden
http://www.washmatters.waterai...External Subdomain WASH Matters (Policy and practice)
https://www.wateraid.org/A-TITLE Home
/why-we-are-hereAbout WaterAid
/why-we-are-hereText duplicate About WaterAid
/where-we-workWhere we work
/facts-and-statisticsFacts and statistics
/stories-from-our-work-around-...Stories from the field
/our-historyOur history
/how-were-runHow we're run
/our-annual-reportsAnnual Reports
/get-involvedGet involved
/get-involvedText duplicate Get involved
/jobs-and-volunteeringJobs and volunteering
/uk/get-involved/events?f[0]=r...Join an event
/media/press-releasesPress releases
/search/wasearchSearch
/uk/donateDonate
https://www.wateraid.org/Anchor Menu
/seven-ways-water-changes-ever...Discover the power of clean water
/stories/toilets-save-livesMeet the people we work with
/making-good-hygiene-normalFind out why good hygiene matters
/where-we-workSee where we work
https://www.wateraid.org/donateMake a donation today
https://www.wateraid.org/donateDonate now
https://washmatters.wateraid.org/External Subdomain Explore our work
https://washmatters.wateraid.org/External Subdomain Visit WASH Matters
https://shop.wateraid.org/External Subdomain Give an unforgettable gift
https://shop.wateraid.org/External Subdomain Shop now
/contact-usContact us
https://www.wateraid.org/mediaMedia
/jobs-and-volunteeringJobs
/frequently-asked-questionsFAQs
https://washmatters.wateraid.o...External Subdomain Publications
/our-annual-reportsAnnual reports
https://www.wateraid.org/auText duplicate Australia
https://www.wateraid.org/caText duplicate Canada
https://www.wateraidindia.in/External Text duplicate India
https://www.wateraid.org/jpText duplicate Japan
https://www.wateraid.org/seText duplicate Sweden
https://www.wateraid.org/ukUK
https://www.wateraid.org/usUS
https://www.washmatters.watera...External Subdomain WASH Matters (research and insight)
/uk/donateText duplicate Donate
/terms-and-conditionsTerms and conditions
/privacy-policyPrivacy policy
https://www.facebook.com/water...External No Text
https://www.instagram.com/wate...External No Text
https://www.twitter.com/wateraid/External No Text
https://www.youtube.com/WaterAidExternal No Text

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.wateraid.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 4 CSS files. This may affect the page load time negatively.
The page response time is excellent with 0.33 seconds.
This website only loads 2 JavaScript files. That's good!
The file size of the HTML document is fine (46 kB).

HTTP Response Header

NameValue
dateWed, 05 Feb 2020 02:06:49 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
set-cookie151 Characters
age0
cache-controlmax-age=600, public
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedWed, 05 Feb 2020 02:06:48 GMT
link<https://www.wateraid.org/>; rel="shortlink", <https://www.wateraid.org/>; rel="canonical"
link<https://www.wateraid.org/homepage>; rel="revision"
varycf-ipcountry,referer,Accept-Encoding
viavarnish
x-ah-environment01live
x-cacheMISS
x-content-type-optionsnosniff
x-drupal-dynamic-cacheHIT
x-frame-optionsSAMEORIGIN
x-generatorDrupal 8 (https://www.drupal.org)
x-request-idv-2b09db46-47bc-11ea-9644-cb8dfe6b6453
x-ua-compatibleIE=edge
cf-cache-statusDYNAMIC
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
servercloudflare
cf-ray560153c34b00c27c-FRA
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 9,665 referring domains.
This website has 864,159 backlinks.
This website has backlinks from 7,095 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
water77%Check
WaterAid75%Check
WaterAid Global58%Check
Clean Water53%Check
We change lives47%Check
we work47%Check
lives40%Check
Change Lives37%Check
Global37%Check
change35%Check

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