Wisc.edu - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
73% 
Page structure
95% 
Link structure
75% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.34 s
File size
75.80 kB
Words
642
Media files
12
Number of links
23 internal / 59 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Wisconsin–Madison
The length of the page title is perfect. (298 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.
The meta description is too long: 1212 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
descriptionThe University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.
google-site-verificationRMbAiDUDwAuPqOvQBfKoh_KSO6Wna91O5fURzU3oP6I
langen
twitter:cardsummary_large_image
twitter:creator@uwmadison
twitter:site@uwmadison
og:titleUniversity of Wisconsin–Madison
og:descriptionThe University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.
og:imagehttps://www.wisc.edu/images/social-card.jpg
og:image:altAn early fall aerial photo of Bascom Hall and Bascom Hill with late afternoon sun rays visible. The grass is green and some trees are turning yellow.
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: This search returns up to five matches as you type. The matches can be...
This page contains 642 words. That's ok.
30.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 15.91 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 6 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Three students walk along a campus sidewalk under trees whose leaves have turned golden with the onset of fall.
/images/news/band-playlist.jpgBand album covers super-imposed over a red background dotted with the UW crest.
/images/news/benjamin-jealous.jpgBenjamin Jealous is the featured speaker for the 2023 MLK Symposium.
/images/news/pledge-allegiance-class.jpgDiana Hess speaks at lectern.
/images/news/david-gamm-1.jpgDr. David Gamm in his lab.
/images/news/moments-in-time-nf.jpgA dancer in silhouette raises his hands and arches his back in a full-body wave motion. He is backlit with blue and yellow light.
/images/home/fhking-produce.jpgSix students pose next to hundreds of pounds of fresh produce harvested from the Eagle Heights Community Garden.
/images/home/sarah-ives-2.jpgSarah Ives
/images/home/stem-cells.jpgColor-enhanced image of stem cells
/images/home/south-africa.jpgA research closely studies a dirt sample at a field research site in South Africa
/images/home/DOMstrings_blueSky.jpgAn artist's rendering of Ice Cube's strings of photomultiplier tubes installed in the Antarctic ice.

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Search People and Pages
H2 Main Menu
H2 Utility Menu
H2 Launch your future at UW
H2 On Campus news and features
H2 We’re a public university guided by public service
H2 We value a diversity of identities, ideas, and experiences
H2 We believe that one Badger can change the world
H2 Our research solves mysteries and transforms lives
H2 Madison, WI: The ultimate college town
H2 Are you searching for something specific?
H2 Footer links
H3 Key next steps
H3 The all-time greatest UW playlist
H3 MLK Symposium: An evening with Benjamin Jealous
H3 UW School of Education tackles Wisconsin teacher shortage
H3 Connection of lab-grown retinal eye cells opens door for clinical trials to treat blindness
H3 Moments in time: Photos from 2022
H3 Discovering Stem Cells
H3 Origins of life in South Africa
H3 Cosmic rays at the South Pole
H3 Popular
H3 Resources
H3 Quick links
H3 Contact us
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (59) on this page.
LinkAttributesAnchor text
https://www.wisc.edu/Anchor Skip to main content
https://covidresponse.wisc.edu/External Subdomain Latest COVID information
https://www.wisc.edu/No Text
https://cse.google.com/cse/pub...External Subdomain Open search
https://www.wisc.edu/academics/Academics
https://www.wisc.edu/admissions/Admissions & Aid
/student-life/Student Life
https://www.wisc.edu/research/Research
https://www.wisc.edu/athletics/Athletics
https://www.wisc.edu/about/About UW
https://my.wisc.edu/External Subdomain MyUW
https://my.wisc.edu/External Subdomain MyUW home
https://email.wisc.edu/External Subdomain Email/calendar
https://canvas.wisc.edu/External Subdomain Canvas
https://uwmadison.app.box.com/External Box
https://apps.google.wisc.edu/External Subdomain Google Apps
https://uwmadison.zoom.us/External Subdomain Zoom
https://www.library.wisc.edu/External Subdomain Libraries
https://map.wisc.edu/External Subdomain Map
https://news.wisc.edu/External Subdomain News
https://www.wisc.edu/visit/Visit
/admissions/apply/Apply
https://jobs.wisc.edu/External Subdomain Jobs
https://secure.supportuw.org/g...External Subdomain Give
https://exploreuw.wisc.edu/External Subdomain Launch your future at UW
https://www.wisc.edu/visit/Visit campus
/admissions/apply/Apply to UW
/academics/majors/Explore majors
https://onwisconsin.uwalumni.c...External Subdomain IMG-ALT Band album covers super-imposed over a red background dotted with the UW crest.
https://onwisconsin.uwalumni.c...External Subdomain The all-time greatest UW playlist
https://onwisconsin.uwalumni.c...External Subdomain Read full story
https://union.wisc.edu/events-...External Subdomain IMG-ALT Benjamin Jealous is the featured speaker for the 2023 MLK Symposium.
https://union.wisc.edu/events-...External Subdomain MLK Symposium: An evening with Benjamin Jealous
https://onwisconsin.uwalumni.c...External Subdomain IMG-ALT Diana Hess speaks at lectern.
https://onwisconsin.uwalumni.c...External Subdomain UW School of Education tackles Wisconsin teacher shortage
https://news.wisc.edu/lab-grow...External Subdomain IMG-ALT Dr. David Gamm in his lab.
https://news.wisc.edu/lab-grow...External Subdomain Connection of lab-grown retinal eye cells opens door for clinical trials to treat blindness
https://news.wisc.edu/moments-...External Subdomain IMG-ALT A dancer in silhouette raises his hands and arches his back in a full-body wave motion. He is backlit with blue and yellow light.
https://news.wisc.edu/moments-...External Subdomain Moments in time: Photos from 2022
https://news.wisc.edu/External Subdomain See more news
/wisconsin-ideaLearn more about the Wisconsin Idea
https://diversity.wisc.edu/External Subdomain Diversity, Equity & Inclusion
https://msc.wisc.edu/External Subdomain Multicultural Student Center
https://news.wisc.edu/uw-madis...External Subdomain #10 Best public university
https://news.wisc.edu/uw-madis...External Subdomain #1 Peace Corps volunteers (2020)
/about/nobel-prize/20 Nobel Prize winners
https://www.wisc.edu/research/Research at UW–Madison
https://impact.wisc.edu/External Subdomain Read impact stories
https://news.wisc.edu/stem-cells/External Subdomain Discovering Stem Cells
https://origins.wisc.edu/External Subdomain Origins of life in South Africa
https://news.wisc.edu/cosmic-r...External Subdomain Cosmic rays at the South Pole
https://exploreuw.wisc.edu/External Subdomain Tour campus virtually
https://madison.wisc.edu/External Subdomain Explore Madison in every season
https://secfac.wisc.edu/academ...External Subdomain Academic calendar
https://map.wisc.edu/External Subdomain Campus map
https://www.wisc.edu/directories/Directory search
https://www.wisc.edu/about/facts/Facts and figures
https://jobs.wisc.edu/External Subdomain Text duplicate Jobs
/academics/majors/Majors and certificates
https://bursar.wisc.edu/tuitio...External Subdomain Tuition and fees
https://www.uwalumni.com/?utm_...External Alumni
https://obe.wisc.edu/External Subdomain Business and industry
https://working.wisc.edu/External Subdomain Faculty and staff
https://internationalresources...External Subdomain International
https://parent.wisc.edu/External Subdomain Parents
https://research.wisc.edu/External Subdomain Researchers
https://students.wisc.edu/External Subdomain Students
https://accessible.wisc.edu/External Subdomain Accessibility
https://diversity.wisc.edu/External Subdomain Text duplicate Diversity, Equity & Inclusion
https://www.wisc.edu/governance/Governance
https://policy.wisc.edu/External Subdomain Policies
https://uwpd.wisc.edu/External Subdomain Safety
https://www.supportuw.org/?utm...External Support UW
https://compliance.wisc.edu/ti...External Subdomain Title IX
https://www.wisc.edu/No Text
https://www.wisc.edu/contact-us/Contact us
https://facebook.com/uwmadisonExternal No Text
https://twitter.com/uwmadisonExternal No Text
https://www.youtube.com/user/u...External No Text
https://www.linkedin.com/schoo...External No Text
https://www.instagram.com/uwma...External No Text
/privacy-notice/Privacy notice

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.wisc.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 6 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.34 seconds.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (76 kB).

HTTP Response Header

NameValue
content-typetext/html
transfer-encodingchunked
connectionkeep-alive
last-modifiedMon, 23 Jan 2023 19:44:35 GMT
serverAmazonS3
content-encodinggzip
dateWed, 25 Jan 2023 13:58:42 GMT
cache-controlmax-age=0,public
etagW/"1bddc66b1013246d7726a82fd05ba224"
varyAccept-Encoding
x-cacheRefreshHit from cloudfront
via1.1 15d3b4db3728feaae1780610a1bac86e.cloudfront.net (CloudFront)
x-amz-cf-popFRA53-C1
x-amz-cf-id9n7-MGjxH0fa5ECNGoMg8bCSduoZLeTvFZV120lEMkuY6dALJbqigA==
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 132,072 referring domains.
This page has 50,877,148 backlinks.
This page has backlinks from 82,213 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Search preview

www.wisc.edu
University of Wisconsin–Madison
The University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Madison62%Check
University62%Check
Wisconsin62%Check
Madison Wisconsin58%Check
Search56%Check
Research52%Check
UW Madison51%Check
Education50%Check
Wisconsin Teacher50%Check
public university50%Check

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