Worldwildlife.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
50% 
Page structure
68% 
Link structure
67% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.54 s
File size
99.80 kB
Words
483
Media files
7
Number of links
83 internal / 39 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
WWF - Endangered Species Conservation | World Wildlife Fund
The length of the page title is perfect. (572 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
World Wildlife Fund - The leading organization in wildlife conservation and endangered species. Learn how you can help WWF make a difference.
The length of the meta description is perfect. (898 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsall
viewportwidth=device-width, initial-scale=1.0
descriptionWorld Wildlife Fund - The leading organization in wildlife conservation and endangered species. Learn how you can help WWF make a difference.
csrf-paramauthenticity_token
csrf-tokenqyISXbcERt7zPngaHai/cCp6P8qEH22MaStWA/skTYaoiShGsZ484ywYWFPSrnxHzxJm1FrC3FcteQmOyD+9FQ==
google-site-verification5Xsbfjlv4FIZ6v_GWak8W3vx-haqUaMYureDmZY8QUU
langen
twitter:cardsummary_large_image
twitter:urlhttps://www.worldwildlife.org/
twitter:imagehttps://fca7603378a4e3ebeab2-4e03b1ac88f27f7b20b4cf232f717383.ssl.cf1.rackcdn.com/photos/social/landing_page_share2.jpg
twitter:titleWWF - Endangered Species Conservation | World Wildlife Fund
twitter:site@world_wildlife
twitter:site:id16029780
twitter:descriptionWorld Wildlife Fund - The leading organization in wildlife conservation and endangered species. Learn how you can help WWF make a difference.
fb:app_id643916752395762
og:urlhttps://www.worldwildlife.org/
og:imagehttps://fca7603378a4e3ebeab2-4e03b1ac88f27f7b20b4cf232f717383.ssl.cf1.rackcdn.com/photos/social/landing_page_share2.jpg
og:image:width1600
og:image:height800
og:titleWWF - Endangered Species Conservation | World Wildlife Fund
og:site_nameWorld Wildlife Fund
og:typewebsite
og:descriptionWorld Wildlife Fund - The leading organization in wildlife conservation and endangered species. Learn how you can help WWF make a difference.
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 483 words on this page. Good pages should have about 1,000 words of useful content.
20.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.5 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 6 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
WWF
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (3 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 WWF
H2 Recognizing Indigenous Peoples' land interests is critical for people & nature
H3 Empty heading
H3 The deadliest form of marine plastic debris: ghost fishing gear
H3 Bringing Ocean Education to the Masses
H3 One powerful thing you can do to help people and nature thrive? Vote.
H3 Where do snow leopards live? And nine other snow leopard facts
H3 Watch the video and pledge to protect pangolins
H4 Food
H4 Climate
H4 Freshwater
H4 Wildlife
H4 Forests
H4 Oceans
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The amount of internal links is ok.
None of the anchor texts is too long.
There are too many external links (39) on this page.
LinkAttributesAnchor text
https://support.worldwildlife....External Subdomain Donate
https://gifts.worldwildlife.or...External Subdomain Adopt
https://www.worldwildlife.org/World Wildlife Fund
https://support.worldwildlife....External Subdomain Text duplicate Donate
https://support.worldwildlife....External Subdomain Make a One-time Donation
https://support.worldwildlife....External Subdomain Make a Monthly Donation
https://support.worldwildlife....External Subdomain Become a Paperless Member
https://support.worldwildlife....External Subdomain Renew Your Membership
/pages/partners-in-conservationJoin as a Partner in Conservation
https://gifts.worldwildlife.or...External Subdomain Text duplicate Adopt
https://gifts.worldwildlife.or...External Subdomain Adoptions
https://gifts.worldwildlife.or...External Subdomain T-Shirts
https://gifts.worldwildlife.or...External Subdomain Socks
https://gifts.worldwildlife.or...External Subdomain More Gifts
/initiativesView all conservation work
/initiatives/climateClimate
/initiatives/foodFood
/initiatives/forestsForests
/initiatives/fresh-waterFreshwater
/initiatives/oceansOceans
/initiatives/wildlife-conserva...Wildlife
/initiatives/transforming-busi...Business
/initiatives/influencing-policyPolicy
/pages/partnershipsPartnerships
/initiatives/scienceScience
/initiativesText duplicate View all conservation work
/peopleView our inclusive approach to conservation
/partnership-categories/humani...Humanitarian Partnerships
/initiatives/community-develop...Local & Indigenous Communities
/pages/wwf-speaks-out-on-racia...Racial Justice
/pages/wwf-s-environmental-and...Safeguards
/pages/wwf-s-commitment-to-loc...Social Policies
/initiatives/empower-women-and...Women & Girls
/experts/directoryOur Experts
/about/leadershipOur Leaders
/about/careersWork at WWF
/peopleText duplicate View our inclusive approach to conservation
/placesView all WWF priority places
/places/amazonAmazon
/places/arcticArctic
/places/borneo-and-sumatraBorneo and Sumatra
/places/congo-basinCongo Basin
/places/coral-triangleCoral Triangle
/places/eastern-himalayasEastern Himalayas
/places/the-galapagosThe Galapagos
/places/northern-great-plainsNorthern Great Plains
/travelTravel with WWF
/habitatsHabitats
/initiatives/conserving-placesOur Work Conserving Places
/placesText duplicate View all WWF priority places
/speciesView species
/species/giant-pandaGiant Pandas
/species/tigerTigers
/species/elephantElephants
/species/gorillaGorillas
/species/sea-turtleSea Turtles
/species/polar-bearPolar Bears
/species/rhinoRhinos
/species/whaleWhales
/pages/animal-trivia-gamesAnimal Trivia Games
https://gifts.worldwildlife.or...External Subdomain Symbolically Adopt an Animal
/species/directory?sort=extinc...Endangered Species
/teaching-resourcesEducational Resources
/speciesText duplicate View species
/about/Who We Are
/about/historyHistory
/about/leadershipLeadership
/experts/directoryExperts
/about/news_pressNews & Press
/about/financialsFinancials
/about/careersCareers
/about/contactContact
/how-to-helpGet Involved
https://support.worldwildlife....External Subdomain Take Action
https://support.worldwildlife....External Subdomain Get Email
https://support.worldwildlife....External Subdomain Fundraise
https://support.worldwildlife....External Subdomain Send Ecards
/travelText duplicate Travel with WWF
https://wwf.planmylegacy.org/External Subdomain Gift & Estate Planning
/pages/ways-to-support-wwfSee Other Ways to Support WWF
https://support.worldwildlife....External Subdomain Text duplicate Donate
https://support.worldwildlife....External Subdomain Text duplicate Make a One-time Donation
https://support.worldwildlife....External Subdomain Text duplicate Make a Monthly Donation
https://support.worldwildlife....External Subdomain Text duplicate Become a Paperless Member
https://support.worldwildlife....External Subdomain Text duplicate Renew Your Membership
/pages/partners-in-conservationText duplicate Join as a Partner in Conservation
https://gifts.worldwildlife.or...External Subdomain Text duplicate Adopt
https://gifts.worldwildlife.or...External Subdomain Text duplicate Adoptions
https://gifts.worldwildlife.or...External Subdomain Text duplicate T-Shirts
https://gifts.worldwildlife.or...External Subdomain Text duplicate Socks
https://gifts.worldwildlife.or...External Subdomain Text duplicate More Gifts
/stories/recognizing-indigenou...Recognizing Indigenous Peoples' land interests is critical for people & nature
/initiatives/foodText duplicate Food
IMG-ALT a lady farming
/initiatives/climateText duplicate Climate
IMG-ALT a sunset
/initiatives/freshwaterText duplicate Freshwater
IMG-ALT a fresh water river
/initiatives/wildlife-conserva...Text duplicate Wildlife
IMG-ALT elephants
/initiatives/forestsText duplicate Forests
IMG-ALT a forest
/initiatives/oceansText duplicate Oceans
IMG-ALT ocean fish
https://support.worldwildlife....External Subdomain WWFGIFTS catalog is here! Find new ways to support WWF's global conservation efforts this holiday season
/stories/david-attenborough-a-...David Attenborough: A Life on Our Planet
/stories/ghost-fishing-gearThe deadliest form of marine plastic debris: ghost fishing gear
https://support.worldwildlife....External Subdomain Give monthly and help protect tigers and other species.
/pages/panda-podWWF In the News Bringing Ocean Education to the Masses
/pages/get-out-the-voteOne powerful thing you can do to help people and nature thrive? Vote.
/stories/where-do-snow-leopard...Where do snow leopards live? And nine other snow leopard facts
/pages/save-the-pangolinsSave the Pangolins Watch the video and pledge to protect pangolins Act Now
https://gifts.worldwildlife.or...External Subdomain Give to WWF Wear your support of worldwide conservation on your feet
https://support.worldwildlife....External Subdomain Carve a wild pumpkin Download our free pumpkin carving stencils to make your Halloween wild this year
https://support.worldwildlife....External Subdomain Save the pangolins Take action today to help us save the most trafficked mammal in the world.
https://support.worldwildlife....External Subdomain Log in
/about/careersText duplicate Careers
/about/contactText duplicate Contact
/about/news_pressText duplicate News & Press
https://help.worldwildlife.org/External Subdomain Help
https://www.facebook.com/world...External Facebook
https://twitter.com/world_wild...External Twitter
https://instagram.com/World_Wi...External Instagram
https://www.youtube.com/subscr...External YouTube
/pages/rss-feedsRSS Feeds
/pages/site-termsSite Terms
/pages/privacy-policyPrivacy Policy/Your Privacy Rights
/pages/state-disclosuresState Disclosures

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.worldwildlife.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.54 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website loads 6 javascript files. This may affect the load time negatively.
This website only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (100 kB).

HTTP Response Header

NameValue
dateSat, 24 Oct 2020 18:36:21 GMT
content-typetext/html; charset=utf-8
set-cookie156 Characters
set-cookie130 Characters
cache-controlmax-age=0, private, must-revalidate
strict-transport-securitymax-age=63072000
referrer-policystrict-origin-when-cross-origin
x-permitted-cross-domain-policiesnone
x-xss-protection1; mode=block
x-xss-protection1; mode=block
x-request-id0067a6fc-fc6c-4545-b5c0-b04ee4e586dd
x-download-optionsnoopen
x-frame-optionsSAMEORIGIN, SAMEORIGIN
x-runtime0.016061
x-content-type-optionsnosniff
x-content-type-optionsnosniff
x-protected-bySqreen
x-powered-byPhusion Passenger Enterprise
status200 OK
varyAccept-Encoding
cf-cache-statusDYNAMIC
cf-request-id05fd7ec7ab0000c2a49fb60000000001
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
servercloudflare
cf-ray5e75cd85d811c2a4-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 41,156 referring domains.
This website has 4,180,365 backlinks.
This website has backlinks from 28,829 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

# See http://www.robotstxt.org/wc/norobots.html for documentation on how to use the robots.txt file
#
# To ban all spiders from the entire site uncomment the next two lines:
# User-Agent: *
# Disallow: /

Sitemap: https://www.worldwildlife.org/sitemap.xml

User-agent: *
Disallow: /pages/global-environment-facility-gef-business-resources
Disallow: /publications/wwf-us-recipient-procurement-guidelines
Disallow: /personalization

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.worldwildlife.org
WWF - Endangered Species Conservation | World Wildlife Fund
World Wildlife Fund - The leading organization in wildlife conservation and endangered species. Learn how you can help WWF make a difference.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Wildlife79%Check
World Wildlife77%Check
WWF73%Check
World Wildlife Fund72%Check
Wildlife Conservation67%Check
Fund61%Check
Endangered Species58%Check
Species Conservation58%Check
Wildlife Education58%Check
Endangered Species Conservation58%Check

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