Betzold.com - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
48% 
Page structure
83% 
Link structure
65% 
Server
86% 
External factors
23% 
SEO Score
Response time
1.22 s
File size
38.70 kB
Words
178
Media files
12
Number of links
29 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Betzold group of companies – Gemeinsam für Bildung
The length of the page title is perfect. (483 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.betzold.com/en/home-2/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
robotsmax-image-preview:large
generatorWordPress 6.6.2
msapplication-TileImagehttps://www.betzold.com/wp-content/uploads/2020/02/cropped-logo_neu-270x270.jpg
langen-gb
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 178 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
25.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...content/uploads/2020/02/betzold_logo.pngBetzold group of companies
data:[...] Base64Deutsch
data:[...] Base64English
...2017-07-18_Buero-Betzold-Imperium_02.jpgAbout BetzoldAbout Betzold
...all-Center-neu-Service-Homepage_05-1.jpgBuy directlyBuy directly
/wp-content/uploads/2020/02/T3_kl.jpgWholesale customersWholesale customers
...Ausstellung_03-Banner-1440px-500px-1.jpgRangeRange
...e-go-Early-Education-Set-Complete_15.jpgBrandsBrands
...18_Buero-Betzold-Imperium_02-100x100.jpgNo alt attribute provided
...er-neu-Service-Homepage_05-1-100x100.jpgNo alt attribute provided
...ontent/uploads/2020/02/T3_kl-100x100.jpgNo alt attribute provided
...ung_03-Banner-1440px-500px-1-100x100.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Betzold group of companies
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Betzold group of companies
H2 About Betzold
H2 Buy directly
H2 Wholesale customers
H2 Range
H2 Brands
H3 About Betzold Duplicate text
H3 Buy directly Duplicate text
H3 Wholesale customers Duplicate text
H3 Range Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are no external links on this page.

Found links on this page

LinkAttributesAnchor text
/cdn-cgi/l/email-protection[email protected]
A-TITLE Mail Us
/en/home-2/Subdomain IMG-ALT Betzold group of companies
A-TITLE Betzold group of companies
https://www.betzold.com/Subdomain Home
/en/about-us/Subdomain About Betzold
/en/buy-directly/Subdomain Buy directly
/en/wholesale-customers/Subdomain Wholesale customers
https://www.betzold.com/en/range/Subdomain Range
/en/brands/Subdomain Brands
/en/social-media-2/Subdomain Social Media
https://www.betzold.com/Subdomain IMG-ALT Deutsch
/en/home-2/Subdomain IMG-ALT English
/en/about-us/Subdomain Text duplicate IMG-ALT About Betzold
A-TITLE About Betzold
/en/about-us/Subdomain Text duplicate About Betzold
A-TITLE About Betzold
/en/buy-directly/Subdomain Text duplicate IMG-ALT Buy directly
A-TITLE Buy directly
/en/buy-directly/Subdomain Text duplicate Buy directly
A-TITLE Buy directly
/en/wholesale-customers/Subdomain Text duplicate IMG-ALT Wholesale customers
A-TITLE Wholesale customers
/en/wholesale-customers/Subdomain Text duplicate Wholesale customers
A-TITLE Wholesale customers
https://www.betzold.com/en/range/Subdomain Text duplicate IMG-ALT Range
A-TITLE Range
https://www.betzold.com/en/range/Subdomain Text duplicate Range
A-TITLE Range
/en/brands/Subdomain Text duplicate IMG-ALT Brands
A-TITLE Brands
/en/brands/Subdomain Text duplicate Brands
A-TITLE Brands
/en/about-us/Subdomain mehr...
A-TITLE About Betzold
/en/buy-directly/Subdomain Text duplicate mehr...
A-TITLE Buy directly
/en/wholesale-customers/Subdomain Text duplicate mehr...
A-TITLE Wholesale customers
https://www.betzold.com/en/range/Subdomain Text duplicate mehr...
A-TITLE Range
/impressum/Impressum
/datenschutz/Datenschutz
/en/home-2/Anchor Cookies
/en/home-2/Anchor No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.betzold.com/en/home-2/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.22 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (39 kB).

HTTP Response Header

NameValue
dateSat, 28 Sep 2024 20:07:04 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.betzold.com/wp-json/>; rel="https://api.w.org/", <https://www.betzold.com/wp-json/wp/v2/pages/116>; rel="alternate"; title="JSON"; type="application/json", <https://www.betzold.com/>; rel=shortlink
set-cookie102 Characters
x-cache-statusMISS
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=i602MtApBJx50YKSYRtrQu5MP8wmox2by1TBMb811OYd%2BbfoBIqQOuwut8H%2F4h3AtuGkUl7U1UOGeQw2PB5QQjiSojV%2FJsO3YXTsrD8l%2FiIl8XGn3gupx5tn5N9wQgftAZQ%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
speculation-rules"/cdn-cgi/speculation"
servercloudflare
cf-ray8ca65b8add4d3171-DFW
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
We didn't find any backlinks to this page.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.betzold.com/wp-sitemap.xml

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Betzold77%Check
Arnulf Betzold57%Check
Betzold GmbH57%Check
Betzold group55%Check
Arnulf Betzold GmbH50%Check
Buy46%Check
directly46%Check
Gemeinsam46%Check
Range46%Check
Wholesale46%Check
Show more keywords and terms

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