Overview of the SEO Check
Meta information
66% 
Page quality
26% 
Page structure
71% 
Link structure
90% 
Server
46% 
External factors
30% 
SEO Score
Response time
0.35 s
File size
100.90 kB
Words
189
Media files
32
Number of links
21 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - en – FFO
The page title is too short. (158 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://ffo.nl/en/home-en/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorElementor 3.18.3; features: e_dom_optimization, e_optimized_assets_loading, additional_custom_breakpoints, block_editor_assets_optimize, e_image_loading_optimization; settings: css_print_method-external, google_font-enabled, font_display-auto
article:modified_time2021-05-19T11:19:57+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:locale:alternatenl_NL
og:typewebsite
og:titleHome - en – FFO
og:descriptionWe are FFO, a full-service marketing agency with one important goal: to grow your brand! Do you want to enhance your brand […]
og:urlhttps://ffo.nl/en/home-en/
og:site_nameFFO
og:imagehttps://ffo.nl/wp-content/uploads/2018/11/dr-oetker-2.png
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 189 words on this page. Use at least 250 words to provide useful information.
Only 2 paragraph/s was/were found on this page.
40.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.2 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 22 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
29 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/uploads/2018/10/FFO_beeldmerk_wit.png
Insecure Content
FFO
data:[...] Base64English
data:[...] Base64Nederlands
...ntent/uploads/2018/11/cropped-banner.jpg
Insecure Content
No alt attribute provided
...19/11/shutterstock_292297256-min-1-1.jpg
Insecure Content
No alt attribute provided
...2019/11/shutterstock_385517032-min-1.jpg
Insecure Content
No alt attribute provided
...ontent/uploads/2018/10/duyvis-header.jpgNo alt attribute provided
/wp-content/uploads/2018/10/duyvis.pngNo alt attribute provided
...ontent/uploads/2018/11/arrow-right-1.pngNo alt attribute provided
...nt/uploads/2018/10/pickwick-header_0.jpgNo alt attribute provided
/wp-content/uploads/2018/10/pickwick.pngNo alt attribute provided
...ontent/uploads/2018/11/arrow-right-1.pngNo alt attribute provided
...uploads/2018/10/optimel-verpakkingen.jpgNo alt attribute provided
/wp-content/uploads/2018/10/optimel-1.pngNo alt attribute provided
...ontent/uploads/2018/11/arrow-right-1.pngNo alt attribute provided
...nt/uploads/2018/10/beemster-header_0.jpgNo alt attribute provided
...tent/uploads/2018/11/beemster-logo_0.pngNo alt attribute provided
...ontent/uploads/2018/11/arrow-right-1.pngNo alt attribute provided
/wp-content/uploads/2018/11/dr-oetker-2.pngNo alt attribute provided
/wp-content/uploads/2018/11/optimel-1-1.pngNo alt attribute provided
/wp-content/uploads/2018/11/duyvis-1-1.pngNo alt attribute provided
/wp-content/uploads/2018/11/wc-eend.pngNo alt attribute provided
/wp-content/uploads/2018/11/wasa.pngNo alt attribute provided
/wp-content/uploads/2018/11/royal-club.pngNo alt attribute provided
/wp-content/uploads/2018/11/remia.pngNo alt attribute provided
/wp-content/uploads/2018/11/pickwick.pngNo alt attribute provided
/wp-content/uploads/2018/11/paradontax.pngNo alt attribute provided
/wp-content/uploads/2018/11/lays.pngNo alt attribute provided
/wp-content/uploads/2018/11/mona.pngNo alt attribute provided
/wp-content/uploads/2018/11/iglo.pngNo alt attribute provided
/wp-content/uploads/2023/05/gwf-ffo.png
Insecure Content
No alt attribute provided
/wp-content/uploads/2023/05/iso-26000.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Effective in Experience Marketing
H2 Effective in Experience Marketing Duplicate text
H2 Effective in Experience Marketing Duplicate text
H2 services
H2 cases
H2 Duyvis
H2 Pickwick
H2 Optimel
H2 Beemster
H2 our clients
H4 Experience
H4 Overall strategy
H4 Measurable results
H4 more cases
H4 more information or ask a question about our services?
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 17 CSS files. This may affect the page load time negatively.
This page loads 22 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.35 seconds.
The file size of the HTML document is fine (101 kB).

HTTP Response Header

NameValue
dateFri, 27 Sep 2024 12:11:28 GMT
serverApache/2.4.58 (Ubuntu)
x-pingbackhttps://ffo.nl/xmlrpc.php
set-cookie102 Characters
link<https://ffo.nl/wp-json/>; rel="https://api.w.org/"
varyAccept-Encoding
content-encodinggzip
x-permitted-cross-domain-policiesnone
x-frame-optionssameorigin
x-xss-protection1; mode=block
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000; includeSubDomains; preload
content-security-policydefault-src * data:; script-src https: 'unsafe-inline' 'unsafe-eval'; style-src https: 'unsafe-inline'
referrer-policyno-referrer-when-downgrade
feature-policycamera 'none'; fullscreen 'self'; geolocation *; microphone 'self' https://ffo.nl/*
content-length19473
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 3 referring domains.
This page only has 8 backlinks.
This page only has few backlinks from 3 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Disallow: /wp-admin/


Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

Search preview

ffo.nl › home-en
Home - en – FFO

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
en FFO61%Check
FFO56%Check
Experience43%Check
Cases43%Check
Marketing43%Check
services43%Check
Effective43%Check
Experience Marketing43%Check
Marketing Agency40%Check
Duyvis40%Check

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