Company.g2.com - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
68% 
Page structure
91% 
Link structure
63% 
Server
93% 
External factors
100% 
SEO Score
Response time
0.54 s
File size
112.70 kB
Words
1454
Media files
64
Number of links
16 internal / 116 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
About | G2 Culture
The page title is too short. (169 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
G2 is the world’s largest tech marketplace where businesses can discover, review, and manage the technology they need to reach their potential.
There are more than one meta descriptions on the page. Only one is allowed.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://company.g2.com/about
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in HTTP-Equiv meta tag: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
authorG2
descriptionG2 is the world’s largest and most trusted tech marketplace where people can discover, review, and manage the software they need to reach their potential.
generatorHubSpot
viewportwidth=device-width, initial-scale=1.0
google-site-verification300Nkhi7TUCDO97w-Acl4fy0Dr-nsqLXlu1scxP4eBo
ahrefs-site-verificationf0ac325a3e60cfc6ecf4e5d159b78b370ac890e4b4f9b31a4814ee7657b03429
facebook-domain-verificationsgx17fnn1z1jkifx1ly8tvvc29x7x2
langen
twitter:descriptionG2 is the world’s largest tech marketplace where businesses can discover, review, and manage the technology they need to reach their potential.
twitter:titleAbout | G2 Culture
twitter:cardsummary_large_image
twitter:imageassets/images/social_image.png
twitter:image:altAbout | G2 Culture
og:descriptionG2 is the world’s largest and most trusted tech marketplace where people can discover, review, and manage the software they need to reach their potential.
og:titleAbout | G2 Culture
og:urlEmpty
og:typewebsite
og:imageassets/images/social_image.png
og:image:width1200
og:image:height628
og:image:altAbout | G2 Culture
X-UA-CompatibleIE=edge,chrome=1
content-languageen
Content-Typetext/html; charset=UTF-8
charsetUTF-8

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Page quality

Content
(Critically important)
These Typos were found:
  • cmo => com
There are 8 text duplicates on this page:
  • Duplicate 1: G2 delivers the authentic voice of the customer, and they are fully tr...
  • Duplicate 2: What I love most about G2 is it's our actual customers' voice, their r...
  • Duplicate 3: G2 provides a great platform to inform buyer decisions with clear mark...
  • Duplicate 4: You be you. No matter who you are. That’s what authenticity means to u...
This page contains 1454 words. That's ok.
34.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 14.49 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 29 tags for this page.
Image SEO
(Somewhat important)
10 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
..._assets/public/apex/base/img/g2-logo.svgNo alt attribute provided
/hubfs/CustomerStory-ZoomInfo.svgNo alt attribute provided
/hubfs/customer-story-tile-salesloft.pngNo alt attribute provided
/hubfs/site-refresh/voc-stars-5.svgNo alt attribute provided
/hubfs/site-refresh/voc-stars-5.svgNo alt attribute provided
/hubfs/site-refresh/g2-profile-icon-v2.svgNo alt attribute provided
.../about/assets/images/hero-oval-shape.svgOval red shape
...t/assets/images/hero-rectangle-shape.svgRectangle green shape
...assets/images/hero-oval-shape-purple.svgOval purple shape
...s/images/company-logos/Adobe-logo-v3.svgAdobe logo
...assets/images/company-logos/autodesk.svgAutodesk logo
...out/assets/images/company-logos/gong.svgGong logo
...t/assets/images/company-logos/google.svgGoogle logo
.../assets/images/company-logos/hubspot.svgHubSpot logo
...bout/assets/images/company-logos/ibm.svgibm logo
...ssets/images/company-logos/microsoft.svgMicrosoft logo
...sets/images/company-logos/salesforce.svgSalesForce logo
...t/assets/images/company-logos/sap-v2.svgSAP logo
...out/assets/images/company-logos/zoom.svgZoom logo
...s/images/company-logos/Adobe-logo-v3.svgAdobe logo
...assets/images/company-logos/autodesk.svgAutodesk logo
...out/assets/images/company-logos/gong.svgGong logo
...t/assets/images/company-logos/google.svgGoogle logo
.../assets/images/company-logos/hubspot.svgHubSpot logo
...bout/assets/images/company-logos/ibm.svgibm logo
...ssets/images/company-logos/microsoft.svgMicrosoft logo
...sets/images/company-logos/salesforce.svgSalesForce logo
...t/assets/images/company-logos/sap-v2.svgSAP logo
...out/assets/images/company-logos/zoom.svgZoom logo
...ssets/images/G2 Chicago Headquarters.pngG2 Chicago Headquarters
...x/culture/about/assets/images/accent.svgG2 accent
...assets/images/who-we-serve/buyers-v2.svgBuyers illustration
...ssets/images/who-we-serve/sellers-v2.svgSellers illustration
...s/who-we-serve/investor-solutions-v2.svgG2 Investor Solutions illustration
...assets/images/who-we-serve/buyers-v2.svgWho we serve illustration
...mages/company-logos/highspot-logo-v2.svgG2 accent
...mages/company-logos/highspot-logo-v2.svgG2 accent
...out/assets/images/slider/001-desktop.pngJarrod Greene - Vice President of Product Marketing
...bout/assets/images/slider/001-mobile.pngJarrod Greene - Vice President of Product Marketing
...mages/company-logos/sprout-social-v2.svgG2 accent
...mages/company-logos/sprout-social-v2.svgG2 accent
...out/assets/images/slider/002-desktop.pngJamie Gilpin - CMO
...bout/assets/images/slider/002-mobile.pngJamie Gilpin - CMO
...mages/company-logos/audiense-logo-v2.svgG2 accent
...mages/company-logos/audiense-logo-v2.svgG2 accent
...out/assets/images/slider/003-desktop.pngPaz Segura - Marketing Manager
...bout/assets/images/slider/003-mobile.pngPaz Segura - Marketing Manager
...t/assets/images/mission-logos/Forbes.svgForbes logo
...-logos/logo-economic-times-2023-2024.svgEconomic Times logo
.../assets/images/mission-logos/lgbtqia.svgLGBTQIA logo
...t/assets/images/mission-logos/inc500.svgInc 500 logo
.../mission-logos/logo-battery-ventures.svgBattery Ventures logo
...ssion-logos/logo-builtin-hybrid-2023.svgBuiltin hybrid logo
...ges/mission-logos/logo-deloitte-2023.svgDeloitte Fast 500 logo
...ssets/images/mission-logos/logo-gptw.svgBuiltin Great Places to Work logo
...about/assets/images/gptw-award-india.pngBuiltin Great Places to Work India logo
...s/pledge-one-percent-hero-graphic-v2.pngWords that move the world illustration
...s/pledge-one-percent-hero-graphic-v2.pngWords that move the world illustration
...assets/images/words-that-move-mobile.pngWords that move the world illustration
...ssets/images/words-that-move-desktop.pngWords that move the world illustration
...ets/public/apex/base/img/g2-chev-red.svgNo alt attribute provided
...ets/public/apex/base/img/g2-chev-red.svgNo alt attribute provided
...ets/public/apex/base/img/g2-chev-red.svgNo alt attribute provided
...ets/public/apex/base/img/g2-chev-red.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Where you go for software.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Where you go for software.
H2 Reach your peak. We’ll help you get there.
H3 The world’s leading tech companies use G2.
H3 Our story.
H3 Who we serve.
H3 Work together. Thrive together.
H3 Meeting our mission.
H3 Meeting our mission. Duplicate text
H3 Our pledge to educational equality.
H3 Words that move the world.
H3 Reach your next PEAK.
H3 Reach your next PEAK. Duplicate text
H4 Leave magic behind. Begin with what’s real.
5 links don't have an anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (116) on this page.

Found links on this page

LinkAttributesAnchor text
https://sell.g2.com/External Subdomain No Text
https://sell.g2.com/profilesExternal Subdomain No Text
https://sell.g2.com/dataExternal Subdomain No Text
https://sell.g2.com/review-gen...External Subdomain No Text
https://sell.g2.com/contentExternal Subdomain No Text
https://sell.g2.com/market-int...External Subdomain No Text
https://sell.g2.com/g2-for-mar...External Subdomain G2 for Marketing
https://sell.g2.com/g2-for-salesExternal Subdomain G2 for Sales
https://sell.g2.com/g2-for-ser...External Subdomain G2 for Services
https://sell.g2.com/create-a-p...External Subdomain No Text
https://sell.g2.com/claim-your...External Subdomain No Text
https://partnerhub.g2.com/t/so...External Subdomain No Text
https://partnerhub.g2.com/t/so...External Subdomain No Text
https://partnerhub.g2.com/t/so...External Subdomain No Text
https://partnerhub.g2.com/t/so...External Subdomain No Text
https://partnerhub.g2.com/t/so...External Subdomain No Text
https://partnerhub.g2.com/External Subdomain See all integrations
https://partnerhub.g2.com/?int...External Subdomain Buyer Intent
https://partnerhub.g2.com/?int...External Subdomain Review Collection
https://partnerhub.g2.com/?int...External Subdomain Syndication
https://partnerhub.g2.com/?int...External Subdomain Content
https://partnerhub.g2.com/inte...External Subdomain No Text
https://partnerhub.g2.com/inte...External Subdomain No Text
https://partnerhub.g2.com/inte...External Subdomain No Text
https://partnerhub.g2.com/inte...External Subdomain No Text
https://partnerhub.g2.com/inte...External Subdomain No Text
https://partnerhub.g2.com/inte...External Subdomain No Text
https://partner.g2.com/External Subdomain Learn more
https://sell.g2.com/customersExternal Subdomain Customer Stories
https://sell.g2.com/case-studi...External Subdomain No Text
https://sell.g2.com/case-studi...External Subdomain ZoomInfo
https://learn.g2.com/case-stud...External Subdomain No Text
https://learn.g2.com/case-stud...External Subdomain Salesloft
https://sell.g2.com/customersExternal Subdomain Read all customer stories
https://sell.g2.com/case-studi...External Subdomain BetterCloud Sees 81% Increase in Deal Size
https://sell.g2.com/case-studi...External Subdomain Read now
https://sell.g2.com/case-studi...External Subdomain 85% of Highspot’s Closed Won Opportunities Influenced by G2
https://sell.g2.com/case-studi...External Subdomain Text duplicate Read now
https://sell.g2.com/case-studi...External Subdomain Reputation Sees 174% Increase in ARR
https://sell.g2.com/case-studi...External Subdomain Text duplicate Read now
https://www.g2.com/products/g2...External Subdomain "Fantastic insights into our customers, product, and more."
https://www.g2.com/products/g2...External Subdomain "Responsive & attentive account team, useful sales tool."
https://www.g2.com/products/g2...External Subdomain Read all reviews
https://sell.g2.com/resourcesExternal Subdomain No Text
https://sell.g2.com/g2-universityExternal Subdomain No Text
https://sell.g2.com/webinarsExternal Subdomain No Text
https://learn.g2.com/External Subdomain No Text
https://research.g2.com/External Subdomain No Text
https://research.g2.com/analystsExternal Subdomain No Text
https://research.g2.com/insightsExternal Subdomain No Text
https://research.g2.com/reportsExternal Subdomain No Text
https://research.g2.com/method...External Subdomain No Text
https://documentation.g2.com/?...External Subdomain No Text
https://research.g2.com/buyer-...External Subdomain No Text
https://sell.g2.com/reportsExternal Subdomain No Text
https://research.g2.com/cloud-...External Subdomain No Text
https://research.g2.com/reportsExternal Subdomain See all reports
https://sell.g2.com/plansExternal Subdomain Pricing
https://company.g2.com/careersSubdomain No Text
/commitmentsSubdomain No Text
https://company.g2.com/lifeSubdomain No Text
https://company.g2.com/locationsSubdomain No Text
https://company.g2.com/teamsSubdomain No Text
https://company.g2.com/aboutSubdomain G2 Story
https://company.g2.com/newsSubdomain G2 News
https://company.g2.com/cultureSubdomain G2 Culture
https://company.g2.com/givesSubdomain G2 Gives
/philanthropySubdomain G2 Philanthropy
https://sell.g2.com/request-a-...External Subdomain No Text
https://support.g2.com/s/External Subdomain No Text
https://sell.g2.com/create-a-p...External Subdomain No Text
https://company.g2.com/contactSubdomain More ways to connect
https://sell.g2.com/create-a-p...External Subdomain No Text
https://learn.g2.com/hub/g2-su...External Subdomain No Text
https://sell.g2.com/claim-your...External Subdomain No Text
https://my.g2.com/External Subdomain No Text
https://sell.g2.com/request-a-...External Subdomain Request a demo
https://sell.g2.com/request-a-...External Subdomain Text duplicate Request a demo
https://company.g2.com/contactSubdomain Contact us
https://www.g2.com/wizard/new-...External Subdomain Leave a review
https://sell.g2.com/request-a-...External Subdomain Claim or create profile
https://partner.g2.com/investo...External Subdomain Text duplicate Learn more
https://sell.g2.com/customersExternal Subdomain Text duplicate Read now
https://sell.g2.com/customersExternal Subdomain Text duplicate Read now
https://sell.g2.com/customersExternal Subdomain Text duplicate Read now
https://company.g2.com/cultureSubdomain Learn more about our culture
https://www.forbes.com/lists/a...External Subdomain IMG-ALT Forbes logo
https://www.builtinchicago.org...External Subdomain IMG-ALT LGBTQIA logo
https://www.inc.com/inc5000/2022External Subdomain IMG-ALT Inc 500 logo
https://www.battery.com/blog/h...External Subdomain IMG-ALT Battery Ventures logo
https://www.builtin.com/awards...External Subdomain IMG-ALT Builtin hybrid logo
https://www.deloitte.com/us/en...External Subdomain IMG-ALT Deloitte Fast 500 logo
https://www.greatplacetowork.c...External Subdomain IMG-ALT Builtin Great Places to Work logo
https://sell.g2.com/pledge-1-p...External Subdomain Learn more about our pledge
https://company.g2.com/givesSubdomain Text duplicate Learn more
/careers/open-positionsSubdomain View current job openings
/careers/open-positionsSubdomain Work with us
https://track.g2.com/External Subdomain G2 Track
https://www.g2.com/categoriesExternal Subdomain Software Reviews
https://www.g2.com/productsExternal Subdomain Products
https://www.g2.com/best-softwa...External Subdomain Best Software Companies
https://www.g2.com/wizard/new-...External Subdomain Write a Review
https://sell.g2.com/profilesExternal Subdomain Market Profiles
https://sell.g2.com/review-gen...External Subdomain Review Generation
https://sell.g2.com/dataExternal Subdomain Buyer Intent Data
https://sell.g2.com/contentExternal Subdomain Content Creation
https://sell.g2.com/competitiv...External Subdomain Competitive Insights
https://www.g2.com/products/newExternal Subdomain Add Your Product/Service
https://culture.g2.com/aboutExternal Subdomain About
https://culture.g2.com/leadershipExternal Subdomain Leadership
https://culture.g2.com/careersExternal Subdomain Careers
https://culture.g2.com/givesExternal Subdomain Gives
https://culture.g2.com/newsExternal Subdomain News
https://culture.g2.com/brand-r...External Subdomain Brand Resources
https://culture.g2.com/contactExternal Subdomain Contact
https://twitter.com/g2dotcomNew window External No Text
https://www.facebook.com/g2dotcomNew window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://sell.g2.com/External Subdomain Sell
https://learn.g2.com/External Subdomain Learn
https://research.g2.com/External Subdomain Research
https://partner.g2.com/External Subdomain Partner
https://documentation.g2.com/?...External Subdomain Documentation
https://www.g2.com/static/comm...External Subdomain Community Guidelines
https://research.g2.com/g2-sco...External Subdomain G2 Scoring Methodologies
https://legal.g2.com/terms-of-useExternal Subdomain Terms of Use
https://legal.g2.com/privacy-p...External Subdomain Privacy Policy
https://legal.g2.com/cookie-po...External Subdomain Cookie Policy
https://legal.g2.com/copyright...External Subdomain Copyright Complaint Policy
https://sell.g2.com/content-us...External Subdomain Content Usage Guidelines
https://legal.g2.com/privacy-r...External Subdomain Your Privacy Choices
https://www.g2.com/External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://company.g2.com/about"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.54 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (113 kB).

HTTP Response Header

NameValue
dateSat, 20 Jul 2024 11:16:32 GMT
content-typetext/html; charset=UTF-8
cache-controlno-store, no-cache, must-revalidate
last-modifiedWed, 17 Jul 2024 22:37:50 GMT
link</hs/hsstatic/cos-i18n/static-1.53/bundles/project.js>; rel=preload; as=script
strict-transport-securitymax-age=31536000
content-security-policyupgrade-insecure-requests
edge-cache-tagCT-9624082221,P-4099946,CW-24210764387,CW-75721643927,E-24210700542,E-27399463401,E-28487647867,E-28487647868,E-84032622197,E-86483326019,E-86486427696,E-86486427697,E-86486427698,E-86486427699,E-86486427700,E-86490399013,RA-150846925057,RA-150846925058,RA-150846925060,RA-150853736556,RA-150854231584,RA-160929067924,RA-25067470970,RA-28943053459,RA-86486431076,RA-86486431077,RA-86486431078,RA-86486431090,RA-86486431092,RA-86486431093,RA-86486431094,RA-86486431375,RA-86486431376,RA-86486431378,RA-86486431379,RA-86486431380,RA-86486431402,RA-86486431403,RA-86486431404,RA-86486431601,RA-86486431602,RA-86486431603,RA-86486431604,RA-86486431605,RA-86486642464,RA-86486642465,RA-86486642466,RA-86486642495,RA-86490362436,RA-86490362437,RA-86510962593,RA-86517403003,RA-86517403004,RA-86517403005,RA-86597325965,RA-86979558446,RA-86979558447,RA-86979558448,PGS-ALL,SW-4,GC-98012621827
referrer-policyno-referrer-when-downgrade
x-hs-cache-configBrowserCache-5s-EdgeCache-0s
x-hs-cache-controls-maxage=10800, max-age=0
x-hs-cf-cache-statusHIT
x-hs-content-campaign-id835e7506-df78-4be6-bc2a-0b06a1d4b78f
x-hs-content-id9624082221
x-hs-hub-id4099946
x-hs-prerenderedWed, 17 Jul 2024 22:37:50 GMT
set-cookie259 Characters
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=jHHdvWiT5IbktFroJWDQMjrYkiDbg5crpiXzbUCfAJ4l2d%2B5azwH4062erWTg41U1kZ7nuloI8VHzJlCtS%2F2Un8X8wYpi9M0BmMBzIyojECGuG5ki20lAjwr6nZzYzOt"}],"group":"cf-nel","max_age":604800}
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varyAccept-Encoding
servercloudflare
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content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 124 referring domains.
This page has 216 backlinks.
This page has backlinks from 115 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /sample-*
Disallow: /blog/sample-*
Disallow: /_hcms/preview/
Disallow: /hs/manage-preferences/
Disallow: /hs/preferences-center/
Disallow: /*?*hs_preview=*
Disallow: /*?*hsCacheBuster=*

Similar sites

Search preview

company.g2.com › about
About | G2 Culture
G2 is the world’s largest tech marketplace where businesses can discover, review, and manage the technology they need to reach their potential.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
G2 Culture59%Check
Reach54%Check
G2 Marketing54%Check
G2 Gives53%Check
world52%Check
or service52%Check
Software50%Check
tech50%Check
Market48%Check
G2 Marketing Solutions48%Check
Show more keywords and terms

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Cookie Policy

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