Corp.oup.com - SEO Checker

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Overview of the SEO Check
Meta information
85% 
Page quality
63% 
Page structure
71% 
Link structure
71% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.20 s
File size
78.90 kB
Words
560
Media files
18
Number of links
40 internal / 32 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage - Oxford University Press
The length of the page title is perfect. (329 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Oxford University Press moves knowledge and learning forward. Discover our products, services, and latest thinking in education and research.
The length of the meta description is perfect. (883 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://corp.oup.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
HTTP-Header Content-Type: utf-8
Meta Charset Attribut: <?phpbloginfo(charset);?>
The specified character encodings are different.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionOxford University Press moves knowledge and learning forward. Discover our products, services, and latest thinking in education and research.
generatorSite Kit by Google 1.135.0
tec-api-versionv1
tec-api-originhttps://corp.oup.com
msapplication-TileImagehttps://corp.oup.com/wp-content/uploads/2023/09/cropped-oup-icon-270x270.png
article:modified_time2024-08-12T08:17:17+00:00
twitter:cardsummary_large_image
twitter:site@oxunipress
og:localeen_US
og:typewebsite
og:titleHomepage - Oxford University Press
og:descriptionOxford University Press moves knowledge and learning forward. Discover our products, services, and latest thinking in education and research.
og:urlhttps://corp.oup.com/
og:site_nameOxford University Press
X-UA-CompatibleIE=edge,chrome=1
charset<?php bloginfo('charset'); ?>

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
The average number of words per sentence of 29.83 words is high.
This page contains 560 words. That's ok.
32.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/themes/oup-theme'/img/logo.svg'Logo
/wp-content/uploads/2024/06/Option2-.pngNo alt attribute provided
...content/uploads/2024/09/aspire-v4-03.pngNo alt attribute provided
.../uploads/2024/09/sustainabiltyimage2.pngNo alt attribute provided
/wp-content/uploads/2024/09/the-slefV2.pngNo alt attribute provided
...ent/uploads/2024/08/CYLF_3-1600x1067.jpgNo alt attribute provided
...uploads/2024/08/DSC03769-1-1600x1067.jpgNo alt attribute provided
.../uploads/2024/08/openaccess_OUPnewsD.pngNo alt attribute provided
...ontent/uploads/2024/08/ELS-portfolio.pngNo alt attribute provided
/wp-content/uploads/2024/08/ELT-profile.pngNo alt attribute provided
...ent/uploads/2024/08/academic-profile.pngNo alt attribute provided
...t/uploads/2024/08/Untitled-design-34.pngNo alt attribute provided
...024/08/Social-card-400x400-for-Henry.pngNo alt attribute provided
...loads/2024/08/OTE-resources_-900x900.pngNo alt attribute provided
...heme/img/icons/social/LinkedIn_white.svgLinkedIn
...eme/img/icons/social/Instagram_white.svgInstagram
...theme/img/icons/social/YouTube_white.svgYouTube
...theme/img/icons/social/Twitter_white.svgTwitter

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Responsible Publishing Report 2023/24
H2 Latest Thinking
H2 Launch of Aspire brings in a new era of English language learning
H2 Our commitment to Net Zero
H2 Reaching a milestone with the 750th Very Short Introduction
H2 Supporting Our Community with Books
H2 Giving back on Mandela Day
H2 Commit to Open: a new initiative to support open access for books
H2 Explore our Portfolio
H2 Explore our Portfolio Duplicate text
H2 Explore our Portfolio Duplicate text
H2 Word of the Day
H2 Popular Resources
H3 Essential Letters and Sounds
H3 Oxford Test of English Advanced
H3 Serving Herself
H3 Sustainability Framework for School Leaders
H3 Talk for Maths Benchmarks
H3 Oxford Test of English
Some anchor texts are used more than once.
6 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (32) on this page.

Found links on this page

LinkAttributesAnchor text
https://corp.oup.com/IMG-ALT Logo
https://global.oup.com/academicExternal Subdomain Research & Professional
https://global.oup.com/academi...External Subdomain Music
https://global.oup.com/academi...External Subdomain Higher Education
https://global.oup.com/academi...External Subdomain Reference
https://global.oup.com/education/External Subdomain Education
https://elt.oup.com/External Subdomain English Language Teaching
https://languages.oup.com/External Subdomain Dictionaries
/news-and-insight/Subdomain News & Insights
/community-and-events/Subdomain Community & Events
/purpose-and-values/Subdomain Purpose & Values
https://jobs.oup.com/External Subdomain People & Careers
/history-and-accolades/Subdomain History & Accolades
/responsible-publishing-report...Subdomain Trivial anchor text
Read more
/news-and-insight/Subdomain Discover more
/news/launch-of-aspire-brings-...Subdomain No Text
/news/category/language-and-li...Subdomain Language and Literacy
/news/category/partnerships/Subdomain Partnerships
/news/launch-of-aspire-brings-...Subdomain Launch of Aspire brings in a new era of English language learning
/news/our-commitment-to-net-zero/Subdomain No Text
/news/category/sustainability/Subdomain Sustainability
/news/our-commitment-to-net-zero/Subdomain Our commitment to Net Zero
/news/reaching-a-milestone-wit...Subdomain No Text
/news/category/academic/Subdomain Academic
/news/category/research/Subdomain Research
/news/reaching-a-milestone-wit...Subdomain Reaching a milestone with the 750th Very Short Introduction
/feature/supporting-our-commun...Subdomain No Text
/news/feature-subject/charitab...Subdomain Charitable Activity
/news/feature-subject/language...Subdomain Text duplicate Language and Literacy
/news/feature-subject/partner-...Subdomain Text duplicate Partnerships
/feature/supporting-our-commun...Subdomain Supporting Our Community with Books
/feature/giving-back-on-mandel...Subdomain No Text
/news/feature-subject/charitab...Subdomain Text duplicate Charitable Activity
/feature/giving-back-on-mandel...Subdomain Giving back on Mandela Day
/news/commit-to-open-a-new-ini...Subdomain No Text
/news/category/academic/Subdomain Text duplicate Academic
/news/category/research/Subdomain Text duplicate Research
/news/commit-to-open-a-new-ini...Subdomain Commit to Open: a new initiative to support open access for books
https://global.oup.com/educati...New window External Subdomain Text duplicate Discover more
https://elt.oup.com/feature/gl...New window External Subdomain Text duplicate Discover more
https://global.oup.com/academi...New window External Subdomain Text duplicate Discover more
https://fdslive.oup.com/www.ou...External Subdomain No Text
https://fdslive.oup.com/www.ou...External Subdomain Sustainability Framework for School Leaders
https://fdslive.oup.com/www.ou...External Subdomain Read our guide
https://global.oup.com/educati...External Subdomain No Text
https://global.oup.com/educati...External Subdomain Talk for Maths Benchmarks
https://global.oup.com/educati...External Subdomain Find out more
https://elt.oup.com/feature/gl...External Subdomain No Text
https://elt.oup.com/feature/gl...External Subdomain Oxford Test of English
https://elt.oup.com/feature/gl...External Subdomain Access the resources
https://www.oup.com.au/New window External Subdomain OUP Australia & New Zealand
https://www.oup.es/esNew window External Subdomain OUP España
https://oup.com.pk/External OUP Pakistan
https://www.oxford.co.za/External Subdomain OUP South Africa
https://www.oup.com.cn/External Subdomain OUP Chinese Mainland
https://www.oupchina.com.hk/en...External Subdomain OUP Hong Kong
https://india.oup.com/External Subdomain OUP India
/press-office/Subdomain Press Office
https://corp.oup.com/contact-us/Subdomain Contact us
/annual-report-2023-24/Subdomain Annual Report
/responsible-publishing-report...Subdomain Responsible Publishing Report
/statements-and-reports/Subdomain Statements and Reports
https://www.linkedin.com/compa...New window External Subdomain company/oup
IMG-ALT LinkedIn
https://www.instagram.com/oxun...New window External Subdomain /oxunipress
IMG-ALT Instagram
https://www.youtube.com/oxford...New window External Subdomain /c/OxfordUniversityPress
IMG-ALT YouTube
https://www.twitter.com/oxunip...New window External Subdomain Text duplicate /oxunipress
IMG-ALT Twitter
/press-office/Subdomain Text duplicate Press Office
https://corp.oup.com/contact-us/Subdomain Contact Us
/privacy-policy/Subdomain Privacy Policy
/cookie-policy/Subdomain Cookie Policy
https://fdslive.oup.com/www.ou...External Subdomain Modern Slavery Statement
/legal-notice/Subdomain Legal Notice

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://corp.oup.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.20 seconds.
The file size of the HTML document is fine (79 kB).

HTTP Response Header

NameValue
dateSat, 28 Sep 2024 18:32:24 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://corp.oup.com/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-tec-api-originhttps://corp.oup.com
x-tec-api-roothttps://corp.oup.com/wp-json/tribe/events/v1/
x-tec-api-versionv1
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 10
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8ca5d0dd58e7bbef-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 680 referring domains.
This page has 3,447 backlinks.
This page has backlinks from 458 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://corp.oup.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

corp.oup.com
Homepage - Oxford University Press
Oxford University Press moves knowledge and learning forward. Discover our products, services, and latest thinking in education and research.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Oxford66%Check
Oxford University63%Check
Oxford University Press62%Check
Oxford Test60%Check
University58%Check
Press58%Check
University Press58%Check
Test54%Check
Oxford International52%Check
learning50%Check
Show more keywords and terms

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