Fitfortravel.nhs.uk - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
71% 
Page structure
70% 
Link structure
41% 
Server
100% 
External factors
51% 
SEO Score
Response time
0.21 s
File size
15.10 kB
Words
313
Media files
2
Number of links
42 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Fit for Travel
The page title is too short. (186 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
fitfortravel is a public access website provided by the NHS (Scotland). It gives travel health information for people travelling abroad from the UK. Remember that you should always discuss your particular needs with your own GP or Practice Nurse. The website is compiled by the Travel and International Health Team at Health Protection Scotland (HPS).
The meta description is too long: 2172 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
authorPublic Health Scotland
dc.languageen
dcterms.creatorHPS Travel Health Team
dcterms.audienceGeneral Audience, Public
dcterms.created2008-04-16T16:53:39
dcterms.modified2024-04-29T15:27:45
descriptionfitfortravel is a public access website provided by the NHS (Scotland). It gives travel health information for people travelling abroad from the UK. Remember that you should always discuss your particular needs with your own GP or Practice Nurse. The website is compiled by the Travel and International Health Team at Health Protection Scotland (HPS).
keywordsTravel,Health,Tourism,Medical advice
langen
Content-Typetext/html;charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
There are only 313 words on this page. Good pages should have about 800 words of useful content.
30.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.58 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/fft-phs-nhs.pngPublic Health Scotland logo
/images/FFT/fft-logo.svgFit for Travel Logo

Page structure

H1 heading
(Critically important)
Fit for Travel Logo
Too many H1 headings
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Fit for Travel Logo
H1 Travel Health Advice
H1 More from fitfortravel
H1 fitfortravel
H2 Information on how to stay safe and healthy abroad. About us.
H2 News
H3 Current popular advice pages:
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 2 external links on this page.
LinkAttributesAnchor text
https://fitfortravel.nhs.uk/homeAnchor Skip to content
https://fitfortravel.nhs.uk/homeAnchor Skip to navigation
/using-fitfortravel/privacy-st...Learn more
/advice/general-travel-health-...Subdomain What do I need to know before I travel?
https://fitfortravel.nhs.uk/IMG-ALT Fit for Travel Logo
A-TITLE Home
/using-fitfortravel/about-fitf...About us.
https://fitfortravel.nhs.uk/homeHome
/destinationsDestinations
/adviceAdvice
https://fitfortravel.nhs.uk/newsNews
/resourcesResources
/a-z-indexA - Z Index
/destinations.aspx?from=featureBrowse Country Information
/adviceTravel Health Advice
A-TITLE Advice
/advice/general-travel-health-...Before You Travel
A-TITLE Before You Travel
/advice/malariaMalaria
A-TITLE Malaria
/advice/disease-prevention-adv...Yellow Fever
A-TITLE Yellow Fever
/news/newsdetail.aspx?id=24644Staying Healthy if Travelling Abroad this Summer
/news/newsdetail.aspx?id=24516No Text
/news/newsdetail.aspx?id=24645Travelling Abroad to Attend Festivals and Other Gatherings
/advice/malaria/mosquito-bite-...Mosquito Bite Avoidance
A-TITLE Mosquito Bite Avoidance
/advice/general-travel-health-...Food and Water Precautions
A-TITLE Food and Water Precautions
https://fitfortravel.nhs.uk/newsText duplicate News
/news/newsdetail.aspx?id=2466627 May 2024 - Cholera in Africa: Update 1
/news/newsdetail.aspx?id=24666read full article
/news/newsdetail.aspx?id=2466727 May 2024 - Cholera in Asia
/news/newsdetail.aspx?id=24667Text duplicate read full article
/news/newsdetail.aspx?id=2466423 May 2024 - Advice on Dengue Fever if Travelling Abroad
/news/newsdetail.aspx?id=24664Text duplicate read full article
/news/newsdetail.aspx?id=2466321 May 2024 - UEFA Euro 2024 Germany
/news/newsdetail.aspx?id=24663Text duplicate read full article
/news/newsdetail.aspx?id=2466009 May 2024 - International Pride Events 2024
/news/newsdetail.aspx?id=24660Text duplicate read full article
/using-fitfortravel/about-fitf...About fitfortravel
/using-fitfortravel/accessibilityAccessibility
/using-fitfortravel/helpHelp
/using-fitfortravel/sitemapSitemap
/using-fitfortravel/disclaimerDisclaimer
/using-fitfortravel/privacy-st...Privacy Statement
/using-fitfortravel/cookiesCookies
/using-fitfortravel/copyrightCopyright
/using-fitfortravel/freedom-of...Freedom of information
http://publichealthscotland.scot/External Public Health Scotland
A-TITLE Public Health Scotland
http://www.travax.nhs.uk/External Subdomain Travax
A-TITLE Travax

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://fitfortravel.nhs.uk/home"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.21 seconds.
The file size of the HTML document is fine (15 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateThu, 30 May 2024 00:51:11 GMT
access-control-expose-headersRequest-Context
cache-controlprivate
content-encodinggzip
set-cookie126 Characters
varyAccept-Encoding
content-length4856
request-contextappId=cid-v1:2f90bc52-7af4-4d1f-9d9a-652a7066f1bb
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 9 referring domains.
This page only has 47 backlinks.
This page only has few backlinks from 8 different ip addresses.
This page is referenced by wikipedia.
Facebook popularity
(Somewhat important)
The page has 2 shares and comments on Facebook.

Search preview

fitfortravel.nhs.uk › home
Home - Fit for Travel
fitfortravel is a public access website provided by the NHS (Scotland). It gives travel health information for people travelling abroad from the UK. Remember that you should always discuss your particular needs with your own GP or Practice Nurse. The website is compiled by the Travel and International Health Team at Health Protection Scotland (HPS).

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
travel83%Check
Travel Health70%Check
fitfortravel60%Check
Health56%Check
Health Information54%Check
Public Health53%Check
abroad50%Check
Information50%Check
Health Advice49%Check
Scotland48%Check

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