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Imark.at - SEO Checker

Overview of the SEO Check

Meta information

100%

Page quality

18%

Page structure

58%

Link structure

90%

Server

83%

External factors

27%

SEO Score

SEO Score Widget

Response time

1.35 s

File size

563.20 kB

Words

3904

Media files

Number of links

41 internal / 21 external

Task list of SEO Improvements 7 Tasks

Remove the empty bold and strong tags from this page.Very important!
Improve the page response time.Very important!
The page title should be better suited to the content of the page.Important!
The H1 heading should suit better to the page content. (Words from the heading are rarely used in the text)Important!
Use good alternative descriptions (alt attributes) for your images.Important!
Remove duplicate heading texts.Important!
Promote your page in social networks.Tip!

View all

Meta specifications 100% achieved

Title

(Critically important)

Startseite - IMARK Strategieberatung und Marktforschung

The length of the page title is perfect. (518 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

Startseite der IMARK Strategieberatung und Marktforschung. Imark Market Intelligence und Imark Strategy Advisors.

The length of the meta description is perfect. (719 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://imark.at/de/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: de

Language defined in HTML: de-de

Server location: United States of America

The following language is defined by HTML: de-de

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

The specified alternate links have no errors.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0
mobile-web-app-capable	yes
apple-mobile-web-app-capable	yes
apple-mobile-web-app-title	IMARK Strategieberatung und Marktforschung - Strategieberatung und Marktforschung Innsbruck
description	Startseite der IMARK Strategieberatung und Marktforschung. Imark Market Intelligence und Imark Strategy Advisors.
robots	max-image-preview:large
generator	Powered by Slider Revolution 6.5.8 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface.
lang	de-de
twitter:card	summary_large_image
twitter:title	Startseite - IMARK Strategieberatung und Marktforschung
twitter:description	Startseite der IMARK Strategieberatung und Marktforschung. Imark Market Intelligence und Imark Strategy Advisors.
og:locale	de_DE
og:site_name	IMARK Strategieberatung und Marktforschung - Strategieberatung und Marktforschung Innsbruck
og:type	website
og:title	Startseite - IMARK Strategieberatung und Marktforschung
og:description	Startseite der IMARK Strategieberatung und Marktforschung. Imark Market Intelligence und Imark Strategy Advisors.
og:url	https://imark.at/de/
X-UA-Compatible	IE=edge
charset	UTF-8

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Page quality 18% achieved

Content

(Critically important)

Some words from the page title are not used within the pages content

Words from the H1 heading are not used in the page content.

There are 12 text duplicates on this page:

Duplicate 1: Vorbereitung und Durchführung von Workshops, um Unternehmen bei der Kl...
Duplicate 2: Konzeptualisierung, Durchführung und Veröffentlichung von qualitativen...
Duplicate 3: Präsentation von Forschungsergebnissen auf internationalen Konferenzen...
Duplicate 4: Planung, Entwicklung und Durchführung von universitären Lehrveranstalt...
Duplicate 5: Vielfältige Methodenkenntnisse: Experimente, Interviews, Brand Concept...
Duplicate 6: Master in Strategic Management, PhD in Marketing (Universität Innsbruc...

This page contains 3904 words. That's ok.

28.7% of the text are stop words.

The page contains a listing, which indicates a good text layout.

87 paragraphs were found on this page.

No placeholders texts or images were found.

The average number of words per sentence of 20.41 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

No Apple touch icon is specified.

The file size of the HTML document is very large (563.2 kB).

A viewport "width=device-width, initial-scale=1.0" is provided.

Mobile Optimization

Bold and strong tags

(Somewhat important)

Empty bold or strong tags were found on this page.

The amount of tags is very high (98). We recommend using a maximum of 78 tags for this page.

Some tags are too long. With 119 characters this one is longer than 70 characters:
"christoph antretter, rudolf massimo, monika heppner, oliver koll, christoph ettlmayr, maria kreuzer un..."

The following tag is repeated too often: methoden

Strong and Bold Tags

Image SEO

(Somewhat important)

21 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
/wp-content/uploads/2021/08/IMARK_Logo.png	IMARK Strategieberatung und Marktforschung
/wp-content/uploads/2021/11/IMARK_Logo.svg	IMARK Strategieberatung und Marktforschung
...revslider/public/assets/assets/dummy.png	imark strategy bites	Imark Strategy Advisors die Strategieberater aus Innsbruck und Imark Marketintelligence, die Marktforscher aus Innsbruck
...revslider/public/assets/assets/dummy.png	No alt attribute provided
...revslider/public/assets/assets/dummy.png	imark strategy advisors und market intelligence	Imark Strategy Advisors die Strategieberater aus Innsbruck und Imark Marketintelligence, die Marktforscher aus Innsbruck
...revslider/public/assets/assets/dummy.png	imark Austausch	Dialog und partizipative Entwicklungsprozesse
...revslider/public/assets/assets/dummy.png	imark Zukunft	Imark Strategieberatung und Marktforschung: Zukunft gestalten
...revslider/public/assets/assets/dummy.png	imark Erfahrung	Langjährige Erfahrung in der Strategieberatung und Marktforschung
...revslider/public/assets/assets/dummy.png	imark Team	Team Strategieberatung und Marktforschung Innsbruck
data:[...] Base64	No alt attribute provided	Team IMARK Strategieberatung und Marktforschung in Innsbruck
...ent/uploads/2024/03/wedl-Food-report.jpg	SO ISST ÖSTERREICH – WEDL FOOD REPORT 2024
...loads/2024/01/Strategybites2.0-Kopie.jpg	STRATEGY BITES 2.0 – Wir starten in die nächste Runde
.../uploads/2024/01/Ziele_OKRs-1024x576.jpg	Ziele OKRs
data:[...] Base64	No alt attribute provided	ESOMAR_member_blk_RGB
data:[...] Base64	No alt attribute provided	10_Markenimage
data:[...] Base64	No alt attribute provided	11_Markenstärke
data:[...] Base64	No alt attribute provided	12_Markenerweiterung
data:[...] Base64	No alt attribute provided	18_Dashboard – IMARK Insight Viewer
data:[...] Base64	No alt attribute provided	15_Marketing-Mix
data:[...] Base64	No alt attribute provided	14_Innovation
data:[...] Base64	No alt attribute provided	9_NPS Radar
data:[...] Base64	No alt attribute provided	6_Customer Experience - Touchpoint
data:[...] Base64	No alt attribute provided	3_Segmentierung
data:[...] Base64	No alt attribute provided	1_Marktanalyse & Marktpotenzial
data:[...] Base64	No alt attribute provided	7_Kundenzufriedenheit
data:[...] Base64	No alt attribute provided	13_Marken-Monitor Hotellerie
data:[...] Base64	No alt attribute provided	17_Data Analytics
data:[...] Base64	No alt attribute provided	16_Preisstellung - Zahlungsbereitschaft
data:[...] Base64	No alt attribute provided	8_Mitarbeiterzufriedenheit
data:[...] Base64	No alt attribute provided	7_Kundenzufriedenheit
data:[...] Base64	No alt attribute provided	5_Usage & Attitude
data:[...] Base64	No alt attribute provided	2_Trends

Page structure 58% achieved

H1 heading

(Critically important)

Erfolg durch Strategie und Marktwissen

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

There are 53 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

H1-H6 headings

Heading structure

Heading level	Content
H1	Erfolg durch Strategie und Marktwissen
H1	MARKENIMAGE
H1	Markenstärke
H1	Markenerweiterung
H1	Dashboard – IMARK Insight Viewer
H1	Marketing-Mix
H1	Innovation
H1	NPS RADAR
H1	Customer Experience – Touchpoint Analyse
H1	SEGMENTIERUNG
H1	Marktanalyse & Marktpotenzial
H1	CUSTOMER SATISFACTION
H1	Marken-Monitor Hotellerie
H1	Data Analytics
H1	Preisstellung – Zahlungsbereitschaft
H1	Kundenzufriedenheit
H1	USAGE & ATTITUDE
H1	Trends
H2	Als Strategieberater begleiten wir Ihr Unternehmen in der strategischen Weiterentwicklung und unterstützen als Marktforscher Entscheidungsprozesse mit zielgerichteten Marktinformationen.
H2	IMARK Strategy Advisors
H2	IMARK Market Intelligence
H2	Downloadbereich Management Informationssysteme
H2	Downloadbereich Marktanalysen
H2	Downloadbereich Produktgestaltung
H2	Downloadbereich Markenanalyse
H2	Downloadbereich Mitarbeiterzufriedenheit und Employer Branding
H2	Downloadbereich Kundenzufriedenheit
H2	MITARBEITERZUFRIEDENHEIT
H3	Zukunft gestalten mit erfolgreichen Entwicklungsprozessen
H3	Markforschung für bessere Entscheidungen
H3	In der Zusammenarbeit zeichnen wir uns aus durch
H3	Insights aus Strategieberatung und Marktforschung
H4	SO ISST ÖSTERREICH – WEDL FOOD REPORT 2024
H4	STRATEGY BITES 2.0 – Wir starten in die nächste Runde
H4	OKRs: Strategie wirkungsvoll im Tagesgeschäft umsetzen
H4	Florian Mayer MSc – Research Consultant
H4	Lukas Witschas – Research Consultant
H4	Florian Mayer MSc – Research Consultant Duplicate text
H4	Lukas Witschas – Research Consultant Duplicate text
H4	MMag. Alexander Corn – Research Consultant seit 2010
H4	PhD Philipp Jaufenthaler – Junior Consultant seit 2023
H4	Phd Philipp Jaufenthaler – Junior Consultant seit 2023
H4	Mag. Christoph Antretter – Managing Partner seit 2001
H4	Mag. Katrin Egger – Teamassistenz seit 2023
H4	Ellen Böhnisch – Managing Partner EPOS
H4	Dr. Gerlinde Leichtfried – Collaborative Partner seit 2022
H4	Mag. Dr. Angelika Moser – Assistance and Project Management since 2021
H4	Ingrid Goller MSc – Research Consultant seit 2012
H4	Claudia Vulto, Dipl.-Kffr., B.Sc. – Research Consultant seit 2019
H4	o. Univ. Prof. Dr. Hans Mühlbacher – Partner seit 2001
H4	Dr. Maria Kreuzer – Partner seit 2021, Strategy & Research Consultant seit 2007
H4	Univ. Prof. Dr. Oliver Koll – Partner seit 2001
H4	Mag. Monika Heppner – Managing Partner seit 2008, Mitarbeiterin seit 2001

Link structure 90% achieved

Internal links

(Important)

Anchor text is an URL

Some anchor texts are used more than once.

1 links don't have an anchor text.

There are 3 links with a trivial anchor text.

The number of internal links is ok.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 21 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://imark.at/de/	Anchor	Zur primären Navigation springen
https://imark.at/de/	Anchor	Zum Inhalt springen
https://imark.at/		IMG-ALT IMARK Strategieberatung und Marktforschung
https://imark.at/de/strategie/		Strategieberatung
https://imark.at/de/strategie/		Strategieverständnis
/de/leistungen/beratungsprinzi...		Beratungsprinzipien
https://imark.at/de/leistungen/		Leistungen
/de/positionierung-und-marke/		Positionierung & Marke
/de/wachstumsstrateg/		Wachstumsstrategie
/de/geschaeftsmodell/		Geschäftsmodell
/de/spezifische-themen/		Spezifische Themen
/de/strategieumsetzung/		Strategieumsetzung
/de/leistungen/market-intelige...		Marktforschung
/de/kundenzufriedenheit/		Kundenzufriedenheit
/de/mitarbeiterzufriedenheit-u...		Mitarbeiterzufriedenheit & Employer Branding
/de/markt-analysen/		Marktanalysen
/de/produkt-gestaltung/		Produktgestaltung
/de/markenanalyse/		Markenanalyse
/de/management-informations-sy...		Management Informationssysteme
/de/leistungen/unsere-methoden-2/		Erhebungsmethoden und Techniken
https://imark.at/de/dashboard/		Dashboard
https://imark.at/de/team/		Team
https://imark.at/de/kunden/		Referenzen
https://imark.at/de/blog-2/		Insights
https://imark.at/de/kontakt/		Kontakt
https://imark.at/de/		DE
https://imark.at/en/		EN
/de/strategy-bites-2-0-wir-sta...		No Text
https://imark.at/de/strategie/		Weiter zur Strategieberatung A-TITLE Strategieentwicklung
/de/leistungen/market-intelige...		Weiter zur Marktforschung A-TITLE Strategieentwicklung
/de/so-isst-oesterreich-wedl-f...		A-TITLE SO ISST ÖSTERREICH – WEDL FOOD REPORT 2024
/de/so-isst-oesterreich-wedl-f...		Trivial anchor text Weiterlesen A-TITLE Weiterlesen
/de/strategy-bites-2-0-wir-sta...		A-TITLE STRATEGY BITES 2.0 – Wir starten in die nächste Runde
/de/strategy-bites-2-0-wir-sta...	Text duplicate	Trivial anchor text Weiterlesen A-TITLE Weiterlesen
/de/okrs-strategie-wirkungsvol...		A-TITLE OKRs: Strategie wirkungsvoll im Tagesgeschäft umsetzen
/de/okrs-strategie-wirkungsvol...	Text duplicate	Trivial anchor text Weiterlesen A-TITLE Weiterlesen
https://imark.at/de/blog-2/		Alle Insights ansehen A-TITLE Strategieentwicklung
https://imark.at/de/impressum-2/		Impressum A-TITLE Impressum
https://imark.at/de/agb/		AGBs A-TITLE AGB
https://imark.at/de/disclaimer/		Informationen zum Datenschutz A-TITLE Informationen zum Datenschutz
https://www.xing.com/companies...	New window Nofollow External Subdomain	No Text
https://www.linkedin.com/compa...	New window Nofollow External Subdomain	No Text
https://www.youtube.com/channe...	New window Nofollow External Subdomain	No Text
https://at.linkedin.com/in/ale...	New window Nofollow External Subdomain	No Text
https://www.xing.com/profile/A...	New window Nofollow External Subdomain	No Text
https://community.esomar.org/w...	New window External Subdomain	No Text
https://at.linkedin.com/in/chr...	New window Nofollow External Subdomain	No Text
https://www.xing.com/profile/C...	New window Nofollow External Subdomain	No Text
https://www.linkedin.com/in/in...	New window Nofollow External Subdomain	No Text
https://www.xing.com/profile/I...	New window Nofollow External Subdomain	No Text
https://www.linkedin.com/in/cl...	New window Nofollow External Subdomain	No Text
https://www.xing.com/profile/C...	New window Nofollow External Subdomain	No Text
https://www.linkedin.com/in/ha...	New window Nofollow External Subdomain	No Text
https://www.xing.com/profile/H...	New window Nofollow External Subdomain	No Text
https://at.linkedin.com/in/mar...	New window Nofollow External Subdomain	No Text
https://www.xing.com/profile/M...	New window Nofollow External Subdomain	No Text
https://at.linkedin.com/in/oli...	New window Nofollow External Subdomain	No Text
http://www.xing.com/profile/Ol...	New window Nofollow External Subdomain	No Text
https://at.linkedin.com/in/mon...	New window Nofollow External Subdomain	No Text
https://www.xing.com/profile/M...	New window Nofollow External Subdomain	No Text
https://insightviewer.imark.at/	External Subdomain	Demo Dashboard
/de/leistungen/marken-monitor-...		URL anchor text https://imark.at/de/leistungen/marken-monitor-hotellerie/

Server configuration 83% achieved

HTTP redirects

(Critically important)

This page redirects to "https://imark.at/de/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

This page uses GZip for compressed data transmission.

HTTP headers

Performance

(Somewhat important)

The page response time is slow (1.35 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.

A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.

The file size of the HTML document is very large (563 kB).

Page Speed

HTTP Response Header

Name	Value
link	<https://imark.at/wp-json/>; rel="https://api.w.org/", <https://imark.at/wp-json/wp/v2/pages/27>; rel="alternate"; type="application/json", <https://imark.at/>; rel=shortlink
set-cookie	102 Characters
vary	Accept-Encoding,User-Agent
content-encoding	gzip
content-type	text/html; charset=UTF-8
date	Sun, 29 Sep 2024 08:35:38 GMT
server	Apache
statuscode	200
http_version	HTTP/2

External factors 27% achieved

Blacklists

(Nice to have)

This website is not classified "for adult only".

Blacklist

Backlinks

(Critically important)

This page has only a few links from other websites.

This page only has backlinks from 2 referring domains.

This page only has 3 backlinks.

This page only has few backlinks from 2 different ip addresses.

Backlinks

Facebook popularity

(Somewhat important)

The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://imark.at/sitemap.xml
Sitemap: https://imark.at/sitemap.rss

Similar sites

Search preview

imark.at

Startseite - IMARK Strategieberatung und Marktforschung

Startseite der IMARK Strategieberatung und Marktforschung. Imark Market Intelligence und Imark Strategy Advisors.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Strategie	86%	Check
IMARK	82%	Check
IMARK Strategieberatung	75%	Check
Forschung	73%	Check
IMARK Strategy	71%	Check
Marktforschung	69%	Check
IMARK Market Intelligence	66%	Check
Strategieberatung	65%	Check
im Bereich	64%	Check
im Bereich Qualitative Marktforschung	61%	Check
IMARK Insight Viewer	61%	Check
Marke	60%	Check
Strategy	60%	Check
im Rahmen	60%	Check
Market Intelligence	58%	Check
Fortbildungen im Bereich	57%	Check
im Bereich Moderation	57%	Check
Intelligence	54%	Check
Qualitative Marktforschung	53%	Check
STRATEGY BITES	53%	Check
Analyse	51%	Check
Mitarbeiterzufriedenheit	51%	Check
Insight	51%	Check
Market Research	51%	Check
Partner	49%	Check

Show more keywords and terms

Test up to 1.000 webpages of imark.at with our free plan!

Easy troubleshooting for your entire website
Meta and on page check for each page
Automated check for keyword optimization

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No trial. It's just free!

Imark.at - SEO Checker

Task list of SEO Improvements 7 Tasks

Meta specifications 100% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Test up to 1.000 webpages of imark.at with our free plan!

Page quality 18% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 58% achieved

(Critically important)

(Important)

Heading structure

Link structure 90% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 83% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 27% achieved

(Nice to have)

(Critically important)

(Somewhat important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Test up to 1.000 webpages of imark.at with our free plan!

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