Übersicht der SEO Analyse
Metaangaben
100% 
Seitenqualität
60% 
Seitenstruktur
58% 
Verlinkung
67% 
Server
100% 
Externe Faktoren
100% 
SEO Score
Antwortzeit
0,27 s
Dateigröße
176,50 kB
Wörter
1200
Medien
30
Anzahl Links
204 Intern / 7 Extern

To-do Liste mit SEO Optimierungen

Meta-Angaben im HTML

Titel
(Extrem wichtig)
British American Tobacco - Home
Die Länge des Titels ist optimal. (300 Pixel von maximal 580 Pixel Länge)
Es gibt keine Wortwiederholungen im Titel.
Meta-Description
(Extrem wichtig)
The home of BAT, a leading multi-category consumer goods company that provides tobacco and nicotine products to millions of consumers around the world.
Die Meta-Description hat eine optimale Länge. (967 Pixel von maximal 1000 Pixel Länge)
Crawlbarkeit
(Extrem wichtig)
Es gibt keine Probleme beim Zugriff auf die Webseite.
Canonical Link
(Wichtig)
https://www.bat.com/
Die Seite hat einen korrekten Canonical Link.
Sprache
(Wenig wichtig)
Im Text erkannte Sprache: en
Im HTML angegebene Sprache: en
Serverstandort: Vereinigte Staaten von Amerika
Die Sprache wird im HTML Code wie folgt angegeben: en
Alternate/Hreflang Links
(Wenig wichtig)
Die Seite nutzt keine Alternate Links.
Weitere Metatags
(Wenig wichtig)
Es gibt keinen rel next Meta Tag auf der Seite.
Es gibt keinen rel prev Meta Tag auf der Seite.
Domain
(Wenig wichtig)
Die Domain ist keine Subdomain.
Die Länge der Domain ist gut.
Die Domain enthält keine Umlaute.
Seiten URL
(Wenig wichtig)
In der URL wurden keine Parameter entdeckt.
In der URL wurde keine Session ID entdeckt.
Die URL hat nicht zu viele Unterverzeichnisse.
Zeichensatzkodierung
(Wenig wichtig)
Die Zeichensatzkodierung ist nicht im HTTP Header angegeben.
Die Angaben zur Zeichensatzkodierung (UTF-8) sind fehlerfrei.
Doctype
(Nice to have)
Die Doctype Angabe HTML 5 ist korrekt angegeben.
Die Doctype Angabe befindet sich an erster Stelle im HTML-Code.
Favicon
(Nice to have)
Das Favoriten Icon (Favicon) ist korrekt verlinkt.

Meta Tags

NameWert
keywordstransforming tobacco,human rights,BAT,Sustainability,British American Tobacco,global company,Investors,reduced risk,Tobacco,annual report,media,features,reporting,next generation products,news
descriptionThe home of BAT, a leading multi-category consumer goods company that provides tobacco and nicotine products to millions of consumers around the world.
templatehomepage-template
viewportwidth=device-width, initial-scale=1
rendered2024-06-12 15:25 +0000
langen
charsetUTF-8

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Seitenqualität

Inhalt
(Extrem wichtig)
Wörter aus der H1 Überschrift werden nicht im Text der Seite verwendet.
Die durchschnittliche Satzlänge ist mit 31.58 Wörtern hoch.
Der Inhalt ist mit 1200 Wörtern in Ordnung.
Der Text besteht zu 26.7% aus Füllwörtern.
Worte aus dem Titel werden im Text wiederholt.
Im Text befindet sich eine Aufzählung, dies deutet auf eine gute Textstruktur hin.
Es wurden 17 Fließtextblöcke auf der Seite gefunden.
Es wurden keine Platzhalter Texte bzw. Bilder gefunden.
Es befinden sich keine Duplikate auf der Seite.
Frames
(Extrem wichtig)
Die Seite hat kein Frameset.
Mobile
(Wenig wichtig)
Es ist kein Apple-Touch Icon angegeben.
Der angegebene Viewport (width=device-width, initial-scale=1) ist korrekt.
Bold- und Strongtags
(Wenig wichtig)
Es befinden sich leere Tags auf der Seite.
Bilder Optimierung
(Wenig wichtig)
Bei 8 Bildern fehlt das Alt-Attribut. Der Inhalt von Alt-Attributen wird von Suchmaschinen auch als Text gewertet und ist wichtig für die Bildersuche.
Soziale Vernetzung
(Nice to have)
Es befinden sich wenige Social-Sharing Möglichkeiten auf der Seite. Mit Plugins zum Teilen kann die Reichweite der Seite in sozialen Netzwerken erhöht werden.
Zusätzliches Markup
(Nice to have)
Es wurde kein zusätzliches Markup gefunden.
HTTPS
(Wenig wichtig)
Die Seite verwendet HTTPS um Daten sicher zu übertragen.
Alle eingebundenen Dateien werden ebenfalls über HTTPS ausgeliefert.

Medienliste

URLALT-AttributeTitel
...img.svg/1712216653028/bat-logo-black.svgBAT
...m/batcom/global/main-nav/media/Media.jpgKein ALT-Attribut angegeben
.../dam/global/system/icons/market-icon.svgWorldwide
.../global/main-nav/who-we-are/WhoWeAre.jpgKein ALT-Attribut angegeben
...ategy-and-purpose/StrategyAndPurpose.jpgKein ALT-Attribut angegeben
...ence-and-research/ScienceAndResearch.jpgKein ALT-Attribut angegeben
...-and-innovation-/BrandsAndInnovation.jpgKein ALT-Attribut angegeben
...av/sustainability-esg/Sustainability.jpgKein ALT-Attribut angegeben
...-and-reporting/InvestorsAndAeporting.jpgKein ALT-Attribut angegeben
...atcom/global/homepage/hp-our-purpose.jpgSmokeless World
...com/global/homepage/r_1_med_MDCT8GGH.jpgOur strategy and purpose
...com/global/homepage/r_1_med_MDCT8GGX.jpgScience and research
...com/global/homepage/r_1_med_MDCT8GHC.jpgBrands and innovation
...com/global/homepage/r_1_med_MDCT8GHR.jpgSustainability and ESG
...2024preclose-website-tile-1600x1000.jpegInvestors
...jpeg/1712521461385/r-1-med-mdct8h28.jpegWorld-class science
...jpeg/1712521607003/r-1-med-mdct8h2q.jpegDriving innovation
...jpeg/1713795604992/r-1-med-mdct8h33.jpegEnvironment
...jpeg/1712571226075/r-1-med-mdctgswc.jpegBeTheChange
...503759/ft-climate-leaders-2024-tile.jpegFT Climate Leader 2024
...peg/1713367323535/velo-science-tile.jpegNew Velo research
...jpeg/1712216656858/r-1-med-mdctxe84.jpegResults centre
...jpeg/1712521791006/m-0-med-mdd29qy5.jpegAnnual reporting
...jpeg/1712215552329/r-1-med-mdct8lcx.jpegScientific research
...y.coreimg.png/1712215666315/bat-logo.pngKein ALT-Attribut angegeben
Video-URLBreiteHöhe
...o-files/main-site/home/FY2023-Tadeu.m3u8
...-files/main-site/home/VuseAnimation.m3u8
...les/main-site/home/21YearsInTheDJSI.m3u8
...eo-files/main-site/home/BeTheChange.m3u8
...deo-files/main-site/home/OurPurpose.m3u8

Seitenstruktur

H1 Überschrift
(Extrem wichtig)
British American Tobacco
Die H1-Überschrift ist perfekt.
Überschriften
(Wichtig)
Einige Überschriftentexte kommen doppelt auf der Seite vor.
Es befinden sich 44 Überschriften auf der Seite. Die Anzahl der Überschriften sollte in einem besseren Verhältnis zum Text stehen.
Einige Überschriften haben keinen Inhalt.

Überschriftenstruktur

Überschriften HierarchieInhalt
H1 British American Tobacco
H2 A Better Tomorrow™: Our purpose
H2 A Better Tomorrow™ through strategy & action
H2 A Better Tomorrow™ through science & research
H2 A Better Tomorrow™ through brands & innovation
H2 A Better Tomorrow™ through sustainability
H2 World-class science powering progress
H2 New Categories fuelling faster transformation
H2 Advancing Sustainability for A Better Tomorrow™
H2 Leere Überschrift
H2 2023 Preliminary Results
H2 Bite-sized science - Vuse
H2 Sustainability leadership
H2 #BeTheChange
H2 Our purpose: To build A Better Tomorrow™
H2 Results centre
H2 Annual reporting
H2 Scientific research
H3 BAT published its 2024 First Half Pre-Close Trading Update.
H3 Press release, webcast and transcript available in our results centre.
H3 Our transformation
H3 Latest stories and features
H3 Latest press releases
H3 In the spotlight
H3 Latest results, reports and research
H4 BAT recognised as a Financial Times Climate Leader
H4 New research further reinforces reduced-risk potential of oral nicotine pouches as compared to traditional tobacco products
H4 2024 First Half Pre-Close Trading Update
H4 2024 AGM: Chair's address
H4 2023 Preliminary Results Text-Duplikat
H4 Bite-sized science - Vuse Text-Duplikat
H4 Sustainability leadership Text-Duplikat
H4 #BeTheChange Text-Duplikat
H4 Our purpose: To build A Better Tomorrow™ Text-Duplikat
H4 Follow us
H4 Current UK share price
H4 Quick Links
H4 Modern Slavery Statement
H4 Gender Pay Report
H4 Combined Annual and Sustainability Report
H4 Standard of Business Conduct
H4 Science and Technology Report
H4 Share price data
H4 Site map
H4 Contact us
Einige der Linktexte der internen Links sind zu lang.
Einige der Linktexte wiederholen sich.
4 Links haben keinen Linktext oder nur Inhalt in Alt- und Titelattributen.
Es gibt 6 Links mit einem trivialem Linktext.
Die Anzahl an internen Links ist ok.
Alle internen Links haben keine dynamischen Parameter.
Es befinden sich 7 externe Links auf der Seite.
LinkAttributeLinktext
https://www.bat.com/IMG-ALT BAT
https://www.bat.com/mediaMedia
A-TITLE Media
/media/news-and-storiesStories and features
A-TITLE Stories and features
/media/press-releasesPress Releases
A-TITLE Press Releases
/media/media-resourcesMedia resources
A-TITLE Media resources
/media/subscribe-to-news-alertSubscribe to News Alert
A-TITLE Subscribe to News Alert
/media/media-contactsMedia contacts
A-TITLE Media contacts
/media/social-mediaSocial media
A-TITLE Social media
https://www.bat.com/contact-usContact us
A-TITLE Contact us
https://careers.bat.com/Neues Fenster Extern Subdomain Careers
A-TITLE Careers
https://www.bat.com/globalIMG-ALT Worldwide
A-TITLE Worldwide
https://www.bat.com/who-we-areWho we are
A-TITLE Who we are
/who-we-are/our-businessOur business
A-TITLE Our business
/who-we-are/our-business/our-b...Our business model
A-TITLE Our business model
/who-we-are/at-a-glanceAt a glance
A-TITLE At a glance
/who-we-are/our-valuesOur values
A-TITLE Our values
/who-we-are/our-peopleOur people
A-TITLE Our people
/who-we-are/our-people/life-at...Life at BAT
A-TITLE Life at BAT
/who-we-are/our-people/embraci...Embracing diversity and inclusion
A-TITLE Embracing diversity and inclusion
/who-we-are/our-people/embraci...Diversity initiatives
A-TITLE Diversity initiatives
/who-we-are/our-people/career-...Career development
A-TITLE Career development
/who-we-are/our-leadershipOur leadership
A-TITLE Our leadership
/who-we-are/our-leadership/mai...Main Board
A-TITLE Main Board
/who-we-are/our-leadership/man...Management Board
A-TITLE Management Board
/who-we-are/our-leadership/man...Management Board Unplugged | Podcast series
A-TITLE Management Board Unplugged | Podcast series
/who-we-are/our-corporate-gove...Our corporate governance
A-TITLE Our corporate governance
/who-we-are/our-corporate-gove...The Board
A-TITLE The Board
/who-we-are/our-corporate-gove...The role of the Board
A-TITLE The role of the Board
/who-we-are/our-corporate-gove...Board diversity
A-TITLE Board diversity
/who-we-are/our-corporate-gove...Executive Directors' service contracts
A-TITLE Executive Directors' service contracts
/who-we-are/our-corporate-gove...Board Committees
A-TITLE Board Committees
/who-we-are/our-corporate-gove...Shareholder engagement
A-TITLE Shareholder engagement
/who-we-are/our-corporate-gove...Standards of Business Conduct
A-TITLE Standards of Business Conduct
/who-we-are/our-corporate-gove...Our Standards of Business Conduct compliance
A-TITLE Our Standards of Business Conduct compliance
/who-we-are/our-corporate-gove...Company constitution
A-TITLE Company constitution
/who-we-are/our-corporate-gove...Policies, principles and standards
A-TITLE Policies, principles and standards
/who-we-are/our-partnershipsOur partnerships
A-TITLE Our partnerships
/who-we-are/our-historyOur history
A-TITLE Our history
/strategy-and-purposeStrategy & Purpose
A-TITLE Strategy & Purpose
/strategy-and-purpose/a-better...A Better Tomorrow™
A-TITLE A Better Tomorrow™
/strategy-and-purpose/reducing...Reducing harm
A-TITLE Reducing harm
/science-and-research/world-cl...World-class science
A-TITLE World-class science
/strategy-and-purpose/progress...Progressive Regulation
A-TITLE Progressive Regulation
/sustainability-and-esg/a-sust...A sustainable approach
A-TITLE A sustainable approach
/strategy-and-purpose/our-tran...Our transformation journey
A-TITLE Our transformation journey
/science-and-researchScience & Research
A-TITLE Science & Research
/science-and-research/world-cl...Textduplikat World-class science
A-TITLE World-class science
/science-and-research/world-cl...Sixty years of science
A-TITLE Sixty years of science
/science-and-research/world-cl...Science and Innovation Report
A-TITLE Science and Innovation Report
/science-and-research/reduced-...Reduced-risk products
A-TITLE Reduced-risk products
/science-and-research/reduced-...Understanding the comparative risks of our products
A-TITLE Understanding the comparative risks of our products
/science-and-research/nicotine...Nicotine explained
A-TITLE Nicotine explained
/science-and-research/product-...Product Science
A-TITLE Product Science
/science-and-research/vapourVapour
A-TITLE Vapour
/science-and-research/heated-t...Heated tobacco
A-TITLE Heated tobacco
/science-and-research/modern-oralModern oral
A-TITLE Modern oral
/science-and-research/wellbein...Wellbeing and stimulation
A-TITLE Wellbeing and stimulation
/science-and-research/researchResearch
A-TITLE Research
/brands-and-innovationBrands & Innovation
A-TITLE Brands & Innovation
/brands-and-innovation/buildin...Building brands
A-TITLE Building brands
/brands-and-innovation/vuseVuse
A-TITLE Vuse
/brands-and-innovation/gloglo
A-TITLE glo
/brands-and-innovation/veloVelo
A-TITLE Velo
/brands-and-innovation/driving...Driving innovation
A-TITLE Driving innovation
/brands-and-innovation/product...Product categories
A-TITLE Product categories
/brands-and-innovation/product...Vapour products
A-TITLE Vapour products
/brands-and-innovation/product...Heated tobacco products
A-TITLE Heated tobacco products
/brands-and-innovation/product...Modern oral products
A-TITLE Modern oral products
/brands-and-innovation/product...Tobacco
A-TITLE Tobacco
/brands-and-innovation/product...The primary health issues of smoking
A-TITLE The primary health issues of smoking
/brands-and-innovation/product...Illegal tobacco trade
A-TITLE Illegal tobacco trade
/brands-and-innovation/product...Fighting the black market
A-TITLE Fighting the black market
/brands-and-innovation/manufac...Manufacturing
A-TITLE Manufacturing
/brands-and-innovation/working...Working with retailers
A-TITLE Working with retailers
/sustainability-and-esgSustainability & ESG
A-TITLE Sustainability & ESG
/sustainability-and-esg/a-sust...Textduplikat A sustainable approach
A-TITLE A sustainable approach
/sustainability-and-esg/a-sust...Materiality
A-TITLE Materiality
/sustainability-and-esg/a-sust...Our supporting ESG priorities
A-TITLE Our supporting ESG priorities
/sustainability-and-esg/a-sust...Stakeholder engagement
A-TITLE Stakeholder engagement
/sustainability-and-esg/a-sust...Sustainability recognition
A-TITLE Sustainability recognition
/sustainability-and-esg/a-sust...Corporate social investment
A-TITLE Corporate social investment
/sustainability-and-esg/our-su...Our sustainability agenda
A-TITLE Our sustainability agenda
/sustainability-and-esg/how-we...How we report
A-TITLE How we report
/sustainability-and-esg/reduci...Reducing the health impact of our business
A-TITLE Reducing the health impact of our business
/sustainability-and-esg/enviro...Environment and climate
A-TITLE Environment and climate
/sustainability-and-esg/enviro...Climate change
A-TITLE Climate change
/sustainability-and-esg/enviro...Circular economy
A-TITLE Circular economy
/sustainability-and-esg/enviro...Waste
A-TITLE Waste
/sustainability-and-esg/enviro...Water
A-TITLE Water
/sustainability-and-esg/enviro...Biodiversity and afforestation
A-TITLE Biodiversity and afforestation
/sustainability-and-esg/enviro...Soil conservation and improvement
A-TITLE Soil conservation and improvement
/sustainability-and-esg/enviro...Preserving natural forests
A-TITLE Preserving natural forests
/sustainability-and-esg/enviro...Supply chain management
A-TITLE Supply chain management
/sustainability-and-esg/social...Social impact
A-TITLE Social impact
/sustainability-and-esg/social...Human rights and modern slavery
A-TITLE Human rights and modern slavery
/sustainability-and-esg/social...Human rights and child labour in tobacco growing
A-TITLE Human rights and child labour in tobacco growing
/sustainability-and-esg/social...Responding to human rights allegations
A-TITLE Responding to human rights allegations
/sustainability-and-esg/social...Farmer livelihoods and sustainable agriculture
A-TITLE Farmer livelihoods and sustainable agriculture
/sustainability-and-esg/social...Alternative crops
A-TITLE Alternative crops
/sustainability-and-esg/social...Sustainable Tobacco Programme
A-TITLE Sustainable Tobacco Programme
/sustainability-and-esg/social...Enhancing livelihoods
A-TITLE Enhancing livelihoods
/sustainability-and-esg/social...Focused support for farming communities
A-TITLE Focused support for farming communities
/sustainability-and-esg/social...Independent research
A-TITLE Independent research
/sustainability-and-esg/social...Supporting Women in Rural Communities
A-TITLE Supporting Women in Rural Communities
/sustainability-and-esg/social...Health and safety
A-TITLE Health and safety
/sustainability-and-esg/social...Safety standards in leaf processing
A-TITLE Safety standards in leaf processing
/sustainability-and-esg/social...PPE for harvesting
A-TITLE PPE for harvesting
/sustainability-and-esg/govern...Governance & ethics
A-TITLE Governance & ethics
/sustainability-and-esg/govern...Ethics and integrity
A-TITLE Ethics and integrity
/who-we-are/our-corporate-gove...Textduplikat Standards of Business Conduct
A-TITLE Standards of Business Conduct
/sustainability-and-esg/govern...Responsible marketing
A-TITLE Responsible marketing
/sustainability-and-esg/govern...Sustainability governance
A-TITLE Sustainability governance
/investors-and-reportingInvestors & Reporting
A-TITLE Investors & Reporting
/investors-and-reporting/inves...Investing in BAT
A-TITLE Investing in BAT
/investors-and-reporting/susta...Sustainability for Investors
A-TITLE Sustainability for Investors
/investors-and-reporting/susta...What Sustainability means at BAT
A-TITLE What Sustainability means at BAT
/investors-and-reporting/news-...News and filings
A-TITLE News and filings
/investors-and-reporting/news-...Stock Exchange announcements
A-TITLE Stock Exchange announcements
/investors-and-reporting/news-...Email alert service
A-TITLE Email alert service
/investors-and-reporting/news-...News hub subscribe
A-TITLE News hub subscribe
/investors-and-reporting/resul...Results centre
A-TITLE Results centre
/investors-and-reporting/resul...Consensus
A-TITLE Consensus
/investors-and-reporting/inves...Investor presentations
A-TITLE Investor presentations
/investors-and-reporting/repor...Reporting
A-TITLE Reporting
/investors-and-reporting/repor...Combined Annual and Sustainability Report
A-TITLE Combined Annual and Sustainability Report
/investors-and-reporting/repor...Previous Annual reporting
A-TITLE Previous Annual reporting
/investors-and-reporting/repor...UK Company Reporting
A-TITLE UK Company Reporting
/investors-and-reporting/repor...Sustainability Reporting
A-TITLE Sustainability Reporting
/investors-and-reporting/repor...Mapping our ESG disclosures
A-TITLE Mapping our ESG disclosures
/investors-and-reporting/repor...Focus reporting
A-TITLE Focus reporting
/investors-and-reporting/repor...Diversity and Inclusion Report
A-TITLE Diversity and Inclusion Report
/investors-and-reporting/repor...Low-Carbon Transition Plan
A-TITLE Low-Carbon Transition Plan
/investors-and-reporting/repor...Modern Slavery Statement
A-TITLE Modern Slavery Statement
/investors-and-reporting/repor...Conflict Minerals Report
A-TITLE Conflict Minerals Report
/investors-and-reporting/finan...Financial calendar
A-TITLE Financial calendar
/investors-and-reporting/share...Share price data
A-TITLE Share price data
/investors-and-reporting/share...Share price calculator
A-TITLE Share price calculator
/investors-and-reporting/esg-r...ESG ratings and benchmarks
A-TITLE ESG ratings and benchmarks
/investors-and-reporting/divid...Dividend information
A-TITLE Dividend information
/investors-and-reporting/divid...Quarterly dividend payments
A-TITLE Quarterly dividend payments
/investors-and-reporting/divid...Dividend Reinvestment Plan
A-TITLE Dividend Reinvestment Plan
/investors-and-reporting/divid...Dividend payments
A-TITLE Dividend payments
/investors-and-reporting/divid...Dividend payments by direct credit 2018
A-TITLE Dividend payments by direct credit 2018
/investors-and-reporting/divid...Consolidated tax vouchers
A-TITLE Consolidated tax vouchers
/investors-and-reporting/share...Shareholder information
A-TITLE Shareholder information
/investors-and-reporting/share...Dividends and payments
A-TITLE Dividends and payments
/investors-and-reporting/share...AGM
A-TITLE AGM
/investors-and-reporting/share...FAQ
A-TITLE FAQ
/investors-and-reporting/share...Electronic shareholder communications
A-TITLE Electronic shareholder communications
/investors-and-reporting/share...Share dealing and transferring
A-TITLE Share dealing and transferring
/investors-and-reporting/share...Capital Gains Tax
A-TITLE Capital Gains Tax
/investors-and-reporting/share...Glossary of terms
A-TITLE Glossary of terms
/investors-and-reporting/share...Analysts covering BAT
A-TITLE Analysts covering BAT
/investors-and-reporting/share...Contact Investor Relations
A-TITLE Contact Investor Relations
/investors-and-reporting/share...Manage your shares
A-TITLE Manage your shares
/investors-and-reporting/share...Registrars
A-TITLE Registrars
/investors-and-reporting/share...Shareholdings on the JSE - branch register
A-TITLE Shareholdings on the JSE - branch register
/investors-and-reporting/share...Share buyback transactions
A-TITLE Share buyback transactions
/investors-and-reporting/share...Acquisition of Reynolds American Inc.
A-TITLE Acquisition of Reynolds American Inc.
/investors-and-reporting/share...General Meeting
A-TITLE General Meeting
/investors-and-reporting/debt-...Debt investors
A-TITLE Debt investors
/investors-and-reporting/debt-...Debt facilities
A-TITLE Debt facilities
/investors-and-reporting/debt-...Outstanding bonds
A-TITLE Outstanding bonds
/investors-and-reporting/debt-...Credit ratings
A-TITLE Credit ratings
/investors-and-reporting/debt-...Maturity profile
A-TITLE Maturity profile
/investors-and-reporting/debt-...Debt investor presentations
A-TITLE Debt investor presentations
/investors-and-reporting/debt-...Contacts
A-TITLE Contacts
https://www.bat.com/who-we-areNeues Fenster Find out more
/strategy-and-purposeNeues Fenster Textduplikat Find out more
/science-and-researchNeues Fenster Textduplikat Find out more
/brands-and-innovationNeues Fenster Textduplikat Find out more
/sustainability-and-esgNeues Fenster Textduplikat Find out more
/investors-and-reporting/resul...IMG-ALT Investors
/investors-and-reporting/resul...Subdomain Results Centre >
/science-and-research/world-cl...Trivialer Linktext
Read more
/brands-and-innovation/driving...Textduplikat Trivialer Linktext
Read more
/sustainability-and-esg/enviro...Textduplikat Trivialer Linktext
Read more
/who-we-are/our-peopleTextduplikat Find out more
/media/news-and-stories/_2024/...IMG-ALT FT Climate Leader 2024
/media/news-and-stories/_2024/...BAT recognised as a Financial Times Climate Leader
/media/news-and-stories/_2024/...IMG-ALT New Velo research
/media/news-and-stories/_2024/...New research further reinforces reduced-risk potential of oral nicotine pouches as compared to traditional tobacco products
/media/news-and-storiesView all news and stories
A-TITLE View all news and stories
/media/press-releases/_2024/ju...Kein Text
/media/press-releases/_2024/ju...2024 First Half Pre-Close Trading Update
/media/press-releases/_2024/ap...Kein Text
/media/press-releases/_2024/ap...2024 AGM: Chair's address
/media/press-releasesView all press releases
A-TITLE View all press releases
/investors-and-reporting/resul...Textduplikat Trivialer Linktext
Read more
/investors-and-reporting/repor...Textduplikat Trivialer Linktext
Read more
/science-and-research/world-cl...Textduplikat Trivialer Linktext
Read more
https://twitter.com/batplcNeues Fenster Extern Twitter
https://www.youtube.com/user/W...Neues Fenster Extern Subdomain YouTube
https://www.linkedin.com/compa...Neues Fenster Extern Subdomain LinkedIn
https://www.glassdoor.com/Over...Neues Fenster Extern Subdomain Glassdoor
/investors-and-reporting/repor...Textduplikat Modern Slavery Statement
/investors-and-reporting/repor...Kein Text
/investors-and-reporting/repor...Kein Text
/investors-and-reporting/repor...Gender Pay Report
/investors-and-reporting/repor...Textduplikat Combined Annual and Sustainability Report
/who-we-are/our-corporate-gove...Standard of Business Conduct
/science-and-research/world-cl...Science and Technology Report
/investors-and-reporting/share...Textduplikat Share price data
https://www.bat.com/site-mapSite map
https://www.bat.com/contact-usOther contact details
A-TITLE Contact us
https://www.bat.com/accessibilityAccessibility
/privacy-noticePrivacy Notice
https://www.bat.com/cookie-noticeCookie Notice
/conditions-of-useConditions of use
https://www.batsupplier.com/csmExtern Subdomain Supplier Portal
https://prod.bat.com/condition...Extern Subdomain Anchor Financial information

Serverkonfiguration

HTTP-Weiterleitungen
(Extrem wichtig)
Die Seite leitet weiter auf "https://www.bat.com/"
HTTP-Header
(Wichtig)
Es wird kein X-Powered HTTP-Header mitgesendet.
Der Webserver nutzt GZip zur komprimierten Übertragung der Webseite (HTML).
Performance
(Wenig wichtig)
Die Antwortzeit der HTML-Seite ist mit 0,27 Sekunden unter der Zielmarke von 0,40 Sekunden.
Die Dateigröße des HTML-Dokuments ist mit 177 kB in Ordnung.

HTTP-Header

NameWert
content-typetext/html
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x-amz-request-idAYP3CPDZVV06YE7W
last-modifiedWed, 12 Jun 2024 15:26:10 GMT
x-amz-server-side-encryptionAES256
x-amz-version-idjf4VEn8gz5oh37_TnP8SzsmCErZP45n3
serverAmazonS3
content-encodinggzip
dateFri, 21 Jun 2024 23:28:30 GMT
etagW/"9b213dd53c92a6432749037cfe532169"
varyAccept-Encoding
x-cacheRefreshHit from cloudfront
via1.1 a267c4458d5587daaaf85f1d134a02d4.cloudfront.net (CloudFront)
x-amz-cf-popFRA50-C1
x-amz-cf-idZ94KihSwttlPYnYFg3G7GP1zT5sP3MmvnRhSEjDf7X4fphkLkWFQdA==
set-cookie158 Zeichen
x-cdnImperva
x-iinfo14-207925298-207925319 NNNY CT(2 7 0) RT(1719012508569 6) q(0 2 2 181) r(2 2) U24
statuscode200
http_versionHTTP/2

Externe Faktoren

Blacklists
(Nice to have)
Die Seite wird nicht als "nur für Erwachsene" eingestuft.
Die Seite wird von Wikipedia verlinkt.
Die Seite ist exzellent von anderen Webseiten verlinkt.
Die Seite hat Backlinks von 4.724 verweisenden Domains.
Die Seite hat insgesamt 65.140 Backlinks.
Die Seite hat Backlinks von 2.869 verschiedenen IP Adressen.
Verbreitung bei Facebook
(Wenig wichtig)
Die Seite hat 0 Shares und Kommentare auf Facebook.

Suchvorschau

www.bat.com
British American Tobacco - Home
The home of BAT, a leading multi-category consumer goods company that provides tobacco and nicotine products to millions of consumers around the world.

Wichtigste Suchbegriffe

Folgende Keywords wurden erkannt. Überprüfe die Optimierung dieser Keywords für Deine Seite.

KeywordErgebnisPrüfen
tobacco77%Check
British American Tobacco68%Check
Tobacco Products65%Check
American62%Check
British58%Check
Heated tobacco58%Check
Nicotine52%Check
World52%Check
Research51%Check
Report51%Check

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