Overview of the Keyword Check
Meta attributes
49% 
HTML optimization
64% 
Other
32% 
Keyword Score

Task list of SEO Improvements

Meta information

Title
(Critically important)
Shop The Purple Mattress: Purple Official Website
Missing in the title: 10, two
In the title: purple
Meta description
(Critically important)
Purple is the best mattress tech advancement in 80 years. Our mattresses and pillows come with free delivery, free returns, and a 100-night trial.
Not within the first 120 characters: two
Exists in the meta description: 10, Purple

HTML content

Image SEO
(Somewhat important)
Not found in any alt attribute of an image: 10, two
Not found in any image URL: two
Not found in an image title: 10, two, Purple
Found in an alt attribute of an image: purple
Found in the image URLs: 10, Purple
Content
(Critically important)
Well positioned in the text: 10, two, Purple (199, 232, 13 position in text)
Bold and strong tags
(Somewhat important)
No strong tag contains the following keyword: 10, two
The following keyword is used in strong tags: purple
Headings
(Important)
Not used within the headings: 10, two
The following keyword is used too often in the headings: purple (7 times)
H1 heading
(Critically important)
WELCOME TO PURPLE. Comfort, Reinvented.
Missing keywords in the first H1 heading: 10, two
Exists in the H1 heading: purple

Heading structure

Heading levelContent
H1 WELCOME TO PURPLE. Comfort, Reinvented.
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Footer menu
H2 Empty heading
H2 Footer Bottom Menu
H3 Empty heading
H3 PurpleFlex™ Mattress
H3 Empty heading
H3 Purple Mattress®
H3 Empty heading
H3 Purple Plus® Mattress
H3 Empty heading
H3 Purple Restore™ Hybrid Mattress
H3 Empty heading
H3 Purple RestorePlus™ Hybrid Mattress
H3 Empty heading
H3 Purple RestorePremier™ Hybrid Mattress
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H4 Empty heading

Others

Domain
(Somewhat important)
Missing in the domain: 10, two
Occurs in the domain: purple
Stop words
(Nice to have)
None of the keywords is a known stop word.

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