Overview of the Keyword Check
Meta attributes
50% 
HTML optimization
73% 
Other
25% 
Keyword Score

Task list of SEO Improvements

Meta information

Title
(Critically important)
Pennsylvania Insurance Department Home
In the title: Pennsylvania, Insurance
The term is completely in the title.
Meta description
(Critically important)
Not within the first 120 characters: Pennsylvania, Insurance

HTML content

Image SEO
(Somewhat important)
Not found in any image URL: pennsylvania
Not found in an image title: Pennsylvania, Insurance
Found in an alt attribute of an image: Pennsylvania, Insurance
Found in the image URLs: insurance
Content
(Critically important)
The term is used 5 times in 584 words.
Well positioned in the text: Pennsylvania, Insurance (4, 10 position in text)
The searchphrase is completely present in the text completely.
The term appears sufficiently often in the text.
Bold and strong tags
(Somewhat important)
No strong tag contains the following keyword: insurance
The following keyword is used in strong tags: pennsylvania
Headings
(Important)
Occurs only once within the headings: pennsylvania
Perfectly integrated within the headings: insurance
H1 heading
(Critically important)
Missing keywords in the first H1 heading: Pennsylvania, Insurance

Heading structure

Heading levelContent
H1 Empty heading
H1 POPULAR ON INSURANCE.PA.GOV
H1 News
H2 Empty heading
H2 Homepage Banner Image
H2 Health Insurance Information
H2 Protection from Surprise Medical Bills
H2 Find A Licensed Professional
H2 Content Editor
H5 Shapiro Administration Urges Pennsylvanians to Take Action to Protect Themselves Agai...
H5 Shapiro Administration Highlights the Importance of Financial Literacy
H5 Shapiro Administration Issues Guidance on Insurers’ Use of Artificial Intelligence (A...

Others

Domain
(Somewhat important)
Missing in the domain: pennsylvania
Occurs in the domain: insurance
Stop words
(Nice to have)
None of the keywords is a known stop word.
Page URL
(Somewhat important)
This keyword is missing in the URL: Pennsylvania, Insurance

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