Applovin.com - SEO Checker

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Overview of the SEO Check
Meta information
58% 
Page quality
89% 
Page structure
79% 
Link structure
66% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.69 s
File size
103.90 kB
Words
723
Media files
47
Number of links
111 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
AppLovin | Connect to audiences in-app, on mobile devices, and across CTV
The page title should be shorter than 580 pixels. It is 689 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
AppLovin connects you to audiences in-app, on mobile devices, across CTV, and beyond. Our advanced suite of solutions for app monetization and user acquisition drives growth and maximizes revenue for publishers and advertisers globally. Grow your business with AppLovin.
The meta description is too long: 1708 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.applovin.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verificationin6kiwv4nMPxLQO-onWG1ogzDMwaazWmGCdCNHYuARY
facebook-domain-verificationqfddcgj2nh2uqir6gase0zhzogyq7n
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionAppLovin connects you to audiences in-app, on mobile devices, across CTV, and beyond. Our advanced suite of solutions for app monetization and user acquisition drives growth and maximizes revenue for publishers and advertisers globally. Grow your business with AppLovin.
msapplication-TileImagehttps://www.applovin.com/wp-content/uploads/2019/09/cropped-applovin-favicon-rev-9-2019-270x270.png
article:publisherhttps://www.facebook.com/applovin/
article:modified_time2024-10-30T05:01:54+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleThe Suite of Solutions for Your Mobile Games | AppLovin
twitter:descriptionLaunch chart-topping games and build your business. We help you acquire new users, access insights, monetize, and publish your games.
twitter:site@applovin
og:localeen_US
og:locale:alternatezh_CN
og:typewebsite
og:titleConnect to audiences in-app, on mobile devices, and across CTV
og:descriptionAppLovin connects you to audiences in-app, on mobile devices, across CTV, and beyond. Our advanced suite of solutions for app monetization and user acquisition drives growth and maximizes revenue for publishers and advertisers globally. Grow your business with AppLovin.
og:urlhttps://www.applovin.com/
og:site_nameAppLovin
og:imagehttps://www.applovin.com/wp-content/uploads/2023/06/AppLovin-Opengraph-2023.jpg
og:image:width1200
og:image:height630
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 27.5 words is high.
This page contains 723 words. That's ok.
26.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ads/2020/06/460x260_CMR2024_PopUp_EN.jpgFeatured article
...lay_Gamification_Blog_Header_Recap-1.jpgFeatured article
.../2019/09/applovin-logo-hz-black-2019.svgAppLovin
...s/applovin/images/social-icon-x-2023.svgX
.../applovin/images/social-icon-fb-2023.svgFacebook
.../applovin/images/social-icon-li-2023.svgLinkedIn
.../applovin/images/social-icon-ig-2023.svgInstagram
...ds/2024/10/image-area_-1_1-600x600-2.pngMAX - How it Works
...t/uploads/2023/12/Appd_Primary_black.svgbelonging
...t/uploads/2023/12/Appd_Primary_black.svgbelonging
...nt/uploads/2023/12/max_Primary_black.svgbelonging
...nt/uploads/2023/12/max_Primary_black.svgbelonging
.../uploads/2023/12/spark_Primary_black.svgbelonging
.../uploads/2023/12/spark_Primary_black.svgbelonging
...nt/uploads/2023/12/alx_Primary_black.svgbelonging
...nt/uploads/2023/12/alx_Primary_black.svgbelonging
...t/uploads/2023/12/arrayPrimary_black.svgbelonging
...t/uploads/2023/12/arrayPrimary_black.svgbelonging
...uploads/2023/12/adjust_Primary_black.svgbelonging
...uploads/2023/12/adjust_Primary_black.svgbelonging
...t/uploads/2023/12/wurl_Primary_black.svgbelonging
...t/uploads/2023/12/wurl_Primary_black.svgbelonging
...nt/uploads/2023/12/purp_check_filled.svgbelonging
...nt/uploads/2023/12/purp_check_filled.svgbelonging
/wp-content/uploads/2023/12/Group1238.pngvideo image
...ads/2024/10/460x260_CMR2024_PopUp_EN.jpgBlog thumbnail image
...lay_Gamification_Blog_Header_Recap-1.jpgBlog thumbnail image
.../success_stories_thumbnail_abistudio.jpgBlog thumbnail image
...t/uploads/2023/12/logo_load_complete.svgBlog thumbnail image
...omepage_industry_gaming_loadcomplete.jpgNo alt attribute provided
...content/uploads/2023/12/logo_piscart.svgBlog thumbnail image
.../img_homepage_industry_media_picsart.jpgNo alt attribute provided
/wp-content/uploads/2023/12/logo_bright.svgBlog thumbnail image
...img_homepage_industry_finance_brigit.jpgNo alt attribute provided
...ent/uploads/2023/12/logo_yemeksepeti.svgBlog thumbnail image
...mepage_industry_shopping_yemeksepeti.jpgNo alt attribute provided
...tent/uploads/2023/12/logo_daily_yoga.svgBlog thumbnail image
..._industry_fitnessandhealth_dailyyoga.jpgNo alt attribute provided
...ntent/uploads/2023/12/logo_town_wifi.svgBlog thumbnail image
...g_homepage_industry_utility_townwifi.jpgNo alt attribute provided
...themes/applovin/images/icon_white_v2.svgAppLovin icon
...s/applovin/images/social-icon-x-2023.svgX
.../applovin/images/social-icon-fb-2023.svgFacebook
.../applovin/images/social-icon-li-2023.svgLinkedIn
.../applovin/images/social-icon-ig-2023.svgInstagram
Video URLWidthHeight
...ent/uploads/2023/12/Home-Page-Header.mp4
...Amplify-Sf-Aitest-Pocketgems-Pat-64S.mp4

Page structure

H1 heading
(Critically important)
Connect with your ideal customers
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Connect with your ideal customers
H2 Access massive scale. Grow your business.
H2 Powerful, flexible solutions for every business need
H2 Innovative technology that’s always learning and improving
H2 The impact of AppLovin across industries
H2 Accelerate your entire business
H3 What’s new from AppLovin
H6 POWERFUL FLEXIBLE TECHNOLOGY
H6 SOLUTIONS FOR YOUR GOALS
H6 Resource Center
H6 More about us
H6 Featured posts
H6 New Report: Consumer Mobile Trends 2024
H6 New Webinar: Metaplay & Gamification
H6 SEP 27, 2024
H6 AUG 28, 2024
H6 AUG 21, 2024
H6 PRODUCTS
H6 SOLUTIONS
H6 RESOURCES
H6 ABOUT US
H6 INSIDE APPLOVIN
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.applovin.com/AppLovin
/appdiscovery/Subdomain AppDiscovery Acquire your ideal users
https://www.applovin.com/max/Subdomain MAX Monetize your app
/sparklabs/Subdomain SparkLabs Create ads that perform
https://www.applovin.com/alx/Subdomain AppLovin Exchange Reach your audience
https://www.applovin.com/array/Subdomain Array Increase value across customer’s lifecycle
https://www.applovin.com/adjust/Subdomain Adjust Measure your marketing
https://www.applovin.com/wurl/Subdomain Wurl Take control of your CTV strategy
/solutions/increase-arpdau/Subdomain Increase ARPDAU
/solutions/scale-ad-impressions/Subdomain Scale Ad Impressions
/solutions/acquire-valuable-us...Subdomain Acquire Valuable Users
/solutions/increase-iaps/Subdomain Increase IAPs
/solutions/expand-your-reach/Subdomain Expand Your Reach
/success-stories/Subdomain Success Stories
https://www.applovin.com/blog/Subdomain Blog
https://www.applovin.com/videos/Subdomain Video Library
/guides-reports/Subdomain Guides and Reports
/glossary/Subdomain Glossary
https://www.applovin.com/events/Events
/partners/Subdomain Partners
https://www.applovin.com/press/Subdomain Press
https://www.applovin.com/jobs/Subdomain Jobs
https://www.applovin.com/about/Subdomain About Us
/reports/consumer-mobile-trend...New window Subdomain New Report: Consumer Mobile Trends 2024
IMG-ALT Featured article
/blog/new-interactive-ads-webi...New window Subdomain New Webinar: Metaplay & Gamification
IMG-ALT Featured article
/resource-center/View all resources
https://dash.applovin.com/signupExternal Subdomain Sign Up
https://dash.applovin.com/loginExternal Subdomain Sign In
https://www.applovin.com/Text duplicate IMG-ALT AppLovin
/appdiscovery/Subdomain Text duplicate AppDiscovery Acquire your ideal users
https://www.applovin.com/max/Subdomain Text duplicate MAX Monetize your app
/sparklabs/Subdomain Text duplicate SparkLabs Create ads that perform
https://www.applovin.com/alx/Subdomain Text duplicate AppLovin Exchange Reach your audience
https://www.applovin.com/array/Subdomain Text duplicate Array Increase value across customer’s lifecycle
https://www.applovin.com/adjust/Subdomain Text duplicate Adjust Measure your marketing
https://www.applovin.com/wurl/Subdomain Text duplicate Wurl Take control of your CTV strategy
/solutions/increase-arpdau/Subdomain Text duplicate Increase ARPDAU
/solutions/scale-ad-impressions/Subdomain Text duplicate Scale Ad Impressions
/solutions/acquire-valuable-us...Subdomain Text duplicate Acquire Valuable Users
/solutions/increase-iaps/Subdomain Text duplicate Increase IAPs
/solutions/expand-your-reach/Subdomain Text duplicate Expand Your Reach
/success-stories/Subdomain Text duplicate Success Stories
https://www.applovin.com/blog/Subdomain Text duplicate Blog
https://www.applovin.com/videos/Subdomain Text duplicate Video Library
/guides-reports/Subdomain Text duplicate Guides and Reports
/glossary/Subdomain Text duplicate Glossary
https://www.applovin.com/events/Text duplicate Events
/resource-center/Text duplicate View all resources
/partners/Subdomain Text duplicate Partners
https://www.applovin.com/jobs/Subdomain Text duplicate Jobs
https://www.applovin.com/press/Subdomain Text duplicate Press
https://www.applovin.com/about/Subdomain Text duplicate About Us
https://dash.applovin.com/signupExternal Subdomain Text duplicate Sign Up
https://dash.applovin.com/loginExternal Subdomain Text duplicate Sign In
https://twitter.com/AppLovinNew window External IMG-ALT X
https://www.facebook.com/AppLovinNew window External Subdomain IMG-ALT Facebook
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://www.instagram.com/appl...New window External Subdomain IMG-ALT Instagram
https://www.applovin.com/ENG
https://www.applovin.com/cn/中文
https://www.applovin.com/ja/日本語
https://www.applovin.com/ko/한국어
https://dash.applovin.com/signupNew window External Subdomain Get started now
/appdiscovery/New window Subdomain Scale your growth with our AI-based advertising engine.
IMG-ALT belonging
https://www.applovin.com/max/New window Subdomain Maximize your mobile app’s monetization potential.
IMG-ALT belonging
/sparklabs/New window Subdomain Drive marketing results with top-performing creatives.
IMG-ALT belonging
https://www.applovin.com/alx/New window Subdomain Access the leading programmatic exchange.
IMG-ALT belonging
https://www.applovin.com/array/New window Subdomain Create more value across your customers’ lifecycles.
IMG-ALT belonging
https://www.applovin.com/adjust/New window Subdomain Optimize performance with powerful, unified analytics.
IMG-ALT belonging
https://www.applovin.com/wurl/New window Subdomain Find and monetize your customers on CTV.
IMG-ALT belonging
https://dash.applovin.com/signupNew window External Subdomain Create an account
https://www.applovin.com/videosNew window Explore our Video Library Learn about our tech, listen to great stories, and get inspired!
IMG-ALT video image
/reports/consumer-mobile-trend...Subdomain NEW REPORT: Consumer Mobile Trends 2024 SEP 27, 2024
IMG-ALT Blog thumbnail image
/blog/new-interactive-ads-webi...Subdomain NEW WEBINAR: Metaplay & Gamification in Mobile Ads AUG 28, 2024
IMG-ALT Blog thumbnail image
/success-stories/abi-game-studio/Subdomain ABI Studio Grows with Hybrid Monetization Through AppDiscovery AUG 21, 2024
IMG-ALT Blog thumbnail image
/success-stories/New window Explore success stories
/success-stories/loadcomplete/New window Subdomain GAMING Legend of Slime leveraged AppLovin’s Growth Suite to rocket up the Top Charts
IMG-ALT Blog thumbnail image
/success-stories/picsart-ctv/New window Subdomain MEDIA Picsart scaled their user base with cost-efficient ROI by advertising on CTV with AppDiscovery
IMG-ALT Blog thumbnail image
/success-stories/brigit/New window Subdomain FINANCE AppDiscovery empowered top-rated finance app, Brigit, to significantly increase subscriptions while driving down CPE
IMG-ALT Blog thumbnail image
/success-stories/yemeksepeti/New window Subdomain SHOPPING Leading food delivery app, Yemeksepeti, finds profitable scale in a crowded market with AppDiscovery
IMG-ALT Blog thumbnail image
/success-stories/daily-yoga/New window Subdomain FITNESS & HEALTH With AppDiscovery, Daily Yoga was able to continually double its MoM installs while improving D0 ROAS by 62%
IMG-ALT Blog thumbnail image
/success-stories/townwifi/New window Subdomain UTILITY TownWiFi achieved an 8X increase in ARPDAU using MAX’s advanced features
IMG-ALT Blog thumbnail image
https://dash.applovin.com/signupNew window External Subdomain Text duplicate Get started now
/appdiscovery/Subdomain AppDiscovery
https://www.applovin.com/max/Subdomain MAX
/sparklabs/Subdomain SparkLabs
https://www.applovin.com/alx/Subdomain AppLovin Exchange
https://www.applovin.com/array/Subdomain Array
https://www.applovin.com/adjust/Subdomain Adjust
https://www.applovin.com/wurl/Subdomain Wurl
/solutions/increase-arpdau/Subdomain Text duplicate Increase ARPDAU
/solutions/scale-ad-impressions/Subdomain Text duplicate Scale Ad Impressions
/solutions/acquire-valuable-us...Subdomain Text duplicate Acquire Valuable Users
/solutions/increase-iaps/Subdomain Text duplicate Increase IAPs
/solutions/expand-your-reach/Subdomain Text duplicate Expand Your Reach
/resource-center/Subdomain Resource Center
/success-stories/Subdomain Text duplicate Success Stories
https://www.applovin.com/blog/Subdomain Text duplicate Blog
https://www.applovin.com/videos/Subdomain Text duplicate Video Library
https://support.applovin.com/External Subdomain Support
/glossary/Subdomain Text duplicate Glossary
https://www.applovin.com/eventsNew window Text duplicate Events
/dev-source/Subdomain Dev_Source
https://www.applovin.com/about/Subdomain About AppLovin
/leadership/Subdomain Leadership
https://www.applovin.com/press/Subdomain Text duplicate Press
/brand-hub/Subdomain Brand Hub
/partners/Subdomain Text duplicate Partners
/partner-studios/Subdomain Studios
https://investors.applovin.com/External Subdomain Investors
https://www.applovin.com/jobs/Subdomain Text duplicate Jobs
/early-career/Subdomain Early Career
https://www.applovin.com/cares/Subdomain Giving Back
https://www.applovin.com/esg/Subdomain ESG Resources
https://www.applovin.com/dei/Subdomain Impact
https://www.applovin.com/contact/Subdomain Contact Us
https://www.applovin.com/Text duplicate ENG
https://www.applovin.com/cnText duplicate 中文
https://www.applovin.com/jaText duplicate 日本語
https://www.applovin.com/koText duplicate 한국어
https://www.applovin.com/policiesPolicy Center
https://www.applovin.com/termsTerms of Use
https://www.applovin.com/privacyPrivacy
/multistate-privacy-notice/Your Privacy Choices
https://twitter.com/AppLovinNew window External Text duplicate IMG-ALT X
https://www.facebook.com/AppLovinNew window External Subdomain Text duplicate IMG-ALT Facebook
https://www.linkedin.com/compa...New window External Subdomain Text duplicate IMG-ALT LinkedIn
https://www.instagram.com/appl...New window External Subdomain Text duplicate IMG-ALT Instagram

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.applovin.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.69 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (104 kB).

HTTP Response Header

NameValue
dateFri, 08 Nov 2024 19:52:18 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
x-frame-optionsDENY
x-xss-protection1; mode=block
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-content-type-optionsnosniff
referrer-policyno-referrer-when-downgrade
permissions-policyaccelerometer=(), camera=(), geolocation=(), gyroscope=(), magnetometer=(), microphone=(), payment=(), usb=()
cross-origin-embedder-policyunsafe-none
cross-origin-opener-policysame-origin
access-control-allow-origin*
access-control-allow-methodsGET
link<https://www.applovin.com/wp-json/>; rel="https://api.w.org/"
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 400
x-cache-groupbot
content-security-policyframe-ancestors 'self' https://*.al-array.com/
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8df81a4a19f99b6e-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 6,240 referring domains.
This page has 404,451 backlinks.
This page has backlinks from 3,953 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /assets/
Disallow: /appdiscovery/ctv-guidelines/
Allow: /wp-admin/admin-ajax.php

Similar sites

Search preview

www.applovin.com
AppLovin | Connect to audiences in-app, on mobile devices, and acro...
AppLovin connects you to audiences in-app, on mobile devices, across CTV, and beyond. Our advanced suite of solutions for app monetization and user acquisition drives growth and maximizes revenue for publishers and advertisers globally. Grow your business with AppLovin.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
AppLovin81%Check
Connect73%Check
Mobile App72%Check
AppLovin connects65%Check
app monetization65%Check
Mobile61%Check
mobile devices60%Check
audiences58%Check
in-app58%Check
audiences in-app58%Check
Show more keywords and terms

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