Artmuseum.williams.edu - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
38% 
Page structure
100% 
Link structure
95% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.61 s
File size
56.80 kB
Words
151
Media files
8
Number of links
39 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Williams College Museum of Art
The length of the page title is perfect. (287 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
WCMA sparks new ways of thinking about art and the visual world through its innovative exhibitions, programs, publications and projects.
The length of the meta description is perfect. (844 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://artmuseum.williams.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWCMA sparks new ways of thinking about art and the visual world through its innovative exhibitions, programs, publications and projects.
keywordsEmpty
viewportwidth=device-width
theme-color#ffffff
robotsmax-image-preview:large
langen-us
twitter:cardsummary
twitter:urlhttps://artmuseum.williams.edu/
twitter:titleHome
twitter:descriptionWCMA sparks new ways of thinking about art and the visual world through its innovative exhibitions, programs, publications and projects.
og:urlhttps://artmuseum.williams.edu/
og:descriptionWCMA sparks new ways of thinking about art and the visual world through its innovative exhibitions, programs, publications and projects.
og:titleHome
og:site_nameWilliams College Museum of Art
og:see_alsohttps://artmuseum.williams.edu/
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
There are only 151 words on this page. Use at least 250 words to provide useful information.
Only 1 paragraph/s was/were found on this page.
The average number of words per sentence of 27 words is high.
19.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...A-Object-Lab-installation--2000x1113.jpgNo alt attribute provided
..._Web-scaled-e1716227732419-2000x1093.jpgNo alt attribute provided
...heast-scaled-e1720016471218-2000x877.jpgNo alt attribute provided
/files/2024/02/IMG_7009-2000x1500.jpgNo alt attribute provided
...South-scaled-e1709908040208-2000x800.jpgNo alt attribute provided
...2022/11/RS80749_91_18_8_r2-2000x1517.jpgNo alt attribute provided
...5836-scaled-e1701702639638-2000x1230.jpgNo alt attribute provided
...ollege_iphone_Pattern-copy-2000x1000.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Williams College Museum of Art
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Williams College Museum of Art
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://artmuseum.williams.edu/Subdomain WCMA
https://artmuseum.williams.edu/Subdomain Home
/whats-on/Subdomain Exhibitions & Programs
/archive/Subdomain Archive
/collaborate/Subdomain Collaborate
/object-lab-collaborate/Subdomain Object Lab
/rose-object-classroom/Subdomain Rose Study Gallery
/reading-room/Reading Room
/collaborate/cocurate/Subdomain Cocurate
/collaborate/agents-for-creati...Subdomain Agents for Creative Action
/visit/Subdomain Visit
/who-we-are/Subdomain Who We Are
/who-we-are/mission-vision/Subdomain Mission & Vision
/who-we-are/history/Subdomain History
/who-we-are/staff/Subdomain Staff
/who-we-are/jobs-internships/Subdomain Jobs & Internships
/collection/Subdomain Collection
/collection/featured-acquisiti...Subdomain Featured Acquisitions
/collection/walls/Subdomain WALLS
/collection/prendergast-archive/Subdomain Prendergast Archive
/collection/public-art/Subdomain Public Art
https://egallery.williams.edu/External Subdomain Search
/contribute/Subdomain Make a Gift
/news/Subdomain News & Press
https://www.instagram.com/will...External Subdomain IG
https://www.facebook.com/willi...External Subdomain FB
https://www.youtube.com/willia...External Subdomain YT
/cdn-cgi/l/email-protectionEM
http://eepurl.com/gKG5szExternal Sign up for our newsletter here.
/object-lab-fall-2024/Subdomain through 12/22/24 Object Lab Fall 2024
/teddy-sandoval-and-the-butch-...Subdomain Upcoming Teddy Sandoval and the Butch Gardens School of Art
/so-il-wcma-building-a-new-mus...Subdomain through 12/22/24 SO – IL \ WCMA: Building a New Museum
/cracking-the-cosmic-code-nume...Subdomain through 12/22/24 Cracking the Cosmic Code: Numerology in Medieval Art
/wcma-building-project/Subdomain Ongoing WCMA Building Project
/rheingantz-x-prendergast/Subdomain Ongoing Rheingantz x Prendergast
/remixing-the-hall-2/Subdomain Ongoing Remixing the Hall
/museum-digital-guide/Subdomain Ongoing Museum Digital Guide
https://artmuseum.williams.edu/Subdomain No Text
/visit/Subdomain Text duplicate Visit
/whats-on/Subdomain Text duplicate Exhibitions & Programs
/who-we-are/Subdomain Text duplicate Who We Are
/collection/Subdomain Text duplicate Collection
/collaborate/Subdomain Text duplicate Collaborate
/contribute/Subdomain Text duplicate Make a Gift
http://www.williams.edu/External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://artmuseum.williams.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.61 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (57 kB).

HTTP Response Header

NameValue
dateWed, 07 Aug 2024 04:30:53 GMT
content-typetext/html; charset=UTF-8
varyHost, Accept-Encoding
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlmax-age=14400, must-revalidate
pragmano-cache
cf-edge-cachecache,platform=wordpress
link<https://artmuseum.williams.edu/wp-json/>; rel="https://api.w.org/"
access-control-allow-origin(null)
cf-cache-statusMISS
last-modifiedWed, 07 Aug 2024 04:30:53 GMT
servercloudflare
cf-ray8af488af48e4bba1-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 686 referring domains.
This page has 2,131 backlinks.
This page has backlinks from 327 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /
Disallow: /?s=*
Disallow: /wp-admin
Disallow: /calendar/action~posterboard/
Disallow: /calendar/action~agenda/
Disallow: /calendar/action~oneday/
Disallow: /calendar/action~month/
Disallow: /calendar/action~week/
Disallow: /calendar/action~stream/
Disallow: /calendar/action~undefined/
Disallow: /calendar/action~http:/
Disallow: /calendar/action~default/
Disallow: /calendar/action~poster/
Disallow: /calendar/action~*/
Disallow: /*controller=ai1ec_exporter_controller*
Disallow: /*/action~*/

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Search preview

artmuseum.williams.edu
Williams College Museum of Art
WCMA sparks new ways of thinking about art and the visual world through its innovative exhibitions, programs, publications and projects.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Art87%Check
Art Museum81%Check
Museum75%Check
Williams75%Check
Williams College Museum71%Check
Public Art66%Check
College63%Check
WCMA48%Check
Exhibitions46%Check
Programs46%Check
Show more keywords and terms

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