Aviva.co.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
79% 
Page structure
58% 
Link structure
35% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.27 s
File size
122.20 kB
Words
1552
Media files
17
Number of links
243 internal / 47 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Insurance, Savings, Investments, Retirement and Health - Aviva
The length of the page title is perfect. (573 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Want car, home, travel, life or health cover? Out to save, invest, or start a pension? Let the UK’s biggest insurance firm quote you, now.
The length of the meta description is perfect. (831 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.aviva.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
descriptionWant car, home, travel, life or health cover? Out to save, invest, or start a pension? Let the UK’s biggest insurance firm quote you, now.
msapplication-TileImagehttps://static.aviva.io/assets/favicon/aviva-windows-logo.png
msapplication-TileColor#ffd900
templatenamehomepage
article:published_time2017-10-12T07:01:24
langen-gb
og:descriptionWant car, home, travel, life or health cover? Out to save, invest, or start a pension? Let the UK’s biggest insurance firm quote you, now.
og:titleSavings. Investments. Pensions.
og:urlhttps://www.aviva.co.uk/
og:image//static.aviva.io/content/dam/aviva-public/gb/images/personal/homepage/hero-homepage-avivawealth-mother-and-kids-looking-drawing-in-kitchen.$16x9-desktop-12cols$.2880x1620px?$16x9-desktop-12cols$

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Savings. Investments. Pensions. Helping you put the right pieces toget...
This page contains 1552 words. That's ok.
28.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 14.23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 31 tags for this page.
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...atic.aviva.io/assets/logo/aviva-logo.svgNo alt attribute provided
...16x9-mobile-full$.jpg?$16x9-mobile-full$No alt attribute provided
...age-functional-product-car-insurance.svgNo alt attribute provided
...ge-functional-product-home-insurance.svgNo alt attribute provided
...ge-functional-product-life-insurance.svgNo alt attribute provided
...onal-product-pensions-and-retirement.svgNo alt attribute provided
...-functional-product-health-insurance.svgNo alt attribute provided
...x9-mobile-6cols$.jpg?$16x9-mobile-6cols$No alt attribute provided
...-today-plan-for-tomorrow_2880x1620px.jpgPerson in a field looking at wind turbines, contemplating ethical investment decisions
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided
...x9-mobile-4cols$.jpg?$16x9-mobile-4cols$No alt attribute provided

Page structure

H1 heading
(Critically important)
Savings. Investments. Pensions.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 69 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Savings. Investments. Pensions.
H2 Products, useful tools and information
H2 MyAviva makes it easy
H2 Aviva Wealth
H2 A steady hand when you need it most
H2 A helping hand to lead you where you want to go
H2 Login or register
H2 Your account
H2 Site navigation
H2 Footer
H3 Car insurance
H3 Home insurance
H3 Life insurance
H3 Pensions and Investments
H3 Health insurance
H3 Motor Insurance
H3 Home Insurance
H3 Life Cover and Protection
H3 Health Insurance
H3 More Insurance
H3 Investments
H3 Retirement
H3 Climate-related Disclosure Reports for your funds
H3 Need to find something out?
H3 What you’ll need to make a claim
H3 Need help? We've got you covered
H3 Equity release
H3 Electric vehicles
H3 Our self-invested personal pension (SIPP)
H3 Aviva Multi Car Insurance
H3 Insurance
H3 Investments Duplicate text
H3 Retirement Duplicate text
H3 Health
H3 Useful information
H3 About us
H3 Press and media
H3 Other links
H3 Social
H3 Legal
H3 Copyright
H4 Get support
H4 Motor
H4 Home
H4 Life
H4 More
H4 Existing customers
H4 Multi car
H4 Help and resources
H4 Investments and savings
H4 Tools and calculators
H4 Know more
H4 Existing customers Duplicate text
H4 Aviva Wealth Duplicate text
H4 Help and resources Duplicate text
H4 Pensions
H4 Retirement Duplicate text
H4 Tools and calculators Duplicate text
H4 Know more Duplicate text
H4 Existing customers Duplicate text
H4 Aviva Wealth Duplicate text
H4 Help and resources Duplicate text
H4 Health cover
H4 Know more Duplicate text
H4 Existing customers Duplicate text
H4 Tools and calculators Duplicate text
H4 Health insurance Duplicate text
H4 Help and resources Duplicate text
H4 Help and resources Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (47) on this page.
LinkAttributesAnchor text
https://www.aviva.co.uk/Anchor Skip to content
https://www.aviva.co.uk/business/Subdomain Business
/help-and-support/contact-us/Contact us
https://www.aviva.co.uk/Subdomain No Text
https://www.aviva.co.uk/Anchor Menu - skip to menu
https://www.aviva.co.uk/Anchor Log in - skip to log in
https://www.aviva.co.uk/Anchor Search - skip to search
https://www.aviva.co.uk/wealth/Explore Aviva Wealth
/insurance/motor/car-insurance/More information for Car insurance
https://www.direct.aviva.co.uk...External Subdomain Get a quote
https://www.direct.aviva.co.uk...External Subdomain Retrieve a quote
https://www.direct.aviva.co.uk...External Subdomain Make a claim
/help-and-support/contact-us/m...I’m an existing customer
/insurance/home-products/home-...More information for Home insurance
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Get a quote
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Retrieve a quote
/help-and-support/claims/home-...Text duplicate Make a claim
/help-and-support/contact-us/h...Text duplicate I’m an existing customer
/insurance/life-products/life-...More information for Life insurance
/insurance/life-products/life-...Text duplicate Get a quote
/help-and-support/claims/life-...Text duplicate Make a claim
/insurance/life-products/over-...Over 50 life insurance
/help-and-support/contact-us/l...Text duplicate I’m an existing customer
/investments/More information for Pensions and Investments
/retirement/aviva-pension/Our pension
/investments/stocks-and-shares...Our ISA
/retirement/equity-release/Equity Release
/help-and-support/contact-us/p...Text duplicate I’m an existing customer
/health/health-products/health...More information for Health insurance
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Get a quote
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Retrieve a quote
/health/health-products/health...Call us
/help-and-support/contact-us/h...Text duplicate I’m an existing customer
/insurance/motor/car-insurance/Car Insurance
/insurance/motor/multi-car-ins...Multi Car Insurance
/insurance/motor/electric-car-...Electric Car Insurance
/insurance/motor/van-insurance/Van Insurance – personal cover
/business/insurance/business-v...Subdomain Business vehicle and van insurance
/insurance/motor/short-term-ca...Temporary car insurance
/insurance/motor/breakdown-cover/Breakdown cover
/insurance/motor/learner/Learner Driver Insurance
/insurance/motor/classic-car/Classic Car Insurance
/insurance/motor/campervan-ins...Motorhome and Campervan Insurance
/aviva-distinct/car-insurance/Aviva Distinct Car Insurance
/insurance/motor/All motor insurance products
/insurance/home-products/home-...Home Insurance
/insurance/home-products/conte...Contents Insurance
/insurance/home-products/build...Buildings Insurance
/insurance/home-products/tenan...Tenants and Renters Insurance
/insurance/home-products/landl...Landlord Insurance
/aviva-distinct/home-insurance/Aviva Distinct Home Insurance
/insurance/life-products/life-...Life Insurance
/insurance/life-products/criti...Critical Illness Cover
/insurance/life-products/over-...Over 50s Life Insurance
/insurance/life-products/incom...Income Protection Insurance
/insurance/life-products/free-...Free Parent Life Cover
/insurance/life-products/life-...Life insurance calculator
/insurance/life-products/life-...Aviva Trusts
/help-and-support/managing-you...Existing customers – manage your life cover
/insurance/life-products/View our life cover products
/health/health-products/health...Health insurance
/health/health-products/diagno...Diagnostics insurance
/business/health-protection-we...Subdomain Business health, protection and wellbeing
/business/health-protection-we...Subdomain Business health insurance for 2-249 employees
/business/health-protection-we...Subdomain Business health insurance for 250+ employees
/health-insurance/practitioner...Subdomain Practitioner Zone
/hospital-zone/Subdomain Hospital Zone
https://connect.avivab2b.co.uk...External Subdomain Health adviser website
/help-and-support/managing-you...Existing customers – manage your health products
/health/health-products/All health insurance products
/insurance/travel-insurance/Travel Insurance
/insurance/travel-insurance/si...Single trip travel insurance
/insurance/travel-insurance/an...Annual multi trip travel insurance
/aviva-distinct/travel-insurance/Aviva Distinct Travel Insurance
/insurance/pet-insurance/Pet Insurance
/insurance/personal-accident/a...Accidental Death Insurance
/insurance/personal-accident/a...Accidental Permanent Injury Insurance
/insurance/personal-accident/f...Family Personal Accident Plan
/insurance/personal-accident/h...Hospital Cash Plan
/business/insurance/public-lia...Subdomain Business Public Liability Insurance
/business/insurance/buildings-...Subdomain Business Buildings and Contents Insurance
/insurance/All insurance products
/investments/stocks-and-shares...Aviva Stocks & Shares ISA
/investments/wealthify/Wealthify
/investments/wealthify-junior-...Wealthify JISA
/investments/transfer-an-isa/Transfer your ISA
/investments/investment-account/Aviva Investment Account
/investments/savings-accounts/Savings accounts
/investments/select-investment/Aviva Select Investment bond
/help-and-support/managing-you...With-profits investment funds
https://www.direct.aviva.co.uk...External Subdomain ISA Investment calculator
/financial-advice/Financial advice
/help-and-support/managing-you...Existing customers - manage your investments
/investments/All investment products
/retirement/aviva-pension/Aviva Pension
/retirement/transfer-your-pens...Transfer your pension
/retirement/pension-annuity/Pension annuity (guaranteed income for life)
/retirement/income-drawdown/Income drawdown (flexible income)
/retirement/equity-release/Equity release
/retirement/lifetime-care/Lifetime care
https://www.retirementtools.av...External Subdomain Shape my future tool
/retirement/tools/my-retiremen...My retirement planner
/retirement/equity-release/equ...Equity release calculator
/retirement/tools/All tools and calculators
/financial-advice/Text duplicate Financial advice
/help-and-support/managing-you...Existing customers – manage your retirement
/retirement/All retirement products
https://www.direct.aviva.co.uk...External Subdomain Log in to MyAviva
https://www.direct.aviva.co.uk...External Subdomain Register today
https://www.aviva.co.uk/wealth/Aviva Wealth
https://www.aviva.co.uk/Anchor Footnote [1]
/help-and-support/managing-you...Find out more
/help-and-support/contact-us/Need to find something out?
/help-and-support/claims/What you’ll need to make a claim
/help-and-support/Need help? We've got you covered
/retirement/equity-release/Text duplicate Equity release
/insurance/motor/electric-car-...Electric vehicles
/retirement/aviva-pension/Our self-invested personal pension (SIPP)
/insurance/motor/multi-car-ins...Aviva Multi Car Insurance
https://www.aviva.com/about-us...External Subdomain core markets of the UK, Ireland and Canada
A-TITLE Go to our corporate site and view how we are organised
https://www.aviva.ca/en/External Subdomain Canada
A-TITLE Go to our Aviva Canada site
https://www.direct.aviva.co.uk...External Subdomain Log in
https://www.direct.aviva.co.uk...External Subdomain Register
https://www.direct.aviva.co.uk...External Subdomain Your policies
/services/more-from-aviva/aviv...Aviva Community Fund
https://www.direct.aviva.co.uk...External Subdomain Your profile
https://www.direct.aviva.co.uk...External Subdomain Security details
https://www.direct.aviva.co.uk...External Subdomain Shareholder Centre
https://www.direct.aviva.co.uk...External Subdomain Log out
/help-and-support/contact-us/Text duplicate Contact us
/help-and-support/claims/Text duplicate Make a claim
/help-and-support/managing-you...Manage your policy
/insurance/motor/car-insurance/Car insurance
https://portcullis.aviva.co.uk...External Subdomain Get a car quote
https://www.direct.aviva.co.uk...External Subdomain Retrieve a car quote
/insurance/motor/electric-car-...Electric car insurance
/insurance/motor/multi-car-ins...Multi car insurance
/insurance/motor/van-insurance/Van insurance
/insurance/motor/breakdown-cover/Text duplicate Breakdown cover
/insurance/motor/View all motor products
/help-and-support/contact-us/m...Motor contact us
/insurance/home-products/home-...Home insurance
https://portcullis.aviva.co.uk...External Subdomain Get a home quote
https://www.direct.aviva.co.uk...External Subdomain Retrieve a home quote
/insurance/home-products/conte...Contents insurance
/insurance/home-products/build...Buildings insurance
/insurance/home-products/landl...Landlord insurance
/insurance/home-products/tenan...Tenants and Renters insurance
/insurance/home-products/View all home products
/help-and-support/contact-us/h...Home contact us
/insurance/life-products/life-...Life insurance
/insurance/life-products/life-...Get a life quote
https://www.direct.aviva.co.uk...External Subdomain Retrieve a life quote
/insurance/life-products/over-...Text duplicate Over 50 life insurance
/insurance/life-products/criti...Critical illness cover
/insurance/life-products/incom...Income protection insurance
/insurance/life-products/free-...Free parent life cover
/insurance/life-products/View all our life cover options
/help-and-support/contact-us/l...Life contact us
/health/health-products/health...Text duplicate Health insurance
/insurance/travel-insurance/Travel insurance
/insurance/personal-accident/Personal accident insurance
/business/insurance/Subdomain Business insurance
/insurance/motor/electric-car-...Electric car hub
/help-and-support/claims/Text duplicate Make a claim
https://www.direct.aviva.co.uk...External Subdomain Renew policy
/help-and-support/managing-you...Manage policy
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Log in to MyAviva
https://www.direct.aviva.co.uk...External Subdomain Register for MyAviva
/insurance/motor/multi-car-ins...Text duplicate Find out more
/insurance/View all insurance products
/aviva-edit/Guides and tips
https://www.aviva.co.uk/faq/FAQs
/help-and-support/Useful info
/help-and-support/contact-us/Text duplicate Contact us
/investments/stocks-and-shares...Stocks & shares ISA
/retirement/aviva-pension/Text duplicate Aviva Pension
/investments/savings-accounts/Text duplicate Savings accounts
/investments/investment-account/Investment account
/investments/wealthify-junior-...Wealthify Junior ISA
/investments/select-investment/Investment bond
/investments/View all investments and savings products
/help-and-support/contact-us/i...Investments and savings contact us
https://www.direct.aviva.co.uk...External Subdomain ISA calculator
https://www.direct.aviva.co.uk...External Subdomain Investment calculator
/retirement/tools/View all tools and calculators
https://www.aviva.co.uk/wealth/Text duplicate Aviva Wealth
/financial-advice/Text duplicate Financial advice
/investments/investment-funds/Investment funds
/investments/share-dealing/Share dealing
/help-and-support/contact-us/i...Manage accounts
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Log in to MyAviva
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Register for MyAviva
https://www.aviva.co.uk/wealth/Text duplicate Explore Aviva Wealth
/investments/Text duplicate View all investments and savings products
/aviva-edit/categories/your-mo...Text duplicate Guides and tips
/help-and-support/Text duplicate Useful info
/help-and-support/contact-us/i...Text duplicate Contact us
/retirement/aviva-pension/Text duplicate Aviva Pension
/retirement/transfer-your-pens...Pension transfer
/retirement/pensions/find-and-...Find and combine pensions
/retirement/pensions/pension-t...Pension tracing
/retirement/pensions/pension-c...Consolidate your pensions
/retirement/income-drawdown/Pension drawdown
/retirement/workplace-pension/Workplace pension
/retirement/pensions/View all pension products
/help-and-support/managing-you...Pension contact us
/retirement/pension-annuity/Pension annuity
/retirement/equity-release/Text duplicate Equity release
/retirement/lifetime-care/Lifetime Care
/retirement/purchase-life-annu...Immediate life annuity New
/retirement/View all retirement products
/help-and-support/contact-us/p...Retirement contact us
/retirement/tools/my-retiremen...Pension calculator
/retirement/pension-annuity/pe...Annuity calculator
https://www.direct.aviva.co.uk...External Subdomain Pension tax calculator
/retirement/equity-release/equ...Text duplicate Equity release calculator
/retirement/tools/Text duplicate View all tools and calculators
/retirement/retirement-planning/Retirement planning
/retirement/using-your-pension...Ways to use a pension
/financial-advice/Text duplicate Financial advice
/retirement/help-and-support/Manage pension
/help-and-support/managing-you...Manage equity release plan
/help-and-support/managing-you...Manage annuity
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Log in to MyAviva
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Register for MyAviva
https://www.aviva.co.uk/wealth/Text duplicate Explore Aviva Wealth
/retirement/View all pension and retirement products
/retirement/help-and-support/Text duplicate Guides and tips
/help-and-support/Text duplicate Useful info
/help-and-support/contact-us/p...Text duplicate Contact us
/health/health-products/health...Text duplicate Health insurance
/health/health-products/diagno...Text duplicate Diagnostics insurance
/health/health-products/health...Cover add-ons
/health/health-products/View all health products
/help-and-support/contact-us/h...Health contact us
/health/health-products/health...Understanding medical underwriting types
/health/health-products/health...Health insurance add-ons
/health/health-products/health...Cancer care
/help-and-support/coronavirus/COVID-19
/help-and-support/claims/healt...Make a health claim
/help-and-support/managing-you...Make a diagnostics claim
/help-and-support/contact-us/h...Manage health insurance
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Log in to MyAviva
https://www.direct.aviva.co.uk...External Subdomain Text duplicate Register for MyAviva
/health/health-products/health...BMI calculator
/health/health-products/health...BMR calculator
/health/health-products/health...Alcohol units calculator
/health/health-products/health...Text duplicate Find out more
/health/health-products/Text duplicate View all health products
/health/health-products/health...Text duplicate Guides and tips
https://www.aviva.co.uk/faq/Text duplicate FAQs
/help-and-support/Text duplicate Useful info
/help-and-support/contact-us/h...Text duplicate Contact us
/aviva-edit/Text duplicate Guides and tips
/help-and-support/Help and support
https://www.aviva.co.uk/faq/Text duplicate FAQs
/help-and-support/contact-us/Text duplicate Contact us
/services/about-our-business/p...Accessibility
/help-and-support/Text duplicate Help and support
/help-and-support/contact-us/Contact Aviva
/help-and-support/contact-us/e...Send an email enquiry
/help-and-support/claims/Text duplicate Make a claim
/help-and-support/managing-you...Text duplicate Manage your policy
/help-and-support/cost-of-living/Cost of living
/help-and-support/retrieve-a-q...Retrieve your quote
/help-and-support/protect-your...Protect yourself from fraud
https://www.aviva.co.uk/faq/Frequently asked questions
/help-and-support/coronavirus/Coronavirus support
/services/about-our-business/a...About Aviva
/services/about-our-business/a...Customer Data Charter
https://careers.aviva.co.uk/External Subdomain Careers
/services/more-from-aviva/aviv...Text duplicate Aviva Community Fund
https://www.aviva.com/newsroom/External Subdomain Newsroom
/aviva-edit/The Aviva Edit blog
https://www.aviva.com/External Subdomain Aviva corporate
https://connect.avivab2b.co.uk/External Subdomain Intermediary site
/risksolutions/Subdomain Risk Solutions
https://www.quotemehappy.com/External Subdomain Quotemehappy.com
https://www.generalaccident.com/External Subdomain General Accident
https://www.facebook.com/AvivaUK/External Subdomain Facebook
A-TITLE Facebook
https://twitter.com/AvivaUKExternal Twitter
A-TITLE Twitter
https://www.youtube.com/avivaukExternal Subdomain YouTube
A-TITLE YouTube
/services/about-our-business/p...Legal
/services/about-our-business/p...Privacy Policy
/services/about-our-business/p...Cookie Policy
/services/about-our-business/a...Modern Slavery Statement
/help-and-support/glossary-of-...Glossary of terms
https://www.aviva.co.uk/sitemap/Site map
https://www.aviva.co.uk/Anchor Manage cookies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.aviva.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.27 seconds.
The file size of the HTML document is fine (122 kB).

HTTP Response Header

NameValue
accept-rangesbytes
content-encodinggzip
content-typetext/html; charset=UTF-8
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
content-length16688
x-edgeconnect-midmile-rtt6
x-edgeconnect-origin-mex-latency22
cache-controlmax-age=0
expiresWed, 10 Jul 2024 06:18:04 GMT
dateWed, 10 Jul 2024 06:18:04 GMT
varyAccept-Encoding
strict-transport-securitymax-age=31536000
set-cookie137 Characters
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 4,998 referring domains.
This page has 66,505 backlinks.
This page has backlinks from 3,407 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /cgi-bin/
Disallow: /forms/
Disallow: /images/
Disallow: /roadsense/
Disallow: /riskmanagement/
Disallow: /backup/
Disallow: /ebroking/
Disallow: /portcullis/
Disallow: /briefs/
Disallow: /html/
Disallow: /submissions/
Disallow: /car-insurance/filter-page.html
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Disallow: /policy-checker/
Disallow: /motor-vehicle/breakdown-cover/filter-page.html
Disallow: /life/callback.html
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Disallow: /avivaprotects/
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Disallow: /find-my-funds/form/request-a-callback/
Disallow: /car-insurance/drive/video/
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User-agent: AdsBot-Google
Allow: /ppc/

User-agent: linkdexbot
User-agent: EyeMonIT Uptime Bot
User-agent: UptimeRobot
User-agent: MJ12bot
Disallow: /

Sitemap: https://www.aviva.co.uk/sitemap-index.xml

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www.aviva.co.uk
Insurance, Savings, Investments, Retirement and Health - Aviva
Want car, home, travel, life or health cover? Out to save, invest, or start a pension? Let the UK’s biggest insurance firm quote you, now.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
insurance68%Check
pension68%Check
Investment68%Check
Aviva66%Check
Health66%Check
Investments66%Check
Savings66%Check
Health Insurance66%Check
Aviva Pension66%Check
Investments savings66%Check

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