Babylist.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
72% 
Page structure
100% 
Link structure
77% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.21 s
File size
178.40 kB
Words
621
Media files
6
Number of links
143 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Babylist - The Best Baby Registry
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Babylist is the best baby registry for growing families. Add baby gear from any store including Amazon, Target, and Etsy. Start building your registry today!
The length of the meta description is perfect. (944 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.babylist.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, minimum-scale=1.0, maximum-scale=5
apple-mobile-web-app-titleBabylist
application-nameBabylist
theme-color#ffffff
descriptionBabylist is the best baby registry for growing families. Add baby gear from any store including Amazon, Target, and Etsy. Start building your registry today!
langen
og:site_nameBabylist
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=Edge,chrome=IE6

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
This page contains 621 words. That's ok.
22.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, minimum-scale=1.0, maximum-scale=5" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...v1690554600/AddAnything_Phone_rllgoq.pngBest baby registry checklist.
...namic Landing Pages/FAQ_chevron_down.svgCollapsible question closed icon
...namic Landing Pages/FAQ_chevron_down.svgCollapsible question closed icon
...namic Landing Pages/FAQ_chevron_down.svgCollapsible question closed icon
...namic Landing Pages/FAQ_chevron_down.svgCollapsible question closed icon
...namic Landing Pages/FAQ_chevron_down.svgCollapsible question closed icon

Page structure

H1 heading
(Critically important)
The baby registry that grows with your family
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The baby registry that grows with your family
H2 Add Anything from Any Store
H2 Shop the Best for Baby
H2 Celebrate the Moment!
H2 Your Questions, Answered
H2 Explore Guides By Category
H2 We've Got You Covered
H2 Congratulations!
H3 Clothing
H3 Nursery
H3 Gear
H3 Try-It Kits
H3 Order your free breast pump through insurance
H3 Download the Expectful App today for FREE
H3 Create a Registry
H3 Find a Babylist
H3 Start Shopping
H3 Read Helpful Guides
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.babylist.com/Anchor skip to main content
https://www.babylist.com/indexSubdomain Babylist - Best Baby Registry
https://www.babylist.com/indexRegistry
https://www.babylist.com/storeShop
/hello-babyGuides
https://www.babylist.com/healthNew window Health
https://help.babylist.com/hc/e...New window External Subdomain Help
https://www.babylist.com/loginLog In
/registry/newSubdomain Sign Up
/reservationsNofollow Subdomain No Text
https://www.babylist.com/storeSubdomain Browse our Shop
/registry/newStart a Babylist Registry
https://www.babylist.com/findFind a Babylist Registry
/baby-registry-checklistGet Started
/baby-registry-checklistText duplicate Get Started
/store/clothingClothing Shop Now
A-TITLE Clothing
/store/nurseryNursery Shop Now
A-TITLE Nursery
/store/gearGear Shop Now
A-TITLE Gear
/store/try-it-kitsTry-It Kits Shop Now
A-TITLE Try-It Kits
https://www.babylist.com/storeShop All
https://help.babylist.com/hc/e...New window External Subdomain restrictions apply
/registry/newText duplicate Get Started
/registry/newText duplicate Get Started
/hello-baby/how-to-create-a-ba...The Ultimate Guide for Creating Your Baby Registry
A-TITLE The Ultimate Guide for Creating Your Baby Registry
/hello-baby/how-many-diapers-b...How Many Diapers Do I Need?
A-TITLE How Many Diapers Do I Need?
/hello-baby/best-bassinetsBest Bassinets
A-TITLE Best Bassinets
/hello-baby/what-to-pack-in-yo...What to Pack in Your Hospital Bag
A-TITLE What to Pack in Your Hospital Bag
/hello-baby/best-strollersBest Strollers
A-TITLE Best Strollers
/hello-baby/best-high-chairsBest High Chairs
A-TITLE Best High Chairs
/hello-baby/gearProducts & Gear
/hello-baby/pregnancy-week-by-...Pregnancy Week by Week
/hello-baby/baby-namesBaby Names
/hello-baby/parentingParenting
/hello-baby/gift-guidesGift Guides
/hello-babyExplore Guides
https://www.babylist.com/healthNew window Check Eligibility
https://apps.apple.com/app/exp...New window External Subdomain iTunes App Store
https://play.google.com/store/...New window External Subdomain Google Play Store
/registry/newStart Your Registry
https://www.babylist.com/findFind a Registry
/registry/newText duplicate Get Started
https://www.babylist.com/findText duplicate Find a Registry
https://www.babylist.com/storeStart Shopping
/hello-babyText duplicate Explore Guides
https://www.babylist.com/indexSubdomain No Text
https://www.babylist.com/indexSubdomain Baby Registry
A-TITLE Best baby registry
/registry/newSubdomain Create a Babylist
https://www.babylist.com/findSubdomain Find a Babylist
/why-babylistSubdomain Why Babylist
/baby-registry-checklistSubdomain Baby Registry Checklist
/hello-baby/how-to-create-a-ba...Subdomain How to Create a Baby Registry
/hello-baby/how-to-share-your-...Subdomain How to Share a Baby Registry
/registry-discountSubdomain 15% Registry Discount
/hello-baby/boxSubdomain Welcome Baby Box
https://www.babylist.com/aboutSubdomain About Babylist
https://www.babylist.com/aboutSubdomain About Us
https://www.babylist.com/indexSubdomain Babylist Registry
https://www.babylist.com/healthSubdomain Babylist Health
https://www.babylist.com/catalogSubdomain Babylist Shop
/lp/showroomSubdomain Babylist Beverly Hills
/locationsSubdomain Babylist Experiences
https://expectful.com/External Expectful
/hello-babySubdomain Hello Baby
/about/careersSubdomain Jobs
/our-storySubdomain Our Story
/about/pressSubdomain Press
https://www.babylist.com/storeSubdomain Text duplicate Shop
https://www.babylist.com/storeSubdomain All Shop Categories
/store/newSubdomain New Arrivals
/store/coming-soonSubdomain Coming Soon
/store/newborn-must-havesSubdomain Newborn Must-Haves
/store/top-registeredSubdomain Top Registered
/store/brands?entry_point=glob...Subdomain Brands A-Z
/store/fsa-hsa-eligibleSubdomain FSA & HSA Eligible
/store/bandana-bibsSubdomain Bandana Bibs
/store/bassinet-beddingSubdomain Bassinet Bedding
/store/bassinets-and-bedside-s...Subdomain Bassinets & Bedside Sleepers
/store/bibsSubdomain Bibs
/store/bottle-sterilizers-and-...Subdomain Bottle Sterilizers & Warmers
/store/breast-pumpsSubdomain Breast Pumps
/store/burp-clothsSubdomain Burp Cloths
/store/car-seat-accessoriesSubdomain Car Seat Accessories
/store/car-seat-covers-and-shadesSubdomain Car Seat Covers & Shades
/store/changing-padsSubdomain Changing Pads
/store/cribsSubdomain Cribs
/store/diaper-bags-and-backpacksSubdomain Diaper Bags & Backpacks
/store/diaper-caddiesSubdomain Diaper Caddies
/store/disposable-diapersSubdomain Disposable Diapers
/store/dressers-and-changersSubdomain Dressers & Changing Tables
/store/headbands-bowsSubdomain Headbands & Bows
/store/high-chairsSubdomain High Chairs & Boosters
/store/infant-seats-and-loungersSubdomain Infant Seats & Loungers
/store/mattress-pads-and-coversSubdomain Mattress Pads & Covers
/store/mittensSubdomain Mittens
/store/newborn-must-havesSubdomain Text duplicate Newborn Must-Haves
/store/nunaSubdomain Nuna
/store/playardsSubdomain Playards
/store/play-matsSubdomain Playmats
/store/stroller-toysSubdomain Stroller & Car Seat Toys
/store/stroller-organizersSubdomain Stroller Organizers
/store/strollersSubdomain Strollers
/store/teethersSubdomain Teethers & Rattles
/store/wipes-dispensersSubdomain Wipes Dispensers
/hello-babySubdomain Product Guides
/hello-babySubdomain All Product Guides
/hello-baby/car-seatSubdomain Car Seat Guides
/hello-baby/best-activity-cent...Subdomain Best Baby Activity Centers
/hello-baby/best-baby-bottlesSubdomain Best Baby Bottles
/hello-baby/best-baby-carriersSubdomain Best Baby Carriers
/hello-baby/best-baby-foodSubdomain Best Baby Food
/hello-baby/best-baby-formulaSubdomain Best Baby Formulas
/hello-baby/best-baby-lotionSubdomain Best Baby Lotions
/hello-baby/best-baby-monitorSubdomain Best Baby Monitors
/hello-baby/best-baby-wrapsSubdomain Best Baby Wraps
/hello-baby/best-bassinetsSubdomain Text duplicate Best Bassinets
/hello-baby/best-bottles-for-b...Subdomain Best Bottles for Breastfed Babies
/hello-baby/best-breast-pumpSubdomain Best Breast Pumps
/hello-baby/best-changing-tablesSubdomain Best Changing Tables and Pads
/hello-baby/best-diaper-bagsSubdomain Best Diaper Bags
/hello-baby/best-double-strollersSubdomain Best Double Strollers
/hello-baby/best-high-chairsSubdomain Text duplicate Best High Chairs
/hello-baby/best-nursing-pillowsSubdomain Best Nursing Pillows
/hello-baby/best-playardsSubdomain Best Playards
/hello-baby/best-portable-high...Subdomain Best Portable High Chairs
/hello-baby/best-strollersSubdomain Text duplicate Best Strollers
/hello-baby/best-swaddlesSubdomain Best Swaddles
/hello-baby/best-carriers-for-...Subdomain Best Toddler Carriers
/hello-baby/best-baby-toys-fir...Subdomain Best Toys for Babies 0-6 Months
/hello-baby/best-toys-for-one-...Subdomain Best Toys for One-Year-Olds
/hello-baby/best-travel-cribsSubdomain Best Travel Cribs
/hello-baby/best-travel-strollersSubdomain Best Travel Strollers
/hello-baby/best-travel-systemsSubdomain Best Travel Systems
/hello-baby/best-umbrella-stro...Subdomain Best Umbrella Strollers
/hello-baby/best-wearable-brea...Subdomain Best Wearable Breast Pumps
/due-date-calculatorSubdomain Pregnancy Calculator
https://help.babylist.com/hc/e...External Subdomain Support
https://help.babylist.com/hc/e...New window External Subdomain Help Center
https://help.babylist.com/hc/e...New window External Subdomain Shipping
https://www.babylist.com/returnsNew window Subdomain Returns
/health-advisory-boardSubdomain Babylist Health Advisory Board
https://www.babylist.com/termsSubdomain Terms of Use
https://www.babylist.com/privacySubdomain Privacy Policy
/consumer-health-data-privacySubdomain Consumer Health Data Privacy Disclosure
/product-registrationSubdomain Product Registration
https://www.babylist.com/ccpaSubdomain CCPA Notice
https://www.babylist.com/sitemapSubdomain Sitemap
/cookie-noticeSubdomain Cookie Notice
/lp/editorial-policies-guidelinesSubdomain Editorial Guidelines
/lp/product-review-processesSubdomain Product Reviews Policies
https://www.tiktok.com/@babylistNew window External Subdomain No Text
https://www.instagram.com/baby...New window External Subdomain No Text
https://www.facebook.com/babylistNew window External Subdomain No Text
https://www.pinterest.com/baby...New window External Subdomain No Text
https://twitter.com/babylistNew window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
/mobile-app-download?path&desktopNew window Subdomain Download on the Apple App Store
/mobile-app-download?path&desktopNew window Subdomain Download on the Google Play Store

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.babylist.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.21 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (178 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateSat, 05 Apr 2025 13:41:59 GMT
servernginx
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-download-optionsnoopen
x-permitted-cross-domain-policiesnone
referrer-policystrict-origin-when-cross-origin
link<https://assets2.babylist.com/assets/pages.aca8dd774bbc58d72a70.bundle.css>; rel=preload; as=style; nopush,<https://assets2.babylist.com/assets/pages.90813d4abdf85f1a2506.bundle.js>; rel=preload; as=script; nopush,<https://assets2.babylist.com/assets/Maax_-_Light-205TF-7059daa2581c00a91f4c34e514816ebe180c7483d5270ccb648a22da68f195ed.woff2>; rel=preload; as=font; type=font/woff2; crossorigin=anonymous,<https://assets2.babylist.com/assets/Maax_-_Regular-205TF-a47f6fbe85bf9a19a6ab16fc49470683798daed370844bcb9971c1fb2d5fbc41.woff2>; rel=preload; as=font; type=font/woff2; crossorigin=anonymous,<https://assets2.babylist.com/assets/Maax_-_Medium-205TF-b8533b12d693a21628477f1cce947f9644e3525e835453f4530a27b23af84c2d.woff2>; rel=preload; as=font; type=font/woff2; crossorigin=anonymous,<https://assets2.babylist.com/assets/Maax_-_Bold-205TF-b71603c16331bcc80cd01fac34230823f4d34d5bc4511ffab5ef69fad570b4a7.woff2>; rel=preload; as=font; type=font/woff2; crossorigin=anonymous
etagW/"ba09ea04f8323d0077f5717b6a37b4e7"
cache-controlmax-age=0, private, must-revalidate
content-security-policy-report-onlyconnect-src 'self' https: 'unsafe-eval' https://*.zoom.us wss://zpns.zoom.us wss://widget-mediator.zopim.com; default-src 'self' https:; font-src 'self' https: data: data: source.zoom.us; img-src 'self' https: data: blob: *.zoom.us https://v2assets.zopim.io https://static.zdassets.com; media-src 'self' https: *.zoom.us; object-src 'none'; script-src 'self' https: 'unsafe-inline' 'unsafe-eval' blob: http://zoom.us *.zoom.us; style-src 'self' https: 'unsafe-inline'; worker-src 'self' https: blob:; report-uri /csp-report
set-cookie2314 Characters
x-request-id118d8fb7-b930-4a21-8b7c-7023ceadbcd4
x-runtime0.048821
strict-transport-securitymax-age=63072000; includeSubDomains
content-encodinggzip
varyAccept-Encoding
x-cacheMiss from cloudfront
via1.1 0833e8be76641de099b8f4a92c7a1c4e.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P7
x-amz-cf-idxlQfpZLjmanLDZKdGIcZXkGn8NhKL2slxTNg59hc26cLnyo6udn7Vw==
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 4,700 referring domains.
This page has 426,318 backlinks.
This page has backlinks from 3,168 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-Agent: *
Disallow: /add.js
Disallow: /ads.txt
Disallow: /api/v3/cart
Disallow: /bookmarklet/
Disallow: /find/?*
Disallow: /redirect*
Disallow: /reservations/*
Disallow: /email-preferences/*
Disallow: /email_actions/*
Disallow: /emails/birthday/*
Disallow: /waybackverify.txt
Disallow: /health/gp/*

Disallow: /registry/
Allow: /registry/new

Allow: /baby-registry-checklist
Allow: /baby-registry-checklist-quiz

Disallow: /*/robots.txt
Disallow: /*/*/robots.txt
Disallow: /*/*/*/robots.txt

Sitemap: https://www.babylist.com/sitemap.xml
Sitemap: https://www.babylist.com/brands-sitemap.xml
Sitemap: https://www.babylist.com/categories-sitemap.xml
Sitemap: https://www.babylist.com/guides-sitemap.xml
Sitemap: https://www.babylist.com/hello-baby-topics-sitemap.xml
Sitemap: https://www.babylist.com/pages-sitemap.xml
Sitemap: https://www.babylist.com/product-details-sitemap.xml
Sitemap: https://www.babylist.com/registry-sitemap-0.xml
Sitemap: https://www.babylist.com/registry-sitemap-1.xml
Sitemap: https://www.babylist.com/registry-sitemap-2.xml
Sitemap: https://www.babylist.com/news-sitemap.xml

Similar sites

Search preview

www.babylist.com
Babylist - The Best Baby Registry
Babylist is the best baby registry for growing families. Add baby gear from any store including Amazon, Target, and Etsy. Start building your registry today!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Baby93%Check
Baby Registry86%Check
Best Baby80%Check
Best Baby Registry80%Check
Registry79%Check
Babylist Registry79%Check
Babylist75%Check
Baby Gear73%Check
registry today66%Check
Baby Names65%Check
Show more keywords and terms

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